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VERBAL AND NONVERBAL COMMUNICATION IN SALES
No full textTema ovog rada je verbalna i neverbalna komunikacija u prodaji. Prodaja se bazira na činjenici kako svi vole kupovati, ali nitko ne želi da mu se prodaje. No, aktivnim slušanjem i promatranjem kupca možemo kontrolirati tijek prodaje. Stoga nam služi neverbalna komunikacija, što povezuje verbalnu poruku na ciljnu zadaću – uspjeh prodaje. Komunikacija je proces odašiljanja i primanja poruka. Komuniciramo i razmjenjujemo informacije, misli, osjećaje, želje, stavove, vrijednosti i sl. Komunikacija se sastoji od pošiljatelja odnosno primatelja poruke (jednog ili više njih). Ako poruke idu u jednom smjeru, od pošiljatelja k primatelju, radi se o jednosmjernoj komunikaciji. Kada se poruke tijekom razgovora konstantno izmjenjuju, od pošiljatelja k primatelju i obratno, radi se o složenoj komunikaciji. Temeljni elementi komunikacije su: izvor ili pošiljatelj, poruka, mediji, kodiranje i dekodiranje, primatelj te učinci komunikacije. Verbalna komunikacija je izraz za komunikaciju koja se odvija riječima: izgovorenim, pisanim ili potpisanim. Dijeli se na čitanje, govorenje, slušanje i pisanje. Neverbalna komunikacija u velikoj mjeri otkriva osjećaje i misli govornika. Kontakt očima, izraz lica, geste, držanje tijela, udaljenost i ton glasa govore o prirodi odnosa među sudionicima u procesu komunikacije. Učinkovita prodaja izrazito je važna za ekonomski rast i razvoj društva. Prodaja pruža zadovoljenje ljudskih potreba, a prodavač je taj koji može povećati potražnju proizvoda. Potrošač je osoba koja posjeduje novac i volju za kupnju proizvoda i usluga. Faze u procesu odlučivanja u kupnji su: spoznaja problema, traženje informacija, procjena alternativa, odluka o kupnji i ponašanje nakon kupnje. Na kraju su prikazani rezultati provedenog istraživanja i dan je zaključak o prosječnoj osobi u kupovini s obzirom na njeno obraćanje pažnje na verbalnu i neverbalnu komunikaciju prodavača tijekom prodaje proizvoda.The topic of this paper is verbal and nonverbal communication in sales. The sale is based on the fact that everyone loves to buy, but no one wants to be sold to. But by actively listening and observing the customer, we can control the flow of sales. Therefore, we use non-verbal communication, which connects the verbal message to the goal - the success of sales. Communication is the process of sending and receiving messages. We communicate and exchange information, thoughts, feelings, desires, attitudes, values, etc. Communication consists of the sender or recipient of the message (one or more of them). If the messages go in one direction, from sender to receiver, it is a one-way communication. When messages are constantly exchanged during a conversation, from sender to recipient and vice versa, it is a complex communication. The basic elements of communication are: source or sender, message, media, encoding and decoding, receiver and the effects of communication. Verbal communication is a term for communication that takes place in words: spoken, written or signed. It is divided into reading, speaking, listening and writing. Nonverbal communication largely reveals the feelings and thoughts of the speaker. Eye contact, facial expression, gestures, posture, distance, and tone of voice speak to the nature of the relationship among the participants in the communication process. Effective sales are extremely important for economic growth and development of society. Sales provide satisfaction of human needs, and the seller is the one who can increase the demand for the product. A consumer is a person who has the money and the will to buy products and services. The stages in the purchasing decisionmaking process are: understanding the problem, seeking information, evaluating alternatives, making a purchase decision, and behaving after the purchase. Finally, the results of the research are presented and a conclusion is given about the average person in shopping with regard to their attention to the verbal and nonverbal communication of the seller during the sale of the product
THE ROLE AND AWARENESS OF VITICULTURISTS ABOUT ASTER YELLOWS (FLAVESCENCE DOREE) SUPRESSION
No full textCilj ovog završnog rada je bio utvrditi informiranost vinogradara u vezi pojavnosti značaja suzbijanja zlatne žutice (Flavescence doree) anketiranjem proizvođača u prvom redu vinogradara, putem poljoapoteka u dva grada susjednih županija Požeško-slavonske i Osječko-baranjske. U gradu Požegi anketiranje je provedeno u poljoapoteci “Prvča-poljoprivredna zadruga, a u gradu Našice u poljoapoteci Agronom d.o.o. u vremenskom razdoblju od 18.07 do 13.12.2019.godine. Anketiranje je provedeno anonimno na 100 ispitanika. Ankete se sastoje od 15 pitanja, čiji je sadržaj formuliran kako bi se saznale općenite informacije o suzbijanju zlatne žutice, praćenju američkog cvrčka te tretiranju insekticidima. Da bi istraživanje bilo što točnije ispitanici su trebali imati vinograd i biti upoznati s zlatnom žuticom (Flavescence doree) i američkim cvrčkom (Schapoideus titanus ball..) Rezultati anketiranja su pokazali da je razlika u informiranosti između ispitanika s područja Našica i područja Požege neznatna, jedino u tome da su ispitanici s područja Našica nešto više informirani o biološkim insekticidima,što je prikazano u usporedbi ispitanika s područja Našica i područja Požege.The main cause of this final assigment was get to know how much viticulturist know about yellow aster (Flavescence doree) by interviewing producers primarily winemakers, through agricultural pharmacy in two cities of the neighboring counties of Požeško-slavonske and Osječko-baranjske. In the town of Požega, the survey was conducted in the agricultural pharmacy “Prvča- agricultural cooperative, and in the town of Našice in the agricultural pharmacy Agronom d.o.o. in the period from 18.07 to 13.12.2019. It was conducted on 100 respondents in the form of anonymous surveys. Surveys consist of 15 questions, these questions were compiled to find out general information about controlling aster yellows, monitoring American crickets and treating insecticides. In order for the survey to be as accurate as possible, the respondents had to have a vineyard and be familiar with the asteryellows (Flavenscence Doree) and the American cricket (Schapoideus titanus ball.) The results of the survey showed that the difference between the respondents from the Nasice area and the Požega area are not big,and that it was only in, that respondents from the Našice area are somewhat more informed about biological insecticides,what is showed at anonyomous surveys of this two areas
PROCEDURE IN LAND REGISTRY RIGHTS
No full textU ovom završnom radu analizira se povijesni razvoj zemljišnih knjiga, definira zemljišnoknjižno pravo, pojam zemljišnih knjiga te pravni izvori koje se koristi u zemljišnoknjižnim postupcima. Slijedi dio koji se odnosi na sastav elektroničkih, ali i ručno vođenih zemljišnih knjiga. Nakon toga slijedi obrada upisa u zemljišne knjige te osnivanje i obnova zemljišnih knjiga. Na kraju se obrađuje praktični dio koji je ujedno i glavna tema rada, a to je postupak u zemljišnoknjižnim pravima.This final paper analyzes the historical development of land registers, defines land registry law, the concept of land registers and legal sources used in land registry proceedings. The following is the part related to the composition of electronic, but also manual land registers. This is followed by the processing of land registry entries and the establishment and renewal of land registers. At the end, the practical part is discussed, which is also the main topic of the paper, and that is the procedure in land registry rights
Pravni režim javnih ustanova s osvrtom na Županijske uprave za ceste
No full textCilj rada je analizirati pravni režim javnih ustanova kao pravnih osoba te među njima sagledati županijske uprave za ceste. U sklopu pravnog režima javnih ustanova polazi se od analize pravne osnove za njihov rad (lex generalis i lex specialis), zakonskog definiranja i određivanja njihovih bitnih elemenata preko osnivanja, unutarnjeg ustrojstva, djelatnosti i javnih ovlasti do nadzora nad zakonitošću njihova djelovanja. Nakon općenite analize javnih ustanova razmatra se i analizira položaj i uloga županijskih uprava za ceste. Prije zaključnih razmatranja sagledava se sudska praksa vezana za javne ustanove, odnosno županijske uprave za ceste, uključujući stavove Ustavnog suda i upravnih sudova
Comparative Analysis of the Presence of the New and Modern Technologies in Micro Enterprises
No full textThis research analyses the presence and application of new and modern technologies in micro-enterprises through the aspect of technology as a resource and a factor that affects business performance. The research has included a sample of 121 micro-entrepreneurs running their businesses in region Slavonia and Baranja in Croatia. The aim of this research is to present the results of empirical research about the present level of application of modern technologies in microenterprises, conducted on a sample of 121 micro-enterprises from the three activities: manufacturing, construction and agriculture, fisheries and forestry. Also, in this paper was made comparative analysis with research results conducted in 2016. on a similar sample of micro-enterprises. Here were applied appropriate statistical and mathematics methods for data collection, evaluation and analyzing. It was found that there is an increase of the presence of modern technologies in analyzed micro-enterprises
Microentrepreneurs´ Innovation
No full textInnovation is considered as one of the factors of business success, as well as a generator of economic growth and development. Micro- enterprises in the Republic of Croatia have a growing contribution to economic development and it is important to monitor the level of innovative activities and in line with the available data, investigate the link between innovation and business performance. Despite the great importance of innovation activities for business success and business growth, microentrepreneurs innovation activities have still not been sufficiently explored in the Republic of Croatia. There are regional developmental disparities in the Republic of Croatia, and for this reason, this paper focuses on the Slavonia and Baranja regions (there are five counties) whose macroeconomic indicators are below the average of the Republic of Croatia. The sample in this survey were successful and unsuccessful micro entrepreneurs from manufacturing industry, construction industry and agriculture, forestry and fisheries. The results of earlier inquiries conducted in 104 micro enterprises in the Slavonia and Baranja region have shown that the assessment of the importance of innovation is linked to the business success achieved by micro enterprises and that there is a correlation between the number of new or improved services from micro enterprise performance. The aim of this paper is, based on the same research, ranking the counties of the Slavonia and Baranja regions according to perception and the actual performance of the business and calculate the correlation (Spearman's rho) between the ranks of the perception of the importance of innovation for business success and the ranking of really achieved results EBITDA Margin, ROE, growth rates of operating revenues, number of years of positive business in the last three year and level of success of micro enterprises measured with values 0-12. The results showed that none of the calculated correlations was statistically significant
Impact of weeds from field margins on adjacent agriculture land
No full textA vegetation survey in northeastern Croatia explored the influence of intensive arable farming on the weed com-munity in relation to the crop edge and adjacent field margin. A total of 141 vascular plants were recorded, and significant differences among the species appear in the field margins (134) as compared to the crop edges (109) and middle of the fields (49). Native plants predominated (83.7%), but among non-natives, the most abundant were Ambrosia artemisiifolia L., Abutilon theoprasti Med. and Veronica persica Poir., with the highest cover values inside the cropped areas, particularly during spring sowing of row crops. The most diverse (having significantly higher Evenness and Shannon’s diversity index) was the com-munity from the field margin, followed by the weed community that developed on the crop edges. Three distribution patterns were observed: weeds typically limited to the crop area, weeds limited to the non-crop area and weeds with some ability to spread from the field margins. Major variations in species composition were identified according to sowing season and crop type. Wind dispersal annuals with light- and nitrogen-demands were associated with disturbed, tilled habitats, while peren-nials with higher requirements for moisture and other than a wind mode of dispersal, were associated with the field margins
THE ROLE OF GOVERNMENT IN THE REPUBLIC OF CROATIA
No full textTema ovog završnog rada jest Uloga Vlade u Republici Hrvatskoj. Cilj obrađivanja ove teme jest odrediti ulogu Vlade kao nositelja izvršne vlasti u Republici Hrvatskoj te kritički procijeniti koristi li Vlada u potpunosti svoje ovlasti. Koristeći svu dostupnu literaturu i izvore, intencija ovog rada jest prikaz teorijskog okvira djelovanja Vlade RH. Praktični dio rada odnosi se na analizu rada Vlade tijekom 2018. i 2019. godine.The subject of this final paper is The role of the Government in the Republic of Croatia. The aim of dealing with this topic is to determine the role of the Government as the holder of executive power in the Republic of Croatia and to critically assess whether the Government is fully using its powers . Using all available literature and sources, the intention of this paper is to present the theoretical framework of the Government of the Republic of Croatia. The practical part of the paper refers to the analysis of the work of the Government during 2018 and 2019
JUSTINIAN'S CODE
No full textJustinijanova kodifikacija je cjelokupna zbirka važećeg rimskog prava nastala po nalogu bizantskog cara Justinijana I. Velikog. Poznata je i po latinskom nazivu, Corpus Iuris Civilis, kojeg su skovali glosatori (11.-13.st), komentatori Justinijanovog zakonodavstva. Justinijan je imao veliku pomoć od strane kancelara Tribonijana koji je zaslužan što je kodifikacija završena u kratkom roku (527.-534.). Kodifikacija se sastoji od slijedećih dijelova: Codex, Digesta, Institutiones i Novellae. Codex su zbirke carskih konstitucija. Prva, Codex Iustinianus, stupila je na snagu 529. Tijekom rada na kodifikaciji je stavljena izvan snage, a potom i zagubljena. Codex repetitiae praelectionis je nova zbirka carskih konstitucija nastala 534. kojom je Codex Iustinianus stavljena izvan snage. Digesta ili Pandectae je zbirka pravničkog prava te najteži i najambiciozniji kodifikatorni pothvat. Objavljena je i stupila na snagu 533. nakon tri godine rada. Institutiones, objavljene 533., bile su udžbeničke strukture te su primarno služile za pravnu naobrazbu. Novellae su konstitucije koje je donio Justinijan nakon proglašenja Codexa 534. Njima je uređivao novonastala pravna pitanja.Code of Justinian is complete collection of current Roman law created by the order of byzantine emperor Justinian I. the Great. It is also known by its latin title, Corpus Iuris Civilis, which was coined by the glossators (11.-13th century), commentators of Justinian's legislation. Justinian had great help from chancellor Tribonian, who was responsible that the codification was completed in short period (527.-534.). The codification consists of the following parts: Codex, Digesta, Institutiones and Novellae. Codex is collection of imperial constitutions. The first, Codex Iustinianus took effect in 529. During the work on the codification it was repealed, and then lost. Codex repetitiae praelectionis was new collection of imperial constitutions created in 534. by which Codex Iustinianus was repealed. Digesta or Pandectae was a collection of jurist law and the most difficult and ambitious codification effort. It was declared and took effect in 533. after three years of work. Institutiones, declared 533., were the structure of a textbook and served primarily for legal education. Novellae were constitutions made by Justinian after the declaration of Codex 534. He used them to regulate new legal issues
MONITORING OF CONTROL POINTS AND CRITICAL CONTROL POINTS IN THE PRODUCTION OF SOFT DRINKS
No full textCilj ovog rada bio je opisati uspostavu sustava kontrole HACCP-a u procesu proizvodnje bezalkoholnih napitaka -Lč. brusnica 0,5 l u tvornici Studenac u Lipiku. Studenac u svom asortimanu proizvodi ledene čajeve limun, breskva i brusnica u formatima 0,5 l, 1,5 l (PET ambalaža) i 0,25 l staklena ambalaža. Svaki subjekt u poslovanju s hranom ima obvezu ispostave, provedbe i održavanja sustava i postupaka temeljenih na načelima HACCP- a. Svrha rada bila je praćenje kontrolnih točaka (KT) i kritičnih kontrolnih točaka (KKT) u proizvodnom procesu, te utvrđivanje kritičnih granica i načina monitoringa. U cilju osiguranja zdravstvene ispravnosti proizvoda, u proizvodnom procesu, identificiraju se tehnološki koraci (kritične točke) u kojima postoji najveći rizik od štetnog djelovanja na zdravlje, uspostavlja se kontrola, i vodi se evidencija nad njima. Određivanje kritičnih kontrolnih točaka provodi se pomoću analize opasnosti - rizika i primjenom stabla odlučivanja. U procesu proizvodnje bezalkoholnih napitaka, ledenih čajeva u PET ambalaži kontrolne točke su : kontrola zatvaranja boca, mjerenje momenata otvaranja boca i kontrola koncentracije ozona u vodi za ispiranje. Kritične kontrolne točke su CIP sanitacija spremnika, CIP sanitacija proizvodnih linija i cjevovoda, te pasterizacija gotovog proizvoda.The aim of this paper is to describe the establishment of a HACCP control system in the process of soft drink production – iced tea cranberry 0,5 L in the factory Studenac in Lipik. In its range, Studenac produces ice teas lemon, peach, and cranberry in the formats of 0,5 L, 1,5 L (PET packaging), and 0,25 L glass packaging. Every food business operator has an obligation to branch out, implement, and maintain systems and procedures based on HACCP principles. The purpose of the work was to monitor control points (CP) and critical control points (CCP) in the production process, and to determine critical limits and methods of monitoring. In order to ensure the health safety of products, in the production process, technological steps (critical points) are identified in which there is the greatest risk of harmful effects on health, control is established, and records over them are kept. The determination of critical points is carried out using hazard-risk analysis and the application of a decision tree. In the process of production of soft drinks, ice teas in PET packaging, the control points are control of bottle closing, measurement of opening moments of bottles and control of ozone concentration in the rinsing water. Critical control points are CIP sanitation of tanks, CIP sanitation of production lines and pipelines, and pasteurization of the finished product