International Journal of Applied Business Research
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    83 research outputs found

    Gaining Loyalty Intention in Virtual Reality Tourism: A Lesson from US Tourists

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    This study (1) evaluates the loyalty intention model in virtual reality (VR) tourism, covering VR content quality, VR system quality, and VR satisfaction as its determinants, and (2) assesses the moderating role of demographic factors in the formation of the loyalty intention model. Data was collected using an online survey from 288 US tourists that have experienced visiting tourist destinations via VR. The data analysis, using partial least square, notes that VR content quality was the strongest predictor of tourist satisfaction and loyalty intention. Next, the multi-group analysis reveals that the demographic factors tend to insignificantly moderate the relationships between tested constructs in the loyalty intention model

    Unlocking the Business Model Innovation Potential on a Public Blockchain Ecosystem: A Critical Realism Approach

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    This study aims to explain the phenomenon of blockchain technology in business model innovation in the public ecosystem since it offers huge potential benefits for business activities to overcome existing problems, such as data ownership, security, and accessibility. This study uses the realism perspective for understanding the phenomenon. The multiple-case study strategy presents five blockchain experts who use the value system framework to find potential for public blockchain applications. The study finds that in the public blockchain ecosystem: (i) value capture is oriented to enlarge new potential income; (ii) value creation is carried out through partnerships with other entities; (iii) value delivery is delivered through decentralized application and smart contracts; and (iv) value propositions help to solve public problems. From the findings, this study proposes three types of added value. First, low value-added, i.e., blockchain exchange data/information exchange and security; second, medium value-added, wherein technology initiates collaboration performance among entities in the public ecosystem; and finally, high value-added, i.e., a blockchain encourages new market innovation. This study focuses on the literature on blockchain and business models as well as potential future research

    Corporate Social Responsibility, Customer Loyalty, and Financial Performance: Empirical Findings from the Islamic Bank

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    Great attention to financial performance is the key to building solid competitiveness in the Islamic banking industry. By exploring the role of Islamic banks in social programs, this study estimated the relationship between CSR (corporate social responsibility) and financial performance, either directly or through the mediating role of loyalty. These paths trace the ability of CSR to create customer support for Islamic banks which then gives birth to positive financial performance. This study surveyed 505 Islamic bank customers. To test the direct and indirect relationships between CSR and the financial performance of Islamic banks, this study employed the PLS (partial least square) method. Empirical estimation results showed that CSR convincingly affects financial performance directly and positively. Meanwhile, indirectly, it can connect positively with financial performance through the mediating role of customer loyalty. This study contributes to the development of stakeholder theory. For the industry, this study contributes to determining the direction of CSR development, which has implications for increasing the organization's public support and financial performance

    Social Performance of Islamic Microfinance Institutions: Examining the Financial Sustainability as Driving Factor

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    This study examines the impact of financial sustainability on the achievement of IMFIs (Islamic Microfinance Institutions)’ social performance. It is a quantitative study supported by a survey on six units of Islamic Rural Banks in the province of West Sumatera, Indonesia, from 2012 to 2018. This study used secondary data collected from the publication of financial services authority and other financial documents of Islamic Rural Banks. The data were analyzed by implementing the Panel Data Regression. The results indicate that financial sustainability, proxied by Return on Assets (ROA) and Return on Equity (ROE), affects social performance achievement. These findings elaborate on the previous studies that identify a relationship between these two aspects in microfinance institutions. The existence of a new predictor in the model, NOM (Net Operating Margin), has proven to give unsignificant impact on the achievement of IMFIs’ social performance. This study concludes that financial sustainability is the driving factor in determining the achievement of IMFIs’ social functions. Thus, strengthening financial sustainability will greatly impact the achievement of IMFIs’ social function in their role as community banking

    Is the Indonesian Millennial Workforce Attracted to Companies with Green HRM Strategies?

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    Nowadays, the millennial workforce dominates Indonesia’s demographic bonus. This generation is more aware of environmental issues, and this drives industries to apply green human resource management (GHRM). This study aims to measure the influence of GHRM strategies in attracting the millennial workforce. Using non-probability sampling, a total of 340 millennials between 19–39 years old, employed or looking for a job, participated in this study. Using multiple regression analysis, the study found that the millennial workforce is attracted to industries where GHRM strategies are applied to measure work performance while industries that conduct less-innovative green training are the least attractive. It implies that companies that concern with environmental sustainability goals and action, as well as having more innovative green training programs, are more appealing to the millennials. This is the first study of its kind that observes the viability of green HRM practices in recruitment, suggesting that industries will become more attractive to the millennial workforce if organizational resources and attention are focused on green areas of human resource management. Therefore, industries are advised to implement GHRM sooner to attract more millennials and help companies achieve sustainability goals

    Exploring The Current State Of Lean Practices In The Agri-Food Supply Chain: A Systematic Literature Review

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    The increasing importance of the agriculture and food industry, due to the growing population and competitive business landscape, has driven the need to increase the efficiency and effectiveness of organisational and supply chain processes. Lean practices have been proposed to help reduce wastage, improve processes, and give more value to customers. However, research and debates on the implementation of lean practices in the agri-food industry are still limited. Therefore, this study aims to explore the current knowledge state of lean practices under the agri-food supply chain process by using a systematic literature approach. Additions for future research areas are also identified and presented. Our review suggests that the study of the lean concept in the context of agri-food supply chain is still limited and thus is open for future exploration. Furthermore, future research employing multiple methods, focusing on the downstream actors in the supply chain and empirical evaluations of lean impacts is encouraged. The contribution of this study will provide an insight for scholars of current and future research opportunities to explore. At the same time, practitioners can gain knowledge of lean practices and tools that might be applied to their business contexts

    Is Muslim Tourist Satisfaction in Muslim Destination and Non-Muslim Destination Different?

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    This study is intended to assess Muslim tourist satisfaction across Muslim and non-Muslim destinations, seeing from the attractions, halal, and people's experiences. It also observes religiosity’s role in the link between tourist experience and satisfaction in both tourism destinations. Data was obtained from surveying 479 Muslim tourists in Indonesia and 270 in Taiwan and analyzed using partial least squares techniques. The results indicate that the tourist experience is an essential driver of Muslim tourist satisfaction in Indonesia and Taiwan. While experience with halal products and services is an essential driver for tourists visiting Muslim destinations, the case does not occur for tourists visiting non-Muslim destinations. Next, although religiosity significantly impacts the halal experience, it does not moderate the relationship between halal experience, tourist satisfaction, and tourism attraction experience. The findings suggest tourism marketers and attraction managers in both Muslim and non-Muslim destinations increase their focus on enhancing the attraction experience. Further, to strengthen tourist attractions’ attractiveness, special attention should be given to the availability of halal products, which impacts the acceptance of this important cultural element by locals and tourists

    Service Improvement Priorities of Train Transport Service: Evidence from Indonesian Economy-Premium Train

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    The Indonesian Railway Company (PT KAI) may have sustainable growth due to passengers' quality services. This study determines influential indicators and service improvement priorities for the economy-premium train in Indonesia using 284 respondents. An online questionnaire was used to collect data, while the sample was determined using judgment sampling methods. The study used the Exploratory Factor Analysis (EFA) and the Importance-Performance Analysis (IPA). The results show that passengers felt satisfied with the completeness of emergency equipment, security and safety, and professional train staff. However, they were not satisfied with TV show contents, food and beverage prices, and legroom on chairs. The EFA results show nine dimensions and 41 influential indicators of the economy-premium train service qualities. According to the IPA results, the service priorities that should be improved by PT KAI include the availability of internet access and the cabin facilities, especially TV show contents and legroom on chairs. These results can help PT KAI to increase its Customer Satisfaction Index (CSI) score to meet the respondents' expectations and increase the satisfaction and loyalty of the economy-premium train passengers

    Boosting Emerging Technology Adoption in SMEs: A Case Study of the Fashion Industry

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    Small and medium enterprises (SMEs) provide a significant contribution to the economy and are amongst the target of governments’ digital transformation programs. Yet, existing advanced technology adoption models are based upon and targeted for large-scale companies and might not be applicable to the majority of firms in this segment. To address this issue, this study aims to explore ways in boosting the adoption of technologies relevant to SMEs by employing a qualitative research approach through in-depth interviews and focus group discussions with manufacturing SMEs in the fashion industry. Evidence of this study points to several main findings: (1) Leader's competencies, technology literacy, growth mindset, and supportive SME conditions provide positive sentiments towards emerging technologies. However, (2) SMEs must also consider the compatibilities of the technology and evaluate its advantage to the firms prior to adoption. Lastly, (3) stakeholders support and competitors influence are also shown to affect SME leaders, the SME, and the technology itself in terms of supporting technology adoption. This research contributes to the literature by uncovering current condition and needs of SMEs for their technological transformation. For relevant stakeholders, targets of transformation might be achieved if the particular concerns of SMEs have been addressed

    Shopping Destination Image and Loyalty: Do Tourist and Resident Perceive Differently?

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    Research shows that shopping is a must activity of tourist and resident, and there is intense competition between shopping destinations. However, literature often gives a little attention to how a shopping destination's image impacts customer loyalty. Thus, the current study examines the shopping destination image model that incorporates the affective, cognitive, and overall images in predicting shopping loyalty of both tourist and resident. The results from 408 survey data verify the shopping destination image model's relevance in predicting both tourist and resident loyalty towards shopping destinations. The affective and cognitive image elements are the key drivers of overall image and loyalty towards  tourist and resident shopping destinations. Further, this study shows a significant variation between how tourists and residents regard the effect of cognitive image on their loyalty towards a shopping destination

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    International Journal of Applied Business Research
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