3127 research outputs found
Sort by
Public Perception Towards Insurance Companies in Malaysia
Get PDFNowadays, the insurance sector is regulated and driven by profit maximization, just like other providers of financial services. We have been taught that insurance is essential for peace of mind, yet customers generally have a poor perception of insurance providers, and this view is even more evident among younger clients who are so important to the industry's future. The objective of this study is to investigate factors that influence public perception of insurance companies in Malaysia, including fraud, claim settlement, and knowledge. The study adopted a cross-sectional survey research design. This survey was conducted using questionnaires and 110 randomly selected insurance policyholders. The study's findings suggest that the public's perception of insurance companies is significantly influenced by knowledge. As a result, this outcome will assist insurance companies in developing new formulas that take the criteria mentioned above into account to serve the public interest
Pathways to Sustainability: Empowering Indigenous Communities through Recycling Education
Get PDFRecycling is a critical component of sustainable waste management, helping to conserve resources, reduce pollution, and mitigate climate change. Despite its importance, awareness, and participation in recycling activities remain low, particularly among indigenous populations who often have limited exposure to modern environmental practices. This study investigates the impact of a recycling awareness program conducted within an indigenous community in Cameron Highlands, Pahang, Malaysia. The program included a pre-program survey to assess participants' awareness, understanding, and participation in recycling activities, followed by an educational session on general recycling practices and e-waste management. A post-program survey was conducted to measure the effectiveness of the program. The use of paired sample t-tests reveals significant improvements in participants' knowledge and attitudes toward recycling. The findings provide compelling evidence that targeted educational programs can significantly enhance recycling awareness and participation within Indigenous communities, contributing to broader environmental sustainability goals. The study underscores the need for the implementation of similar programs in other less exposed communities as well as continuous engagement and collaboration with local authorities to sustain and expand recycling initiatives.
 
The Factors Affecting the Awareness of Young People on Sexual Transmitted Infections (STIS): Knowledge, Attitude and Environment
Get PDFThe outbreak of sexually transmitted infections (STIs) in the nation is not something new; in fact, the issue has been around for many years and has been steadily becoming worse over that time. The problem becomes more crucial as each year; an increasing number of cases will be reported in Malaysia and throughout the world. In some cases, symptoms of STIs may not even be present. This can mean that a person might get infected by another person who might appear healthy without knowing they have already been infected with STIs; therefore, this article aims to investigate the knowledge, attitudes, and environment as the factors that influence awareness of Sexual Transmitted Infections (STIS) among the 227 of youths. A survey was conducted, and the data was analyzed using regression analysis. The result revealed that knowledge, attitude, and environment had a significant influence on sexually transmitted infections. In addition, the environmental factor reported had the most significant influence. The finding implies that external roles, such as those of the government, schools, and universities, should be provided with more facilities and programs to sustain and improve awareness among the youth group. Furthermore, increasing youth awareness may change individual behavior and attitude toward a good, healthy lifestyle
The Study of Characteristics of Successful Asnafpreneurs in Southern Malaysia
Get PDFThe study explores a characteristic of successful asnafpreneurs to address the number of registered asnafpreneurs seeking aid more than the number of successful asnafpreneurs produced in Southern Malaysia. However, the current industry can still not completely produce an independent business owner based on the Asnaf title. The study aims to determine successful entrepreneurs' internal and external characteristics in Southern Malaysia. A quantitative method was used in this study. Respondents were chosen using the non-probability sampling method. SPSS software was used for data analysis. Descriptive analysis (frequency and percentage) and hypothesis testing (chi-square test, correlation, and regression) were utilized to solve the research topic. Study finds that internal factors and external factors play an important role in asnafpreneurs success. Chi-square Test analysis revealed that Pearson's significant value was at the 0.00 level. This indicates that it is less than 0.05 at this level. This test successfully rejects H0, which means there is no correlation between internal factors with a successful characteristic of asnafpreneur and there is no correlation between external factors with a successful characteristic of asnafpreneur. Other authors may study the other geography parts and new challenges for asnafpreneurs to succeed in the future
Examining the Effects of E-Satisfaction, E-Trust and Perceived Value on Repurchase Intention among Young Adults
Get PDFThis study adapted some of the dimensions in the ES-QUAL model that contribute to e-satisfaction, with additional factors of e-trust and perceived value about repurchase intention among young adults in an online shopping setting. The research methodology involved a sample size of 103 full-time students of Bachelor of Business Administration (BBA) Retail Management (Hons.) in UiTM Puncak Alam aged between 18 to 26 years old, utilizing a structured adapted questionnaire to capture demographic profiles and components of e-satisfaction, e-trust and perceived value about repurchase intention. The descriptive statistics show a substantial increase, with the highest mean obtained by e-satisfaction, followed by perceived value and e-trust. In addition, the finding implies that there is a high degree of repurchase intention among these students
Halal Purchasing Strategies of MSEs in the Malaysian Food Industry: An Exploratory Study on the Potential Use of CAQDAS in the Qualitative Evaluation of Multiple Case Studies
Get PDFThis paper explores the potential of computer-assisted qualitative data analysis software (CAQDAS), specifically Nvivo 14, in facilitating the qualitative evaluation of multiple case studies. The focus is on halal purchasing strategies within micro and small enterprises (MSEs) in the food industry, a critical issue from a Shariah perspective that ensures halal integrity from source to consumer. The issue highlights that MSE leaders in Malaysia’s food industry failed to optimize halal purchasing in their management practices, which undermines their ability to increase probability. The objective is to explore the strategies for optimizing halal purchasing performance of MSEs in Malaysia’s food industry, on how these businesses navigate the requirements of halal compliance in their operational practices. Through an exploratory study, 10 MSEs were examined to investigate their halal purchasing structures, involving interviews with key stakeholders such as brand owners, company directors, halal executives, and CEOs. In-depth, semi-structured interviews provided insights into company structures, challenges, and halal purchasing strategies. Thematic analysis was employed, using an inductive pattern coding approach where codes emerged organically from the data and were categorized into themes and sub-themes. Findings revealed a variety of business types, with six individually owned companies and four family-run businesses, highlighting differences in employee numbers, business longevity, and owner demographics. The study also suggests a trend of generational succession in family-owned businesses. This research demonstrates the utility of CAQDAS in managing and analyzing complex qualitative data in case study research
Investigating The Factors Influencing Employees’ Psychological Capital and Mental Well-Being At Multinational Companies (MNCs) in Beijing
Get PDFThis study utilizes the job demands-resources model to examine the relationship between job resources (like organizational climate, co-worker support, authentic leadership, knowledge diversity, and work-life support practices), burnout, psychological capital, and mental health among employees at multinational companies in Beijing. An online survey was filled out by 173 people, and the data were analyzed with PLS-SEM. The results suggest that authentic leadership and work-life support practices had no impact on psychological capital, whereas a positive work environment, helpful co-workers, and a broad range of expertise did. In addition to having direct effects on mental health, psychological capital also indirectly affects mental health through burnout. This study adds to the current literature by examining the mental well-being of employees working for multinational firms in Beijing
Unlocking HR’s Hidden Treasure on Innovation Capability: The Mediating Role of Knowledge Management Capacity
Get PDFEffective innovation is possible when one can innovate. Malaysia has serious problems due to a lack of R&D and innovation skills. Furthermore, small and medium-sized firms (SMEs) in developing nations have received less attention in past research on Malaysian innovation. A quantitative strategy is employed to meet the study's goals. A survey approach is used to collect data from the owners, chief executives, and management of ICT SMEs. The research collected and analyzed a total of 200 respondents. The research models and hypotheses were assessed using the Partial Least Squares (PLS) technique. This research comprises the difference between Innovative Centric Human Resource Management (ICHRM) (Acquisition; Development; Egalitarian; Collaborative; Documentation, Information System) and Innovation Capability (Radical; Incremental), also the relationship between ICHRM and Innovation Capability, using Knowledge Management Capacity as a mediator. Based on the findings of this study, the majority of HRM practices are suitable for SMEs' incremental innovation capabilities. This study also presents empirical evidence of the impact of ICHRM on knowledge management capacity on innovation, focusing on the impact of each dimension in ICHRM components that were linked to organizational processes, with a focus on the influence on incremental and radical innovation
Understanding Gen Z’s Online Purchase Behavior through their Hedonic and Utilitarian Motivation
Get PDFThe COVID-19 pandemic ushered in lockdowns, limiting consumer movement to their homes and preventing consumers from shopping in brick-and-mortar stores. Consequently, consumers were reliant on e-commerce to manage their daily purchases of goods and services. This exacerbated the use of e-commerce and fast-tracked the growth of the digital economy. In this study, Gen Z’s consumer motivation is investigated using hedonic and utilitarian motivation and the Unified Theory of Acceptance and Use of Technology (UTAUT). Consumer motivation remains a crucial part of consumer behavior studies given its prominence in influencing consumer action, consumer decision-making and preferences. In particular, the effects of hedonic and utilitarian motivation on online purchase behavior were investigated. This study utilized a quantitative approach through the deployment of a survey questionnaire online. The data from 156 respondents was analyzed using SmartPLS 4.0 utilizing Partial-Least Squares Structural Equation Modelling. Approximately 44% of the respondents started shopping online for the first time during the pandemic (i.e., 2020 and 2022). The results indicated that the Gen Z respondents were motivated by utilitarian and hedonic motivation when shopping online, in particular by Idea Shopping motivation and Efficiency motivation. Additionally, Social Influence and Facilitating Conditions were significant factors in influencing Behavioural Intention, and Behavioural Intention influenced Purchase Behaviour. The evidence suggests that the respondents were not novice online shoppers but rather experienced online shoppers
Counterfeit Cosmetics Perception Among Muslim Government Servants in Wisma Persekutuan Kota Bharu, Kelantan
Get PDFThe objective of this study is to determine if there is a notable disparity in the perception among Muslim consumers regarding counterfeit cosmetic items in Wisma Persekutuan Kota Bharu based on their level of religiosity and brand consciousness. A total of 219 questionnaires were gathered from Muslim government servants residing in Wisma Persekutuan, Kota Bharu, Kelantan through the simple random sampling technique, and the data were then subsequently examined using SPSS software. The study's results indicated a notable correlation between brand consciousness and the impression of Muslim government servants in Wisma Persekutuan Kota Bharu regarding counterfeit cosmetics. Additionally, the results indicated that there is no significant correlation between religiosity in relation to the attitude of Muslim government servants in Wisma Persekutuan Kota Bharu regarding counterfeit cosmetics. This study enhances the existing literature pertaining to the research in the field of Halal cosmetics and offers valuable insights to authorities regarding the perception of counterfeit cosmetic products among Muslim consumers. These findings can assist authorities in improving the regulation of the halal cosmetic industry