Universidade Nova de Lisboa

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    Economic analysis of residential rooftop photovoltaic systems in Santiago de Chile

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    Developing a project like this in a country and city where familiar, friendship and professional networks are lacking can make it difficult to gather the necessary data. Luckily, there were some people that were unexpectedly very helpful and that I would like to mention. My colleagues and neighbors Alex, Cami, Raipa, Francisco and Nacho as well as my landlady Dani, for moving heaven and earth to send me electricity bills. Félix Canales from CNE and Pablo Acuña, Rodrigo Daza, Francisco Gumera and Alejandro Cea, for helping me so diligently and repeatedly while knowing that I was not a potential client. I would also like to thank my advisor, professor João Pedro Pereira, for accepting me in his field lab more than 3 months after the application deadline had passed

    How do younger generations perceive the frontier between new and pre-ownedlLuxury goods in the luxury watch category

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    The consumption of second-hand luxury products has been steadily growing and shows no signs of stopping. High luxury brands are still reluctant to step into this market given the perceived risks of doing so. However, in fact, it constitutes an opportunity for brands to shape demand and stake their claim among younger generations. This paper examinates how currently the frontier between new and pre-owned watches is perceived by younger generations. To analyse this matter, 14 in-depth interviews were conducted to buyers of luxury watches. The findings highlight that younger generations do not believe in the existence of a frontier between pre-owned and new luxury watches

    Environmental sustainabilty and young consumers:exploring communication strategies in online advertising for a leading dermo-cosmetic brand

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    This research paper examines possible social media and online communication strategies on the topic environmental sustainability for Vichy laboratories. As Vichy’s relationship with young consumer segments is currently showing low commitments towards the environment, a stronger dedication through online advertising of environmental sustainability is required. Vichy’s new positioning and communication strategy will be guided by a higher environmental sustainability commitment through online advertising with a focus on social media, addressing young consumers’ sustainability concerns

    Internationalization project of a Portuguese Hvac manufacturer - an in-depth market analysis of Slovenia

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    Firm A, a Portuguese non-residential industry X manufacturer with revenues of ~€9mn in 2022, targets international expansion to gain scale. This thesis formulates an internationalization strat egy using 24 macroeconomic variables to rank and cluster 97 countries for a comprehensive market selection process. An individual analysis assesses the market attractiveness of Slovenia based on specific factors. Collectively, the five individually developed analyses of the most attractive markets identify the Netherlands as the prime target. The entry strategy suggests tran sitioning from indirect to direct exports to mitigate risks and meet financial targets. A supplementary literature review examines the process of international market selection (IMS) for small firms

    Transforming service industry rewards in the cashless era: exploring “BetterTip” as a digital tipping solution through the lens of disciplined entrepreneurship

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    This work project investigates the development of BetterTip, a digital tipping platform designed to enhance the tipping experience in service industries among increasing cashless transactions. Utilising the 'Disciplined Entrepreneurship' framework, the study focuses on the German market, addressing challenges in tipping culture and practices due to digital payment trends. BetterTip aims to streamline the tipping process, ensuring fairness and transparency for service staff and convenience for customers. The research includes market analysis, product design, and strategic business modeling, demonstrating BetterTip's potential in changing tipping practices and supporting service industry employees financially

    A consulting lab on integrating generative Artificial Intelligence to enhance in-store operations at a Portuguese grocery retailer: deriving actionable insights through holistic situational analysis

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    The project explores the application of Generative-AI to enhance in-store operational efficiency at Pingo Doce. The project focuses specifically on the development and implementation of a chatbot designed to support in-store employees, by streamlining task execution and boosting productivity. Through a comprehensive analysis, the study evaluates both the operational and financial feasibility of the chatbot. Furthermore, the study encompasses the elaboration of a pilot project, conducted to evaluate key performance indicators, providing insight into the chatbot’s impact. Finally, strategic recommendations for a full-scale roll-out were outlined, including governance and change management metrics to ensure smooth integration and long-term success

    Preventing Clostridioides difficile infection by using an immobilized bile salt hydrolase to interfere with spore germination

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    "The anaerobe Clostridioides difficile is a leading cause of healthcare-associated infections. C. difficile infection occurs after faecal-oral transmission of spores that germinate in the gut in response to certain bile salts. Commensal microbiota prevents spore germination by modulating the bile acid pool. Therefore, spore germination, toxin production and disease only occurs under dysbiosis, normally caused by antibiotic therapy. Lactobacillus salivarius is a commensal bacterium that produces a 76 kDa dimeric bile salt hydrolase (BSH). BSH catalyses the deconjugation of taurocholic acid in cholic acid and taurine and inhibits C. difficile spore germination and colonization in vivo.(...)

    Estudo da Virémia em doentes COVID-19 e a sua correlação com a gravidade da doença

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    "O SARS-CoV-2 é o agente etiológico da COVID-19. O aumento de RNA viral na corrente sanguínea (RNAemia) bem como a presença de partículas virais (virémia), têm sido reportados como indicadores de progressão para estados mais críticos da doença.O presente estudo teve como objetivos a avaliação da RNAemia e virémia (por RT-PCR e Scanning Electron Microscopy - SEM) no soro de doentes com COVID-19, e consequente correlação destes parâmetros com a gravidade da doença. (...)"N/

    Business in practise - lessons learned from an automotive business simulation on team dynamics and personal development

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    This individual thesis draws on the experience of Business in Practice. During this simulation, the task was to manage an automotive company together with a team. The following section presents an analysis of the company Gama from a strategic, operational, and marketing perspective. Additionally, two critical incidents will be discussed as a personal reflection, highlighting the importance and details of personal development and cross-functional activities within teamwork

    Paradox and history

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    Publisher Copyright: © 2025 Informa UK Limited, trading as Taylor & Francis Group.This special issue represents the first effort to bridge paradox theory and historical analysis further. Its goal is to create a fertile environment for advancing the historical study of organisations by contributing to discussions on various research topics where organisations, paradoxes, and temporality intersect. Defining organisational paradoxes as interdependent contradictions that persist over time contains an immediate plea for applying historical thinking and methodologies. The collection of papers included in this special issue illustrates that exploring paradoxes in business history is a promising research avenue.authorsversionpublishe

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