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Afternoon Session 7
Mr. Wilson CHU (VTC, HKIUG2012 Organizing Committee Chair) presented souvenir to Mr. Christopher CHAN (HKBU), Mr. Jimmy TSANG (HKBU), and Mr. LI Yiu On (HKBU)https://repository.vtc.edu.hk/ive-adm-others-hkiug-gallery/1041/thumbnail.jp
Trust in Chinese–English bilingual documents: a heuristic for typographic decision-making
This paper explores the notion of trust in bilingual documents. A heuristic is presented, examining various levels of decision-making carried out by the producer and designer of a bilingual document that will influence the perception of trust on the reader’s part. The seven interrelated considerations are (1) producer (2) script (3) reader (4) context (5) genre (6) content (7) production. Although some of these decisions are purely strategic and invisible to the reader, this paper argues that they can always be inferred in a bilingual document’s graphic presentation. Decisions on graphic presentation work across all seven levels of consideration, establishing the status relationship between two languages as well as providing cues for readers to access a document’s rhetorical structure in myriad ways. Examples of Chinese–English bilingual documents from Hong Kong are used to illustrate the discussions. The heuristic aims to promote further discussions and research on bilingual document design issues as well as to guide practice
Professional graphic design knowledge in Hong Kong: from graduate to professional
This article investigates the scope of graphic design professional knowledge in practice, and questions whether the knowledge and training provided at university are sufficient for graduates to become design professionals in Hong Kong. Official reports indicate that Hong Kong designers’ competence is limited to skills of execution, contributing in general to a low standard of professionalism due to a lack of professional knowledge. Three kinds of respondents were involved in the study: graduate graphic designers, design firm employers, and design academics. The study relied on a mixed method approach, with the qualitative interview method as the core qualitative component and a survey as the supplementary quantitative component. Findings reveal the similarity of views held by the academics, employers and graduate designers interviewed: ‘A professional designer is knowledgeable and performs well in both internal and external environment.’ However, the graduate designers believe that aesthetic appearance and styling are the most important aspects of professional graphic design practice, which are above other knowledge aspects that help graphic design to function, such as marketing, business strategies and user’s psychology. In addition, there is a ‘knowledge gap’ acknowledged by academics and graduates from academic training to practice. The academics and employers in Hong Kong are not sensitive enough to value the importance of such knowledge and training for graduates. The quantitative findings of this study truly reflect the criticism of Frascara: the historical development of graphic design has long overemphasized the importance of aesthetic appearance, styling and visual structure and neglected the importance of functionality. The results also highlight/draw attention to challenging areas worthy of future research: the content of graphic design professional knowledge and its professionalism in Hong Kong. Such research may unveil survival strategies for the graphic design profession
Starting with a hunch. learning journeys of design students toward relevant design solutions. how teaching staff support and scaffold student learning in capstone projects
Transfer of antibiotics from wastewater or animal manure to soil andedible crops.
Antibiotics are added to agricultural fields worldwide through wastewater irrigation or manure application, resulting in antibiotic contamination and elevated environmental risks to terrestrial environments and humans. Most studies focused on antibiotic detection in different matrices or were conducted in a hydroponic environment. Little is known about the transfer of antibiotics from antibiotic-contaminated irrigation wastewater and animal manure to agricultural soil and edible crops. In this study, we evaluated the transfer of five different antibiotics (tetracycline, sulfamethazine, norfloxacin, erythromycin, and chloramphenicol) to different crops under two levels of antibiotic-contaminated wastewater irrigation and animal manure fertilization. The final distribution of tetracycline (TC), norfloxacin (NOR) and chloramphenicol (CAP) in the crop tissues under these four treatments were as follows: fruit \u3e leaf/shoot \u3e root, while an opposite order was found for sulfamethazine (SMZ) and erythromycin (ERY): root \u3e leaf/shoot \u3e fruit. The growth of crops could accelerate the dissipation of antibiotics by absorption from contaminated soil. A higher accumulation of antibiotics was observed in crop tissues under the wastewater treatment than under manure treatment, which was due to the continual irrigation that increased adsorption in soil and uptake by crops. The translocation of antibiotics in crops mainly depended on their physicochemical properties (e.g. log Kow), crop species, and the concentrations of antibiotics applied to the soil. The levels of antibiotics ingested through the consumption of edible crops under the different treatments were much lower than the acceptable daily intake (ADI) levels
Office rents, mixed-use developments, and agglomeration economies: apanel data analysis
The purpose of this paper is to investigate the relationship between office rents and mixed-use development in the context of agglomeration economies
The world according to… Rafael Moneo
One of the biggest names in the world of architecture, Rafael Moneo, talks about his life and works as his exhibition. A Theoretical Reflection from the Professional Practice. Archive Materials (1961-2013), opens at HKD
Morning Session I 4
MC of the event: Mr. Owen TAM (LU)https://repository.vtc.edu.hk/ive-adm-others-hkiug-gallery/1007/thumbnail.jp