UIN (Universitas Islam Negeri) Sunan Kalijaga, Yogyakarta: E-Journal Fakultas Ilmu Sosial dan Humaniora
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DARI JALANAN MENUJU LAYAR KACA
Full text linkThe changer orde baru regime into reformation era has sent the indonesian nation to the process a significant change to the political system and media system, this change has a new basic and support to political live and democratis what is have the freedom feature. The article “from the streets into the tube” is a analysis the process of elections journey Indonesia who talk about how the process of change the campaign is traditional campaign to modern style and how the development of style in indonesia campaign ahead. A campaign modern style is a style compaign who is using persuasive approach, with using mass media as persuasive society and as a complement to the existing campaign conventional style. Besides discuss transforming the campaign, in writing we will take him at in an understanding about how to approachs done by the contestants elections in making political advertising to earn commiserate from society
ELEMEN VISUAL KEMASAN SEBAGAI STRATEGI KOMUNIKASI PRODUK
Full text linkOne domain of visual communication design that can be used as a medium of communication of information in addition serves to protect the product is packaging. As a medium of communication and information, packaging is often referred to as the silent sales-man or girl, because packaging can represent, demonstrate the quality of the product without the presence of servants.In order to communicate product to the target audience required of visual element product packaging as a communication strategy. Visual elements consist of a logo to indicate the identity of the brand, the form of packaging, typography, color, and illustrations. The elements are arranged based on the principles of layout. Visual elements of the packaging are a symbol that communicates product attributes, benefits, values, culture and personality
MEMBANGUN MODEL KAMPANYE POLITIK BERBASIS SILATURAHIM BAGI CALON LEGISLATIF INCUMBENT KABUPATEN KLATEN DALAM PEMILU 2014
Full text linkA political campaign is an event political maneuvers to draw as much as possible voters so could achieve power. Therefore every way may worn from start granting promises grandiloquence until intimidation in hope to rule. Changes to the election Ordinances will also change the ways and approach to political campaigns that are run by each of the members of the legislature. The campaign by means of political lobbying to community leaders (key person) is more preferred because it can be magnetic voice, besides the introduction of the candidate to the community through political campaigns involving society as the main way to attract attention and votes of the constituents that local community. Based on the research that has been done then it can be taken as conclusions to answer the problem formulation in this study as follows: the Model of political Campaign prospective members of the legislature include: phase identification, legitimacy, Participation Phase Phase, phase penetration and Distribution Stage. The parliamentary candidates will make use of existing media for political campaigns through print, electronic media and out-door. Political Campaign prospective Model Legislative-based friendship among others through communication channels: Group, Public communication channels, the Channels of social communication, Interpersonal, communication channels and Traditional Communications Salaturahm
MEMBANGUN FILM ANIMASI CERITA RAKYAT INDONESIA
Full text linkAnimated films is very popular in everyday society spectacle into television broadcasts over-the-air, local private television as well as public television (TVRI). Animated folklore Indonesia has tremendous potential to develop it and, While the natural beauty of Indonesia also have the potential to be explored. If these two things have combined to become the basic idea of making animated films, then it would be a very interesting artwork to watch. The Film takes the theme of folklore that had previously been known in the community as the stories in the oral form is certainly not easy to make it happen in the picture even to the stage of the animated form. An animator must use a different approach
MODEL MEDIA IKLAN POTENSIAL YANG TEPAT SASARAN PRODUK UNGGULAN UKM
Full text linkGoal of this research is a purpose model of the right advertising media to reach potential target markets superior products of Small and Medium Enterprises of Sukoharjo regency is acclaimed local, national, international a) Activity try model of the right advertising media to reach potential target markets superior products of Small and Medium Enterprises of Sukoharjo regency is acclaimed local, national, international b) Produce a description effectivitely of media advertising options of Small and Medium Enterprises product of Sukoharjo Regency is acclaimed local, national, international c) Produce model of the right advertising media to reach potential target markets superior products of Small and Medium Enterprises of Sukoharjo regency is acclaimed local, national, international. Type of research is to apply is theoritycal model test, model test, evaluatif studi /effectively model scale. The result is concluded advertising media to reach potential target markets superior products of Small and Medium Enterprises to 1) word of mouth to social media face book, website, blogspot, twitter, toko online, blackberry b) Advertising message in social media need high creative, big idea, advertising teks or advetising ilustration, c) Friendship comunities in social media is strategy potential target markets d) Implication development communication tecnology changes marketing media maping : from old media to new media, from phisic media to click media e) Implication tecnolgy communication development changes mass communication theory to social comunication network