International Journal of Applied Arts Studies (IJAPAS)
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Investigating the Impact of Video Mapping on Environmental Graphics and Audience Attraction: A Case Study of Successful Executive Video Mapping in Iran
Get PDFThe use of advanced technologies of "holography" and "videoamping" in Theater and performing arts directors and designers have been interested in holography and video-amping technologies for the past decade, and it is expected that these technologies will be used more widely in theater and other live arts in the coming years. Theater and technology are complementary in most advanced countries today. While it is clear that theater and technology must be synchronized, a brief comparison shows how behind we are in this area from a global perspective and the contemporary art scene. The present study seeks to examine how video mapping impacts graphics, identify the relationship between video mapping and environmental graphics, examine the role of environmental graphics in attracting viewers, and examine the aesthetics of digital art. Section two is concerned with the research background, and section three examines research methods. Section four discusses the urban principles and regulations and billboards in the environmental advertisement. Eventually, section five is concerned with the summarization and presentation of the conclusion
Comparing Semantic and Semiotic Indices in Visual System Focusing on Identity Formation (Case Study: Fahadan and Posht-e Bagh Comparison)
Get PDFCity as a combination of natural and social factors and environments recognized by human in which a resident population has been centralized has a special identity. An identity has distinguished city from other cities and gives meaning to the population residing in it, identity in the appearance of environments built by humans is always taken from the parameters of human and behavioral sciences that this identity is more valuable in neighborhoods with historical oldness and historical context due to more application of semantic and identity signs attributed to culture. The semantic and semiotic indices have been different from each other considering neighborhoods and their types but it seems that indices with high coefficient have been used to design the centers of these neighborhoods. This study aims at extracting variables with high coefficient in all neighborhoods to be used in the flagship development of other neighborhoods. Concurrent nested mixed research method has been used in this study that variables and indices extracted in qualitative part and compared in quantitative part, semi-structured interview used in qualitative part to explore and scrutinize variables and in order to facilitate this, Atlas. ti has been used to reduce data. The results compared in qualitative part using ORIGINPRO, sample size achieved using snowball system with theoretical saturation in qualitative part and Morgan Table used in quantitative part. The results show that all spaces are axial and central (1.000), specifying, explaining and defining each path (0.958) and inner value (0.921) have the highest coefficient of determination and effectiveness in Posht-e Bagh neighborhood and the least effectiveness is related to conceptual richness (0.246) but all spaces are axial and central (1.000), inner value (0.978) and special arrangement and order (0.920) have the highest coefficient of determination in Fahadan neighborhood and the least one is related to motifs taken from nature (0.254)
Exploration and Verification of Effective Ecological Architectural Components in Multi-Functional Building in Mashhad (Case Example: Shandiz Padidehe)
Get PDFToday's buildings are not built with special plans and rules, but based on limited criteria that can be implemented in almost all regions. In these buildings, the idea of ecological design has been neglected, which will gradually create complex problems in the environment. Considering that multi-purpose buildings as a functional development stimulus project affects all aspects of a neighborhood or district, this research, taking into account the basic concepts in ecological architecture, tries to extract and verify the components of ecological design in the functional buildings of the city. Mashhad especially has the Shandiz collection. It is of a nested application and hybrid type that the data collection tool is designed in a qualitative approach and verified and measured in a quantitative approach. Descriptive statistics are used in the qualitative part and inferential statistics are used in the quantitative part. In the qualitative part, ATLASTI software was used to extract the components from interviews with experts, and in the quantitative part, to examine and analyze the components of ecosystem architecture from the perspective of space users (visitors) from inferential statistics. And JMP software was used. In the next step, correlation is taken between the results obtained from two perspectives. The results of inferential statistics and descriptive statistics were different from each other, and in order to apply the results, inferential statistics should be used. In general, the average correlation coefficient between experts' responses has a higher correlation than that of space users, which points to the lack of knowledge of users regarding ecological design components. Also, the results of the research show from the point of view of designers and experts, the components with the greatest contribution are Functional independence of the plan and design from details to patterns with a value of (1.000) and the least related to paying attention to the values of the site in design is with a value of (0.211). From the point of view of Space users, the components with the greatest contribution Equality of human rights and nature and attention to the context of the site with a value of (1.000) and the least related Functional independence of the plan is with a value of (0.331)
Fashion Mood Board Design of Sportswear Using Photomontage Technique
Get PDFIn the art of clothing design, finding ideas and producing creativity is an integral part of this science. The design of clothing, which is the product of the designer's mind, is examined and noticed or criticized in the course of the contemporary society. The main purpose of this article is to use mood board design with the help of photomontage technique, which is a new method of mood board design to create a collection of girls' sportswear. In this regard, the designs made use of the digital mood board method, which has led to the design of many creative collections using the photomontage technique and along with visual creativity in the field of girls' sportswear in an artistic and modern way, which is a kind of upward course of diversification and tendency to innovation and a kind of norm-breaking to the tendencies of today's society in the life of today's modern teenage girls satisfy. Reul Haussmann has introduced the beginning of this science with the Berlin Dadaists who used this art in the 40s. The photomontage and combined photos of this work are the result of the creator's vision and creative thought to present a work that uses two or more components to achieve this coherent whole. What is certain is that photomontage is not a photo, because it is not taken, but made, and it is in the collection of applied arts, and thus the designer has been able to use the photomontage capabilities in the mood board using images and inspirations. It is to present a different design compared to the common traditional designs. The use of energetic and warm colors in the above collections, the sense of movement and the broken and diagonal lines on the clothes, all show a sense of excitement. All the elements placed on the mood board page express the designer's goal in designing that mood board
Explanation of the Concept of Theoretical Critique in Relation to the History and Philosophy of Art
Get PDFAmong the existing academic texts on plastic art criticism in Iran, and of course among the approaches that are practically applied in writing critique, theoretical criticism has been vastly overlooked. Awareness of the theoretical criticism attributes will help us to achieve a personal perception of artistic media. Such a realization, first of all, has hermeneutic dimensions; because in it, the work of art, as the occurrence of an experience, does not necessarily reveal all its features however the way of its interpretation determines the character of the collection to which the work belongs. This paper is intended to provide a definition of theoretical criticism and determine the relation between this domain and a range of plastic criticism definition, that the applied approach is its beginning and academic approach is the end.
Crisis occurrence of significance in modern art led to the emerging of theories such as formalism, abstraction, institutional theory of art and ... in order to provide a definition of art. Parallel with these theories, there was a development, revival or birth of the media. The contemporary situation led to a situation that can be considered as the end of artists' art and the beginning of their tendency to create a kind of philosophy through the creation of works of art. Attempting at theoretical critique can be very effective in realizing an
Deigning Cultural and Entertainment Complex with an Emphasis on Sustainability (Case Study: Yazd, Iran)
Get PDFToday in society we see problems related to young people and being away from their families. The residents of this city are always dissatisfied with the lack of comprehensive entertainment and cultural places. Increasing entertainment for young people, families and immigrants is one of the requirements of Yazd city. Also, every year we witness the warming of the earth, the reduction of non-renewable resources, the damage of the ozone layer and the influence of alien architecture. In this research, the design conditions of a cultural and recreational complex in a hot and dry region were studied with a sustainable architecture approach. The principles of sustainable architecture and the principles of a happy recreational place were investigated according to the climate of Yazd city. The purpose of this research is to increase people's vitality and entertainment, revive culture and preserve the authenticity and identity of the global city of Yazd, promote and encourage local architecture and pay attention to sustainable architecture that reduces environmental problems. For this purpose, the necessary solutions are provided by stating the relevant definitions, analyzing similar experiences, examining 4 domestic and foreign case examples, as well as knowing the climate and introducing the city of Yazd. According to the researches and library studies done, the results show that, with the help of the renewable energy potential of Yazd city, local materials, bright color and high heat capacity, ventilation and natural light, water purification. And its reuse, the creation of recreational places with a sustainable architectural approach resulting to a healthy communities, strengthening the family foundation, reducing depression and medical services, reducing justice services, crime, and also increasing the speed of construction, reducing construction costs and sustainability
Application of Thermal Comfort Indicators in Climate Design (Case Study: Yazd Township)
Get PDFClimatic and weather conditions have a significant impact on creating a sense of comfort in any architectural space. Therefore, it is essential to know the climatic conditions of each region and the associated measures. In fact, creating thermal comfort for people and providing them with the means of comfort for a better life space in terms of climatic conditions are the bases of the formation of urban and rural residential. Climatic architectural design is possible given the climatic data and thermal needs of the space to be built. The purpose of this study is to identify and investigate the weather conditions of Yazd Township, Iran. To do so, climate type of Yazd province was initially validated and then the range of thermal comfort was measured through different methods followed with the presentation of architectural solutions in accordance with the climate of this city. The present study is descriptive-analytical in terms of methodology and an applied study in terms of the approach. For this purpose, first by visiting the Meteorological Research Center, Meteorological Organization of Yazd Province, the meteorological data of 23 years (1996-2019) of this city was obtained, then using the climatic classification methods (Koppen, Emberger and DeMarton), the type of climate was identified. Next, by determining the thermal comfort indicators of the building and with the help of Olgyay, Mahani and Givoni bioclimatic charts, the intensity and extent of the drought period and the limits of thermal comfort were calculated. Finally, recommendations are presented for designing residential spaces in accordance with the climate
Peace Dress Design Based on Globalization Phenomenon
Get PDFClothing is one of the most important characteristics of the culture of any civilization. Humans have always been thinking about the evolution of their clothing style and also the initiative and innovation in bringing about its diversity, to show their appearance in the most beautiful way possible in the society. Therefore, people's clothes should have a beautiful and creative design and color, suitable for the environment and the fashion of the society. Therefore, creativity in the field of clothing design has a special importance and position and can play an important role. The importance and motivation of this research is the design of peace clothes in line with the phenomenon of globalization in the design and sewing of modern clothes with intelligent creativity. In this article, the design of peace clothes is specifically discussed. These clothes have been examined from two approaches. The first approach is to design clothes that clearly inspire a sense of peace by using peaceful elements, and also in the second approach to design peaceful clothes that can walk in line with the globalization phenomenon in the fashion and clothing industry. In the following, with the design of the mood board and the findings regarding the effectiveness and uses of the peace dress, as well as the peaceful elements around the world and all cultures and societies, the digital implementation of the initial plans will be carried out in this direction. After approving the desired designs using the Color Board, the new digital design method (Technical Fashion) was used to implement them, and also, creative designs were designed using artificial intelligence capabilities. In terms of method, the current research is descriptive and analytical, and in terms of structure, it has an applied purpose, which has been used to collect data in the form of an observational library method
Designing of the Fabric Stickers to Implement Environmental Graphics
Get PDFThis descriptive-experimental article uses the fabric to design a sticker for the environmental graphics of Imam Javad University of Yazd-Iran. In these designs, each etched forms induced a special concept and vitalizing the objects is important in these cases. On the other hand, the psychology of colors has been used to design them. The organizational color of the university was used in choosing the colors in order to make more accordance between the stickers and the university environment. The book is used as the main element in the designs due to the inseparable choice of science and books. The final work was presented in the form of five designs, each designed with reasoning
Identifying and Ranking the Barriers to Buildings Designed with BIM from the point of view of the Construction Industry Experts Using Fuzzy Delphi Technique
Get PDFConstruction industry is one of the wide, decentralized and highly aboriginal industries in any country, therefore this industry considered as an indicator for growth and development or economic recession in many countries. This industry is currently suffering from many inefficiencies. One of the main reasons for this problem is the lack of growth in the technical field. The use of traditional methods is known as one of the main factors inhibiting productivity in the construction industry in Iran, because most of the traditional methods and their nature led to time delay and waste of resources. In addition, on account of increasing complexity of projects, there is a fundamental need to use more integrated, compatible and cost-effective approaches and technologies for the entire project life cycle. Today, one of the most thriving and flourishing technologies in AEC industry is Building Information Modeling (BIM). Despite the many advantages mentioned about the new BIM system, there are also some challenges and problems associated with it, which in some cases they can be very serious and bring great risks. In this research, with the intension of emphasizing and recognizing the barriers to BIM implementation, some challenges and obstacles of using this technique have been investigated. In order to identifying the barriers, questionnaires and interviews were used, and then the barriers were identified and ranked using the fuzzy Delphi technique. Among the sub-criteria, the lack of instructions for the use of BIM in related organizations, which is a sub-criterion of managerial and procedural barriers, ranked first