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Ekonomiczne następstwa wprowadzenia parytetów płci w radach nadzorczych spółek publicznych
Get PDFEconomic implications of gender parity implementation in supervisory boards of public companiesThe purpose of the article is to present the economic aspects of the implementation of gender parity in public companies. The test method used involves the analysis of Polish and foreign source literature. The starting point for considerations are two European Commission documents: ’Strategy for equality between women and men 2010–2015’ and ’Green Paper – EU corporate governance framework,’ which commit public companies to implementing gender parity in the countries of the European Community. The article also quoted examples from outside the European Union. Furthermore, it presents a brief outline of the stages of the implementation of gender parity in the supervisory boards of European companies and attempts to show the wider context of the problem of equality between women and men in the labour market. The analysis of the issues of gender parity and the availability of supervisory board member positions in public companies also became a contribution to the consideration of the position and role of women in the modern economy
Description of Epistylis camprubii n. sp., a Species Highly Tolerant to Ammonium and Nitrite
Get PDFA new peritrich species highly tolerant to ammonium and nitrite, Epistylis camprubii n. sp., was found adhered to the biofilm of two advanced wastewater treatment plants treating high ammonium-loaded wastewater in Rubí, Spain. Its morphology, oral infraciliature and phylogenetic position in the peritrich clade were studied. The new species is a vase-shaped peritrich, constricted below the peristomial lip, with an in vivo average length of 58.7 ± 10.1 µm, average width of 32.0 ± 5.4 µm, and a longitudinally striated, compact stalk that occasionally exhibits uneven thickness and rarely shows transverse segments. The peristomial disc is commonly rounded or pointed, and rarely umbilicated. The C-shaped macronucleus is located in the adoral half of the body, and the only contractile vacuole lies in the adoral third of the zooid. The molecular analysis of the 18s gene sequence clustered E. camprubii n. sp. together with the other Epistylis, with the exception of Epistylis galea
Rycerze pióra? Michał Bałucki dziennikarz o etosie dziennikarzy
Get PDFKnights of the pen? Michał Bałucki-journalist about the journalists’ ethosThe text concerns a question of journalistic ethics from its historical perspective. Journalism and literature of the second half of 19th c. contains many references to the essence of journalistic professional code. The focus of analysis is on playwright, novelist, journalist and publisher – Michał Bałucki. The article uses his work as an example of meeting point of the noble ethics with the ethics of the new generation of professional journalists. This is an important moment for journalist of the 19th c. Retrospective look at this kind of reflections from that period is an attempt of analyses one of the stages of development of ideas about the essence of journalism in general
Reklama podprogowa – istota, mity, zagrożenia
Get PDFSubliminal advertising – essence, myths, threats The aim of this research is to examine in detail the essence of subliminal advertising; attempt to separate the facts from the myths; and to look for the answer on two question: Does modern subliminal advertising may affect the human subconscious? Does modern subliminal advertising is any threat to humans? Author tried resolve that problems by analyzing the history of subliminal advertising. After that study he came to conclusion that the effect of subliminal advert will depend on the perception of the definition subliminal advertising. If you recognize that subliminal advertising is only subliminal stimuli, used deliberately, for marketing purposes, it should be noted that its effectiveness is rather a myth. Numerous constraints and difficulties, causes that using them for marketing purposes is unprofitable, and too risky for advertisers. If the subliminal advertisement considered as a symbol of an idea (to influence human behavior without their awareness) then it shall be defined as all the techniques that affect the subconscious mind (without detailing specific), used deliberately for marketing purposes. In this perspective, it can be concluded that subliminal advertising affects the human subconscious, although the impact is rather limited. And despite the many restrictions still poses a potential threat to consumers
Wykorzystanie serwisów społecznościowych w procesie wspomagania komunikacji wewnętrznej. Usługa Facebook at Work jako przykład innowacji komunikacynej
Get PDFAn Increasing Use of Corporate Social Network by Companies for Internal Communication. The Service Facebook at Work as an Example of Innovation CommunicationThe object of considerations in present article is the potential of Internet technology, in particular social networking site Facebook, as an innovative tool for communication with the environment, enabling effective management motivation and loyalty of employees of public administration. The special attention was concentrated on evaluation of the new service Facebook designed for companies and business environments –„Facebook at Work”. The reader will find the description of possibilities offered by this tool to motivate a team of employees of public administration, building internal partnerships that can translate into attitudes of loyalty to the organization
Edukacja na sprzedaż? Budowanie wizerunku uczelni wyższej na Facebooku na przykładzie wybranych uczelni prywatnych w Polsce
Get PDFEducation for Sale? Creating an Image Of A Higher Education Institution on Facebook Illustrated with an Example of Selected Private Higher Education Institutions in PolandWhen a higher education institution functions as a company and is seen through the prism of market categories, it starts to function as an organization: first of all, it meets their customers’ expectations and acts so that it would satisfy their needs and demands in full. Marketing operations of higher education institutions are based on serving the needs of their customer – a student and they use the Internet as it is an environment which appeals to youth most. Higher education institutions have understood that their existence and success in education market should be based on excellent communication with the environment and distribution of their services. Facebook has turned out to be a perfect place as in crowded marketplaces one has to be able to sell himself, convince, encourage to enroll, highlight the advantages, stand out, promote a positive image in media. Higher education institutions have realized that a young person, who is success and fast profit- oriented, when he decides to pursue higher education he will look for such elements that are attractive, innovative, open to him, which invite him to co-create community of students and scholars under new principles. In order to examine how do higher education institutions develop their brand and image, what kind of tools and content is implemented using Facebook, I am going to analyse the content placed on websites of five selected private higher education institutions in Poland. It helped to show not only how important in the Internet the existence of a higher education institution is, but also what are the expectations of future students concerning higher education institutions
„Huffinizacja” treści medialnych
Get PDF“Huffinization” of media content Convergence has contributed to placing some media contents on different electronic platforms. Bloggers and internet users have almost taken professional journalist’s place. The evolution has affected all branches of media sector, the citizen journalism has entered into the new media and social networks have become a source of information for many people. New models of media content management are primarily targeted at reducing costs and increasing profits and at splitting off from the traditional bilateral management model. In the modern chaos of information overload society needs to have not only free, clear and segregated media content available from a variety of devices but also to share their opinion with others.Such demand was sensed by Arianna Huffington who created the whole media empire counting more than 100 million readers from all over the world. She has created a huge opinion-forming platform (The Huffington Post) which combines a news aggregator and blogging platform together to which you can add TV channels, magazines and e-books activity. Such combination of media content aggregator activity with bloggers platform activity can be defined as “huffinization”. Media content are created by the platform users and more than 30 000 unpaid bloggers that is allowed not only to ramp up profits but also stimulate the development of political and social events
Analysis of a wind energy converter system with pm sg generator
Get PDFThis article presents a variable-speed converter system for wind energy conversion. The considered system consists of a wind turbine with a permanent magnet synchronous generator (PMSG), a machine-side converter, a grid-side converter and control circuits. Mathematical models of the components of the wind energy system are described. The control algorithms of the converter systems based on the vector methods of control are also described. The considered wind energy system were studied by digital simulation. The simulation results are presented and discussed
Experimental research on deterioration of drinking water quality after cement mortar pipe linin
Get PDFIn the paper the results of experimental research on the deterioration of drinking water quality after cement mortar lining were presented. The experiments were conducted in the renovated water pipeline section in Cracow. Based on the results, the expected degree of leaching of the pollutants from cement mortar to drinking water for specified lengths and diameters of renovated pipes, as well as water velocities, was estimated
Between imagination and reality
No full textThe starting point for the discussion concerning the role of drawing and painting in architectural presentation are the works of the Albanian creator Edi Hila, exhibited during the 14th International Architecture Biennale in Venice in 2014. In a series of paintings called Penthouse, the artist, using extremely poetic narratives, examines the specific archaeological research on Albanian modernism. Contemporary Albanian cities are full of uncompleted, abandoned buildings. In his paintings, the author transformed such architectural ruins into imaginary monuments. The poetic nature of the images and themes brought up ‒ as a search for identity and cultural heritage - are reminiscent of drawing and painting ideas from the past of the great artist Aldo Rossi