Publikasi Universitas Mercu Buana
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    WORKLOAD ANALYSIS AND DETERMINATION OF THE OPTIMAL NUMBER OF WORKERS ON THE OPERATOR'S PART WITH THE WORKLOAD ANALYSIS METHOD APPROACH (Case Study on UHT Department Operators at PT Indolakto Cicurug 3, Processing Ready to Drink Dairy Products)

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    This study aims to analyze the workload of operators in the UHT department of PT Indolakto Cicurug 3 and determine the optimal number of workers using the Workload Analysis (WLA) method approach. The population of this study is all operators in the UHT department of PT Indolakto Cicurug 3 which totals 40 people. The research sample was selected using the purposive sampling method, with one representative from each of the five working parts (Tipper, Mixing, Sterilizer, Filling, and Packing), so that the total sample was five people. The data collection method was carried out through direct observation using the Stopwatch Time Study to measure working time, semi-structured interviews with operators and management to understand work activities and challenges faced, as well as analysis of historical data related to productivity and previous work records. The data obtained was analyzed using the Workload Analysis method, which included the calculation of standard time, allowance percentage, and data uniformity and adequacy tests to ensure the validity of the results. The results showed that there was a workload imbalance in some sections, with some stations experiencing overload (>100%), while others had lower loads (<70%). This imbalance has the potential to affect productivity and labor welfare. Based on the results of the Workload Analysis, this study recommends redistribution of labor to achieve a more optimal balance, which is expected to improve operational efficiency and overall labor welfare.Keywords : Workload Analysis, Workload, Optimal Workforce, UHT Operators, Employee Welfare

    Determinan Nilai Perusahaan Sektor Energi Dengan Board Gender Diversity dan Leverage Sebagai Variabel Moderasi

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    The study aims to determine how Environmental, Social and Governance (ESG), Intellectual Capital, and Financial Performance variables can affect Firm Value, by adding Board Gender Diversity and Leverage variables as moderating variables that are estimated to strengthen or weaken the impact of these factors. This study uses Agency Theory, Signaling Theory, and Legitimacy Theory to explain the mechanisms behind the influence of these variables. The study uses a panel data model with a sample of 10 companies in the energy sector that meet the criteria for obtaining an ESG score from Bloomberg for the period 2016-2023. The results of the study indicate that ESG have a significant negative effect on Company Value, Intellectual Capital has a significant positive effect on Company Value, and Financial Performance has no effect on Company Value. ESG  have a significant positive effect when moderated by Leverage, but conversely, Intellectual Capital becomes a significant negative effect when moderated by Leverage. Financial Performance has a positive effect on Company Value, and this effect is significantly strengthened by Leverage, indicating that high profitability under high Leverage conditions is a strong signal for investors. Board Gender Diversity does not provide a significant moderating role in the relationship between Environmental, Social and Governance, Intellectual Capital, and Financial Performance on Company Valu

    Pengaruh Lingkungan Kerja, Leader Member Exchange dan Budaya Kaizen Terhadap Kinerja Karyawan PT Yamaha Music Manufacturing Asia Section Mechanical Part Grup Painting Printing

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    Employee performance is essential to supportithe successiof the organization amidst the iincreasingly tight icompetition in musical instrument production andi the iemergence of imany new  competitors. The era of globalization brings various challenges and opportunities, which affect the way employees work and contribute to the company. Thisistudy aimsi to determinei how muchiinfluence the iWork Environment, Leader Member Exchange and Kaizen Culture have on Employee Performance in the Mechanical Part Section of the PaintingiPrinting Group of iPT Yamaha iMusic iManufacturing Asia. Thei population iof this istudy wasiall employees iof the mechanical part section of the paintingiprinting group production totaling 65ipeople. The samplingitechnique used was nonprobability sampling iused in ithis study iwas fed up. This study used a quantitative method through a survey using a questionnaire for theiresearch instrumentiusing a Likert scale. Theidata analysis methodiused was validity testing, reliability testing, classicali assumption testing, imultiple linearianalysis and hypothesisitesting. Testing was carriediout using IBMiSPSS StatisticsiVersion 26i (SPSS 26). The results of the study showed that the Work Environment, Leader Member Exchange and Kaizen Culture had a partial effect

    PENGARUH MOTIVASI KERJA, KEPEMIMPINAN TRANSFORMASIONAL DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI (Studi pada Pegawai Kecamatan Pesanggrahan Jakarta Selatan)

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    Penelitian ini bertujuan untuk mengetahui Pengaruh Motivasi Kerja, Kepemimpinan Transformasional dan Disiplin Kerja Terhadap Kinerja Pegawai (Studi Pada Pegawai Kecamatan Pesanggrahan Jakarta Selatan). Penelitian ini dilakukan menggunakan metode deskriptif di Kecamatan Pesanggrahan dengan sampel 95 responden, pendekatan yang digunakan dalam penelitian ini adalah Structural Equation Model (SEM) dengan alat analisis Partial Least Square (PLS). Teknik pengumpulan data dilakukan dengan kuisioner. Hasil penelitian ini menunjukan bahwa variable motivasi kerja terhadap kinerja pegawai berpengaruh positif dan signifikan, kepemimpinan transformasional terhadap kinerja pegawai berpengaruh positif dan tidak signifikan, dan disiplin kerja terhadap kinerja pegawai berpengaruh positif dan signifikan

    PENGARUH BEAUTY INFLUENCER, ULASAN KONSUMEN DARING DAN KUALITAS PRODUK TERHADAP MINAT BELI PRODUK MAYBELLINE

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    Influencer,Online Consumer Review, Product Quality toward Purchase Intention on Maybelline product. The method used in this research is quantitative. The object of research is Maybelline brand with a population of all Maybelline consumer with a sample of 180 respondents. It is calculated based on the Structural Equation Modeling (SEM) formula. The sampling method used purposive sampling. Methods of data collection using survey methods, with the research instrument is a questionnaire. Data analysis method using Partial Least Square. This study proves that beauty influencer has a negative effect and not significant on purchasing intention for Maybelline product, online consumer reviews has a positive and significant effect on purchasing intention for Maybelline product and product quality has a positive and significant effect on purchasing intention for Maybelline product.

    PENGARUH KOMPENSASI, GAYA KEPEMIMPINAN DAN PROMOSI JABATAN TERHADAP KEPUASAN KERJA KARYAWAN (Studi Pada PT. Moka Teknologi Indonesia Khusus Kantor Pusat Jakarta Barat)

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    PT. Moka Teknologi Indonesia is an associate company of Gojek whic provides various solutions for offline & online sales needs. This research is determine compensation, leadership style and position promotion on employ job satisfaction at PT. Moka Technology Indonesia. The object of this researc is employees at PT. Moka Teknologi Indonesia This research was conducted o 114 customers. The sample used was the Non-Probability Sampling Techniqu which was selected by Saturated Sampling where all populations were take namely 114. This type of research is causal analysis with a quantitati approach. The sample in this study were 114 customers. The data collectio technique used a questionnaire. The data collection method uses a survey, wi the research instrument being a questionnaire. The data analysis method us the Partial Least Square (PLS) analysis tool. This study proves th compensation has a significant positive effect on job satisfaction, leadersh style has a significant positive effect on job satisfaction, promotion has significant positive effect on job satisfaction. This study also explains that jo satisfaction is influenced by the model by 98.3% while the remaining 1.7% influenced by other variables not examined in this study

    Pengaruh Profitabilitas, Leverage, Ukuran Perusahaan, dan Keputusan Investasi Terhadap Nilai Perusahaan

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    Penelitian ini bertujuan untuk menganalisis pengaruh profitabilitas, ukuran perusahaan, dan keputusan investasi terhadap nilai perusahaan. Dalam penelitian ini, nilai perusahaan diukur dengan menggunakan Tobin’s Q. Data dalam penelitian ini adalah data sekunder berupa laporan keuangan tahunan perusahaan sektor transportasi dan logistik yang telah diaudit dan dipublikasikan yang tercatat di Bursa Efek Indonesia periode tahun 2016-2021. Populasi dalam penelitian ini sebanyak 30 perusahaan dan yang menjadi sampel yang digunakan dalam penelitian ini sebanyak 9 perusahaan. Metode yang digunakan dalam penelitian ini adalah penelitian kuantitatif. Alat analisis yang digunakan pada penelitian ini adalah data regresi data panel dengan menggunakan bantuan aplikasi Eviews 12, yang bertujuan untuk mengetahui masing-masing tingkat signifikan variabel antara variabel independen dengan variabel dependen. Berdasarkan hasil analisis yang telah ditemukan dapat diketahui bahwa profitabilitas (ROA) berpengaruh positif terhadap nilai perusahaan, leverage (DER) tidak berpengaruh terhadap nilai perusahaan, ukuran perusahaan (SIZE) berpengaruh negatif terhadap nilai perusahaan, dan keputusan Investasi (PER) tidak berpengaruh terhadap nilai perusahaa

    Pengaruh Profitabilitas, Leverage, Likuiditas dan Ukuran Perusahaan (Studi Kasus Pada Perusahaan Sub Sektor Barang Perindustrian yang Tercatat di Bursa Efek Indonesia Periode 2016-2020)

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    Penelitian ini bertujuan untuk mengetahui Pengaruh Rasio Profitabilitas, Leverage, Likuiditas dan Ukuran Perusahaan Terhadap Return Saham Sub Sektor Barang Perindustrian Yang Tercatat Di Bursa Efek Indonesia (BEI) Periode 2016-2020. Sampel yang digunakan dalam penelitian ini adalah 16 perusahaan dari sub sektor barang perindustrian yang terdaftar pada BEI pada periode 2016-2020. Metode penarikan sampel menggunakan purposive sampling. Metode pengumpulan data menggunakan metode penelitian kepustakaan (Library Research). Metode analisis data menggunakan metode analisis regresi data panel dengan menggunakan bantuan aplikasi Eviews12, yang digunakan untuk mengetahui seberapa jauh tingkat signifikansi dan apakah ada/tidaknya pengaruh antara variabel independen yaitu Profitabilitas (ROE), Leverage (DER), Likuiditas (CR) dan Ukuran Perusahaan (FS) terhadap variabel dependen yaitu return saham. Populasi dalam penelitian ini sebanyak 29 perusahaan dan sampel yang digunakan sebanyak 16 perusahaan. Berdasarkan hasil uji yang telah dilakukan, bahwa Profitabilitas (ROE) berpengaruh positif terhadap return saham, Leverage (DER) berpengaruh positif terhadap return saham, Likuiditas (CR) tidak berpengaruh positif terhadap return saham dan Ukuran Perusahaan (FS) berpengaruh negatif terhadap return saham

    Pengaruh Citra Merek, Konten Pemasaran, dan Persepsi Kualitas Terhadap Niat Beli Produk Serum Somethinc di Provinsi DKI Jakarta

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    This study aims to analyze the influence of brand image, content marketing, and perceived quality on the purchase intention towards Somethinc’s serum product in DKI Jakarta. Population in this research is the DKI Jakarta citizens. The sample used is 120 DKI Jakarta citizens with the age 18-30 years old. The sampling method uses Purposive Sampling. The methods of data collecting using survey method, with the research instrument is a questionnaire. The data analysis method using Partial Least Square with SmartPLS 4.0 version software. With the questionnaire research instrument, the result of this study are Brand Image has no significant effect on Purchase Intention, Content marketing has a positive and significant effect on Purchase Intention, and Perceived Quality has a positive and significant effect on Purchase Intention

    PELATIHAN PENGGUNAAN APLIKASI CHATGPT UNTUK REMAJA DI PONDOK AREN

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    Remaja di Republik Indonesia merupakan generasi penerus bangsa yang akan menggantikan generasi orang tua mereka. Oleh karena itu, Remaja perlu dilengkapi dengan keterampilan dalam pemanfaatan teknologi informasi. Salah satu bagian penting dari teknologi informasi tersebut adalah Aplikasi ChatGPT. Selain belajar di sekolah, Remaja yang terdiri dari siswa setingkat  Sekolah Menengah Atas dan mahasiswa di wilayah kelurahan Pondok Aren, perlu memanfaatkan waktu luang dengan kegiatan produktif melalui media daring. Salah satu kegiatan yang bermanfaat dan sangat dibutuhkan adalah mengikuti Pelatihan Aplikasi ChatGPT. Setelah mengikuti pelatihan ini, peserta diharapkan dapat membuat tugas mata pelajaran/mata kuliah bahkan penulisan skripsi dengan baik disertai originalitas serta menggunakan seluruh toolbar dan menu yang tersedia di Aplikasi ChatGPT

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