Revistas de JAS Arqueología
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Public Archaeology 2.0: Facilitating engagement with Twitter
Public archaeology increases public awareness of archaeological issues and their practical applications to modern social concerns. Classroom visits, hands-on activities, site tours, and other events give archaeologists the opportunity to engage the public and transfer knowledge through face-to-face interaction. However, engagement ends at the conclusion of the event, leaving the audience with an incomplete understanding of the subject. Twitter, a social media application, transcends these spatial and temporal limitations by allowing sustained multi-directional communication among archaeologists, their audience and others who never attended the original event. However, there are problems with assessing the success of public archaeology projects and the presentation format differs dramatically from traditional forms of publication
Dr. Web-Love: or how I learnt to stop worrying and love social media. Session at the 33rd TAG (Birmingham 2011)
¡Hola! Me llamo Arminda... ¿y tú? A global communication project for Gran Canaria’s Archaeological Heritage
The opening of the Museum and Archaeological Park of Cueva Pintada (Gáldar, Gran Canaria) was the culmination of the recovery of one of the most remarkable sites of the pre-Hispanic culture in the Canary Islands (Spain). A great part of the exhibition revolves around the figure of Arminda, a historical character that lived in the site during the late 15th Century. This character has also become the main figure in the different activities designed for children and families, such as tales, puppet shows, workshops, etc., in which this Canarian girl plays a central role. The project exposed in this paper is the work of an interdisciplinary team that has transformed Arminda into a loyal ally to transmit the contents linked to the pre-Hispanic period in Gran Canaria and especially to create a motivating environment for the public, able to transform the museum into a space for sharing, thinking and enjoying History
No news is better than evil news. Clearing up the way to face Alternative Archaeologies
While Archaeology started to take form as a professional discipline, Alternative Archaeologies grew in several ways. As the years went by, the image of Archaeology started being corrupted by misconceptions and a lot of imagination, and those professionals that were claiming to be scientists forgot one of their first responsibilities; the public. This lack of interest is one of the reasons why today, a vast majority of society believes in many clichés of the past that alternative archaeologists have used to build a fictitious History that is not innocent at all. From UFOs and the mysteries of great civilizations to the political interpretation of the past, the dangers of Alternative Archaeologies are clear and under our responsibility. This paper analyzes this situation in order to propose a strategy that may make us the main characters of the popular imagery in the mid-term. Since confrontation and communication do not seem to be effective approaches, we need a change in the paradigm based on Public Archaeology and the increase of our presence in everyday life