International Journal of Engineering and Management Research
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    1311 research outputs found

    Reducing the Carbon Footprint: A Pathway to Environmental Sustainability

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    The carbon footprint measures the total greenhouse gas emissions produced directly or indirectly by individuals, organizations, products, or events. This paper investigates the critical relationship between carbon footprints and environmental sustainability, highlighting how excessive emissions threaten ecological balance. It analyses current global emission trends and identifies key contributors such as energy use, transportation, and industrial activities. The study also reviews international efforts and policies aimed at curbing carbon emissions, including climate agreements and sustainable development initiatives. Additionally, it evaluates strategies at various levels—individual actions, organizational practices, and government policies—that contribute to reducing carbon footprints. By assessing their effectiveness, this research emphasizes the importance of collaborative and multi-level approaches to achieving environmental sustainability and mitigating climate change. Ultimately, the paper underscores that reducing carbon footprints is essential for protecting natural resources and ensuring a sustainable future for generations to come

    Determinants of Reproductive Health Behaviour among Female Workers in Tertiary Institutions: Evidence from Nigeria

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    The study investigates the determinants of reproductive health behaviour among female workers in tertiary institutions in Nigeria with the aim to determine the relationship between age, education and cultural factors and how it affects female reproductive health behaviour. The study adopted the new household economic theory. The study utilised the quantitative research method applying the use of structured questionnaire as instrument of data collection. From the population, the study selected 400 respondents as sample size and the collected data was analysed descriptively with means and standard deviation. The study concluded there is significant extent to which age, educational attainment, marriage and cultural norms/ religious beliefs influences reproductive health behaviour of female workers in tertiary institutions. The study recommended that tertiary institutions should collaborate with health organizations to implement educational programs that emphasize the impact of age and marriage on reproductive health, encouraging informed decisions about marriage timing and family planning. Health Institutions should incorporate reproductive health education into professional programs, particularly highlighting the role of educational attainment in fostering positive reproductive health behaviours. Health policymakers should design reproductive health initiatives that respect cultural and religious beliefs while promoting practices that enhance reproductive health outcomes

    Consumer Buying Behavior towards Organic Food Products among Urban Households

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    The organic food industry is rapidly gaining traction in urban markets due to increasing consumer awareness around health, sustainability, and food safety. As people grow more conscious about the harmful effects of pesticides, synthetic additives, and genetically modified organisms, organic food has emerged as a healthier and more ethical alternative. This research examines the behavior of urban households in Ludhiana, Punjab—a fast-growing Tier-2 city-towards the consumption of organic food products. The study shows how consumer awareness, health motivations, pricing, accessibility, trust in certification, and socio-cultural factors shape purchasing decisions. The research is grounded in a descriptive design and employs a quantitative methodology to gather insights through structured questionnaires. Statistical tools such as factor analysis and regression modeling are used to examine the significance and impact of various influencing factors. Findings reveal that internal drivers like health consciousness and environmental concern are positively associated with higher purchase intent, while barriers such as price sensitivity and limited product availability hinder consistent consumption. Additionally, trust in certification and digital marketing influence purchase behavior significantly, especially among younger, socially aware consumers. This study provides critical insights for producers, marketers, and policymakers in the organic food sector. It emphasizes the importance of transparent labeling, strategic pricing, and targeted communication to build trust and improve accessibility. The findings aim to guide stakeholders in creating more effective, consumer-centric strategies to boost organic food adoption in urban markets. By focusing on Ludhiana as a case study, the research adds valuable understanding to the broader narrative of sustainable consumption in emerging Indian cities

    Ecological Finance and Sustainable Environmental Management in Listed Nigerian Real Estate Institutions

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    As environmental challenges intensify globally, ecological finance has emerged as a transformative instrument to promote eco-conscious practices, particularly in sectors with high environmental footprints such as real estate. This study investigates ecological finance on sustainable environmental management within Nigeria’s listed real estate institutions. The study categorizes ecological finance into ecological funds, ecological support, ecological rights and ecological interests. Drawing from the Triple Bottom Line and Environmental Economics theories. A quantitative ex-post facto design was adopted using panel data from ten listed Nigerian real estate firms between for the period of ten (10) years 2015 to 2024. The results, analyzed using STATA, reveal that all ecological finance components have significant positive effects on sustainable environmental management, with ecological rights exerting the strongest influence. Correlation and regression analyses affirm the robustness of the findings, while heteroskedasticity and multicollinearity checks validate the model’s reliability. The study concludes that ecological finance is vital for enhancing environmental resilience and aligning real estate development with national and global sustainability targets. It recommends regulatory reforms, stakeholder education and tailored ecological finance products to strengthen adoption and drive green urban transformation in Nigeria’s real estate sector

    The Digital Lira Initiative: Syria\u27s Strategy to Combat Inflation and Drive Economic Growth

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    This paper aims to explore the potential implementation of a digital currency, specifically a "Digital Lira," as a strategic initiative by Syria to combat inflation and stimulate economic growth. The existing literature on digital currencies and their applications in developing economies, particularly those facing economic instability and conflict, will be reviewed to provide a contextual framework for understanding the potential benefits and challenges of introducing a Digital Lira in Syria. It will further analyze the current economic situation in Syria, including the factors contributing to inflation, the limitations of traditional monetary policies, and the need for innovative solutions to address the country\u27s economic woes. This research will utilize economic modeling to simulate the potential impact of the Digital Lira on key macroeconomic indicators, such as inflation, GDP growth, and financial inclusion. The study will also explore the technical and regulatory aspects of implementing a Digital Lira, including the choice of technology platform, the design of the currency\u27s governance structure, and the measures needed to ensure cybersecurity and prevent illicit financial activities. The potential implications of the Digital Lira on domestic demand, investment, international trade, remittances, the unbanked population, and the banking sector will be highlighted

    Degree of Consumer Ethnocentrism towards the Domestic and Foreign-Made Health Supplements (The Case of Ludhiana Market)

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    Customer ethnocentrism continues to be a major issue in worldwide business and marketing, influencing customer behavior even in the face of expanding global consumer cosmopolitanism. Ethnocentrism, the belief in the superiority of one\u27s own group, manifests itself in the marketplace when consumers perceive goods made overseas as improper, unethical, or detrimental to domestic industry. This study examines how consumer ethnocentrism influences purchasing decisions since direct consumption of health supplements suggests a higher perceived physical danger. Since ethnocentric sentiments vary depending on the product category and geographic area, a product- and region-specific approach is required. The Ludhiana market, representative of a South-East Asian transition economy, is the subject of this study in order to investigate consumer attitudes toward both imported and indigenous health supplements. The findings aim to shed light on the relationship between customer ethnocentrism and product perception, which will assist policymakers and businesses better understand purchasing trends in similar economies

    Biodegradable Plastics from Household Ingredients: A Sustainable Alternative to Conventional Polymers

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    Plastic pollution has become a critical environmental issue due to the non-biodegradable nature of conventional plastics. This study explores the development of biodegradable plastic using natural, non-toxic components—corn starch, glycerol, vinegar (acetic acid), and polyvinyl alcohol (PVA). The research aimed to assess the feasibility, physical properties, and biodegradability of the synthesized plastic. Results showed that the method is simple, cost-effective, and environmentally beneficial. The plastic was flexible, partially transparent, and soluble in hot water. The addition of PVA improved structural integrity. The study underscores the potential for community-based, educational-level plastic innovation as part of broader sustainability efforts

    FOMO and Impulse Buying: A Behavioral Study of Gen Z in the Fashion Market

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    Easy availability of online platforms has led to an increase in the number of suppliers and competition between businesses. To attract customers, companies have used the fear of missing out (FOMO) effect through advertising messages that stimulate the fear of missing out in each individual, prompting them to make quick purchasing decisions. In recent years, the fashion industry has undergone a significant transformation, driven largely by the rise of digital technology and social media. Among the most influential consumer segments in this landscape is Generation Z (Gen Z). Gen Z means a person born between the mid-1990s and early 2010s. This generation is characterized by its digital connectivity, with a strong affinity for online shopping and social media engagement. As a result, understanding their purchasing behavior, particularly in the context of impulse buying, has become increasingly important for fashion brands and marketers. Additionally, promotional offers play a crucial role in driving impulse purchases. Retailers and fashion brands frequently use strategic discounting, flash sales, limited-time offers, and exclusive deals to create a sense of urgency and scarcity. These marketing tactics leverage the psychological principle of loss aversion, where consumers feel compelled to act quickly to avoid missing out on a good deal. For brands and retailers, there is a significant opportunity to shift away from reliance on aggressive discounting and short-term sales tactics. Instead, they can focus on building long-term relationships with customers by offering rewards for sustainable shopping habits and promoting mindful consumption. Loyalty programs that incentivize conscious purchases, alongside efforts to highlight the environmental impact of fast fashion, can encourage Gen Z to buy with purpose and awareness

    A Primary Study on Data Mining Tool Usage and Pattern Recognition in Retail CRM Systems

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    In the rapidly evolving retail landscape, Customer Relationship Management (CRM) systems have become central to managing consumer interactions and fostering long-term loyalty. With the advent of big data, data mining tools have emerged as critical enablers of intelligent CRM, allowing businesses to extract meaningful patterns, predict customer behavior, and personalize engagement strategies. This study presents a primary investigation into the usage of data mining tools and pattern recognition techniques within retail CRM systems, focusing on their adoption, functionality, and effectiveness. Primary data was collected through a structured questionnaire targeting CRM and data analytics professionals across Indian retail organizations. The study explores the extent to which data mining tools such as association rule mining, clustering, and classification are utilized, and how these tools support segmentation, churn prediction, and sales forecasting. Findings suggest that while awareness and adoption of data mining in CRM are increasing, challenges remain in terms of tool integration, data quality, and skilled personnel. This research contributes valuable insights into the operational impact of data mining in enhancing CRM strategies and offers a framework for more effective retail data analytics implementation

    A Study on Factors Affecting Investment Decisions among Individuals

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    This study examines the preferred investment options and key factors influencing investment decisions among individuals in Vapi region, utilizing primary data collected through questionnaires alongside secondary data from established sources. Drawing from literature that identifies demographic, economic, psychological, social, and organizational elements, alongside behavioral biases and external factors, this research analyzes investor choices. Primary data insights collected from the questionnaires, complementing existing models like KANO and AHP, reveal that potential return, risk level, market conditions, tax implications, and company reputation are significant drivers of investment decisions. Investment decisions are critical financial choices that involve allocating resources to various assets or projects to achieve financial objectives, highlight variations across demographic segments, enriching our understanding of investor behavior in Vapi region and providing valuable insights for financial stakeholders

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    International Journal of Engineering and Management Research
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