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    Attitudes of students of higer grades toward the social, cultural and historical context within the visual culture subject

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    Podučavanjem putem likovne umjetnosti i o likovnoj umjetnosti pridonosi se sveobuhvatnom razvitku učenika, potičući njihov psihomotorni, afektivni i kognitivni razvoj. Osim što likovno djelo u nastavi Likovne kulture služi kao poticaj učenicima za rješavanje likovnog problema i zadatka, ono pridonosi i razvoju cjelokupnog dječjeg iskustva u spoznaji svijeta, odnosno, pridonosi intelektualnom, moralnom i estetskom razvoju učenika. Ovaj rad istražuje stavove učenika viših razreda o nastavnom predmetu Likovna kultura općenito te u društvenom, kulturnom i povijesnom kontekstu. Rad se osvrće na povijesni razvitak vizualno-likovnog odgoja i obrazovanja u svijetu i Hrvatskoj te definira predmet Likovne kulture prema Kurikulumu nastavnog predmeta Likovna kultura za osnovne škole i Likovna umjetnost za gimnazije. Kako bi se predmet proučio u društvenom, kulturnom i povijesnom kontekstu, fokus je stavljen na ciljeve i ishode u okviru domene „Umjetnost u kontekstu“, što uključuje i proučavanje utjecaja korištenja likovnih djela u nastavi i neposredan kontakt učenika s likovnim djelima u muzejima i galerijama. U okviru rada provedeno je i empirijsko istraživanje putem anketiranja učenika jedne osječke osnovne škole. Rezultati ankete pokazali su kako učenici vole crtati i vole nastavu Likovne kulture, da se na nastavi osjećaju ugodno i opušteno te da su zadovoljni svojim radovima. Učenici su potvrdili im se umjetnička djela više sviđaju kada im učiteljica priča o njima i objasni ih, da ih zanima kako je djelo nastalo te da sa školom žele posjećivati galerije i muzeje. Statistički značajne razlike u stavovima učenika utvrđene su kod nekoliko varijabli s obzirom na razred koji pohađaju. Naime, mlađi učenici iskazuju nešto pozitivnije stavove u odnosu na starije učenike. Zaključuje se da učenici imaju pozitivan stav prema nastavi Likovne kulture, da se vole likovno izražavati i pozitivno reagiraju na umjetnička djela stavljena u društveni, kulturni i povijesni kontekst jer na taj način lakše razumiju umjetničko djelo.Teaching through fine art and about fine art contributes to the comprehensive development of students, encouraging their psychomotor, affective, and cognitive development. A work of art in Visual culture not only motivates students to solve art problems or tasks, but it also enhances their overall understanding of the world, thereby contributing to their intellectual, moral, and aesthetic development. This work investigates the attitudes of higher grades toward the subject of Visual culture in general and in the social, cultural, and historical context. The work examines the historical evolution of visual art education globally and in Croatia, defining the subject of Visual culture in accordance with the curriculum for teaching Visual culture in elementary schools and Fine art in high schools. In order to study the subject in a social, cultural, and historical context, the focus is placed on goals and outcomes within the domain of Art in Context, which includes the study of the impact of the use of works of art in the classroom and the direct contact of students with works of art in museums and galleries. As part of the work, empirical research was also conducted through a survey of students at an elementary school in Osijek. The results showed that the students like to draw and they like Visual culture classes, that they feel comfortable and relaxed during classes, and that they are satisfied with their works. The students confirmed that they like works of art better when the teacher talks about them and explains them, that they are interested in how the work was created, and that they want to visit galleries and museums with the school. Statistically significant differences in students' attitudes were found for several variables with regard to the grade. Specifically, younger students express slightly more positive attitudes compared to older students. We can conclude that students have a positive attitude toward Visual culture classes and that they like to express themselves artistically and react positively to works of art placed in a social, cultural, and historical context, because in this way they understand the work of art more easily

    Short stories from Caeli

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    Strip, kao sekvencijalna umjetnost, vrlo je fleksibilan za razne uloge. Možemo ga koristiti prilikom objašnjavanja uputa, u obrazovanju, kao zabavu i sl. Kroz strip autor ima sposobnost prikazivanja radnje, emotivnog stanja likova i interakcija na način sličan filmu. Film i strip su kroz povijest znatno utjecali jedno na drugo. Ovaj rad sadrži kratku teoriju o stripu, ali se većinom odnosi na izradu autorskog stripa. Rad opisuje proces od samog početka koncepta na kojem je strip osnovan, razradu likova i priče te detaljni opis procesa tehničke izrade stripa (od skica do završnog proizvoda).As a form of sequential art, comics can have various roles. They can serve to provide and extend on instructions, education, serve as entertainment, etc. Through comics, the author has the ability to tell a story, show a character’s emotional state and their interactions with others in a way that’s similar to a film. Through history, film and comics have significantly influenced one another. This paper contains a brief theory about comics, however, it mostly refers to the creation process of the original comic. The work describes the process from the beginning of the concept on which the comic was based, the development of the characters and stories, as well as the detailed process of the technical production of the comic (from sketches to the final product)

    Didactic material realized throuh graphic media

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    U diplomskom radu naslova Didaktički materijal realiziran grafičkim medijem istražuje se kako didaktičke igre utječu na dječji rast i razvoj. Posebna pažnja posvećena je igrama i njihovu odgojno-obrazovnom aspektu te njihovom utjecaju na fizički, kognitivni i socijalno-emocionalni razvoj djeteta. U radu se, također, proučava pojam harmonije boja. Prikazuje se odnos količine svjetlosti u tonovima crne, sive i bijele te primarnim bojama plave, crvene i žute. Posebno se naglašava važnost slikovnice kao ključnog didaktičkog materijala koji, putem vizualne i tekstualne komunikacije, ima značajan utjecaj na dječji razvoj. Pored slikovnice, rad uključuje mobil, igrokaz i animaciju koji služe kao dodatak slikovnici. Svaki od ovih materijala osmišljen je kao jedna aktivnost, ali također može funkcionirati i samostalno. Svaki materijal namijenjen je djeci u različitim aspektima njihova života i pruža im različite kvalitete i iskustva.The thesis titled Didactic material realized through graphic media, explores the influence of didactic games on children's growth and development. Special attention is given to games and their educational aspects, as well as their impact on the physical, cognitive, and socio-emotional development of children. The thesis also explores the concept of color harmony. It shows the relationship between the amount of light in shades of black, grey, and white, and the primary colors blue, red, and yellow. The importance of picture books as key didactic materials is particularly emphasized, highlighting their significant impact on children's development through visual and textual communication. In addition to picture book, the thesis includes a mobile, a play, and an animation, which serve as supplements to the picture book. Each of these materials is designed as one activity but can also function independently. Each material is intended for children in different aspects of their lives and provides them with various qualities and experiences

    Philosophy and modern management - analysis of Osijek's cultural sector

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    Menadžment i važnost menadžmenta postaju sve značajniji i očitiji u 21.stoljeću. Svaka organizacija teži pronaći najbolje načine i najučinkovitiju strukturu koja će ih dovesti do ostvarenja željenih ciljeva. Međutim princip i ideja menadžmenta nisu tvorevina novog doba. Tisućama godina se ljudi bave pitanjem vladanja i rukovođenja tražeći najdjelotvorniji oblik vlasti, pritom uzimajući u obzir ljudsku prirodu i vrijeme u kojem su živjeli i djelovali. Neki od najutjecajnijih povijesnih ličnosti i filozofa, poput Platona, Aristotela, Hobbesa i Machiavellija posvetili su se odgovaranju na pitanje rukovođenja i vladanja, a ideja ovog diplomskog rada je povezati filozofiju i menadžment te usporediti njihove teorije s modernim menadžmentom i ispitati postoje li i koji su to filozofski principi koji se koriste u menadžmentu, konkretnije u menadžmentu kulturnog sektora.The field of management and its significance have become increasingly prominent in the 21st century. Every organization strives to find the most effective ways and efficient structures to achieve their desired goals. However, the principles and ideas of management are not a creation of the modern era. For thousands of years, humans have been grappling with questions of governance and leadership, seeking the most effective form of authority while considering human nature and the time in which they lived. Some of the most influential historical figures and philosophers, such as Plato, Aristotle, Hobbes, and Machiavelli, have dedicated themselves to answering questions related to leadership and governance. The idea behind this thesis is to connect philosophy and management, and to compare older theories with modern management practices. Also, the study aims to investigate the philosophical principles utilized in management, particularly within the cultural sector. By examining and analyzing the theories of these philosophers and relating them to contemporary management practices, this research endeavors to uncover the philosophical foundations that drive management decisions in the cultural sector

    The influence of brand strength on the consumer's purchase decision: a brand case study "Priroda daje"

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    Studija slučaja brenda „Priroda daje“ istražuje utjecaj snage brenda na odluku potrošača pri kupnji. Rezultati istraživanja pokazuju da je većina ispitanika ženskog spola i da su najzastupljeniji ispitanici starije dobi, osobito oni između 48 i 58 godina. Ispitanici s višim stupnjem obrazovanja i oni koji su zaposleni pokazuju visoku razinu povjerenja u brend „Priroda daje“ ocjenjujući njegove proizvode kao kvalitetne i ekološki prihvatljive. Visoko e potrošači manje prepoznaju „Priroda daje“ kao ekološki prihvatljiv brend te su manje informirani o njegovim prednostima. Ovo ukazuje na generacijski jaz u percepciji brenda koji je potrebno premostiti ciljanim marketinškim aktivnostima. Preporuke za unapređenje uključuju segmentaciju tržišta i personalizaciju marketinških poruka, intenziviranje prisutnosti na digitalnim platformama te razvoj edukativnih sadržaja. Također, jačanje brend identiteta, dobivanje ekoloških certifikata i razvoj novih proizvoda prilagođenih mlađim generacijama mogu dodatno povećati prepoznatljivost i utjecaj brenda „Priroda daje“ na odluku o kupnji.The case study of the brand "Priroda daje" investigates the impact of brand strength on consumer purchasing decisions. The research findings reveal that the majority of respondents are women, with the most represented age group being 48 to 58 years. Respondents with higher education levels and those who are employed show a high level of trust in the brand "Priroda daje," rating its products as high-quality and environmentally friendly. High consumer satisfaction stems from the perception of the products' high quality, ecological responsibility, and natural ingredients. While older consumers have long-standing trust in the brand, younger consumers are less likely to recognize "Priroda daje" as an eco-friendly brand and are less informed about its benefits. This indicates a generational gap in brand perception that needs to be bridged through targeted marketing activities. Recommendations for improvement include market segmentation and personalization of marketing messages, intensifying presence on digital platforms, and developing educational content. Additionally, strengthening brand identity, obtaining ecological certifications, and developing new products tailored to younger generations can further enhance the recognition and impact of the brand "Priroda daje" on purchasing decisions

    Older adults as targets of online fraud

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    Tijekom godina mediji su postali neizostavan dio čovjekova svakodnevna života, predstavljajući se kao jedan od faktora u oblikovanju percepcije svijeta čovjeka. Danas je teško zamisliti društvo koje nije povezano s nekim oblikom medija s obzirom na njihovu moć i rasprostranjenost. Čak i u okviru globalnoga trenda starenja stanovništva Hrvatska se ističe kao jedna od Europskih zemalja koje imaju najstarije stanovništvo. Jedan od glavnih problema osoba starije životne dobi jesu socijalna izolacija i usamljenost. Razvoj tehnologije i pojava interneta omogućili su društvenim medijima stvaranje platformi za online povezivanje. Korištenjem društvenih medija, posebno društvenih mreža, osobama starije životne dobi omogućeno je ispunjavanje ekonomskih i društvenih uloga kao i smanjenje socijalne izolacije i usamljenosti. Upravo iz tog razloga, zadnjih nekoliko godina bilježi se porast broja osoba treće životne dobi na internetu. S druge strane, iako za osobe starije životne dobi korištenje društvenih medija i društvenih mreža ima i mnogo pozitivnih učinaka, ne smiju se zanemariti negativni učinci koje te platforme mogu imati. U posljednje vrijeme sve više maha uzimaju internetske prijevare, zbog čega je prisutan porast njihovih različitih oblika i vrsta. S obzirom na fizičke i psihičke promjene koje se pojavljuju kod ljudi uslijed procesa starenja, osobe treće životne dobi posebno su ranjive skupine što se tiče internetskih prijevara. Cilj ovoga rada je pokušati utvrditi u kojoj su mjeri osobe treće životne dobi izložene sve raširenijim internetskim prijevarama te jesu li u pravilu češće žrtve od mlađih osoba. U teorijskom dijelu rada pojašnjeni su pojam medija i njihove vrste, s naglaskom na nove medije, zatim definicija i obilježja osoba treće životne dobi te pojam internetskih prijevara i njihovih oblika. Prikazana su i odabrana prethodna istraživanja i noviji primjeri internetskih prijevara starijih osoba, zabilježeni u Hrvatskoj. U istraživačkom dijelu rada provedeni su dubinski intervjui sa stručnim osobama iz područja medija, medijske etike, medijske regulative te skrbi i aktivnoga rada s osobama treće životne dobi. Dobiveni rezultati izneseni su na kraju rada, u raspravi i zaključku.Over the years, the media have become an indispensable part of human daily life, presenting themselves as one of the factors shaping a person's perception of the world. Today, it is difficult to imagine a society that is not connected to some form of media, given their power and prevalence. Even within the global trend of population aging, Croatia stands out as one of the European countries with the oldest population. One of the main problems for older adults is social isolation and loneliness. The development of technology and the emergence of the internet have enabled social media to create platforms for online connection. By using social media, especially social networks, older people are allowed to fulfill economic and social roles and reduce social isolation and loneliness. For this reason, there has been an increase in the number of elderly people on the internet in recent years. On the other hand, although the use of social media and social networks has many positive effects for older adults, the negative effects that these platforms can have should not be overlooked. Recently, internet fraud has been gaining more ground, leading to an increase in their various forms and types. Due to the physical and psychological changes that occur in people as a result of the aging process, elderly individuals are particularly vulnerable when it comes to online scams. The aim of this paper is to try to determine to what extent elderly people are exposed to the increasingly widespread internet fraud and whether they are generally more frequent victims compared to younger people. In the theoretical part of the paper, the concept of media and their types are explained, with an emphasis on new media, as well as the definition and characteristics of elderly individuals and the concept of internet fraud and its forms. Selected previous studies and recent examples of internet fraud targeting the elderly in Croatia are also presented. In the research part of the paper, in-depth interviews were conducted with experts in the fields of media, media ethics, media regulation, and care and active work with elderly people. The results obtained are presented at the end of the paper, in the discussion and conclusion sections

    Dialogues

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    Diplomski rad pod nazivom ''Dijalozi'' sastoji se od dva rada Dijalozi I 280x230cm Dijalozi II 480x250cm i u kombiniranoj tehnici. Radovi problematiziraju odnose svjesnih i nesvjesnih sadržaja u cjelokupnoj psihi, time i samog identiteta. Svojom monumentalnošću stvaraju gotovo meditativno i kontemplacijsko iskustvo. Fragilnost bakrenog papira sugerira krhkost identiteta, podložno razaranju koji zahtjeva pažljiv pristup. Dok duboka tama crnoga pigmenta na slikama zamućuje jasnoću, ujedno stvara i prostor iz kojega se bude osjećaji familijarnosti pred zaustavljenim trenutkom, gdje izviru maštarije i snovi. Krupno kadrirani naturalistički detalji pokušavaju ogoliti tijelo na pojavnost bez identiteta, time se u prvi plan stavljaju taktilne karakteristike koje percipiraju samo u intimnim trenutcima. Promatrač prepoznaje sebe u radu. Događa se razmjena dijaloga; djela svojom monumentalnom tišinom prodiru u samu intimu promatrača i time se promatrač suočava sa samim sobom.The thesis titled "Dialogues" consists of two works Dialogues I 480x250cm and Dialogues II 280x230cm, created using a mixed media technique. The works explore the relationship between conscious and unconscious content within the psyche, and by extension, identity itself. Through their monumental scale, they evoke an almost meditative and contemplative experience. The fragility of the copper paper suggests the delicate nature of identity, vulnerable to disintegration, and requires a careful approach. While the deep darkness of the black pigment blurs clarity, it simultaneously creates a space from which feelings of familiarity arise, confronting the viewer with a suspended moment where fantasies and dreams emerge. The large, close-up naturalistic details attempt to strip the body of identity, emphasizing tactile characteristics that are perceived only in intimate moments. The viewer recognises himself in the work. A dialogue exchange takes place; the works, through their monumental silence, penetrate the viewer’s innermost intimacy, causing them to confront themselves

    Content analysis and semiotic analysis in Ruben Östlund's films - The Square and Triangle of Sadness

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    Ovaj rad posvećen je analizi suvremenog skandinavskog filma, s posebnim osvrtom na filmsko stvaralaštvo Rubena Östlunda, ednog od najistaknutijih redatelja tog područja. Skandinavska je kinematografija tijekom posljednja dva desetljeća evoluirala pod utjecajem pokreta poput Dogme 95, ali i zbog osnivanja i jačanja kreativnih saveza koji su redefinirali filmsku estetiku, etiku i produkcijske uvjete rada, učinivši skandinavski film globalno prepoznatljivim. U okviru tog razvoja, Östlund se profilirao kao redatelj koji filmski obrađuje teme koje reflektiraju suvremene društvene izazove. Uz pregled filmografije i interpretaciju značaja u kontekstu suvremenog skandinavskog filma, ovaj se rad primarno bavi analizom sadržaja i semiotičkom analizom Östlundovih filmova „Kvadrat” (The Square, 2017.) i „Trokut tuge” (Triangle of Sadness, 2022.). Analiza se oslanja na ključne semiotičke teorije Ferdinanda de Saussurea, Charlesa S. Peircea i Rolanda Barthesa.This thesis employs a critical, semiotic, and content-based analytical approach to contemporary Scandinavian cinema, focusing on the cinematography of Ruben Östlund, one of the region's most prominent filmmakers. Over the last two decades, Scandinavian cinema has taken a new turn, driven by movements such as Dogme 95, but also as a consequence of creative alliances which have emerged and gained momentum, redefining the art of film aesthetics and cinematic expression, filmmaking ethics, and working conditions in film production. These developments have returned Scandinavian film to global prominence. Within this context, Östlund has carved a niche for himself as a director who takes a particular interest in recording and dissecting modern social phenomena and challenges on the silver screen. In addition to providing an overview of his body of work and commenting on its significance within contemporary Scandinavian film, this thesis primarily deals with the content analysis and semiotic analysis of two of Östlund's films: The Square (2017) and Triangle of Sadness (2022). The analysis draws on seminal semiotic theories from scholars including Ferdinand de Saussure, Charles S. Peirce, and Roland Barthes

    Artificial intelligence in contemporary music/ Final concert

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    Utjecaj umjetne inteligencije (UI) na glazbenu industriju postao je sveprisutniji u posljednjim godinama, donoseći značajne promjene u način na koji se glazba stvara, distribuira i konzumira. Alati UI omogućuju glazbenicima da istraže nove kreativne horizonte i unaprijede procese kompozicije i produkcije, dok s druge strane omogućuju korisnicima personalizirano glazbeno iskustvo putem naprednih algoritama preporuka. Algoritmi za analizu zvuka i generativni modeli omogućuju stvaranje originalnih kompozicija, remikseva i zvučnih efekata koji bi inače bili teži za postizanje. Ovi alati također utječu na način na koji se glazba predstavlja i prodaje, otvarajući nove kanale za interakciju s publikom. Ovaj kontekst je ključan za razumijevanje kako se umjetna inteligencija integrira u glazbenu industriju i kakav utjecaj ima na njezine različite aspekte. Istraživanje pruža sažeti pregled razvoja i funkcioniranja umjetne inteligencije, povijest umjetne inteligencije i njezine suvremene primjene. Nadalje, objašnjava kako je nastao Generative Pre-trained Transformer (GPT) model i njegovie sposobnosti U daljnjem tekstu istraživanje se bavi promjenama u suvremenoj glazbi, uspoređujući današnju glazbu s onom iz prošlih razdoblja. Analizira se kako su tehnološke inovacije i društveni utjecaji doveli do ovih promjena te pruža uvid u najnovije trendove i inovacije koje oblikuju suvremeni glazbeni izraz. Konačno, istraživanje razmatra različite primjene umjetne inteligencije u glazbi, s posebnim osvrtom na njezin potencijal stvaranja, komponiranja i obrade zvuka. Zaključak nudi pregled glavnih uvida.The impact of artificial intelligence (AI) on the music industry has become more ubiquitous in recent years, bringing significant changes to the way music is created, distributed, and consumed. AI tools allow musicians to explore new creative horizons and improve their composition and production processes, while on the other hand, they enable users to have a personalized music experience through advanced recommendation algorithms. Sound analysis algorithms and generative models make it possible to create original compositions, remixes, and sound effects that would otherwise be more difficult to achieve. These tools also influence the way music is presented and sold, opening up new channels for interacting with audiences. This context is crucial for understanding how AI integrates into the music industry and what impact it has on its various aspects. The research provides a concise overview of the development and functioning of artificial intelligence, the history of artificial intelligence and its modern applications. Furthermore, he explains how the Generative Pre-trained Transformer (GPT) model and its capabilities came to be. In the following text, the research deals with changes in contemporary music, comparing today's music with that of past periods. It analyzes how technological innovations and social influences have led to these changes and provides insight into the latest trends and innovations that shape contemporary musical expression. Finally, the research looks at various applications of AI in music, with a particular focus on its potential to create, compose and process sound. The conclusion offers an overview of the main insights

    L. van Beethoven: Sonata in F major, op. 78, no. 24

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    Ovaj rad temelji se na formalno-harmonijskoj i interpretativnoj analizi Sonate u Fis-duru, op.78 br.24. Sonata je skladana 1809. Godine te nosi nadimak “Therese” budući da je skladana za groficu Theresu von Brunswick. Sonata se sastoji od dva stavka: Allegro cantabile-Allegro ma non troppo te Allegro vivace. U potpunosti se razlikuje od djela, odnosno sonata skladana ranije u Beethovenovom životu. Sonata se ne razlikuje samo u raspoloženju, nego navješćuje Beethovenovo treće razdoblje skladanja te je u potpunosti izvan okvira drugog razdoblja skladanja. Pokazuje nam proporcije koje se kreću od fraza jednog izoliranog takta pa sve do cijelih stranica te spaja potpuno različite figure u odlomke koji čine nedjeljive melodijske cjeline.This work is based on a formal-harmonic and interpretative analysis of the Sonata in F-sharp major, op.78 no.24. The sonata was composed in 1809. It has the nickname Theresa, since it was composed for Countess Theresa von Brunswick. The sonata consists of two movements: Allegro cantabile-Allegro ma non troppo and Allegro vivace. It is completely different from the work which are composed earlier in Beethoven's life. The sonata is not only different in mood, but announces Beethoven's third period of composing and is completely outside the framework of the second period of composing. He shows us proportions that range from one isolated measure to whole pages and combines completely different figures into passages that form indivisible melodies

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