Jurnal Online LPMP Imperium (Lembaga Pengembangan Manajemen dan Publikasi Imperium Research Institute)
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    Analisa pengaruh social media marketing activity terhadap brand loyalty dengan mediasi brand awareness, brand trust, dan brand love

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    The study was conducted with the aim to evaluate the effect of social media marketing activity on brand loyalty mediated by brand awareness, brand trust, and brand love. Data were collected through questionnaires given to 260 respondents who live in Batam City, and are fans or users of several fast fashion brands in Indonesia, including zara, stradivarius, h&m, and uniqlo. To analyze the data, the software used is Smart PLS. The results obtained through data analysis state that social media marketing activity has a positive and significant influence on brand loyalty, brand awareness, brand trust, and also brand love. Brand loyalty is positively and significantly influenced by brand awareness, brand trust, and brand love. Brand awareness, brand trust, and brand love also mediate positively and significantly in the influence of social media marketing activity on brand loyalty

    Fenomena kepatuhan pajak sistem self assessment selama pandemi COVID-19 di UPPPD Kecamatan Taman Sari

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    The implementation of Large-Scale Social Restrictions as known as PSBB by the Central Government and the Provincial Government of DKI Jakarta during the Covid-19 Pandemic finally brought a very bad risk, especially the entertainment industry in Jakarta. This study aims to find out how the attitude of the tax authorities in collecting entertainment taxes during the Covid-19 pandemic. The location of the research was carried out at the Regional Tax Collection Service Unit, Taman Sari District. This research is a qualitative research using a phenomenological approach. The phenomenological approach was chosen to find out the experience and point of view of the tax authorities in dealing with the entertainment industry organizers. The results show that the persuasive approach is one of the alternative efforts in maximizing tax revenue with a self-assessment system such as the entertainment tax during the Covid-19 pandemic. In addition, tax policies in the form of stimulus such as relaxation of payments and reduction of tax sanctions are also needed so that taxpayers are willing to pay taxes due and tax arrears

    Pelatihan Pengenalan Kosa Kata Bahasa Inggris untuk Anak-anak Dengan Metode Total Physical Response (TPR)

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    The presence of an independent curriculum initiated by the Indonesian Minister of Education has begun to support the optimization of English language learning in elementary schools (SD). However, teaching English to elementary school children is a challenging matter. Teachers are expected to be able to have particular strategies that make it easier for children to enjoy English. Total Physical Response (TPS) is a technique for learning English that is innovative and fun for children. TPS uses body movements to interpret words and facilitate children to recognize English vocabulary. This training aims to help elementary school children to learn English vocabulary and create a pleasant classroom atmosphere. This community service activity was conducted at SDN 05 Sumanik Salimpaung district Tanah Datar Regency, West Sumatra, on Wednesday, 6 September 2023, from 08.00 until Finish. Thirty-three students were participated in this activity, including students from grades 4 and 5. This activity was successfully conductedl, and the participants participated enthusiastically in the whole program. According to results of oral quiz on the use of TPS method, students could comprehend and master the English vocabulary that was introduced quickly and very well

    Tabarru’ underwriting funds: Assessing the influence of investment income and insurance premiums on sharia insurance performance in Indonesia

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    This study analyzes the impact of investment and premium income on the Tabarru underwriting funds of Islamic insurance in Indonesia from 2015 to 2018. It employs a quantitative approach, utilizing descriptive statistical methods with Eviews software. The research focuses on Sharia insurance companies registered with the Financial Services Authority (OJK) during this period. The study analyzed data from 19 Islamic insurance companies, focusing on the impact of investment and premium income on Tabarru underwriting funds. The main findings are as follows: First, investment income significantly positively affects the Tabarru funds. Secondly, premium income does not have a significant impact, indicating that premiums align with the level of risk. Public interest statement The findings indicate that Islamic insurance companies in Indonesia should prioritize optimizing their investment strategies to increase their Tabarru underwriting funds. By enhancing investment returns, these companies can reinforce their financial stability and offer improved se

    Menuju Green Society dengan Pemberdayaan Masyarakat di Desa Tlogohaji

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    Community service through Kuliah Kerja Nyata (KKN) is a form of student participation to contribute to the environment and the surrounding community. One of the issues in a sustainable village is creating a society that pays attention to the environment and achieves a clean and healthy life through the green society movement. The main goal of the Bojonegoro University KKN Tematik Kolaboratif 22nd group in 2023 in Tlogohaji Village, Sumberrejo District, Bojonegoro Regency, is towards a green society. To create a green society, various outreach, and counseling are carried out to increase awareness of community behavior towards better personal health and the environment. Some activities initiated include PHBS counseling and PPPK training at schools, counseling on the 3R concept for PKK, and planting trees in the village environment. With these various activities, it is hoped that the village community can apply clean, healthy behavior and care for the environment from a young age (children) to adulthood

    Determinants of employee performance: The role of workload and physical work environment

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    This research aimed to investigate the impact of work and work environment on the efficiency of staff members in a government unit in Jakarta. A quantitative approach with descriptive statistical data processing techniques was used in this study. The researcher adopted the field research method and conducted direct observations to accurately understand the conditions. 77 employees from the same department were asked to complete questionnaires to collect data. The research findings indicate that workload does not affect employee performance significantly. On the other hand, the physical work environment positively and substantially impacts employee performance

    Upaya Peningkatan Pengetahuan dan Perilaku Hidup Bersih dan Sehat Pada Anak Di Desa Curah Cottok, Kec. Kapongan, Kabupaten Situbondo, Jawa Timur

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    Cleanliness is the main key to improving health, especially for children. The hands are the part of the body that is first exposed to the external environment, because everything will be touched or held by the hands. This situation is the main gate for germs/viruses/bacteria to enter the body, as well as teeth. So if hand and teeth hygiene cannot be maintained properly, the body will easily be attacked by disease which will disrupt the child's growth and development process. This health education is provided with the aim of helping to increase knowledge and behavior of clean and healthy living in children. The methods used are: lecture, discussion and demonstration. Participants in this activity are school age children in Curah Cottok village, Situbondo

    Peningkatan Literasi Keuangan dalam Mewujudkan Pengelolaan Keuangan Keluarga yang Baik pada Masyarakat Desa Raoda Kolaka Utara

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    Good financial management is essential for the financial well-being of a family. Financial management is heavily reliant on the financial literacy of the family. Financial literacy will assist families in understanding risk, making good investment decisions, and developing disciplined money management practises. The Raoda village community does not yet have a solid grasp on financial literacy. The majority of people are still unable to plan investments and manage financial risks. This project aims to educate and enhance financial literacy in the Raoda Village community on Family Financial Management. The activities began with observation and cooperation with the village government, followed by the production of activity plans, materials, and aid in the preparation of plans and assessments. Following completion of this programme, it was discovered that the family was capable of making their own plans and managing simple family finances. There were some participants in this activity who, due to their education level and age, were unable to properly organise their family finances. Aside from these variables, the bulk of women's labour as housewives is the most important determining factor. Several factors contribute to the lack of financial literacy in setting plans and planning for strong financial governance

    The effect of return on assets, company size, and company risk on tax avoidance

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    Purpose: This study aims to determine the effect of Return On Assets, Company Size, and Company Risk on Tax Avoidance in manufacturing companies listed on the Indonesia Stock Exchange from 2017 to 2020.   Methods: This study uses an associative strategy with a causal quantitative approach and analyzes data through descriptive statistics, panel data regression, and hypothesis testing using Eviews 10. The object of research is manufacturing companies listed on the Indonesia Stock Exchange for the 2017-2020 period. The sample was taken purposively, consisting of 10 companies with 40 observations. Secondary data were obtained from the official IDX website (www.idx.co.id), and hypothesis testing was carried out using the t-test.   Findings: The results of this study concluded that (1) return on assets affects tax avoidance, (2) company size has no effect on tax avoidance, and (3) company risk affects tax avoidance.   Practical Implications: The study shows that ROA significantly affects tax avoidance, with well-performing firms being more aggressive in this strategy. Firm size has no effect, and firm risk is also related to tax avoidance, with risky management more likely to adopt this strategy. Firms should consider ROA and risk in their tax policies. &nbsp

    The effect of regional asset management on the quality of financial reports in the East Jakarta City government

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    Purpose: This study aims to determine whether Regional Asset Management influences the Quality of Government Financial Reports. Methods: This study uses an associative strategy and analyzes data with simple linear regression using SPSS version 24. The focus of the study is regional asset management officials in East Jakarta City, with 67 respondents obtained through the census method. The data used are primary and collected through a quantitative questionnaire survey. Findings: The study's results indicate that Regional Asset Management has a positive and significant influence on the Quality of Government Financial Reports. Properly carried out activities such as planning, budgeting, procurement, utilization, use, security, and maintenance will produce quality financial reports. Practical Implications: This study shows effective management of Regional Assets is essential to improving the quality of government financial reports. By implementing each stage, from planning to maintenance, government agencies can ensure transparency and accountability of financial reports. Therefore, attention to this management must be a priority for related officials in order to achieve quality reports and gain positive recognition from audit institutions

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    Jurnal Online LPMP Imperium (Lembaga Pengembangan Manajemen dan Publikasi Imperium Research Institute)
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