Market Forces (Journal of Management, Business and Economics, College of Management Science, PAF-KIET)
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389 research outputs found
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The Internet of Things and Changing Consumer Behavior in Bottom of the Pyramid Segment for Technology Innovation
No full textThis qualitative research conducted under hermeneutic inquiry framework interprets the expressed responses of the customers belonging to the bottom of the pyramid (BoP) for exploring the role of Internet of Things (IoT) in their lives. IoT includes technologies and devices for ubiquitous connectivity. Amongst all the devices and technologies, the mobile technology is the one that has been adopted quite fast by the economically deprived because of its simplicity. It is interesting to interpret the utility of the IoT for the BoP customers and understand how this technology is influencing their lifestyles and purchase decision making process. It was learned from seven interviewees and forty participants of online focus group session that IoT has functional and symbolic utility for customers. The IoT-induced lifestyles affect BoP segment also. Although such transformation is seen in the upper sections of the society, this phenomenon is interesting to understand in the BoP context because the economically challenged persons have to make critical trade-offs between the basic necessities and the technologically advanced objects of symbolic utility. Interestingly, the use of such gadgets and technologies makes them avoid social exclusion, which is non-monetary form of deprivation. Hence, these products and technologies have a symbolic and hedonistic value for such customers. In a world of mediatized global consumer society, the BoP segment is becoming more knowledgeable about the global trends through internet and smart phones, and ultimately their insights help marketers and entrepreneurs in developing sustainable technological innovations
Mapping the Impact of Employee Engagement on Job Performance with Mediating Role of Work-Life Balance: An Investigation of Private Sector Organizations in Pakistan
No full textEmployee engagement is rapidly emerging as an antidote for overall organizational success. In the contemporary business environment, engaged employees are essential for the achievement of overall organizational goals. However, there are countless advantages of retaining and attracting an engaged workforce. This paper explores the impact of employee engagement drivers on job performance and the mediating role of work-life balance. Using convenient and snowball sampling, we collected data from 334 employees working in different private sector organizations in Pakistan. Subsequently, we used SPSS and AMOS (Structural Equation Modelling) to ascertain the structural relationship between the study variables. The study found that cognitive and behavioral engagement does not affect job performance, but emotional engagement positively affects job performance. The study also found that work-life balance mediates employee engagement drivers and job performance. Thus, we have inferred that passionate and engaged employees do their job more efficiently, report higher performance, and provide potential growth opportunities for the organization. The study also suggests strategies crucial for employee engagement
Empirical Analysis of Fiscal Imbalance in Pakistan
No full textThis research will be incorporating vital macroeconomic determinants that have significant and solid long-short run association with a fiscal imbalance of Pakistan. We have taken dependent variable as fiscal imbalance and independent variables as total debt service, trade, broad money, current account balance, net inflows, government expenditure, and government income as % of GDP, whereas GDP per capita (constant 2010 US$), Total debt service (% of GNI), GDP deflator (base year varies by country) and foreign direct investment, data was collected from 1970 to 2019 on an annually. Results revealed a long-run association between dependent and independent variables, and there is a short-run relationship between Fiscal Imbalance and GDP per Capita. This piece of the article analyses the relationship of a fiscal imbalance concerning vital macroeconomic indicators. This research conclusively represents the impact of macroeconomic indicators on Pakistan's fiscal imbalance in the long-short run
Examining the Direct and Mediating Effect of Organizational Commitment and Work Environment in the Textile Sector of Pakistan
No full textThe textile industry is critical for Pakistan’s economy since it significantly contributes to the country’s exports. However, most textile units in Pakistan are family-owned businesses, and their operational style is old and conventional. We proposed eleven hypotheses based on the Social Learning Theory and Attraction-Selection-Attrition model, including four mediating ones. We distributed 425 pre-developed questionnaires and received 414 useable responses. We have used Smart-PLS version 3.3 for statistical analysis, including reliability, validity, and discriminant analysis. Our results support all the direct and mediating hypotheses. The results also suggest that in the case of direct hypotheses, the strongest effect was on “the association of employee empowerment and work environment (β=0.523),†and the smallest effect on the association between training and development and organizational commitment (β=0.196). For the indirect hypotheses, the effect size ranges from β=0.094 to β=0.237. This study has focused on the textile sector. There is a need for more studies in other sectors and other cities. Our approach towards the study was limited. It restricted the consequences of work empowerment, working environment, and training and development to organizational citizenship behavior and organizational commitment. Future studies may take a more holistic approach to analyzing the research problem
Time-varying Stock Market Integration and Diversification Opportunities within Developed Markets Using Aggregated Data Approach
No full textThis study examines the time-varying feature of Developed stock markets to identify diversification opportunities. For this purpose, we sample 21 developed countries ranging from 2000-2018 from the Pacific Region, Northern Europe, Western Europe, Southern Europe, and G7, with each region consisting of a panel with one home country and other as remaining countries portfolio. We applied Panel co-integration and VECM to test the stock market integration and diversification opportunities in short and long run. Our results indicate few short and long-run diversification opportunities for international investors in the post-crisis period that are more relevant. Canada, Japan, and Italy have long-run opportunities for diversification in the G7, and only Japan has short-run opportunities for diversification. Hong Kong and Japan have short-and long-run opportunities for diversification in the Pacific region. In the Northern Europe region, we have only the short-run diversification option of the UK and Norway. In the Western European Region, Australia and Switzerland have long-term diversification. There are no long and short-run diversification opportunities in the Southern European Region in the post-crisis period
Consequences of Exclusive Talent Management and the Mediating and Moderating Roles of Distributer Justice and Procedural Justice
No full textThe study examines the effect of exclusive talent management on turnover intention, employ engagement, and perceived distributive justice. Moreover, the impact of distributive justice on turnover intention and employee engagement was examined. Further, we also assess the mediating and moderating roles of distributive justice and procedural justice. The study has collected the data through a survey questionnaire from employees of private banks in Pakistan. The private bank context is suitable for the study because it is the most emerging services sector. There is a high degree of social interaction among management, peers, and customers in providing financial services. Two hundred eighty respondents provided complete responses, and hypothesis testing was analyzed using structural equation modeling with AMOS 24. We used bootstrapping method for mediation/moderation analysis. The study found that exclusive talent management simulates distributive justice, employee engagement, and turnover intention. Our results also show that distributive justice affects employee engagement and turnover intentions. We also found that distributive justice mediates employee engagement but not the turnover intention. However, we did not find any moderating role of procedural justice. This study was limited to the banking sector of Pakistan, and other studies may explore other sectors. A comparative study between service and manufacturing may also bring further insight into the discussed phenomenon.
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Impact of Macroeconomic and social Factors on Economic Growth: Moderating role of Belt and Road Initiative
No full textThe primary purpose of this study is to investigate how the Belt & Road Initiative (BRI) affects the relationship between macroeconomic and social factors (i.e., foreign direct investment (FDI), lending rate, inflation, personal remittances, and secondary school education) and gross domestic product (GDP). We have collected the data from the World Bank from 1990 to 2019 (n=870, countries=23). The study has used statistical techniques such as regression analysis and hierarchical regression. The study found that macroeconomic and social factors (i.e., foreign direct investment (FDI), lending rates, inflation rates, personal remittance, and Secondary School Education) affect GDP. We also found that BRI moderates the association between macroeconomic and social factors with GDP. We have collected the data from the countries that have become the BRI partners by 2016. Future studies may consider using the data that have joined BRI after 2016
Strategic Framework for Achieving Sustainability in Telecom Supply Chain, a Case Study of Pakistan
No full textCurrent research aims to unpack the issues faced by the telecom sector of Pakistan to sustain its supply chain management. While using s qualitative case study method, this research has analyzed the available framework to achieve sustainability in the supply chain. Data Triangulation was used, and data were extracted from Telecom company’s documentation, on-site observation & semi-structured interviews. This paper proposes a strategic framework for developing sustainability in the supply chain of telecom companies. The framework provides the step-by-step implementation of all dimensions of sustainability upstream of a supply chain. The developed framework can be used as a roadmap by the Telecom sector to make their Supply Chain more Sustainable. The research focuses on the upstream supply chain, and the findings argue that telecom supply chains can only use the proposed framework upstream to achieve sustainability
Social Media vs Traditional Media on Consumer Buying Behavior: The Mediating Role of Consumer Brand Perception
No full textConsumer brand perception is important for a brand and sustainable growth. Both social media and traditional media affect consumers’ buying behavior and brand perception. Unlike past studies, we have examined the effect of traditional and social media on consumers’ attitudes, behavior, and brand perception. The focus of the study was the textile and apparel industry of Karachi. The study has used a closed-ended questionnaire and the mall-intercept method for collecting the data. We had intercepted 400 customers and received feedback from 375. The response rate aligns with other studies that have used the mall intercept method to collect the data. For statistical analysis, we have used Smart PLS version 3.2. The results suggest that it promotes consumer buying behavior and consumer brand perception. The study also found that traditional media stimulates consumer buying behavior and brand perception. The study also found that consumer brand perception stimulates (1) social media and consumer buying behavior and (2) traditional media and consumer buying behavior. Social media usage has increased significantly, but it has not the importance of traditional media. The impact of traditional and social media on consumers is not the same. Thus, marketers, while selecting media, must keep in mind the target consumers and products. The study recommends that firms use conventional and social media to increase brand perception and stimulate positive buying behavior
The Analyzing Various Channels of Monetary Policy Transmission Mechanism: The Case of Pakistan
No full textThis paper analyzes Pakistan's monetary policy transmission mechanism by considering these channels: Interest rate Channel, Credit Channel, and Risk channel. In this study, an innovative channel, Risk Channel, is introduced to measure its impact on the monetary policy transmission mechanism by covering the annual time data from 1995 to 2020for Pakistan. This paper aims to examine the long-run and the short-run relationship between foreign debt, bank capital, and monetary policy transmission mechanism. To fulfill this objective, we intended to use Autoregressive Distributed Lag (ARDL) model to investigate long-run and short-run relations. As per the result, the risk channel represents that it is not following the cointegration benchmark. The coefficient is negative, but the probability is more significant than 0.05, which is statistically insignificant; therefore, there is no long-run relationship between the model variables. The interest rate channel represents that it ensures the benchmark of cointegration as the coefficient is negative, but the probability is less than 0.05, which is statistically significant; therefore, there is a long-run relationship between variables for the model. The credit channel represents that it ensures the cointegration benchmark as the coefficient is negative and statistically significant at 90%; therefore, there is a long-run relationship between variables for the model. However, the study concluded that risk channel has short-term relation and interest rate& credit channels have short-term and long-term relationships