Universitas Putera Batam (UPB): Open Journal Systems
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PRAGMATIC MEANING IN TRADITIONAL CAREMONIES: ENGLISH DESCRIPTIONS OF BATU BARA CULTURE
This study explores the pragmatic meanings embedded in the traditional ceremonies of the Batu Bara Malay community as expressed through English descriptions. These rituals are rich in cultural values and communicative intentions. However, they have rarely been examined from a linguistic perspective that focuses on language use in context. The main objective of this research is to investigate how ritual expressions such as blessings, symbolic utterances, and culturally marked instructions are conveyed in translated or interpreted English texts. Using a qualitative descriptive method grounded in speech act theory and ethno-pragmatics, data were collected from four primary sources: interviews with cultural figures (35%), ritual observations with audio-video recordings (30%), bilingual document analysis (25%), and field notes on the ceremonial context (10%). The results indicate that 67% of English translations partially retained the original communicative force, 23% showed significant meaning shifts, particularly in indirect speech acts and politeness strategies, and only 10% fully preserved the original sociocultural intentions. These findings reveal the complexity of maintaining cultural meanings in cross-linguistic communication and the potential for meaning loss during translation. This study contributes to a deeper understanding of cultural pragmatics in multilingual translation and highlights the importance of culturally sensitive translation practices. It concludes that such practices are crucial to preserving the sociocultural integrity of local traditions and promoting more effective intercultural understanding.Studi ini mengeksplorasi makna pragmatis yang tertanam dalam upacara tradisional masyarakat Melayu Batu Bara sebagaimana diungkapkan melalui deskripsi bahasa Inggris. Upacara-upacara ini, yang kaya akan nilai-nilai budaya dan maksud komunikatif, jarang diperiksa dari perspektif linguistik yang berfokus pada penggunaan bahasa dalam konteks. Tujuan dari penelitian ini adalah untuk menyelidiki bagaimana ekspresi ritual seperti berkat, ucapan simbolis, dan instruksi yang ditandai secara budaya disampaikan dalam teks bahasa Inggris yang diterjemahkan atau ditafsirkan. Dengan menggunakan metode deskriptif kualitatif yang didasarkan pada teori tindak tutur dan etnopragmatik, data dikumpulkan dari empat sumber utama: wawancara dengan tokoh budaya (35%), observasi ritual dengan rekaman audio-video (30%), analisis dokumen dwibahasa (25%), dan catatan lapangan tentang konteks upacara (10%). Hasilnya menunjukkan bahwa 67% terjemahan bahasa Inggris sebagian mempertahankan kekuatan komunikatif asli, 23% menunjukkan pergeseran makna yang signifikan terutama dalam tindak tutur tidak langsung dan strategi kesantunan dan hanya 10% yang sepenuhnya melestarikan maksud sosiokultural asli. Temuan-temuan ini menyoroti tantangan dalam melestarikan makna budaya dalam komunikasi lintas bahasa dan potensi hilangnya makna dalam penerjemahan. Studi ini menyimpulkan bahwa praktik penerjemahan yang peka budaya sangat penting untuk menjaga integritas tradisi lokal dan mendukung penggunaan analisis wacana untuk meningkatkan pemahaman antarbudaya.
Kata kunci: Batu Bara, upacara, komunikasi, analisis wacana, etnopragmatik, komunikasi antarbudaya, budaya Melayu, tindak tutur, penerjemaha
UMPAN BALIK GURU DAN TEMAN SEBAYA PADA KELAS MENULIS AKADEMIS: PANDANGAN SISWA UNTUK PENERAPAN YANG EFEKTIF
Students’ writing does not always show significant improvement despite receiving feedback from the teachers in writing class. Furthermore, some challenges faced by teachers and students in the feedback process include limited time for teacher reviewing and for students reviewing the feedback, and the curriculum constraints that must be followed. Most of the previous research focused on one type of feedback and study teacher and peer feedback separately. However, this study shifts the focus toward students’ insights and preferences on both types of feedback. Specifically, it explores three areas: students’ insights into teacher feedback and peer feedback, and how students integrate and prefer both types of feedback. The population consisted of 205 second-semester students in the English Education Program enrolled in 2024 who had taken a writing subject and had experienced both teacher and peer feedback in the writing process. As sample, 64 students met the research criteria and completed the questionnaire. Data were collected through close-ended questionnaire, developed from Nicol & MacFarlane-Dick (2006) seven principles of good feedback practice. The results were analyzed using percentage. It showed that the students saw the feedback from teacher and peers can complement each other in helping them improve their performance in writing class. They believed that the teacher’s feedback as detailed, clear, and reliable while peer feedback can support active learning, collaboration, and critical reflection. Although sometimes the students had conflicting feedback between teacher and peer, they could apply the most useful feedback in revising their work.Hasil tulisan siswa tidak selalu menunjukkan kemajuan yang signifikan setelah diterapkannya umpan balik dari guru di kelas menulis. Selain itu, beberapa tantangan bagi dosen dan siswa juga menyertai proses umpan balik, termasuk keterbatasan waktu bagi dosen meninjau tulisan siswa maupun waktu bagi mahasiswa untuk menelaah umpan balik yang diberikan dosen, dan aturan kurikulum yang ketat di kelas writing yang harus diikuti. Sebagian besar penelitian sebelumnya terfokus pada penerapan satu jenis umpan balik dan menelaah umpan balik teman sebaya dan dosen secara terpisah. Namun, penelitian ini fokus pada pandangan siswa terhadap umpan balik dosen dan umpan balik teman sebaya, serta bagaimana siswa mengintegrasikan dan memprioritaskan kedua jenis umpan balik. Populasi penelitian ini adalah mahasiswa semester dua pada Prodi Pendidikan Bahasa Inggris yang sudah mengambil mata kuliah menulis akademis, dan memiliki pengalaman menerima umpan balik dari dosen dan dari teman sebaya dalam proses menulis di kelas menulis akademis. Data dikumpulkan melalui kuesioner tertutup, yang dikembangkan dari teori Nicol & MacFarlane-Dick (2006) tentang tujuh prinsip penerapan umpan balik. Hasil penelitian menunjukkan siswa melihat umpan balik dari dosen maupun teman sebaya dapat saling melengkapi satu sama lain dalam membantu mereka meningkatkan keterampilan menulisnya. Mereka percaya bahwa umpan balik dosen bersifat rinci, jelas dan terpercaya sedangkan umpan balik teman sebaya dapat mendukung pembelajaran yang aktif, kolaboratif, dan reflektif. Meskipun terkadang siswa menerima umpan balik yang saling bertentangan, namun mereka dapat memutuskan umpan balik yang mana yang bisa digunakan pada tulisan mereka
THE INFLUENCE OF PRICE PERCEPTION AND PRODUCT QUALITY ON PURCHASING DECISIONS AT JAGO COFFEE WITH CONSUMER TRUST AS A MODERATING VARIABLE
The purpose of this study is to analyze the influence of price perception and product quality on purchasing decisions with consumer trust as a moderating variable in YARSI University students as consumers of Jago Coffee and its review from an Islamic perspective. This study involved a sample of 180 respondents with a purposive sampling technique. Data collection was carried out through a survey method with a questionnaire and analyzed using the Partial Least Square Structural Equation Modeling (PLS-SEM) method and processed using SPSS and Warp PLS applications. The results of the model evaluation indicate that price perception, product quality, and consumer trust have a high level of suitability and are relevant in predicting their influence on purchasing decisions. The results of this study reveal that price perception and product quality each have a positive and significant influence on purchasing decisions. Furthermore, consumer trust has not been able to moderate the influence of price perception and product quality on purchasing decisions
OPTIMALISASI HAK RESTITUSI PPN OLEH CV XYZ MELALUI APLIKASI CORETAX
Tujuan penelitian untuk menganalisis dan mengoptimalkan hak restitusi dalam melakukan proses kelebihan bayar melalui pemanfaatan aplikasi coretax. Sistem ini memudahkan dalam melakukan proses restitusi. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan teknik pengumpulan data menggunakan data primer dan data sekunder. Analisis data dengan cara melakukan reduksi data,penyajian data, dan mengambil keputusan. Hasil dari penelitian ini menunjukkan bahwa CV XYZ dapat memaksimalkan hak restitusi dengan melaporkan SPT masa PPN secara tepat waktu dengan memaksimalkan fitur-fitur layanan disistem coretax ini dapat mempercepat proses administrasi pada masa pajak Februari 2025 CV XYZ mengalami lebih bayar PPN sebesar Rp 27.425.904 dan CV XYZ memilih untuk mengkompensasikan pada masa pajak berikutnya. Meskipun coretax memberikan kemudahan dalam melakukan proses perpajakan masih ada beberapa kendala teknis yang perlu diperbaiki. Penelitian ini juga menemukan pemahaman sistem perpajakan sangat penting bagi wajib pajak dan kepatuhan wajib pajak memberikan peran penting dalam melakukan proses restitusi. Bagi penelitian selanjutnya dapat memperluas objek dan metode penelitian, untuk regulator lebih meningkatkan pengembangan aplikasi perpajakan agar mengurangi kendala-kendala yang ada
ANALISIS RASIO LIKUIDITAS UNTUK MENILAI KINERJA KEUANGAN PT. JASA RAHARJA
This study aims to analyze the development of the liquidity ratio of PT Jasa as a measuring tool in assessing the company's financial performance. The liquidity ratios analyzed include Current Ratio, Cash Ratio, and Cash Turn Over. This research uses a quantitative approach, using secondary data with a documentation study approach in the form of a financial position report and income statement of PT Jasa Raharja. The results of the analysis show that the company's Current Ratio and Cash Turn Over are consistently above industry standards, which reflects the company's ability to meet short-term obligations and effectiveness in managing operational cash. However, the company's Cash Ratio is still below industry standards, which indicates limited cash to immediately pay off current debt. Thus, the overall liquidity performance of PT Jasa Raharja is in a fairly good condition, but the company needs to improve cash management to strengthen short-term financial resilience
ANALISIS PENGENDALIAN PRODUKSI DAN PERSEDIAAN PRODUK DONAT PADA UKM DONAT NB
UKM Donat NB merupakan usaha kecil menengah yang bergerak di bidang produksi donat. Permintaan donat di UKM Donat NB sangat fluktuatif, sehingga sering kali terjadi kelebihan stok atau kehabisan stok. Penelitian ini bertujuan untuk menentukan metode peramalan terbaik dan menghitung kebutuhan bahan baku menggunakan metode Economic Order Quantity (EOQ), Safety Stock, dan Reorder Point (ROP) untuk mengoptimalkan pengendalian persediaan. Metode peramalan yang digunakan dalam penelitian ini adalah Moving Average (MA), Weighted Moving Average (WMA), dan Holt-Winters, dengan uji akurasi menggunakan MAD, MSE, dan MAPE berdasarkan data permintaan dari April 2024 hingga Maret 2025. Hasil penelitian menunjukkan bahwa metode Holt-Winters merupakan metode yang paling akurat, dengan tingkat kesalahan terendah. Peramalan permintaan donat untuk empat bulan mendatang diperkirakan sebesar 33.374 pcs pada bulan April, 27.570 pcs pada bulan Mei, 23.672 pcs pada bulan Juni, dan 21.306 pcs pada bulan Juli. Berdasarkan perkiraan tersebut, perhitungan EOQ, Safety Stock, dan ROP dapat menjadi acuan dalam menentukan jumlah dan waktu pemesanan bahan baku, sehingga perusahaan dapat meminimalisir risiko terjadinya kelebihan stok maupun kekurangan stok
PERANCANGAN ALAT BANTU ANGKAT JUMBO BAG PROSES MIXING PADA PT XYZ BATAM
Labor is one of the most important assets for a company. However, human resources are not free from work-related issues. Ensuring comfort and safety at work can foster enthusiasm among employees. At PT XYZ BATAM, employees in the mixing department who manually and repeatedly pour materials have reported physical complaints. The aim of this study is to minimize the risk of musculoskeletal disorders (MSDs), identify the complaints experienced by workers, and design an ergonomic jumbo bag lifting aid to help improve poor working posture and enhance comfort. This research uses the Rapid Entire Body Assessment (REBA) method to analyze working posture and the Nordic Body Map (NBM) questionnaire to identify physical complaints. The Need, Idea, Decision, Action (NIDA) method is used to gather information needed by workers to reduce workplace issues and to develop new lifting aid designs based on previous tools. The results of the NBM questionnaire serve as the basis for the design process. The study found that workers experienced musculoskeletal complaints in the neck, back, waist, left thigh, right thigh, left knee, and right knee, with a moderate risk category. The most dominant complaint percentage reached 66.66%. As a solution, a jumbo bag lifting aid was designed with specifications of 100 cm in length, 100 cm in width, 120 cm in height, and a volume capacity of up to 1000 kg. This solution provides improved working comfort for employees
PERANCANGAN APLIKASI PENDETEKSI STUNTING PADA BALITA DENGAN AUGMENTED REALTY
Stunting is a form of chronic malnutrition that causes impaired growth and development in children under five, especially in their first 1,000 days of life. The high prevalence of stunting in Indonesia, despite national reduction efforts, demands more effective and innovative early detection solutions. Conventional anthropometric measurements are still carried out manually and often overlooked by the public due to lack of awareness and tools. This research aims to design and implement an Android-based application utilizing Augmented Reality (AR) technology to assist in early detection of stunting in toddlers. The application uses the WHO Z-score Height-for-Age standard and camera-based real-time measurement with AR support on devices equipped with Time-of-Flight (ToF) sensors. The study applied a structured development methodology and was implemented using Unity and ARCore SDK. Users input the child’s age and weight, then scan the child’s height with their device, and the system automatically classifies stunting status visually and informatively. Testing showed that the application achieved an accuracy rate of approximately 99% at optimal lighting and scanning distance, with successful rendering of 2D and 3D objects. It also proved effective in raising awareness by offering educational content such as interactive visualizations, growth graphics, and parenting tips.
The results confirm that the AR-based stunting detection application is functional, user-friendly, and informative, providing both a diagnostic tool and a medium for public health education. It supports government stunting reduction programs and empowers parents and healthcare workers in remote or underserved areas
ANALISIS PERBAIKAN PROSES PRODUKSI TAHU PADA UKM TAHU BERKAH BAROKAH
This study aims to analyze and propose improvements to the tofu production process at UKM Tahu Berkah Barokah based on Good Manufacturing Practice (GMP) and Workplace Improvement Strategies and Ergonomics (WISE) standards. Observations revealed several critical non-conformities, including an unclean and poorly maintained factory environment, inadequate sanitation facilities, and low employee awareness of personal hygiene. The average defect rate reached 14.98% per month, or 21,750 pieces out of 145,050 total production. The calculated DPMO value of 37,480 with a sigma level of 3.28 indicates inefficiencies in the process, while the Cpk value of 1.00 falls below the industry standard (≥1.33). Proposed improvements include enhancing workplace cleanliness, providing sanitation and OHS training, implementing production process supervision through documentation and regular audits, and encouraging active employee involvement in workplace innovation. The integration of GMP and WISE approaches is expected to reduce production defects, improve product quality, and create a healthier and more productive working environment on a sustainable basis
PENGARUH CITRA MEREK, KUALITAS PRODUK DAN E-WOM TERHADAP KEPUTUSAN PEMBELIAN SKINCARE MS GLOW PADA E-COMMERCE TOKOPEDIA DI KOTA BATAM
This research aims to examine the influence of brand image, product quality and e-WOM on purchasing decisions for MS Glow Skincare on Tokopedia e-Commerce in Batam City. This study uses a quantitative research method. The research sample consisted of 96 respondents who were people who had purchased and used MS Glow Skincare on Tokopedia e-Commerce in the Sagulung District, Batam City. The data collection method used was primary data. Data processing used the SPSS Version 26 program. Based on the data and analysis that have been carried out, this study shows that brand image positively and significantly influences purchasing decisions for MS Glow Skincare on Tokopedia e-Commerce in Batam City. In addition, product quality positively and significantly influences purchasing decisions for MS Glow Skincare on Tokopedia e-Commerce in Batam City. In e-WOM, it positively and significantly influences purchasing decisions for MS Glow Skincare on Tokopedia e-Commerce in Batam City. And simultaneously, brand image, product quality and e-WOM positively and significantly influence purchasing decisions for MS Glow Skincare on Tokopedia e-Commerce in Batam CityPenelitian ini bertujuan untuk menguji pengaruh citra merek, kualitas produk dan e-WOM terhadap keputusan pembelian MS Glow Skincare pada e-Commerce Tokopedia di Kota Batam. Penelitian ini menggunakan metode penelitian kuantitatif. Sampel penelitian sebanyak 96 responden yang merupakan orang yang pernah membeli dan menggunakan MS Glow Skincare pada e-Commerce Tokopedia di Kecamatan Sagulung Kota Batam. Metode pengumpulan data yang digunakan adalah data primer. Pengolahan data menggunakan program SPSS Versi 26. Berdasarkan data dan analisis yang telah dilakukan, penelitian ini menunjukkan bahwa citra merek berpengaruh positif dan signifikan terhadap keputusan pembelian MS Glow Skincare pada e-Commerce Tokopedia di Kota Batam. Selain itu, kualitas produk berpengaruh positif dan signifikan terhadap keputusan pembelian MS Glow Skincare pada e-Commerce Tokopedia di Kota Batam. Secara e-WOM berpengaruh positif dan signifikan terhadap keputusan pembelian MS Glow Skincare pada e-Commerce Tokopedia di Kota Batam. Dan secara simultan, citra merek, kualitas produk dan e-WOM berpengaruh positif dan signifikan terhadap keputusan pembelian MS Glow Skincare pada e-Commerce Tokopedia di Kota Batam