Universidade Nova de Lisboa

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    Understanding the Drivers of Social Media Corrective Behaviors: A Data-driven Exploration of Platform Dissatisfaction

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    Dissertation presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics, specialization in Business AnalyticsThe prevalence of social media in recent decades has brought both benefits and drawbacks to users. A significant concern is dissatisfaction, which often leads to corrective behaviors such as reducing or quitting platform usage. Existing research on social media corrective behaviors typically focuses on internal user-driven factors, paying less attention to external platformrelated factors. This study addresses this gap by combining text mining techniques and structural equation modeling to identify and analyze the platform-related factors contributing to social media dissatisfaction. Using topic modeling on online user discussions, six key drivers of dissatisfaction were identified: lack of engagement, lack of algorithm quality, advertisement overload, content moderation, account access issues, and the appeals process. Addiction, a prominent issue in current literature, was also included. A structural model based on the Stressor-Strain-Outcome framework explored the relationships between these drivers, dissatisfaction, and corrective behaviors. Data was collected via a survey, and findings were supported by interviews and subsequent sentiment analysis. Results indicate that lack of engagement, lack of algorithm quality, content moderation, and account access issues significantly increase dissatisfaction, while advertisement overload and the appeals process were not found to have a significant effect. This dissatisfaction leads to corrective behaviors, with use reduction often preceding platform quitting. Addiction was found to contribute to dissatisfaction and use reduction, but not impactful enough to directly lead to quitting. These findings inspired practical recommendations for platforms to mitigate dissatisfaction and retain users, while also paving the way for future research through an innovative and thorough approach

    The use of ChatGPT in the workplace: Understanding antecedents and outcomes

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    Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Business IntelligenceThe integration of artificial intelligence (AI) tools, such as ChatGPT, is revolutionizing workplace dynamics by transforming communication, productivity, and decision-making processes. This research explores the adoption of ChatGPT by employees, focusing on its impact on productivity, innovation, and efficiency. Specifically, the study investigates how ChatGPT affects essential professional skills, the human-technology relationship, and the challenges of integrating these tools into everyday tasks. Data will be collected through an online questionnaire, evaluating dimensions such as productivity, efficiency, and use of skills, and analyzed using structural equation models to validate the hypotheses. The results aim to contribute to the debate on the role of AI in workplace transformation, offering organizations practical insights to maximize the benefits of ChatGPT while addressing potential risks and skills gaps. This research not only expands academic understanding of AI integration but also provides practical guidelines for its implementation in professional contexts

    A sustainable approach to develop new advanced topical delivery system for skincare

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    O hidroxitirosol (HT) é um promissor composto natural, utilizado para tratar problemas de pele, devido às suas elevadas propriedades antioxidantes. No entanto, o HT é extremamente instável, o que justifica a necessidade de técnicas de administração tópica inovadoras e sustentáveis para aumentar a sua estabilidade e biodisponibilidade em produtos de cuidados para a pele. As tentativas iniciais de encapsular o HT utilizando nanopartículas poliméricas de quitosano (CSNPs) mostraram instabilidade na formulação, que foi solucionada com a adição de um complexo de albumina sérica bovina (BSA) pra otimizar o sistema. A caracterização revelou que ambas as formulações de nanopartículas diminuíram de tamanho, enquanto que a adição de um complexo de BSA ajudou a manter o tamanho das nanopartículas estável (289 – 363 nm) e homogéneo (PdI 93%) e um possível efeito citotóxico em queratinócitos (HaCaT) (viabilidade celular > 85%). Além disso, estas nanopartículas foram capazes de reduzir a formação de espécies reativas de oxigénio (ROS) (> 70%), realçando o seu forte poder antioxidante. As HT BSA-CSNPs foram incorporadas com sucesso numa matriz de gel polimérica, para manter integridade estrutural e melhorando o comportamento elástico do gel. O gel com HT BSA-CSNPs demonstrou maior adesividade, com um aumento da força normal de pico (0.401 ± 0.013 N), tempo de adesão prolongado (3.474 ± 1.242 s) e maior área sob a curva força-tempo (2.059 ± 0.385 N.s). Em suma, este trabalho ofereceu provas de que o HT pode ser um composto antioxidante viável para utilização em cosméticos, através do desenvolvimento de uma formulação sustentável baseada num gel de nanopartículas poliméricas para encapsular a molécula de HT e preservar a sua estabilidade estrutural e garantir o seu efeito antioxidante.Hydroxytyrosol (HT), is a promising natural compound used to address skin conditions, due to its high antioxidant properties. However, HT is extremely unstable, and therefore the need to use innovative and sustainable topical delivery techniques, to increase its stability and bioavailability on skincare applications. Initial attempts to encapsulate HT using polymeric chitosan nanoparticles (CSNPs) showed formulation instability, which was addressed adding bovine serum albumin (BSA)-complex to optimize the system. Characterization revealed that both nanoparticle formulations lowered in size, while the addition of a BSA-complex helped to maintain their size stable (289 - 363 nm) and homogeneous (PdI 93%) and a possible cytotoxic effect on keratinocytes (HaCaT) (cell viability > 85%). Also, these nanoparticles were able to reduce reactive oxygen species (ROS) formation (> 70%), highlighting strong antioxidant potential. The HT BSA-CSNPs were successfully incorporated into a polymeric gel matrix, maintaining its structural integrity and enhancing its elastic behavior. The gel with HT BSA-CSNPs demonstrated improved adhesive- ness, with increased peak normal force (0.401 ± 0.013 N), prolonged adhesion time (3.474 ± 1.242 s), and a larger area under the force-time curve (2.059 ± 0.385 N.s). To sum up, this work offered proof that HT can be a viable antioxidant compound to be used in cosmetics, by developing a sustainable formulation based on a gel with polymeric nanoparticles to encapsulate the HT molecule and to preserve its structure stability and guarantee its antioxidant effect.Faculdade de Farmácia da Universidade de Lisboa (FFUL

    Real estate market in Portugal: student accommodation field lab - understanding the market

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    This research addresses the student housing market in Lisbon, marked by growing demand and insufficient, suitable supply. The study aims to create a market-oriented offer to meet changing needs. Methods include literature review, qualitative interviews, a perceptual map, and conjoint analysis, leading to a detailed marketing plan. Results show a market gap based on customer perceptions of the companies Idealista, Uniplaces, Airbnb, JLL, and Milestone, and identify distinct student preferences for accommodation features. The study highlights a significant gap between supply and demand and suggests ways to bridge it

    Striatal activity and synaptic features underlying dystonic muscle contraction

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    Resumo: A distonia é uma doença do movimento caracterizada por contrações musculares involuntárias e intermitentes, que levam a movimentos e posturas anormais. A distonia DYT1 é a forma hereditária mais comum e é causada por uma mutação no gene TOR1A. Apesar da sua causa genética bem definida, a distonia DYT1 apresenta uma baixa penetrância (~30%). Como resultado, surgiu o conceito de "second hit", sugerindo que fatores ambientais adicionais podem ser necessários para desencadear a manifestação da distonia. Embora tenham sido feitos progressos significativos na compreensão da distonia, a sua fisiopatologia exata ainda não está clara. Os gânglios da base, particularmente o estriado, desempenham um papel fundamental no controlo dos movimentos voluntários. Supõe-se que um desequilíbrio entre as vias direta e indireta possa levar às contrações musculares anormais. No entanto, os mecanismos subjacentes não são bem compreendidos. Alterações na plasticidade sináptica estriatal e na complexidade dendrítica dos MSNs foram relatadas em modelos animais de dystonia. No entanto, nenhum estudo examinou diferenças específicas entre as vias. Este projeto tem como objetivo determinar a plasticidade estrutural estriatal num modelo de ratinho de distonia DYT1, antes e 12 semanas após um "second hit" (compressão do nervo ciático) conhecido por induzir movimentos semelhantes à distonia. Utilizando imagens confocais de alta resolução, analisámos a morfologia dendrítica das D1-MSNs marcados com EYFP, por injeção retro-orbital de AAV9.Ef1.DIO.EYFP em ratinhos D1-Cre cruzados com ratinhos DYT1 e com os respectivos controlos (WT). As reconstruções 3D das imagens confocais dos D1-MSNs permitiram a quantificação detalhada dos parâmetros dendríticos, nomeadamente análise 3D de Sholl, o comprimento total das dendrites, o número de dendrites, os pontos de ramificação, a retilineidade e o volume do soma. Os nossos resultados mostram que, embora o efeito da mutação DYT1 na complexidade dendrítica não tenha atingido significância estatística, houve um aumento do volume do soma nos ratinhos DYT1 em comparação com os controlos WT, 12 semanas após a compressão do nervo ciático. Estes resultados sugerem que a disfunção da torsinaA, em combinação com um “second hit”, afeta a plasticidade estrutural das D1-MSNs. O nosso estudo fornece novas informações sobre as anomalias morfológicas nas D1-MSNs associadas à distonia DYT1.Abstract: Dystonia is a movement disorder characterized by involuntary and intermittent muscle contractions, leading to abnormal movements and postures. DYT-TOR1a dystonia (DYT1) is the most common hereditary form and it is caused by a mutation in the TOR1A gene. Despite its well-defined genetic cause, DYT1 dystonia exhibits low penetrance (~30%). As a result, the "secondhit" concept emerged, suggesting that additional environmental factors may be necessary to trigger the manifestation of dystonia. While significant progress has been made in understanding dystonia, its precise pathophysiology remains unclear. The basal ganglia, particularly the striatum, play a key role in controlling voluntary movements. It is hypothesized that an imbalance between the direct and indirect pathways may lead to the abnormal muscle contractions. However, the underlying mechanisms are not well understood. Changes in striatal synaptic plasticity and medium spiny neuron (MSN) dendritic complexity have been reported in animal models of dystonia. However, no studies have examined pathway-specific differences. This project aims to determine striatal structural plasticity in a mouse model of DYT1-Tor1A dystonia, before and 12 weeks after a “second-hit” (sciatic nerve crush) known to induce dystonia-like movements. Using high-resolution confocal imaging, we analyzed the dendritic morphology of D1-MSNs sparsely labeled with EYFP, by retro-orbital injection of AAV9.Ef1.DIO.EYFP in D1-Cre mice crossbred with DYT1 mice and wild-type littermates (WT). 3D reconstructions of D1-MSNs’ confocal images allowed for detailed quantification of dendritic parameters. Namely, 3D Sholl analysis, total dendritic length, number of dendrites, branching points, straightness, and soma volume. Our results show that, while an effect of the DYT1 mutation on dendritic complexity did not reach statistical significance, there was an increase in soma volume in DYT1 mice compared to WT controls, 12 weeks after a sciatic nerve crush. These findings suggest that torsinA dysfunction, in combination with a second-hit, affects the structural plasticity of D1-MSNs. Our study provides novel insights into the morphological abnormalities in D1- MSNs associated with DYT1 dystonia

    Modos de expressão do “Quase”: reflexões sobre transitoriedade e impermanência

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    O conceito de “quase” assume um papel central ao articular as tensões entre os desejos e a inevitabilidade da ausência, revelando-se como um ponto de inflexão para a crítica do espaço urbano contemporâneo. A partir dessa perspectiva, a pesquisa realiza uma análise crítica dos modos de expressão do “quase”, entendendo-o como um fio condutor capaz de abrir novas possibilidades de compreensão sobre a transitoriedade e a impermanência. A metodologia adotada nesta pesquisa baseia-se em uma análise bibliográfica e interdisciplinar, envolvendo obras literárias, artísticas e arquitetônicas, em diálogo com a estética e a filosofia. O objetivo é investigar como o conceito simbólico de “quase” influencia a arte, a política e a cultura. Assim, as conexões entre teoria estética e cotidiano contribuem para o desdobramento teórico sobre a incompletude, vista como um elemento estético intrínseco às transformações históricas e individuais, ambas presentes na experiência de viver. Entre as emoções associadas à incompletude, a melancolia transcende o plano subjetivo ao manifestar-se no espaço, seja por meio de vazios ou lugares que escapam a uma definição clara. A melancolia é uma emoção complexa, capaz de refletir a fragmentação da modernidade. Por isso, torna-se essencial construir uma visão crítica e empática sobre o mundo em que vivemos, sublinhando a importância dos modos de expressão do “quase” para (re)conhecer as nuances do cotidiano, que podem atuar como elementos revolucionários no processo de desconstrução de paradigmas opressivos.The concept of 'almost' assumes a central role by articulating the tensions between desires and the inevitability of absence, revealing itself as a turning point for the critique of contemporary urban space. From this perspective, the research conducts a critical analysis of the modes of expression of 'almost,' understanding it as a guiding thread capable of opening new possibilities for comprehending transience and impermanence. The methodology adopted in this research is based on a bibliographic and interdisciplinary analysis, involving literary, artistic, and architectural works, also in dialogue with aesthetics and philosophy. The goal is to investigate how the symbolic concept of 'almost' influences art, politics, and culture. In this way, the connections between aesthetic theory and everyday life contribute to the theoretical development regarding incompleteness, viewed as an intrinsic aesthetic element in historical and individual transformations, both present in the experience of living. Among the emotions associated with incompleteness, melancholy transcends the subjective plane by manifesting itself in space, whether through emptiness or places that elude clear definition. Melancholy is a complex emotion capable of reflecting the fragmentation of modernity. Therefore, it is essential to build a critical and empathic view of the world we live in, highlighting the importance of the modes of expression of 'almost' in recognizing the nuances of everyday life, which can act as revolutionary elements in the process of deconstructing oppressive paradigms

    A comparative study of customer experience in online second-hand luxury fashion retail vs. traditional luxury retail

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    This paper compares customer experience in traditional luxury retail and online second-hand luxury platforms. It investigates the effects of personalisation, trust, and perceived value on consumer satisfaction and repurchase intention through the lens of theoretical models. Survey data reveals that the identified relationships persist in both contexts but vary in intensity depending on the channel type. The importance of trust and value increases in online environments because risk and sustainability become more significant factors. This research provides theoretical insights for customer experience in hybrid luxury markets and practical advice to develop strategies for physical and digital channels

    Machine translation na tradução técnico-científica: as ferramentas Patent Translate e WIPO Translate para a tradução de patentes

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    As patentes desempenham um papel importante para a inovação e desenvolvimento científico, pois, para obter a patente, o requerente tem de divulgar os detalhes técnicos da invenção, que são depois disponibilizados publicamente. A globalização do sistema de patentes gerou a necessidade de aceder às patentes publicadas noutras jurisdições, de forma a assegurar que a invenção cumpre um dos requisitos de patenteabilidade, a novidade. Este acesso foi facilitado pela tradução automática, que representa uma revolução no sistema de patentes ao tornar possível o acesso a uma grande quantidade de documentos a nível global, de forma rápida e a baixo custo. Apesar da relevância das patentes e do importante papel que a tradução automática representa no sistema, não existem muitos estudos que incidam sobre tradução automática de patentes. Dado que os utilizadores tomam decisões quanto à patenteabilidade da invenção com base na informação fornecida pelos sistemas de tradução automática de patentes, seria importante a existência de um maior número de estudos sobre a qualidade dos textos de chegada obtidos através dos referidos sistemas. Os objetivos principais deste estudo são analisar a qualidade das ferramentas de tradução automática WIPO Translate e Patent Translate e aferir como é percecionada a qualidade dessas ferramentas por examinadores de patentes e tradutores. Para tal, procedeu-se à análise de vinte textos de chegada em português, produzidos a partir de dez textos de partida de patentes australianas referentes a cinco áreas técnicas, aplicando a métrica LISA-QA. O segundo método escolhido foi um questionário, destinado a examinadores de patentes e tradutores. Os resultados obtidos indicam que, em geral, o Patent Translate tem um melhor desempenho que o WIPO Translate. Esta ferramenta tem bastante potencial, mas apresenta alguns problemas, sobretudo ao nível da pontuação e ao nível das adições. Estes problemas por vezes geram resultados que podem comprometer a informação obtida nas pesquisas ao estado da técnica. Os dados mostram ainda que o desempenho do Patent Translate é bastante positivo, mas o facto de os inquiridos nunca descartarem a necessidade de revisão dos textos é indicativo que o sistema não poderá, por enquanto, substituir a tradução humana. Porém, para obter uma compreensão básica do conteúdo da patente, as traduções produzidas por esta ferramenta cumprem esse propósito.Patents play a key role for innovation and scientific development because, in order for the patent to be granted, the applicant must disclose the technical details of the invention. These details are then made publicly available. The globalisation of the patent system has created a need to access patents published in other jurisdictions, so as to ensure that the invention is new, thus meeting that patentability requirement. This access has been facilitated by machine translation, which, by making it possible to access a large number of documents from around the world, quickly and cheaply, represents a revolution in the patent system. Despite the relevance of patents and the important role that machine translation plays in the system, there is a limited body of research on patent machine translation. Given that users make decisions regarding the patentability of the invention based on the information provided by the patent machine translation systems, it is important to produce a larger number of studies on the quality of the target texts obtained through said systems. The main objectives of this study are to assess the quality of two machine translation tools - WIPO Translate and Patent Translate – and to ascertain how the quality of these tools is perceived by patent examiners and translators. In order to do that, 20 Portuguese translations of 10 Australian patents from 5 technical domains were assessed, using the LISA-QA metrics. The second chosen method was a survey, aimed at patent examiners and translators. The results indicate that, in general, Patent Translate performs better than WIPO Translate. The latter has great potential, but there were some issues regarding punctuation and additions. These issues may produce inaccurate results, which in turn may compromise the information obtained during prior art searches. Data obtained show that the performance of Patent Translate is more positive, but the fact that respondents never dismiss the need to revise the target texts indicates that the system cannot, for now, fully replace human translation. However, the translations carried out by the tool fulfil the purpose of obtaining the gist of a patent

    EssilorLuxottica equity research: the key advantage of vertical integration and digital innovation

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    EssilorLuxottica, Italian French company born from a merger in 2018, is the undisputed leader in the eyewear market. Guided by its iconic CEO Leonardo del Vecchio, the company has been able to capitalize, early on time, on the changing consumer trend in the eyewear market that viewed glasses not only as a health-related product but a fashion product. From here a series of strategic acquisitions allowed the company to build an international network of 44 mass production facilities, over 150 brands, 118 distribution centers and 18000 retailers across over 150 countries. This global portfolio consolidated its position, creating a key competitive advantage on both geographic and products diversification. On the other side we have the recent trend of digitalization that is integrated both in the product and in consumer experience. Ray-Ban Meta is transforming eyewear glasses into a tech product able to enhance consumers’ life through performance optimization, access to information and entertainment. After an analysis of the company and its respective markets, different valuation models have been adopted to estimate its share price by the end of 2025. The final recommendation was therefore to buy EssilorLuxottica shares, given a price of 243€ at the beginning of May, with the potential for the share price to raise to 290€ by the end of December 2025. Therefore, a return of 19%

    Technogym equity research report - from wellness to Wall Street - Technogym global expansion and valuation perspective

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    This master’s thesis presents a comprehensive analysis of Technogym’s financial performance, business model, and competitive positioning in the global wellness and fitness industry. By evaluating the company’s strategic initiatives, sources of competitive advantage, and expansion potential, the research assesses the opportunities and challenges shaping its future growth.Grounded in detailed financial forecasts and valuation models, this equity research report aims to estimate the fair value of Technogym’s stock, providing a structured foundation for assessing its investment potential

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