Annals of Spiru Haret University
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MAXIMUM PROFIT ENSURED FOR INDUSTRY SUSTAINABILITY
Full text linkThis article tries to calculate a maximum profit from sale items of an industry. This study has considered three inputs, such as capital, labor, and raw materials and other inputs for the mathematical analysis of the production procedures of the industry. In the present competitive global economy policy, to survive strongly, there is no alternate of sustainable economy. For the survival of an industry, profit maximization policy is vital. To acquire maximum profit, the production unit of the industry must be run in an efficient way. In this study an attempt has been taken to maximize the profit of an industry using Lagrange multiplier technique by applying necessary and sufficient conditions
Penetration testing of WPA and WPA2 security protocols and analysis of security solutions
Full text linkThis paper will discuss the security protocols of wireless computer networks. WEP, WPA / WPA2 encryption and the reasons for the existence of such protocols and how they are applied will be explained. The security of WEP and WPA / WPA2 protocols will be tested with practical examples and penetration testing in a secure environment, using Airgeddon and Pixiewps tools. The operating system to be used is ParrotOS
PRACTICAL IMPLEMENTATION OF NEUROMARKETING IN DIFFERENT BUSINESS INDUSTRIES: CHALLENGES AND TRENDS
Full text linkAbstract Over the last decade, new technological progress has enabled the researchers to use neuroscience not only for scientific but also for marketing studies, so they can explore, at the same time, conscious and unconscious drivers of consumer behaviour in real daily situations. Applying brain science to consumer behaviour, neuromarketing—a new innovative marketing research discipline—examines consumers’ response (sensory, motor, and cognitive) to advertising stimuli. This article focuses on three key areas: literature review, challenges and limitations of neuromarketing, and neuromarketing trends, with several concrete real-life examples in different business industries. Practical challenges and limitations within the neuromarketing research, such as ethics, accessibility, costs and timing, but also side effects, are discussed. At the end, this article emphasizes many practical implementations of neuromarketing in different business branches, with the adoption of academic and scientific neuroscience researches to commercial purposes
THE EXCHANGE RATE AND COVID-19 PANDEMIC: AN APPLICATION TO THE NIGERIAN ECONOMY
No full textThe recent tremors in the Naira exchange rate amidst the COVID-19 pandemic is quite worrisome. Countries whose exports are not demanded in the international market because of the fear of spreading the pandemic, whose external reserves are depleted because of incessant need to import pandemic related goods, are worst hit. In such instant, exchange rate is highly fragile. The pupose of this study was to examine the impact of Covid-19 pandemic on the exchange rate in Nigeria. The Naira exchange rate was made the criterion variable and Covid-19 pandemic, disaggregated as Covid-19 new cases, Covid-19 period and Covid-19 new death were put as the predictor variables. ARDL technique was employed as informed by the unit root tests. The finding revealed that, in both short run and long run, the period of COVID-19 had significant direct impact on exchange rate in Nigeria. However, COVID-19 new cases and new deaths could not have any significant impact on exchange rate. The study therefore, suggested that Nigerians should be aware that the upsurge in the naira/dollar rate is due to the COVID-19 period. The economy should step-up other internationally demanded products like crude oil, and produce in large quantity in order to cushion the effect of low export
INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS) AND FINANCIAL PERFORMANCE OF SELECTED MONEY DEPOSIT BANKS IN NIGERIA
Full text linkThis study examined International Financial Reporting Standards (IFRS) and financial performance of selected money deposit banks in Nigeria. Specifically the study analyzed the effect of adoption of IFRS on profit after tax (PAT), return on asset (ROA) and return on equity (ROE) of 10 randomly deposit money banks over the period of 14 years covering Pre-IFRS and IFRS era. Data used for the study were collected from the financial statements of the selected banks. Panel estimation techniques including pooled OLS, fixed effect and random effect estimation were employed, after which the most consistent and efficient estimation result was evaluated using restricted F-test and Hausman test. Result showed that adoption of international financial reporting standards has positive effect on all the measures of performance, starting from profit after tax, return on asset and return on equity with reported coefficient estimate of 24.8241(p < 0.05) for PAT model; 3.566556(p > 0.05) for ROA model and 232.5723(p > 0.05) for ROE model respectively. This study established that adoption of international financial reporting standard explain a notable percentage of systematic variation in the performance of deposit money banks especially when measured in terms of profit after tax, and concluded that adoption of international best practices of reporting (IFRS) promoted improved performance of firms in Nigeria banking industry view from the perspectives of profitability as well as return on investment of asset and equity. Hence, regulatory authorities in Nigeria banking industries should devise a mechanism for evaluation consistency of deposit money banks as torching adherence to international standards of reporting. Management and auditors of accounting report need to work together at tightening compliance to ensure better performance impact of IFRS adoption. Also, Financial Reporting Council of Nigeria should further harmonize their operation in the bit to sustain proper check and balances needed to ensure coherence in the regulatory framework necessary for proper adoption of IFRS in the countr
ORGANIZATIONAL EXPERTISE AND DECISION MAKING IN CORPORATE AND COMPLEX ORGANIZATIONS
Full text linkAbstract The ability to carry out coordination tasks within the group is identified with the leading role of the group itself. If this ability manifests itself continuously, it is an indispensable premise for the attribution of leadership to the one who demonstrates and exercises it. Leadership is therefore a quality, a gift that is not only a factor of appreciation for the individual, but also a valuable resource for the group. It usually happens that one or more members of an organization find it important to engage in seeking some influence on other members; this means making attempts to exercise authority. If these attempts are successful and are repeated over time, they can actually confer leadership on the one who has been the protagonist. in whatever sector they operate, companies need to reap the benefits offered by leaders capable of generating the emotional resonance in the company that allows everyone to realize their aspirations and make their potentials concrete. It is important to note that, while it may be easy to achieve individual and private emotional satisfaction, the task is more complex when a leader wants to create an emotional resonance in the group of his collaborators. The awareness of one's individual emotional realities represents, for the entire organization of the company, the beginning of a useful analysis of the common habits on which those emotional realities are based and from which they are fed. In fact, this is precisely the starting point of the leader who wants to spread emotional intelligence in his organizatio
Reviving Productivity Growth in Urban Economies
No full textThe COVID-19 pandemic is affecting productivity growth in many ways (e.g. through human capital, investment, resource reallocation, frictions to global value chains, etc.) and is likely to leave scars. Fostering digitalisation and intangible investment can help the recovery thanks to their overall positive impact on productivity. Key policies to unlock productivity growth include: high-quality investments in innovation, human capital and infrastructure, well-functioning labour and product markets to facilitate resource reallocation also across sectors, to absorb the shock of the crisis, facilitating access to finance and liquidity, and a supportive business environment. There must be strong value added in international cooperation for productivity-enhancing policies: international cooperation can allow the sharing of information on lessons learnt and best practices. Moreover, common efforts and joint initiatives (for example, in investment) can maximise the impact of the measures and the positive spillovers.Keywords: productivity growth, intangible investemnts, digitalisation, innovation.JEL classification: E20, E22, E24, E30, E60, E66
Environmental Risk, Reputational Risk, and Legal Risk as determinants of Performance of Manufacturing Companies in Nigeria
Full text linkMost manufacturing firms focus on how to improve their effectiveness and pay less attention to the possible risks that can affect their profitability. The impact of environmental, reputational and legal risks on the performance of manufacturing firms was examined in this paper. An exploratory research design was used by the researcher. The population of this study is 305 senior staff from 10 manufacturing companies in Lagos state's Ikorodu Metropolis. The Logit Binary regression model was used to test the study's hypotheses. This model is thought to be suitable because it can predict the impact of independent variables on dependent variables. According to the findings of this study, environmental risk, reputational risk, and legal risk all have a negative significant impact on the performance of manufacturing firms. This study recommended that manufacturing company management give greater attention to their environmental, reputational, and legal risks by making sure that such risks are properly managed with the help of Enterprise Risk Management Tools and by offering valuable intelligence into their entire organization with Data-Driven Decision Making. Manufacturing firms should use Optimised Heat Maps and Charts to distinguish, analyze, and assess Environmental Risk, Reputational Risk, and Legal Risk in order to avoid or minimize such risks
EFFICIENCY OF APPLYING NLP PRINCIPLES IN COMMUNICATION BETWEEN THE INTERNET OF THINGS AND SMART CITY CITIZENS
Full text linkAbstractCities are expecting massive growth in the coming years; urbanization projects are looking at 2.5 billion more people living in cities. With that kind of growth, city government can no longer afford to lag behind in the digital landscape. Connecting, engaging and fulfilling of services between city and government will need to become increasingly digitized to keep up with rising demand while budgets remain tight, or in the near term, face deep cuts. Digital experiences can be made more efficient when complemented by NLP principles, image recognition and robotics, and these efficiencies translate to better experiences and reduced costs. In addition to larger smart city applications that cover utilities and traffic management, there are many opportunities to improve citizen engagement and city service delivery. Increasing citizen involvement in communication systems involving the idea of Smart City, automatically facilitates the population's access to the Internet of Things and determine assertive behavior, by applying the principles of neurolinguistics in communication between citizens and authorities through the cyber system that includes the citizen
International Transfer Pricing and Performance of Supranational Companies in Nigeria West Africa
Full text linkThe study examined the relationship between international transfer pricing and the performance of supranational companies in Nigeria. The study used secondary data from the Central Bank of Nigeria (CBN) Statistical Bulletin, the Federal Inland Revenue Service (FIRS), the World Bank Statistical Bulletin, and annual reports and accounts of the sampled multinational companies. The study used panel regression analysis. The results of the study showed that interest rates and import duties have a significant and positive effect on the performance of supranational corporations in Nigeria. The study further found that corporate income tax and exchange rate have a significant and negative impact on the performance of supranational corporations in Nigeria. Based on the results, the study concluded that international transfer pricing has a significant impact on the performance of supranational companies in Nigeria, particularly when international transfer pricing is measured using interest rates, exchange rates, corporate income taxes and import duties; while performance is measured by profit after tax. The study therefore recommended that supranational companies should develop a system to defend themselves against exchange rate and corporate taxes caused by unforeseen exchange rate movements and double taxation