Universitas Ahmad Dahlan: UAD Scientific Journal
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Urban Farming-Based Learning: A Community Engagement Model for Agricultural Vocational Schools
Full text linkBackground: Agriculture in the modern era faces increasingly complex challenges that require innovative and sustainable solutions.
Contribution: Students on SMK Negeri 2 Rantauprapat lacked comprehensive understanding and hands-on exposure to modern methods such as aquaponics, hydroponics, and integrated urban farming systems.
Method: This study applied a participatory action research approach designed to evaluate students baseline understanding, measure knowledge improvement, and enhance practical skills in sustainable agriculture through an urban farming-based community engagement program at the Vocational School of Agriculture Labuhanbatu (SMK Negeri 2 Rantauprapat).
Results: Through training and community activities including collaborative pond construction, establishment of a hydroponic house, and development of a biofilter system students acquired both theoretical and practical skills. The initiative also fostered teamwork and a sense of ownership. Evaluation confirmed its effectiveness, as knowledge levels surged from pre-test benchmarks to over 70%, and even exceeded 90% in some areas.
Conclusion: The evaluation results directly reflect the study's novelty. The survey on student interest revealed a very positive response, with more than 80% expressing strong interest in integrating urban farming and aquaponics into the curriculum, building facilities, and pursuing entrepreneurship. This high level of engagement underscores the effectiveness of the program's novel approach in bridging theory, practice, and community implementation
Deep Learning-Based Training for Junior High School Teachers in Mempawah
Full text linkBackground: The implementation of deep learning-based instruction not only offers a more adaptive and personalized approach to student needs, but also requires teacher readiness and increased competency to implement it effectively in the classroom. Therefore, the goal of this community service activity is to improve the professional competence of junior high school teachers in Mempawah. so that they are able to design and implement learning processes that are more meaningful, creative, and oriented towards developing students' high-level thinking skills.
Contribution: This training provides a real contribution in improving teachers' professional competence while helping teachers understand the concepts, implementation strategies, and evaluation techniques of deep learning- based learning, so that they can be applied in teaching and learning activities.
Method: This community service activity was implemented using a descriptive qualitative approach through lectures, discussions, and training. The material presented by lecturers and students included an introduction to the basic concepts of deep learning, their application in learning, and relevant implementation strategies.
Results: The training results demonstrated improved teacher competency in implementing deep learning- based instruction. Eighty-five percent of participants were able to design meaningful learning activities. This indicates the training's positive impact on improving teachers' pedagogical skills.
Conclusion: This training shows that teachers need systematic planning, the role of a facilitator in implementation, and authentic evaluation of the Solo Taxonomy
Work flexibility and work-life balance: Exploring the moderating role of resilience in Generation Z and Millennial
Full text linkRemote workers from Generation Z and Millennial increasingly seek new job opportunities when required to return to entirely on-site work. This trend highlights the critical importance of work-life balance and work flexibility policies for these demographics. As such, flexibility and balance are essential priorities that companies must incorporate into their workplace strategies. This study examines the moderating role of resilience in the relationship between work flexibility and work-life balance. The inclusion of resilience as a moderator seeks to address the inconsistent findings observed in prior studies concerning the impact of work flexibility on work-life balance. The research involved a purposive sample of 132 Generation Z and Millennial employees working in startup companies across Indonesia. Data analyzed using Smart Partial Least Square version 4.0. The results revealed that both work flexibility and resilience significantly influence work-life balance. However, resilience did not significantly moderate the relationship between work flexibility and work-life balance. These findings imply that while resilient individuals experience better work-life balance, resilience alone does not enhance the benefits of flexible work arrangements. For startup companies, offering flexibility remains a key strategy for supporting work-life balance. At the same time, organizations can further support their employees by fostering personal development and well-being through programs that build resilience. Combining both approaches may lead to a healthier, more motivated, and more productive workforce
Business model innovation: The role of big data analytics capability and entrepreneurial orientation as mediation
Full text linkBig data analytics capabilities are an important tool to business competitiveness high dynamic market conditions. Big data will lead companies to focus more on managing internal and external data with the aim of capturing suitable new opportunities to maintain competitive advantage. Entrepreneurial orientation shows a company’s strategic mindset characterized the willingness take risks, innovate and act proactively in seizing market opportunities for strategic growth. Meanwhile, business model innovation involves deep and last transformations the essential elements firm’s business model. Business model innovation often organizational transformation aimed at ensuring the achievement of expected performance. This study aims to analyze It works closely with the effect big data analytics on business model innovation, acting as a mediating factor in that relationship. This research quantitative method approach. The research population is oyster mushroom micro small medium entreprises in Sleman, Bantul, and Kulon Progo Regencies and the number of 100 respontents. Study used purposive sampling to select participants. The data was analyzed using structural equation modeling with the partial least squares method. Findings show having strong big data analytics capabilities helps drive business model innovation, and entrepreneurial orientation role process as a mediating variable. Furthermore, entrepreneurial orientation positively affects business model innovation and serves as a mediating variable relationship between big data analytics capability and business model innovation
Leader–member exchange and organizational commitment improve social business performance through organizational citizenship behavior
Full text linkAcross diverse economies, social enterprises have emerged as key drivers of sustainable development, adopting innovative business models to address social and economic challenges. As the importance of social business performance continues to grow, understanding the organizational factors that enhance such performance is essential. This study investigates the influence of leader–member exchange and organizational commitment on social business performance, with organizational citizenship behavior as a mediating variable. The research was conducted among micro, small, and medium enterprises supported by the Aisyiyah network in East Java, Indonesia, involving 146 respondents. Data were analyzed using structural equation modeling with partial least squares. The results reveal that leader–member exchange significantly affects social business performance, whereas organizational commitment shows a negative and non-significant effect, indicating that the hypothesized positive relationship is unsupported. leader–member exchange also positively affects organizational citizenship behavior, while organizational commitment does not. Furthermore, organizational citizenship behavior significantly enhances social business performance and mediates the relationship between leader–member exchange and social business performance, but does not mediate the organizational commitment–social business performance link. These findings suggest leadership quality is more decisive than employee commitment in eliciting discretionary behaviors that improve social business outcomes. The study strengthens the relevance of social exchange theory in explaining leadership–behavior–performance dynamics in social enterprises. From a practical perspective, leaders and owners of social MSMEs should prioritize cultivating trust-based relationships and fostering organizational citizenship behavior through recognition systems, while aligning employee commitment with proactive contributions. Such strategies are vital for balancing financial sustainability with social value creation in emerging economies
An integrative cultural branding and digital strategy model for strengthening regional tourism competitiveness
Full text linkThis study analyzes the marketing strategy of Batik Sekarniti micro small medium entreprises through an integrated strengths-weakness-opportunity-threats and digital marketing approach to enhance tourism competitiveness in Kulonprogo, Yogyakarta, Indonesia. In the creative economy 5.0 era, micro small medium entreprises in the cultural sector must balance traditional craftsmanship with digital innovation to remain competitive. Batik Sekarniti symbolizes Kulonprogo’s cultural identity and has strong potential as a culture-based tourism icon. However, challenges such as limited marketing strategies, weak branding, and low digital marketing adoption hinder growth. This quantitative study surveyed 100 respondents. Data were analyzed using the structural equation modeling method to test relationships among variables. Results show that strengths-weakness-opportunity-threats based marketing strategies have a significant positive effect on tourism competitiveness, and this relationship becomes stronger when mediated by digital marketing practices such as social media, e-commerce, and digital storytelling. The integration of strengths-weakness-opportunity-threats and digital marketing enables micro small medium entreprises to expand market reach, strengthen cultural narratives, and enhance regional branding. The implications of this study emphasize the necessity of continuous digital literacy development, collaborative branding programs between micro small medium entreprises and local governments, and policy support for creative economy ecosystems. Strengthening digital ecosystems and knowledge-sharing networks among batik entrepreneurs can foster innovation, sustainability, and inclusivity, positioning Kulonprogo as a competitive culture-driven tourism destination in the 5.0 era
Potential of Edible Insects in Indonesia as Nutritious Local Food
Full text linkAmid the expansion of the global population, the demand for sustainable, high-quality food rises. Edible insects provide an innovative and promising alternative to traditional sources of animal protein. Abundant types of insects are recognized as safe to eat worldwide and various edible insect-based food products have been widely developed globally. This research is a narrative review that identified articles using keywords in English and Bahasa. Searches were conducted on Google Scholar, Scopus, Science Direct, and MDPI. Twenty out of 106 articles were selected for the final used in the review. The review emphasizes the diverse range of edible insect species present in Indonesia and their remarkable nutritional benefits, which include energy, carbohydrate, protein, fat, and micronutrients. These insects have been integrated into local delicacies, leading to the creation of some innovative products such as pempek, cookies, sausages, and meat substitutes. However, the wider acceptance of edible insects in everyday diets is still hindered by religious, cultural, food safety, and perceptual obstacles. Further multidisciplinary research is needed to make edible insects a viable solution for a sustainable food system in the future
Factors Associated with Eye Strain Complaints Among Employees of Division Y PT X
Full text linkBackground: Advances in information and communication technology have led to increased use of digital devices in various work sectors, particularly in office environments. Prolonged use of digital devices can cause eye strain or asthenopia. In Indonesia, the prevalence of blindness is recorded at 0,5%, and vision impairment ranks fifth among the most commonly reported occupational health complaints. This study aims to identify factors associated with eye strain complaints among employees in Division Y of PT X. Method: This study employs a quantitative approach using a cross-sectional study design. The study subjects were determined using total sampling, with 81 respondents. Respondent characteristics were collected using a questionnaire, lighting intensity scores were measured using a lux meter, and the Visual Fatigue Index (VFI) questionnaire was used to assess respondents' eye strain complaints. Data analysis was performed using univariate and bivariate analysis. Results: Statistical tests showed that age was associated with eye strain complaints with a p-value of 0,012. There was an association between gender and eye strain complaints with a p-value of 0,003. There was an association between computer/laptop screen time duration and eye strain complaints with a p-value of 0,010. The duration of screen time for smartphone use was associated with eye strain complaints, with a p-value of 0,047. Lighting intensity was associated with eye strain complaints, with a p-value of 0,000. However, job tenure was not associated with eye strain complaints, with a p-value of 0,513. Conclusion: Eye strain complaints in Division Y of PT X are associated with respondent characteristics (age and gender), as well as with screen time duration and lighting intensity. However, there is no association between work duration and eye strain complaints in Division Y of PT X
Work-related risk factors for asthenopia among employees: a 2024 study
Full text linkAsthenopia, or eye strain, is a common occupational health issue that can negatively impact employee productivity. This study aimed to analyze occupational factors associated with asthenopia among office-based employees in 2024. A cross-sectional analytical design was employed, involving 61 respondents. Data were collected using a structured questionnaire to assess variables such as age, sex, years of employment, eye rest habits, and duration of computer or laptop use. The distance between the eyes and the computer/laptop was measured with a measuring tape, and lighting intensity at workstations was assessed using a luxmeter. Statistical analysis was conducted using the chi-squared test and Fisher’s exact test. The results showed that 70.5% of respondents experienced asthenopia. Significant associations were found between asthenopia and age (p = 0.011), eye rest (p = 0.007), duration of computer/laptop use (p = 0.018), screen distance (p = 0.031), and lighting intensity (p = 0.006). No significant association was found between asthenopia and sex or years of employment. Based on these findings, routine eye examinations and the implementation of eye rest techniques are recommended, particularly for employees over the age of 40. Employers are also encouraged to implement promotive measures, including the provision of visual aids, ergonomic workstations, standing desk options, and improved lighting using LED daylight lamps
Xenoglossophilia in Asian skincare marketing: A cross-country multiple case analysis of language choice on social media
Full text linkThe occurrence of xenoglossophilia in non-English speaking countries has recently become attention among scholars due to the rise of technology. It makes it easier for brands to promote through social media content. Some skincare brands routinely post content to attract the market, thus making skincare marketing so dynamic. The objective of this paper is to explore the phenomenon of xenoglossophilia in certain countries and provide a new understanding of how English dominance, the absence of a native language, and script choice impact the situation. Thus, this study will contribute to marketers, linguists, and academics. This research was a multiple-case analysis that employed multiple-analyst triangulation in analyzing data on social media content from some brands in Indonesia, Japan, South Korea, Thailand, and China. The results of the study showed English was chosen for their promotional text. Surprisingly, brands from Indonesia have 0,005 percent of full native language frequency in their content, while brands from China employ 100 percent English in their content. Here, English was seen as the dominant language among the countries, although they still had their native language. The absence of the native language is seen in some brands from some countries for any reason. Therefore, some brands still consider having copywriting in their native script related to their main target audience. From the data, we concluded that the use of English in social media content is considered a strategy to gain more market share in the global economy without purposefully irritating nationalism among the countries