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Marketing Plan for Passion Reykjavík
No full textMarkmið ritgerðarinnar var að móta markvissa markaðsáætlun til eins árs fyrir handverksbakaríið Passion Reykjavík. Áhersla var lögð á að efla vörumerkjavitund og styrkja ímynd fyrirtækisins á neytendamarkaði. Viðfangsefnið var áhugavert þar sem Passion Reykjavík hefur hingað til ekki haft formlega markaðsstefnu, þrátt fyrir 19 ára starfsaldur. Gert var raunhæft mat á núverandi stöðu Passion Reykjavík með því að greina þætti í innra og ytra umhverfi fyrirtækisins. Samkvæmt greiningunni býr Passion Reykjavík yfir góðri grunnstöðu á borð við gæðavörur, staðsetningu sína í fjölskylduhverfi og tryggum viðskiptavinahópi. Gerð var könnun á markaði til að kanna ímynd og vitund Passion Reykjavík. Niðurstöðurnar leiddu í ljós að vörumerkjavitund Passion Reykjavík stendur veikar í samanburði við samkeppnisaðila í nærumhverfi en ímynd fyrirtækisins er aftur á móti sterk í samanburði við þá. Áhersla var lögð á að nýta samfélagsmiðla, sjónrænt efni og árstíðabundnar markaðsaðgerðir til að styrkja tengsl við markhópinn og auka sýnileika vörumerkisins. Á heildina litið gefur markaðsáætlun Passion Reykjavík skýran og hagnýtan vegvísi til að efla stöðu fyrirtækisins á markaði, skapa því sterka ímynd og byggja upp aukna vörumerkjavitund sem mun styðja við vöxt og stefnu fyrirtækisins
Possible applications of markerless pose estimation and GenAI for gait analysis
No full textÞetta verkefni var í samstarfi með Össur.In this project we assess the possibilities of the use of open-source pose estimation solutions for motion capture and gait analysis compared to existing high accuracy systems such as Vicon. Additionally we explore the possibility of using generative AI models to perform automatic gait analysis using data extracted from these open-source pose estimation models. We evaluate the accuracy of OpenCap compared to the golden standard Vicon at a motion lab within Össur which is widely known as the most accurate marker based motion capture solution on the market. OpenAI's GPT-5.1 and Google's Gemini 3 models were used to perform a gait analysis using pose estimation data and evaluated by a biomechanics technician. Our results indicate that OpenCap is not clinically acceptable but has very agreeable waveforms with the Vicon system. When it comes to automated gait analysis we believe it is possible if researched more thoroughly in the future with more complex workflows
Sönnun þess sem ekki er orðið: Minni háttar líkamstjón og varanleg örorka samkvæmt 5. gr. skaðabótalaga nr. 50/1993.
No full textRitgerð þessi fjallar um sönnun varanlegrar örorku samkvæmt 5. gr. skaðabótalaga nr. 50/1993 eftir minni háttar líkamstjón. Í upphafi ritgerðarinnar er gerð grein fyrir tilkomu skaðabótalaga og þeim breytingum sem urðu á mati á varanlegri örorku við setningu þeirra. Í framhaldi af því er lýst þeirri umfjöllun sem átti sér stað við setningu skaðabótalaga vegna þeirra breytinga sem lögin gerðu ráð fyrir. Í þeirri umfjöllun er áhersla lögð á lágmarksákvæði varanlegrar örorku sem var að finna í frumvarpi til skaðabótalaga eins og það var fyrst lagt fram. Þá er gerð grein fyrir breytingum skaðabótalaga frá setningu þeirra, gagnrýni á efni þeirra og fyrirhugaðar breytingar sem ekki hafa náð fram að ganga. Að því loknu er fjallað um reglur skaðabótalaga um mat á varanlegri örorku og sönnunargildi mismunandi álits- og matsgerða fyrir dómstólum. Umfjöllun þessi er sett í samhengi við gagnrýni á framkvæmd mats á varanlegri örorku með áherslu á lágmarksákvæði vegna minni háttar líkamstjóna og tillögur sem fram hafa komið til að lögfesta slíka reglu. Í síðari hluta ritgerðarinnar er litið til Danmerkur, þar sem er að finna lögfest lágmarksákvæði varanlegrar örorku, og einnig er litið til Noregs þar sem er að finna ólögfesta venju um lágmark varanlegs miska. Með hliðsjón af þeim reglum er skoðað hvort lágmarksákvæði varanlegrar örorku eða varanlegs miska myndi brjóta gegn stjórnarskrárvernd aflahæfis í skilningi 72. gr. stjórnarskrár og jafnræðisreglu 65. gr. stjórnarskrár. Í lok ritgerðarinnar eru niðurstöður reifaðar og tillaga gerð að breytingu reglna um mat á varanlegum afleiðingum líkamstjóna
The Integrity of Power. The renegotiation of political relationships in early Capetian France
No full textTo understand society in the first half of Capetian France it is vital to understand the foundations and dynamics of power of the aristocracy. To figure out where power lay at the time, we begin by investigating the idea of feudalism. As the long historiography of the term demonstrates, it is an insufficient concept for describing the fundamental social bonds that defined power relations at the time. Instead, we turn to a study of the social bonds that held together the aristocracy. These include their principal institutions, their attitude towards marriage and inheritance, the ideology of chivalry and the practice of gift giving. We then demonstrate how the Capetians themselves adapted and combined these elements to regain integrity vital to re-establishing royal authority. They then used the growing popularity of fief holding to give order to the chaotic state of the French political landscape. In the process they managed to replace or assimilate the remnants of the princes with castellan, thus establishing a new aristocracy with a vested interest in the state and government
On the non-Quantitative Hyper-feedback Mechanism and its Applications
No full textIn this paper, a novel feedback mechanism has been proposed, which is entitled ’Hyper-feedback’. Different from the traditional closed-loop feedback systems, the hyper-feedback loop consists of generalized quantitative information to influence the evolution of the system designs. Based on the hyper-feedback mechanism, a generalized closed-loop systematic design framework is developed. In practice, it is difficult to evaluate some systems and products because the measurements are non-quantitative information, such as the customer review. The hyper-feedback mechanism is able to 1) convert the non-quantitative information to quantitative format, 2) analyse the dynamical characteristics of the hyper-feedback closed-loop, and 3) optimize the systematic life cycling via the iterative processes. Potentially, the perspectives of its applications have been produced as a vision of the proposed novel mechanism
The contribution of advanced practitioners to equitable and person-centred continence care
No full textContinence problems remain widespread across community and secondary care, yet provision in the UK continues to be shaped by inequities, fragmented commissioning, stigma and variation in workforce capability. This article examines the contribution of advanced practitioners (APs) to continence care through the four pillars of practice and considers how their clinical expertise, leadership influence, educational role and engagement with research can strengthen assessment, co-ordination and person-centred support. Evidence from national reports and existing studies demonstrates the need for improved pathways, enhanced staff capability and dignity-focused practice, particularly for populations affected by frailty, cognitive impairment, or cultural and communication barriers. By integrating comprehensive assessment, sensitive communication, culturally responsive engagement and informed use of innovation, APs can advance equitable continence provision and improve the lived experience of individuals with bladder and bowel needs. The article concludes that AP-led practice is essential for progressing continence care within a system that requires greater consistency, stronger evaluation and sustained attention to wellbeing and quality of life
The usefulness of Murphy's sign and ultrasonography to diagnose acute cholecystitis: a case study
No full textAcute cholecystitis (AC) is a common cause of right upper quadrant abdominal pain and requires prompt diagnosis to prevent complications. This case study highlights the role of Advanced Clinical Practitioners (ACPs) in the diagnostic process of AC, focusing on the use of Murphy's sign and ultrasonography (US). The study follows a systematic approach to patient assessment, including comprehensive history-taking, clinical examination, and the formulation of differential diagnoses, guided by national and international guidelines such as NICE and the Tokyo Guidelines. The case study critically evaluates the effectiveness of Murphy's sign and US in diagnosing AC, noting the limitations of each diagnostic tool. While Murphy's sign remains valuable, its sensitivity and specificity can vary, emphasising the need for a holistic diagnostic approach. In addition, US, though the first-line imaging modality, must be used in conjunction with other clinical findings. This case study advocates for an integrated diagnostic approach, combining clinical examination, laboratory tests, and imaging to improve diagnostic accuracy. The application of Borton's reflective model (‘What? So What? Now What?’) highlights the role of reflective practice in enhancing clinical decision-making and professional development. The case study illustrates the critical contribution of ACPs in managing both differentiated and undifferentiated presentations, while demonstrating the importance of evidence-based practice in supporting safe and effective patient outcomes
Reproductive trait variability and seed germination responses to electric field and low-dose gamma irradiation in Larix decidua Mill.
No full textLarix decidua Mill. (European larch) is an ecologically and economically important deciduous conifer in European mountain ecosystems, whose regeneration success depends on reproductive trait variability and seed physiological quality. Under ongoing climate change, understanding provenance-related differences and identifying effective, environmentally safe pre-sowing treatments are increasingly important. This study assessed the phenotypic variability of cones and seeds across seven geographic provenances of L. decidua established in the Baciu seed orchard (Romania) and evaluated seed germination responses to physical stimulation using electric field exposure and low-dose gamma irradiation. Significant differences among provenances were observed for cone morphology and seed biometric traits, including seed weight, size, and number of seeds per cone. Provenances from Sinaia and Brașov V.P. exhibited the highest mean seed weights, while Brașov V.C produced lighter seeds. Germination experiments showed that electric field treatments significantly enhanced germination, with higher voltages and longer exposure times producing the strongest effects. Low-dose gamma irradiation induced a clear dose-dependent response, with the 2 Gy treatment consistently improving germination percentage, germination index, and early seedling vigor across most provenances. Multivariate analyses (canonical correspondence analysis and UPGMA clustering) revealed distinct provenance-specific physiological responses, with Anina and Sinaia showing divergent reaction patterns, while Gura Humorului, Brașov V.C and Brașov V.P. formed a more homogeneous group. The results indicate that reproductive trait variability and seed germination capacity in L. decidua are strongly influenced by provenance origin and can be effectively modulated by physical pre-sowing treatments, supporting their use in regeneration programs
Exploring perspectives of people with stroke living in the community about sedentary behaviour
No full textPurpose:
People who have had a stroke often experience significant changes in their physical and cognitive abilities, which can lead to increased sedentary behaviour, which has detrimental health consequences. This study explores the views of people with stroke living in the community about sedentary behaviour, which is important for developing effective interventions to reduce or break their participation in this behaviour and improve overall health outcomes.
Methods:
This study utilised an exploratory qualitative research design using a semi-structured interview to collect data from community-dwelling stroke survivors in the southeast of England. To be eligible, participants need to be adults at least 18 years and above, living in the community, and have a confirmed diagnosis of stroke. Depending on participant preference, the interviews were conducted either face-to-face or virtually in a 1:1 setting. The interviews lasted an average of 45 minutes. All interviews were recorded. An inductive thematic analysis based on Braun and Clarke’s approach was utilised in this study.
Results:
Twelve participants consented to participate in this study. Many participants expressed a desire to be more active but felt constrained by their post-stroke sequelae. Participants have a limited understanding of the term sedentary behaviour and its impact. All reported that the amount of time they spent in sedentary behaviour has increased, with those who have suddenly retired from work reporting boredom and a lack of motivation to do things. The main challenges to reducing or breaking up their participation in sedentary behaviour are physical limitations, including fatigue, reduced mobility due to muscle weakness and poor balance, environmental restrictions, insufficient support and psychological factors such as fear of falling and low self-efficacy. Most participants expressed that a tailored activity around their hobbies would be an enabler for them to break up or reduce the amount of time they spent sitting. Having a support system has the greatest positive influence on influencing participants' sedentary behaviour.
Conclusions
This research emphasises the significant physical, psychological, and social barriers that stroke survivors face when attempting to reduce sedentary behaviour. Despite these barriers, participants expressed a strong desire to be more active, with a focus on tailored activities related to their hobbies and aspirations.
Impact
The unique perspectives of stroke survivors highlight the need for tailored interventions that address facilitators of sedentary behaviour among people with stroke living in the community.
Future work should consider a longitudinal study that explores changes in sedentary behaviour and the impact of intervention over time
Experiences and evaluation of the new standards for student supervision and assessment
No full textThe Nursing and Midwifery Council's Standards for Student Supervision and Assessment (SSSA), introduced in 2018, shifted from a mentorship model to a coaching model, creating new roles for practice supervisors, assessors, and academic assessors. This study explores the experiences of nursing students, practice assessors, and supervisors working with the SSSA. Using a qualitative approach, 14 semi-structured interviews were conducted with nursing students and staff. Thematic analysis identified three key themes: SSSA-related training, organisational support, and expectations from students and staff. Findings suggest time constraints, inconsistent training, and use of the electronic practice assessment documentation (e-PAD) platform require attention to improve the learning experience