Western Connecticut State University

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    724 research outputs found

    Marketing Communications Implementation on the Valley United Way Community Campaign

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    This thesis focuses on the "marketing communication" function of a nonprofit organization, the Valley United Way in Shelton, Connecticut. Included is a description of how the marketing communication facilitates the fundraising mission of this local United Way. Included is an account of how the author introduced Web 2.0 marketing communications into the 2008-2009 Valley United Way Campaign by establishing a presence on Internet applications such as Facebook, YouTube and Twitter, as well as a blog to proactively push stories to readers. Stories are pulled together using real simple syndication (RSS), which automatically draws new posts from the blog and publishes them on various sites with subscription capabilities. By using multimedia synergy tactics, Valley United Way is conducting a more efficient Campaign that requires much less effort while targeting individuals of all ages in the community

    Charlie Munch (interview)

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    50 min.Munch flew oil tankers from India over the "hump" (Himalayas) into China 1944-1945. He was also a flight instructor early in the war. He was the commander of the Sherman Veterans Society

    Conversations about service in World War II

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    27 minutes of recorded conversations with Richard Wagner.Interview with Richard Wagner concerning his experiences in the U.S. Navy during World War II and his involvement in the D-Day invasion

    Corporal, USMC, Iraq War Vet

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    USMC Iraq War Vet Jimmy Lauber, wounded in Fallujah by a hand grenade. Member of C Company 1/25 Marines.Recorded and uploaded by Brian Liebel

    Diwali Celebration

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    An Indian dancer performs at the Diwali, Indian Festival of Light, on October 25, 2008.</p

    Robert Perdrizet (interview) : Experiences in the Navy serving in the Pacific

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    This veteran served in the Navy in WWII. He was stationed in the Pacific on a carrier and then a minesweeper

    William Carpenter (interview)

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    4 recordings; 18 mins; 2 mins; 14 mins; and 3 mins.Carpenter was involved with securing towns and territory behind the lines and was a mechanic, 1944-1945. Carpenter discusses war souvenirs that he acquired while in the service, including a firearms, knives, books, etc

    Autism Speaks Through Her Eyes

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    A dramatic glimpse into a mother's struggle takes winding turns over the years since her son's birth in this human- interest journalistic piece. In a never-ending battle with the state of Connecticut to give her autistic son the best treatment available, Julia McGarry finds inner strength to overcome her greatest weakness

    Joseph Borst (Interviewee)

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    This interview is not to be used with any political matter. This is strictly for scholarly work

    Pearl Jacket and Other Stories: Flash Fiction from Contemporary China (The)

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    Hugely popular in China, flash fiction is poised to be the most exciting new development in contemporary Chinese literature in a decade. Integrating both vernacular and contemporary styles while embracing new technologies such as text messaging (SMS) and blogging, contemporary Chinese flash fiction represents the voice of a civilization at the brink of a startling and unprecedented transformation. This collection features 120 short-short stories (from 100 to 300 words each), written by some of China's most dynamic and versatile authors. Dong Rui's The Pearl Jacket offers a glimpse of the real and surreal in human evolution, Chen Qiyou's Butterfly Forever brings an ancient Chinese literary motif into a startling modern context, while Liu Jianchao's Concerned Departments mocks the staggering complexity of life in the new urban China. Traditional, experimental, and avant-garde, The Pearl Jacket and Other Stories will reinvigorate the position of young Chinese writers as a major presence in contemporary literature. Their voices breathe new energy into modern Chinese literature, leaving the literary and societal stagnation of the Cultural Revolution behind as a distant memory

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