Petra Christian University, Surabaya, Indonesia: Peer-Reviewed Scientific e-Journal
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DETERMINANTS OF ENTREPRENEURIAL INTENTIONS OF WOMEN ENTREPRENEURS IN INDONESIA
No full textThis paper seeks to demonstrate that the integrated theory of planned behavior (TPB) and entrepreneurial orientation theory significantly influence the entrepreneurial intentions of women entrepreneurs in upper-middle-income countries, particularly in Indonesia. The research provides empirical evidence highlighting the combined effect of TPB and entrepreneurial orientation on women's motivation to engage in entrepreneurial activities. The findings emphasize the significance of subjective standards, offering essential recommendations for policymakers and educators seeking to foster female entrepreneurship in similar economic contexts. The study utilized a quantitative approach through a cross-sectional survey of 329 women entrepreneurs selected via convenience sampling. Data collection employed a standardized questionnaire, modified from previous studies, with responses assessed using a five-point Likert scale. Analytical methods included partial least squares structural equation modelling (PLS-SEM) to assess both measurement and structural models. The findings indicate that the components of TPB and entrepreneurial orientation considerably impact entrepreneurial intentions, with subjective norms having the most substantial effect. The study provides practical recommendations for policymakers and organizations that help entrepreneurs, highlighting the importance of enhancing social support for women entrepreneurs through initiatives such as mentorship programs and entrepreneurship training. These proposals seek to promote entrepreneurial advancement among women in Indonesia and other countries with comparable economic characteristics
Pengaruh Kualitas Produk, Harga, dan Customer Satisfaction Terhadap Minat Beli Ulang pada Usaha Online Shop Cecile’s Lasagna
No full textTujuan dilakukannya penelitian ini yaitu agar dapat mengetahui apakah kualitas produk, harga dan customer satisfaction berpengaruh signifikan terhadap minat beli ulang pada usaha online shop Cecile’s Lasagna. Populasi yang diterapkan dalam penelitian ini yaitu pelanggan Cecile’s Lasagna, sedangkan sampel yang diteliti adalah pelanggan yang pernah melakukan transaksi pembelian terhadap produk Cecile’s Lasagna melalui platform social media Instagram dan Whatsapp dan telah melakukan pembelian sebanyak lebih dari 1 kali dalam kurun waktu pembelian yaitu 4 bulan terakhir (sejak Januari-April 2024) dengan usia minimal 17 tahun agar peneliti mendapatkan hasil yang objektif dan dapat memberikan gambaran keadaan yang sebenarnya. Sebanyak 140 responden akan digunakan sebagai sampling dalam penelitian dan kuesioner disebarkan melalui media google form. Variabel penelitian yang digunakan peneliti yaitu variabel kualitas produk, harga, customer satisfaction, dan minat beli ulang. Peneliti menggunakan metode kuantitatif eksplanatif dengan teknik analisis data SEM-PLS (Structural Equation Modeling-Partial Least Square) dalam penelitian ini. Teknik yang digunakan dalam analisa model PLS adalah uji outer model, uji inner model, uji hipotesis,dan uji mediasi. Berdasarkan pengujian hipotesis, maka dapat disimpulkan hasil penelitian ini yaitu kualitas produk tidak berpengaruh terhadap minat beli ulang. Sedangkan harga dan customer satisfaction berpengaruh terhadap minat beli ulang
PENGARUH ATRIBUT SOSIAL BUDAYA TERHADAP VIVID MEMORY DAN NIAT BERPERILAKU WISATAWAN MANCANEGARA DI KOTA YOGYAKARTA DAN SURABAYA
No full textPenelitian ini bertujuan untuk mengukur pengaruh pengalaman sustainable tourism khususnya pada aspek sosial budaya terhadap vivid memory yang nantinya akan memengaruhi niat berperilaku dari para wisatawan mancanegara yang sedang dan telah berwisata ke Yogyakarta dan Surabaya. Penelitian ini menganalisa data dari 262 responden yang valid, yang merupakan wisatawan mancanegara yang sedang maupun pernah berkunjung ke Yogyakarta dan Surabaya, menggunakan teknik analisa data Partial Least Square (PLS). Hasil penelitian menunjukkan adanya pengaruh positif dan signifikan dari variabel sosial budaya terkait pariwisata berkelanjutan terhadap niat berperilaku, dengan Vivid memory sebagai mediator. Implikasinya, hasil penelitian ini dapat menjadi dasar dalam merumuskan kebijakan dan strategi yang lebih efektif untuk mempromosikan pariwisata berkelanjutan di Indonesia
Post-pandemic Evaluation on Housing and Its Influence on Future Healthy Housing Preferences
No full textPost-COVID-19 pandemic, the topic of healthy housing continues to develop, one of which is related to the mental health of residents. The purpose of this study is to conduct a post-pandemic evaluation on Indonesian residents' housing satisfaction (HS), frequency of activities (FoA) during quarantine, and residents' future housing preferences (HP) that promote positive mental health. This study also tries to see the causal relationship between the variables influencing certain housing preferences. This quantitative study used an online questionnaire to collect and analyze data quantitatively using multivariate regression analysis. The results showed values for housing preferences were higher than housing satisfaction values. The causal relationships with the strongest influences are FoA daily on HP environmental comfort, HS physical space on HP physical space, and HS acoustic & visual comfort on HP semi-outdoor space. In general, HS acoustic & visual comfort and FoA daily were the most influencing on residents' preferences
Architecture as Programmatic Archive: Sustainable Conservation on Tunjungan Street History
No full textThis study presents a perspective where architecture can also designed as a model of archival representation in a historical urban space. It uses qualitative research-by-design and reflective architectural design methods, to consider Tunjungan Street's heritage as an exhibition space for contextual case for sustainable urban conservation through architectural thinking. The study identifies three principles: Movement as Program captures spatial movement to support walkability and more efficient use of resources; Heritage as Identity is about cultural character; and Urban Context as Sequence relates to social and ecological sustainability. Together, the principles structure design strategies that enable a reinterpretation of historical meaning-formally, in a material way—which represented progress for urban heritage interpretation through the lens of architectural programming. The study associated urban and sustainable growth to heritage design thinking through adaptive reuse, resilient heritage and socially engaged public places, making the case for the transformation of heritage design thinking as a model for the future. The study suggested a design-based model that positioned architectural programming as a strategic action for sustainable urban archiving, utilizing appropriation of exhibition strategies, and spatial sequencing as interpretations of the heritage of Tunjungan Street
Jaringan Komunikasi pada Platform Youtube (Studi pada Respons Kedatangan Pengungsi Rohingya di Indonesia)
No full textPemberitaan penolakan warga Aceh terhadap kedatangan etnis Rohingya menimbulkan banyaknya respons dari masyarakat Indonesia, salah satunya di media Youtube. Penelitian ini bertujuan untuk mengetahui aktor yang memegang peran dalam respons dari jaringan komunikasi yang berlangsung pada kolom komentar dan menemukan adanya sentimen dari kalimat komentar. Penelitian ini menggunakan metode kuantitatif dan kualitatif yang menghasilkan data berupa frekuensi angka dan hasil analisis teks komentar melalui pendekatan Social Network Analysis berdasarkan alat bantu Netlytic.org dan Gephi. Melalui teori Jaringan Komunikasi, penelitian ini akan melihat interaksi yang berkembang di kolom komentar Youtube sebagai bentuk forum digital dalam terjadinya pertukaran pesan yang saling terhubung antar pengguna. Hasil dari penelitian ini adalah ditemukannya aktor @men_sim sebagai aktor paling aktif dalam menyebarkan komentar, sementara aktor sebagai pemicu timbulnya respons dari aktor lain terhadap komentarnya yaitu @dyatra6410. Penelitian ini juga menemukan bahwa respons masyarakat terhadap kedatangan etnis Rohingya berupa respons negatif pada kolom komentar sebagai ruang komunikasi publik digital. Penilitian ini berkontribusi dalam pemahaman dinamika jaringan komunikasi di media digital, khususnya pada media Youtube
Evaluating U-Turn Capacity with Modified Geometry Designs and Various Conflicting Traffic Flows: A Traffic Microsimulation Approach
No full textFactors such as U-turn geometric and conflicting traffic volume often play a key role on U-turn capacity and safety. Evaluating U-turn capacity under modified geometric designs and various conflicting traffic flow conditions thus is essential to improving traffic flow and safety. This paper analysis U-turn capacity under various conflicting traffic conditions and propose the U-turn geometry modifications to improve capacity. A microsimulation model using PTV VISSIM is developed, and the results is compared with conventional analytical method to highlight the advantages of using traffic microsimulation approach in such analyses. The results show that U-turn capacity is significantly affected by conflicting traffic flow that in turn affecting headway time, and service time for various vehicle type. Among the geometric modifications tested, channelization designs showed significant increase in capacity whilst roundabout and indirect right-side design give mixed results depending on the composition of vehicles performing U-turns
Integration of Kansei Engineering and Nudge Based Design Thinking for Patient Comfort in Healthcare Services
No full textHealthcare often struggles to obtain patient comfort and autonomy, leading to confusion, frustration, and dependency on healthcare staff. In addressing this concern, this study is conducted to propose an integrative framework of Kansei Engineering (KE) and Nudge Theory (NT) within the Design Thinking (DT). It is a novel approach called KENT-DT. Utilizing a human-centric design methodology, this study implemented semi-structured interviews and direct observations with hospitalized patients to assess their emotional responses and interactions with existing beds and hospital staff. The data disclosed some critical pain points, including lack of intuitive control, discomfort, and restricted patient autonomy in bed adjustments, which too often led to dependency on hospital staff. To address these issues, this study proposed an improved hospital bed prototype utilizing KE for patient emotional design considerations and NT to subtly encourage positive patient behaviors, such as maintaining ergonomic bed positions to prevent pressured body portions. Some features of the redesigned bed are offered, such as visual cues, intuitive control location, and ergonomic support enhancements. It is to reduce dependency on staff and increase patient autonomy. According to an evaluation by a doctor and a hospital staff member, it has been concluded that there is an expected increase in patient satisfaction and autonomy. This study brings expected implications. It suggests that integrating KE and NT in medical and hospital product design can foster a more patient-centred healthcare experience, encourage speedy recovery, and reduce staff burden. Future study is highly encouraged to implement the prototype of redesigned beds and evaluate the long-term impact of them on patient recovery. The adaptability of patients across diverse healthcare facilities may be considered as well
Supplier Selection and Order Allocation in A Pharmaceutical Wholesaler
No full textSupplier selection is essential for any organization , as it plays a significant role in enhancing productivity. This study focuses on a local pharmaceutical wholesaler (PW) company, which places orders with other local PWs to meet its demand. Typically, pharmaceutical companies rely on multiple suppliers to satisfy their needs. However, due to an inadequate evaluation of supplier criteria, a Multi-Criteria Decision Making (MCDM) approach has been implemented to assist the PW in selecting superior suppliers and ensuring an efficient selection process. A key issue in this case study is the lack of a structured method for assessing supplier criteria, resulting in a subjective and lengthy selection process. The criteria for supplier selection encompass quality, flexibility, price, delivery, service, and supplier profile. Furthermore, alongside supplier selection, optimizing order allocation is essential for reducing purchasing costs while maximizing supplier scores. This research proposes a model designed to aid PW in addressing both supplier selection and order allocation challenges. The MCDM framework commences with the Best Worst Method (BWM) to establish the weight of each criterion. These weights then serve as input for the Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS), which ranks and prioritizes suppliers based on their evaluation scores. Subsequently, the results from TOPSIS inform the determination of optimal order allocation through a Multi-Objective Optimization (MOO) method. As part of the system modeling, a sensitivity analysis was performed to explore the effects of specific parameters on the objective function and decision variables, assessing variations in inventory costs, shortage costs, and demand. The findings indicated that only the demand parameter had a significant effect on decision variables, particularly regarding inventory levels and shortages. This research offers a comprehensive solution for the PW to tackle supplier selection and optimal order allocation. By employing MCDM and multi-objective optimization strategies, the company can achieve lower purchasing costs while selecting optimal suppliers based on their evaluation scores. The optimization model presented has dual objective functions: minimizing costs and maximizing total supplier value. Consequently, the model achieved a total purchasing cost of Rp. 340,196,740 and a total supplier value of 5,265,032