Repository Politeknik Negeri Bengkalis eprints
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Pengaruh Potongan Harga Terhadap Keputusan Pembelian Di Platform Tiktok Shop (Studi Kasus Mahasiswa Politeknik Negeri Bengkalis)
Full text linkThe aim of this research is to analyze the influence of price discounts on purchasing decisions on the Tiktok Shop platform and to analyze how price discounts influence the Tiktok Shop platform, to analyze how purchasing decisions influence purchasing decisions on the Tiktok Shop platform. This research is a quantitative data type research using primary data sources (questionnaires). The sampling technique used Non-Probability Sampling with a total of 100 respondents. Data were collected using a questionnaire via Google Form and analyzed using validity tests, reliability tests, classical assumption tests, simple correlation tests, simple regression tests and hypothesis tests (T tests). The results of this research show that price discounts have a significant effect on purchasing decisions with a value of tcount > ttable of 18.594 > 1.984. The influence of price cuts on purchasing decisions on the Tiktok Shop platform is 77.9% and the remaining 22.1% is influenced by promotions, marketing and consumer behavior
Upaya Yang Dilakukan Bea Dan Cukai Dalam Melindungi Masyarakat Dari Barang Yang Dilarang Atau Dibatasi Sebagai Community Protector
Full text linkThis study aims to analyze the efforts made by the Customs and Excise Supervision and Service Office (KPPBC) Type Madya Customs C Bengkalis Regency in protecting the public from prohibited or part of their role as community protector. Customs Office C Bengkalis Regency in protecting the public from prohibited or restricted goods as part of their role as a community protector. Given the strategic location of Bengkalis Regency as a potential route for smuggling, the supervision carried out by Customs and Excise is very important. This research uses a qualitative descriptive method, the results show that KPPBC Bengkalis has made various strategic efforts in the supervision and prosecution of prohibited goods, including improving the quality of human resources and innovation in supervision strategies. However, there are still some obstacles faced,
such as limited human resources, technology, and inadequate facilities and infrastructure
