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The implementation of sustainable marketing in the management of corporate events by public relations agency Jazz Communications
Starptautiskā mārketinga un biznesa vadībaVadība, administrēšana un nekustamo īpašumu pārvaldībaManagement of International Marketing and BusinessManagement, Administration and Real Estate ManagementKorporatīvie pasākumi kā daļa no pasākumu mārketinga aktivitātēm ļauj veicināt zīmola atpazīstamību un nodot mērķauditorijai vērtības, caur sniegtajiem iespaidiem veidojot stipru emocionālo saikni. Rīkojot pasākumus, organizatori tiecas izcelt tos citu vidū. Risinājumi, t. sk. pielietotās aktivitātes, organizēšanā var nozīmēt riskus, kas saistīti ar ietekmi uz vidi, sabiedrību un ekonomiku. Pētījuma aktualitāti veido, tas, ka korporatīvā pasākuma koncepts var būt pretrunā ar organizāciju apņemšanos – būt ilgtspējīgiem. Organizācijas komunikācijā mēdz uzsvērt ilgtspējas lomu darbībā, bet, rīkojot pasākumus, neievēro ilgtspējības principus, kas var negatīvi ietekmēt lojalitāti un reputāciju. Jazz Communications kā sabiedrisko attiecību aģentūrai un pasākumu rīkotājam ir aktuāli, lai organizētie pasākumi atbilstu klientu vērtībām. Pētījuma problēma: korporatīvā segmenta auditorija nav pietiekoši informēta par ilgtspējības risinājumu lomu pasākumu organizēšanā. Savukārt pasākumu organizatori nav gatavi piedāvāt konceptu, kas iekļautu ilgtspējīga mārketinga aktivitātes, lai izglītotu pasūtītājus, kā arī mazinātu pasākumu rīkošanas negatīvo ietekmi uz vidi. Pētījuma mērķis - balstoties uz teorētiskajām atziņām par ilgtspējīgu mārketinga un pasākumu mārketinga mijiedarbību, kā arī empīrisko datu analīzi, izstrādāt korporatīva pasākuma konceptu ar ilgtspējīga mārketinga aktivitāšu iekļaušanu. Darbs ir strukturēts trīs daļās. Pirmajā daļā tika analizēti mārketinga un pasākumu mārketinga teorētiskie aspekti. Otrajā daļā tika novērtēta korporatīvās vides specifika pasākumu rīkošanas jomā ilgtspējīgas attīstības kontekstā, veicot trīs uzņēmumu gadījuma analīzi. Turpinājumā no klientu un pasūtītāju viedokļa aspektiem tika analizēta ilgtspējīga mārketinga aktivitāšu izmantošana Jazz Communications vadītājos pasākumos, izskatot 2022. un 2023. gadā rīkotos pasākumus pēc Valsts zemes dienesta (VZD) pasūtījuma. Izmantojot kvantitatīvo pētījuma metodi bija aptaujāti 356 VZD darbinieki, izmantojot kvalitatīvo pētījuma metodi bija nointervēti 6 eksperti.
Rezultātā, atbildot uz pētījuma jautājumu “Kādas ilgtspējīga mārketinga aktivitātes korporatīvo pasākumu rīkošanā veicinātu izpratni par ilgtspēju?”, tika secināts, ka korporatīvo pasākumu nozīmīgākās aktivitātes ir komandas saliedēšanas, izklaidējošas, izglītošanu un labbūtību veicinošas aktivitātes.
Noslēgumā tika izstrādāts korporatīva pasākuma koncepts ar norises plānu un budžetu, kas iekļauj sevī ilgtspējīga mārketinga aktivitātes, veicinošas izpratni par ilgtspēju. Koncepts tiks piedāvāts Valsts zemes dienestam pasākuma rīkošanai 2024. gadā, bet var tikt pielāgots arī citiem uzņēmumiem un mērķiem. Darbs ir izstrādāts uz 89 lapām, kas ietver 55 informācijas avotus, 16 tabulas, 19 attēlus. Darbam ir 5 pielikumi.Corporate events, as a component of event marketing activities, play a crucial role in enhancing brand awareness and conveying values to the target audience, establishing a strong emotional connection through the impressions they leave. By organizing events, the organisers aim to distinguish them among others. Yet, the solutions applied, including those in the organization of these activities, may pose risks in terms of environmental, social, and economic impacts.
The relevance of this study lies in the potential discord between the concept of corporate events and an organization's commitment to sustainability. While organizations often emphasize sustainability in their communication, the events they organize may not align with sustainable principles, potentially harming loyalty and reputation. Jazz Communications, functioning as both a PR agency and event organizer, is particularly committed to ensuring that the events it organises reflect the values of its clients.
Problem of the study: the corporate audience may not be adequately informed about the role of sustainability solutions in event organization. Event organizers may not be equipped to offer a concept that includes sustainable marketing activities aimed at educating customers and minimizing the negative environmental impact of events. The study's goal is to develop a corporate event concept incorporating sustainable marketing activities based on theoretical insights into the interaction between sustainable marketing and event marketing, alongside empirical data analysis. The master thesis is structured in three parts. The first part delves into theoretical aspects of marketing and event marketing. The second part evaluates the corporate environment's specificity in event organization within the context of sustainable development through a case study of three companies. Further, the study analyzes the use of sustainable marketing activities in Jazz Communications organized events from both customer and client perspectives, examining events held in 2022 and 2023 for the State Land Service. Utilizing the quantitative research method, 356 employees of the State Land Service were surveyed, utilizing the qualitative research method, 6 experts were interviewed.
In response to the research question "Which sustainable marketing activities at corporate events would contribute to sustainability awareness?" it was concluded that team-building, entertainment, education, and well-being activities are crucial at corporate events.
Finally, a corporate event concept with a plan and budget was developed, incorporating sustainable marketing activities to raise awareness of sustainability. The concept will be proposed to the State Land Service for an event in 2024 but can also be adapted for other companies and purposes. The study led to 19 conclusions and 18 proposals. The master thesis consists of 89 pages, 55 sources of information, 16 tables, 19 figures, 5 annexes
The Relationship Between Exercise and Nutrition Planning and Subjective Well-Being.
Veselības sporta speciālistsIzglītība, pedagoģija un sportsHealth care sports specialistEducation, Pedagogy and SportsŠī kvalifikācijas darba tēma ir “Fiziskās slodzes un uztura paradumu saistība ar subjektīvo pašsajūtu” un tās aktualitāte ir pamatojama ar to, ka mūsdienās joprojām ļoti liels skaits cilvēku saskaras ar tādām veselības problēmām, kas ietekmē cilvēka fizisko pašsajūtu, kā arī pazemina cilvēka psiholoģisko labsajūtu un pasliktina emocionālo stāvokli. Viens no svarīgākajiem aspektiem, kas ietekmē cilvēka pašsajūtu ir cilvēka ķermeņa fiziskais stāvoklis un funkcionalitāte, cilvēks ar labu fizisko un psiholoģisko veselību savu dzīves kvalitāti un subjektīvo pašsajūtu vērtē augstāk kā personas ar veselības problēmām.
Pētījuma mērķis ir noskaidrot iespējamību, ka cilvēka fiziskā, psiholoģiskā pašsajūta un dzīves līmeņa novērtējums ir manāmi augstāks ievērojot labus uztura paradumus un veicot pietiekami daudz fiziskās aktivitātes.
Pētījuma jautājums ir: Kāda ir fiziskās slodzes un uztura paradumu saistība ar cilvēka subjektīvo pašsajūtu?
Aptaujā piedalījās 65 respondenti, no kuriem 43 bija sievietes un 22 bija vīrieši. Respondentu vidējais vecums bija 24.2 gadi. Kā pētījuma metode darbā tika izvēlēta kvantitatīvā pētījuma metode (aptauja). Iegūtie dati analizēti SPSS programmā, lai noteiktu Spīrmena ranga koeficientu starp rādītājiem, nosakot saistību starp tiem.
Pētījuma rezultāti apstiprina vidēji spēcīgu saistību starp fizisko un psiholoģisko pašsajūtu ar fizisko aktivitāšu ieradumiem, kas norāda, ka uzlabojot fiziskās slodzes līmeni ir iespējams uzlabot kā fizisko tā arī psiholoģisko pašsajūtu. Savukārt starp fizisko pašsajūtu un uztura paradumiem ir vāja saistība tikai sabalansētam uzturam, kamēr psiholoģiskai pašsajūtai ir vāja saistība ar vairākiem uztura paradumiem, kas norāda, ka ievērojot labus uztura paradumus ir iespējams uzlabot psiholoģisko pašsajūtu, bet fizisko pašsajūtu nedaudz iespējams uzlabot ievērojot sabalansētu uzturu.The theme of this thesis is "The Relationship Between Physical Activity and Dietary Habits with Subjective Well-being." Its relevance stems from the prevalent health issues affecting physical well-being, psychological wellness, and emotional states among a significant population today. Individuals with good physical and psychological health tend to rate their quality of life and subjective well-being higher than those facing health issues.
The research aims to explore the possibility that evaluating physical and psychological well-being is notably higher when adopting healthy dietary habits and engaging in sufficient physical activity.
Research Question: What is the correlation between physical activity, dietary habits, and an individual's subjective well-being?
The study involved 65 participants, comprising 43 females and 22 males, with an average age of 24.2 years.
Data collected were analyzed using the SPSS Statistics program to determine Spearman's rank correlation coefficient among the variables, establishing the relationships between them.
The study results confirm a moderately strong correlation between physical and psychological well-being with physical activity habits, indicating that improving physical activity levels can enhance both physical and psychological well-being. However, the correlation between physical well-being and dietary habits is weak, observed only for a balanced diet. Conversely, psychological well-being shows weak correlation with various dietary habits, suggesting that adhering to healthy dietary habits can enhance psychological well-being, while improving physical well-being is slightly possible by maintaining a balanced diet
Social Work with Families with an Adolescent whose Gender Identity does not match Assigned Sex.
Sociālais darbsSociālā labklājībaSocial workSocial WelfareBakalaura darba “Sociālais darbs ar ģimenēm, kurās ir pusaudzis, kura dzimuma identitāte neatbilst bioloģiskajam dzimumam” mērķis ir noskaidrot sociālo darbinieku profesionālo pieredzi ar ģimenēm ar dzimum-neitrālu pusaudzi, kā arī noskaidrot vecāku viedokli par pusaudža ar dzimum-neitralitāti sociālajām attiecībām. Bakalaura darba teorētisko daļu veido trīs nodaļas - pirmajā nodaļā ir apkopoti skaidrojumi dzimumam, dzimtei, dzimum-identitātei un dzimumidentitātes traucējumiem; otrajā nodaļā tiek raksturotas sociālās attiecības un to nozīmē pusaudžu vecumposmā; trešajā nodaļā ir atspoguļotas pieejas sociālajam darbam ar ģimenēm ar dzimum-neitrālu pusaudzi, sociālajam darbiniekam nepieciešamās prasmes, zināšanas, attieksmes un sociālā darbinieka lomas.
Pētījuma rezultāti norāda, ka sociālo darbinieku vērtējumā kopumā nepieciešamais atbalsts dzimum-neitrāliem pusaudžiem neatšķiras no citu pusaudžu vajadzībām, bet būtu vēlamas specifiskas zināšanas, lai varētu strādāt ar šo klientu mērķgrupu. Interviju rezultāti ar ģimeņu pārstāvjiem norāda, ka ģimenes sagaida ērtus un pārskatāmus informatīvos materiālus par atbalsta iespējām ģimenēm ar dzimum-neitrāliem pusaudžiem, un iespēju saņemt atbalsta pakalpojumus visiem ģimenes locekļiem.The aim of the bachelor thesis “Social Work with Gender Nonconforming Adolescents and Their Families” is to find out the professional experience of social workers from social work with families with a gender nonconforming adolescent, as well as to find out the parents’ opinion on the social relationships of a gender nonconforming adolescent. The theoretical part of the bachelor thesis consists of three chapters: the first chapter summarises the explanations of sex, gender, gender identity and gender dysphoria; the second chapter describes social relationships and their meaning in adolescence; the third chapter presents approaches to social work with families with a gender nonconforming adolescent, skills, knowledge, attitudes and roles social worker must have.
The results of the study indicate that social workers generally perceive the support needs of gender nonconforming adolescents to be no different from the needs of other adolescents, but specific knowledge would be preferable in order to be able to work with this group of clients. The results of the interviews with family representatives indicate that families expect easy and clear information materials on support options for families with gender nonconforming adolescents and the possibility to receive support services for all family members
Correlation Between 100m and 2000m Distance Results on Indoor Rowers With Different Physical Capacity Indicators.
Veselības sporta speciālistsIzglītība, pedagoģija un sportsHealth care sports specialistEducation, Pedagogy and SportsKvalifikācijas darba tēma: 100m un 2000m distances rezultātu uz airēšanas ergometra saistība ar dažādu fizisko darbspēju rādītājiem.
Pētījuma mērķis: Izpētīt sprinta un garās distances, veiktas uz airēšanas ergometra, rezultātu saistību ar dažādu fizisko darbspēju rādītājiem.
Pētījuma hipotēze: 1) Tiem dalībniekiem, kuriem ir labāki spēka rādītāji, tiem būs labāks rezultāts sprintā (100 m) un maksimālās jaudas testā. 2) Tiem, dalībniekiem, kuriem ir labāki spēka izturības rādītāji, tiem būs labāki rezultāti 2000 m distancē un maksimālās aerobās jaudas testā. 3) Ja attiecība starp maksimālās jaudas un aerobo darbspēju testu (maksimālās aerobās jauda) rezultātiem ir mazāka, tad personai ir dotības uz ātrāku garās distances veikšanu (2000 m), bet ja šī attiecība ir lielāka, tad dotības ir uz ātrāku īsās distances veikšanu (100 m).
Pētījuma metodes: I daļa: maksimālā spēka tests spiešanā guļus (1RM) un spēka izturības tests ar 50% svara no 1RM; maksimālā spēka tests vilkmei (1RM) un spēka izturības tests ar 80% svara no 1RM; 100 m un 2000 m distanču testi uz Concept2 airēšanas egometra. II daļa: netiešais aerobo darbspēju tests (ar pieaugošu slodzi) un maksimālās jaudas tests uz Concept2 airēšanas ergometra. Dalībnieku raksturojumam un testu rezultātu atspoguļojumam tika izmantota aprakstošā statistika, sakarību noteikšanai tika izmantots Pīrsona korelācijas koeficients.
Galvenie rezultāti un secinājumi: Dalībniekiem bija statistiski būtiskas atšķirības dažādu fizisko darbspēju rādītājos gan, ņemot vērā dzimumu, gan augumu un svaru. Pētījuma dalībniekiem, kuriem bija labāki rezultāti 1RM spiešanā guļus un 1RM vilkmē, bija īsāks 100 m distances laiks un augstāks maksimālās jaudas testa rezultāts. Netika noteiktas statistiski būtiskas spēka izturības rādītāju sakarības ar 2000 m distances laika un maksimālās aerobās jaudas rādītājiem. Hipotēze par attiecības vērtības pielietošanu dotību (uz īsāku vai garāku distanču veikšanu) prognozēšanā šajā pētījumā neapstiprinājās.
Iegūto rezultātu praktiskā pielietojamība: Iegūtos rezultātus var izmantot, lai prognozētu personas rezultātu sprinta distancēs uz airēšanas ergometra Concept2, kā arī kā pamatu turpmākiem pētījumiem.Theme of the study: The relationship of the results of the 100m and 2000m distances on the rowing ergometer with indicators of different physical working capacities.
The purpose of the study: To investigate the relationship between the results of sprint and long distances performed on a rowing ergometer with indicators of different physical performance.
Research Hypothesis: 1) Those participants with better strength scores will have a better result in sprint (100m) and maximal power test. 2) Those participants with better strength endurance scores will have better results in the 2000m distance and the maximal aerobic power test. 3) If the ratio between the results of the maximum power and aerobic capacity tests (maximum aerobic power) is smaller, then the person has the ability to perform the long distance faster (2000 m), but if this ratio is greater, then the person has the ability to perform the short distance faster (100 m).
Research methods: Part I: maximal strength test in bench press (1RM) and strength endurance test with 50% weight of 1RM; maximal strength test for deadlift (1RM) and strength endurance test with 80% weight of 1RM; 100 m and 2000 m distance tests on the Concept2 rowing egometer. Part II: Indirect aerobic capacity test (with increasing load) and maximal power test on the Concept2 rowing ergometer. Descriptive statistics were used to describe the participants and test results, and Pearson's correlation coefficient was used to determine relationships.
Main results and conclusions: Participants had statistically significant differences in various physical performance measures, both in terms of gender and height and weight. Study participants who performed better in the 1RM push-up and 1RM pull-up had a shorter 100 m time and a higher peak power test score. No statistically significant relationships were found for strength endurance performance with 2000 m distance time and maximal aerobic power performance. Although relationships were found between ratio value and physical ability scores, the hypothesis of using ratio value to predict performance (on shorter or longer distances) was not supported in this study.
Practical applicability of the obtained results: The results can be used to predict a person's sprint performance on the Concept2 rowing ergometer and as a basis for future research
Giant Myxopapillary Ependymoma with Multi-Site Neural Axis Metastases : A Rare Case with Suboptimal Outcome
Publisher Copyright: © Am J Case Rep, 2024.Objective: Background: Case Report: Conclusions: Rare disease Myxopapillary ependymoma is a rare type of slow-growing tumor that mainly occurs in the spinal cord, particularly in the region of the conus medullaris and the cauda equina. It originates from the ependymal glial cells found in the filum terminale. We present a clinical case of a 44-year-old male patient who presented with symptoms of non-specific pain in the lower back persisting for the past 2 years. He did not report any specific neurological deficits or radicular symptoms. Unenhanced MRI of the lumbar spine showed a giant intradural, extramedullary, heterogenous, expansive tumor at the level L1-S4 with erosion of the sacral bone and invasion of presacral tissue. Based on its characteristic localization and growth pattern, suspicion arose for myxopapillary ependymoma. Biopsy confirmed the initial diagnosis. Partial resection of the tumor with laminectomy and laminoplasty was deemed necessary. Preoperative neural axis MRI showed contrast-enhancing lesions in the cerebellum and the cervical and thoracic spine; therefore, adjuvant radiation therapy was administered. Following the surgery, the patient experienced intermittent episodes of neurological deficits and required physiotherapy. Control MRI a year after the operation showed tumor growth and more metastases along the neural axis. Complete surgical excision of the tumor is the preferred treatment approach, but there is a risk of recurrence even after total excision, so radiotherapy is recommended to minimize the risk of recurrence. Prior to surgery, it is essential to conduct MRI/PET/CT of the head and spine to assess the possibility of metastases.Peer reviewe
Mākslīgais intelekts augstākajā izglītībā. Vadlīnijas
Šis materiāls izstrādāts Rīgas Stradiņa universitātes Pedagoģiskās izaugsmes centrā (RSU PIC).Vadlīniju mērķis ir sniegt praktiskus ieteikumus docētājiem un studējošajiem mākslīgā intelekta izmantošanai, ierobežošanai un lietošanas apguvei studiju procesā
EFFECT OF THE COVID-19 EMERGENCY STATE IN THE LATVIAN GENERAL POPULATION WITH DEPRESSION AND DISTRESS ON CHANGES OF PATTERNS OF SMOKING AND PSYCHOACTIVE SUBSTANCE USE
Publisher Copyright: © 2024 Sciendo. All rights reserved.The World Health Organisation warned that the COVID-19 pandemic could have psychiatric consequences, such as elevated levels of depression and increased alcohol and psychoactive substance use. On 12 March 2020, Latvia declared a state of emergency, which was repealed on 10 June 2020. A nationwide representative online study in the general population of Latvia was conducted from 7 to 27 July 2020. The Centre for Epidemiologic Studies Depression Scale was used to determine the presence of distress/depression. A structured questionnaire was used to determine psychoactive substance use. The study sample included 2608 respondents. In the study population, prevalence of depression and distress was estimated to be 5.7% (95% CI 4.92-6.71) and 7.82% (95% CI 6.85-8.91), respectively. Patients with depression and distress smoked more tobacco than respondents without distress/depression. During the state of emergency, there were changes in smoking habits in patients with depression, in contrast with respondents without reported depressive symptoms, with a tendency to smoke either more (28% vs. 7.4%) or less (22% vs. 9.7%). Patients with distress smoked more than healthy patients (30.9% vs. 7.4%). Patients with depression and distress were significantly more likely to consume more alcohol during an emergency (14.0% and 17.7%). Patients with depression were more likely to use less alcohol during an emergency than healthy respondents (18.0% vs. 10.6%). There was no statistically significant difference in the use of other psychoactive substances among those who were depressed or in distress. Participants with depression were more likely to change their smoking habits during the state of emergency and to consume smaller alcohol amounts compared to participants without symptoms. Participants with distress smoked more and consumed larger alcohol amounts compared to healthy participants.Peer reviewe
The Natural Condition of Human Today: Summary
In the first article of this volume, Elīna Graudiņa examined the “natural state” of human in the works of three Enlightenment thinkers: Hobbes, Locke and Rousseau. Further research on the topic has led to the insights summarised in the new text entitled “The Natural Condition of Human Today”. The link between Enlightenment ideas and modernity begins with Kant’s anthropology. In this section Graudiņa focuses on the theme of values and its correlation with the concept of freedom, education, development of democracy and civil society. In this context, Hannah Arendt’s analysis of totalitarianism is relevant, which leads to conclusion that in totalitarian regimes human right to life is devalued to its lowest point. Crowd thinking is the key: the masses of people have reached a stage where they can believe in everything and nothing at the same time, they can think that everything is possible and nothing is true. The author discusses Habermas’s ideas in more detail, since the theoretical framework he developed is dedicated to discovering possibilities of reason, emancipation and rational-critical communication hidden in modern institutions and in man’s capacity to become aware of and pursue rational interests. In further development of Arendt’s thesis of power as a collectively constructed phenomenon, Habermas points out that political power derives from communicative power, which is generated in the public sphere between members of civil society. It is defined as the result of free interaction in the public sphere, where important policy issues are discussed, new ideas are generated, socially significant problems are solved and development of the country is thereby promoted. Habermas stresses that democracy is not inherently rooted in civil society or individual autonomy but in communicative relations, as these foster both mutual harmony and reasoned discourse. Consequently, education systems in democracies must be able to provide full understanding of the meaning and basic principles of democracy. Elīna Graudiņa discusses Habermas’s theory of communicative rationality in light of current problems. Namely, as the amount of information increases, so does misinformation that affects individuals and civil society, which is so important for democracy. Nowadays, every individual, whether in office or not, is able to address the public, not only by expressing their opinion, but also by influencing it. The threat to an individual is that there is a growing disbelief in facts, in science, in reasonableness, and a growing tension in society which could lead to the “state of war of all against all” as referred to by Thomas Hobbes. Communities of supporters of certain ideas are formed in the vast information space, which, without verifying veracity of the information, end up denying the role of public institutions. The author quotes Timothy Snyder, who argues that the individual begins to succumb to tyranny the moment he fails to notice the difference between what he wants to hear and what is actually the case. Against the background of the problems of the present, Kant’s insights, discussed at the beginning of the article, on the nature of man, which allows a free choice of the path of moral life – one can choose good or evil – are particularly relevant. Actions are not necessarily contrary to the law, but the mindset of their subject can be corrupted, and that subject can therefore be considered evil.Elīna Graudiņa šī sējuma pirmajā rakstā aplūko cilvēka dabisko stāvokli triju apgaismības domātāju – Hobsa, Loka un Ruso – skatījumā. Likumsakarīgi, ka turpmākajā tēmas izpētē autore ir nonākusi līdz atziņām, kuras apkopotas jaunā tekstā ar nosaukumu “Cilvēka dabiskais stāvoklis mūsdienās”. Apgaismības ideju sasaiste ar mūsdienām aizsākas ar I. Kanta antropoloģiju. Tālākajā izklāstā E. Graudiņa pievēršas vērtību tēmai, tās korelācijai ar brīvības jēdzienu, izglītību, demokrātijas un pilsoniskās sabiedrības attīstību. Šajā kontekstā būtisks ir Hannas Ārentes totalitārisma analīzes aplūkojums, no kura izriet secinājums, ka totalitārajos režīmos cilvēka tiesības uz dzīvību tiek nonivelētas līdz zemākajam punktam. Noteicošā ir pūļa domāšana – cilvēku masas sasniegušas tādu stadiju, kad tās vienlaicīgi var ticēt visam un nekam, domāt, ka viss ir iespējams un nekas nav patiess. E. Graudiņa aplūko arī J. Hābermāsa komunikatīvās racionalitātes teoriju tagadnes aktuālo problēmu gaismā. Proti, pieaugot informācijas daudzumam, pieaug arī dezinformācijas apjoms, kas ietekmē indivīdu un demokrātijai tik nozīmīgo pilsonisko sabiedrību. Autore citē Timotiju Snaideru, kurš apgalvo, ka indivīds sāk pakļauties tirānijai tajā brīdī, kad neievēro atšķirību starp to, ko grib dzirdēt, un to, kā ir patiesībā
Militāro apavu valkāšanas biomehāniskie aspekti un to saistība ar apakšējo ekstremitāšu pārslodzes traumām. Promocijas darba kopsavilkums
The Doctoral Thesis was developed at the Rehabilitation Research Laboratory of Rīga Stradiņš University and the Latvian National Army Logistic Command Military Medical Support Centre Defence: at the public session of the Promotion Council Basic Medicine on 2 April 2024 at 10.00 remotely via online platform Zoom.Professional military service involves high-intensity physical training, including field training exercises and marching, which increase the risk of musculoskeletal injuries (MSKIs). In the military, MSKIs represent a significant medical concern, leading to an increased financial strain on military healthcare and a decrease in military preparedness. Acute and overuse lower extremity MSKIs are more common in the knee, lower leg, and foot. The role of military footwear in the development of overuse injuries is currently unresolved, and more research is suggested on the relationship between military footwear and overuse injuries. The purpose of this work was to determine the incidence of overuse MSKI in the lower and investigate its possible relationship with military footwear usage among the Latvian Land Forces. The research was carried out on infantry soldiers during their annual medical examinations at the Military Medical Support Centre of the Latvian National Army Logistic Command from 2018 to 2020. In a cross-sectional study on the epidemiology of MSKI, a total of n = 227 active duty infantry soldiers participated. Among study participants, 42.7 % had a history of lower extremity injuries, with a higher prevalence of overuse injuries in the lower leg. Study participants who wore inappropriate size of military boots reported lower comfort ratings for all parameters, irrespective of their history of injuries. Gait analysis was performed barefoot and wearing military boots during the case-control study (n = 66) where subjects were divided into groups according to their history of overuse injuries. Both groups showed an elevation in the foot contact angle, while simultaneously showing a reduction in the eversion of the rearfoot and the angular velocities of the ankle when wearing military footwear. The conditional logistic regression model revealed that stride time variability (OR = 2.71, 95 % CI 1.31 – 5.60) during barefoot gait demonstrated statistical significance in predicting the risk of lower leg overuse injury. The optimal threshold for stride time variability was determined to be 1.95 %, which could effectively predict the occurrence of lower leg overuse injuries, showing a sensitivity of 56 % and a specificity of 88 %. Based on research findings, walking in military footwear improves stability and encourages gait symmetry, and the risk of overuse injuries to the lower extremities does not appear to be influenced by gait with footwear. The research results support the importance of further investigating gait variability as a possible risk factor for MSKI and lay the groundwork for the establishment of guidelines for medical gait and foot screening in the military