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TOURISM AS THE FOUNDATION OF CROATIAN DEVELOPMENT STRATEGY
No full textTurizam je složen skup pojava i odnosa koji proizlaze iz putovanja i boravka posjetitelja nekog mjesta, ako se tim boravkom ne ostvaruje stalno prebivalište, te nije povezana nikakva gospodarska djelatnost. U ovom radu povezat ću se na temu turizma kao temelja hrvatske razvojne strategije. Svrha rada je prikazivanje koliko je bitan turizam za razvoj i gospodarstvo jedne zemlje i želi se istaknuti doprinos u gospodarstvu. Teoriji navedenoj u radu dodan je istraživački rad. Na kraju rada izneseni su zaključci o navedenoj temi.Tourism is a complex set of occurrences and relationships that arise from the travel and stay of a visitor to a place, provided that such residence does not have a permanent residence, and is not associated with any economic activity. In this diploma thesis, I will write about the topic of tourism as the foundation of Croatian development strategy. The purpose of this is to show how important tourism is for the development and economy of a country and to emphasize the contribution to the economy. The theory mentioned in the paper also included research work. At the end of the paper, conclusions on the topic were presented
PLANTING VINEYARDS OF OBRT "VINA ROMIĆ"
No full textCilj ovog završnog rada je prikazati sadnju mladog nasada vinove loze. U radu je kratko opisana vinova loza i njezine karakteristike. Prikazao sam kako i na koji način odabrati odgovarajuću sortu vinove loze koju se želi saditi jer je to jako bitno u odnosu na položaj i tip tla na kojoj sadimo mladi nasad. Opisani su svi tehnološki postupci odabira položaja, pripreme terena i provedbe ostalih tehnoloških postupaka pri podizanju nasada vinograda. Poseban je naglasak stavljen na prikaz stvarnih i aktualnih troškova sadnje nasada obrta „Vina Romić“.The aim of this paper is presented by planting young vineyards. The paper briefly describes the vine and its characteristic. I have shown how and in what way to choose the appropriate grape variety that whe want to plant because it is very important in relation to the position and type of land on which we plant a young plantation. All technological procedures for site selection, terrain preparation and other technological procedures for raising vineyards are described. Special emphasis was placed on the presentation of real and actual costs of the plantation of the trade „Vina Romić“
Mycorrhizal Fungi Enhance Yield and Berry Chemical Composition of in Field Grown “Cabernet Sauvignon” Grapevines (V. vinifera L.)
No full textThe aim of this study was to assess the influence of the application of mycorrhizal fungal inoculum on “Cabernet Sauvignon” (Vitis vinifera L.) leaf gas exchange, yield parameters, as well as grape berry composition, especially regarding phenolic compounds. The experiment was conducted over two years under natural vineyard conditions of the Zagreb wine-growing area, the continental region of Croatia. “Cabernet Sauvignon” grapevines were grafted on SO4 rootstock, both being commonly used in all wine production areas in Croatia. Results obtained demonstrated that symbiotic grapevines, in general, expressed improved leaf gas exchange parameters and higher yield parameters, especially regarding the number of clusters per vine. It should be emphasized that mycorrhizal fungi affected higher total flavan-3-ols, total anthocyanins, and total polyphenols in berry skin in both experimental years. Despite variation in some yield parameters, generally, it is possible to obtain higher yields together with the improved phenolic composition of grapes
THE ROLE OF ENTREPRENEURIAL SUPPORT INSTITUTIONS IN THE DEVELOPMENT OF A BUSINESS ENTITY
No full textPredmet završnog rada je uloga poduzetničkih potpornih institucija u Republici Hrvatskoj te njihov doprinos razvoju poslovnih subjekata u Republici Hrvatskoj. Prvi dio rada obuhvaća teorijski dio o poduzetništvu i poduzetničkoj infrastrukturi u Republici Hrvatskoj. U drugom dijelu rada prikazani su rezultati empirijskog istraživanja o ulozi poduzetničkih potpornih institucija u razvoju poslovnog subjekta na odabranom uzorku poduzetničkih potpornih institucija i poslovnih subjekata. Na temelju prikupljenih podataka prikazani su međuovisnost, moguću neusklađenosti, ali i dobrobiti zajedničke suradnje poduzetničkih potpornih institucija i poslovnih subjekata za razvoj poduzetništva u Republici Hrvatskoj.The subject of the final paper is the role of entrepreneurial support institutions in the Republic of Croatia and their contribution to the development of business entities in the Republic of Croatia. The first part of the paper includes a theoretical part on entrepreneurship and entrepreneurial infrastructure in the Republic of Croatia. The second part of the paper presents the results of an empirical research on the role of entrepreneurial support institutions in the development of a business entity on a selected sample of entrepreneurial support institutions and business entities. Based on the collected data, interdependence, possible inconsistencies, but also the benefits of joint cooperation of entrepreneurial support institutions and business entities for the development of entrepreneurship in the Republic of Croatia are presented
Business Process Management in Tourism and Hospitality
No full textHospitality is an activity that has closeness and connection with many sciences and activities, including economics, technology, geography, politics, sociology, etc. It also represents a complex market combination of related industries. Due to all the specifics, it can be said that process management in tourism is a systematic and coordinated adjustment of tourism policy and tourism strategy of the state at the local, regional, national and international levels, in order to create consumer satisfaction and make a profit. In this regard, some of the management systems used in this process will be proposed – CRM (Customer Relationship Management)
DETERMINANTS OF THE TEA MARKET IN THE REPUBLIC OF CROATIA
No full textTržište je mjesto gdje se susreću ponuda i potražnja. Obavljanje kupnje i prodaje može se odvijati izravno i neizravno. U ovome radu opisan je čaj kao jedan od napitaka koji se konzumira već 4000 godina. Čaj je na tržištu tijekom godina ostao zastupljen. Tržište se mijenjalo tijekom godina, prodaja se u davnoj prošlosti odvijala izravno između kupca i prodavača, tijekom godina tržište i sam način prodaje se razvio i omogućilo se kupcu i prodavaču da se prodaja obavlja neizravno uz pomoć posrednika. Čajevi se međusobno razlikuju ovisno o svojoj vrsti, kvaliteti, načinu pripreme. Upotreba čaja zastupljena je u svijetu dugi niz godina. To je proizvod koji je svojom kvalitetom i samim uživanjem u korištenju toga napitka izuzetno cijenjen. Kinezi su narod koji je čaju ostao vjeran već 4000 godina. U Japanu se čaj smatra svetim napitkom, njegova sama priprema predstavlja svečanost i uzvišeni ritual. U Velikoj Britaniji čaj se pije svakodnevno i postoje različiti načini na koje se spravlja. Čaj je jedan od napitaka koji, osim uživanja u njegovom okusu, pije se i kao napitak za pomoć u različitih zdravstvenim poteškoćama. U prošlosti, čaj je također bio napitak koji se služio kao pomoć pri zdravstvenim poteškoćama, ali i u današnje vrijeme jedan dio ljudi ga prakticira. Svrha ovoga rada bila je utvrditi koliko je čaj kao napitak bitan kupcima i na temelju provedene ankete utvrditi koliko su zainteresirani za kupnju tog napitka, za koje vrste čaja su najviše zainteresirani, koliko im je bitna cijena prilikom kupnje, koliko je bitan proizvođač i koliko su zadovoljni sa samim okusom i uživanjem u čaju.The market is the place where supply and demand meet. Buying and selling can take place directly and indirectly. This paper describes tea as one of the beverages that has been consumed for 4000 years. Tea has remained on the market over the years. The market has changed over the years, sales in the distant past took place directly between the buyer and the seller, over the years the market and the way of selling itself developed and allowed the buyer and the seller to sell indirectly with the help of intermediaries. Teas differ from each other depending on their type, quality, method of preparation. The use of tea has been present in the world for many years. It is a product that is highly valued for its quality and enjoyment of using this beverage. The Chinese are a people who have remained faithful to tea for 4,000 years. In Japan, tea is considered a sacred beverage, its preparation itself is a ceremony and a sublime ritual. In the UK, tea is drunk daily and there are different ways it is made. Tea is one of the beverages that, in addition to enjoying its taste, is also drunk as a beverage to help with various health problems. In the past, tea was also a beverage that served to help with health problems, but even today, one part of the people practices it. The purpose of this study was to determine how important tea as a beverage is to customers and based on a survey conducted to determine how interested they are in buying this beverage, what types of tea they are most interested in, how important the price is when buying, how important the manufacturer is and how satisfied they are with the very taste and enjoyment of the tea
Marketing Information Systems in the Development of Construction Facilities
No full textIn this paper, the object is research and development work in construction and the subject is the marketing information model of synergy between the research and development and information process. Based on the previous and researched possibilities provided by internet technologies, marketing information-communication process has been defined where synergy between the internet and the development process in construction is envisaged. The basic conclusion arises from a number of advantages provided by information technologies, so the synergy of marketing and development process becomes more efficient
ANALYSIS OF PBZ INVEST OPEN-END INVESTMENT FUNDS
No full textInvesticijski fondovi u svijetu su već dugo glavni oblik investiranja. U Republici
Hrvatskoj ulaganje u investicijske fondove još je relativno nova vrsta ulaganja, ali je u
konstantnom usponu. U ovom završnom radu dat je osvrt na povijesni razvoj fondova kako u
svijetu tako i kod nas. Fokus je dan na UCITS fondove pošto su oni namijenjeni najširem
krugu ulagatelja. Upoznat ćemo se i sa PBZ Investom te uslugom investicijskog savjetovanja i
fondovima koje nude. Na kraju ćemo napraviti komparativnu analizu fondova po vrstama
fonda i po ocjeni rizičnosti.Investment funds in the world have long been the main form of investment. In the
Republic of Croatia, investing in investment funds is still a relatively new type of investment,
but it is constantly rising. In this final paper, a review is given of the historical development of
funds both in the world and in our country. The focus is on UCITS funds as they are intended
for the widest circle of investors. We will also get acquainted with PBZ Invest and the
investment consulting service and funds it offers. In the end we will make a comparative
analysis of funds by type of fund and risk assessment
Osnove gospodarstva Hrvatske I: skripta
No full textPred vama je prvo izdanje elektroničke skripte Osnove gospodarstva Hrvatske I u kojoj se prikazuju stanja i trendovi u odabranim sferama hrvatskog gospodarstva. Skripta je nastala kao rezultat dugogodišnjeg angažmana na istoimenom kolegiju te iz potrebe za osuvremenjivanjem i objedinjavanjem sadržaja na jednom mjestu. Tekst je pisan uglavnom za potrebe studenata na studijima ekonomskog usmjerenja, ali može poslužiti i kao literatura svima ostalima koji se žele upoznati s kretanjima u hrvatskom gospodarstvu te vrednovanjem njegovih postignuća, posebice u europskom i svjetskom kontekstu
ONLINE TRADE IN CROATIA
No full textZavršni rad analizira razvoj, ulogu i važnost online trgovine u Hrvatskoj. Brzi napredak informacijsko-komunikacijskih tehnologija i sve rasprostranjenija upotreba Interneta, temelj su nove ekonomije. U takvom okruženju, online trgovina predstavlja poduzećima novu mogućnost stjecanja konkurentskih prednosti, a potrošačima pruža nove izazove u procesu kupovanja. Cilj završnog rada je ukazati na važnost online trgovine u Hrvatskoj, budući da se ovaj oblik trgovine zbog jednostavnosti i niskih troškova smatra najprofitabilnijim oblikom trgovine. U budućnosti će ista zasigurno predstavljati važan segment cjelokupne trgovine u našem digitalnom dobu. U radu je obrađen pojam online trgovine, prikazani su modeli online trgovine te prednosti i nedostaci ovakvog načina poslovanja. Za potrebe završnog rada provedena je i online anketa sa svrhom utvrđivanja kupovnih navika, preferencija i zadovoljstva/nezadovoljstva online kupovinom kod hrvatskih potrošača.The final paper analyzes the development, role and importance of online trading in Croatia. The rapid advancement of information and communication technologies and the increasing usage of the Internet are the foundation of the new economy. In such an environment, online shopping presents companies with a new opportunity of gaining competitive advantages, and provides consumers with new challenges in the buying process. The aim of the final paper is to point out the importance of online trading in Croatia, since this form of trading is considered the most profitable form of trading due to it’s simplicity and low costs. In the future, it will certainly be an important segment of the entire trade in our digital age. The paper deals with the concept of online shopping, it shows models of online shopping and advantages and disadvantages of this way of trading. For the purpose of the final paper, an online survey was conducted with the purpose of determining shopping habits, preferences and satisfaction/dissatisfaction with online shopping among Croatian consumers