Jurnal Online Universitas Islam Nusantara
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    ANALISIS KESADARAN MEREK MINUMAN ISOTONIK DI KOTA BANDUNG

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    Kesadaran merek merupakan salah satu indicator kinerja pemasaran selain penjualan dan pangsa pasar. Penelitian ini ditujukan untuk memetakan kesadaran merek terhadap jenis minuman isotonik di kota Bandung dan hubungannya dengan beberapa dimensi perilaku konsumen. Sampel penelitian adalah 720 orang warga Kota Bandung yang dipilih dengan menggunakan teknik accident sampling. Data dianalisis secara deskriptif dan dengan menggunakan uji asosiatif non-paramaterik. Hasil penelitian mengungkapkan bahwa merek Pocari Sweat menempati posisi pertama dalam urutan top of mind dan diikuti kemudian oleh Mizone dan You-C1000. Keunggulan lain Pocari Sweat adalah yang paling banyak direkomendasikan. Temuan lainnya adalah bahwa merek yang paling dikenal cenderung disikapi positif oleh konsumennya. Terdapat indikasi kuat bahwa kesadaran merek minuman isotonic berasosiasi signifikan dengan frekuensi iklan yang dilihat/didengar oleh konsumen. Segmen pasar potensial minuman isotonic di Kota Bandung adalah konsumen laki-laki, berusia antara 19-24 tahun, dan yang gemar berolahraga. Segmen pasar minuman isotonic juga dibayang-bayangi oleh perilaku konsumen yang sering ganti-ganti merek dan impulsive buye

    PENINGKATAN KEMAMPUAN SOSIAL MELALUI MEDIA DRUM BAND DENGAN TEKNIK GERAK DAN LAGU PADA ANAK KELOMPOK B TK AL-KAHFI KECAMATAN RANCASARI KOTA BANDUNG TAHUN AJARAN 2017-2018

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    PENINGKATAN KEMAMPUAN SOSIAL MELALUI MEDIA DRUM BAND DENGAN TEKNIK GERAK DAN LAGU PADA ANAK KELOMPOK B TK AL-KAHFI KECAMATAN RANCASARI KOTA BANDUNG TAHUN AJARAN 2017-2018OlehZulfi Nur Sa’adah1Ari Abdul Kohar Rahmatullah2Program Studi PG-PAUD Universitas Islam NusantaraABSTRACTThis research is motivated by the low level of self-conscious children, children who have not been able to obey the rules and lack of responsibility for their work and children who do not have prosocial behavior. This study aims to obtain an overview of the improvement of the social abilities of eraly childhood through drum band media with snarling and song techniques in children in group B in Al-Kahfi Kindergarten, Rancasari Sub-District, Bandung City. The method used in the research carried out in two cycles in an effort to improve the process of management which is its responsibility. The research design used is the model prposed by Kemmis an Mc Teggart, in this model each cycles consists of several steps, namely planning, implementation, observation, and reflection. The subject of this study were all students in group B of the Al-Kahfi Kindergarten in Rancasari Sub-District, Bandung City, amounting to 16 children. Data collection techniques in this study used interview, observation, documentation, and assessment instruments. The results observation were analyzed by qualitative qualification techniques, which consisted of four components, namely collecting data, and conclusions. The results of data analysis showed that there was a significant increase in group B sosial abilities through the application of drum band media with motion and song techniques, in the criteria for children not yet developed, 56,25% in the criteria of children began to grow, by 0% in the criteria for developing children are very good, and have increased, the social ability of children after being given action in  cycle I in criteria yet. Growing down to 6,25% in criteria starting to develop in the first cycle increased to 68,75% in criteria developed according to expectations in cycles I is still fixed at 0%, while in cycle II  has reached a corresponding increase which is expected to be seen in criteria no developed in cycle II decreased to 0%, in muly criteria developed in cycles II decreased to 0%, deep criteria develop according to expectations in the second cycle to achieve 25%, and within. The criteria for excellent pepper development cycles II greatly increased to 75%. So applying drum band media with motion and song techniques can improve children’s social skills in self-awareness behavior, have a sense of responsibility for themselves and others and can have prosocial behavior. So that it can be concluded that there was an increase in children’s social skills after using drum band media with motion and song techniques

    MENELAAH STRUKTUR TEKS CERITA PENDEK KARYA SISWA SEBAGAI ALTERNATIF BAHAN AJAR

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    Penelitian ini mendeskripsikan struktur teks cerita pendek meliputi abstrak, orientasi, komplikasi, evaluasi, resolusi, dan koda teks cerita pendek karya siswa untuk dimanfaatkan sebagai alternatif bahan ajar memproduksi teks cerita pendek di kelas XI SMA. Metode yang digunakan adalah tulisan kualitatif dengan menggunakan teknik dokumentasi dan angket. Berdasarkan hasil analisis struktur teks, dapat dijelaskan bahwa jumlah yang termasuk ke dalam struktur abstrak berjumlah 8 karya dengan presentase 20%, struktur orientasi berjumlah 40 karya dengan presentase 100%, struktur komplikasi berjumlah 37 karya dengan presentase 92%, struktur evaluasi berjumlah 26 karya dengan presentase 65%, struktur resolusi berjumlah 25 karya dengan presentase 62%, dan struktur koda berjumlah 22 karya dengan presentase 55%. Berdasarkan presentase tersebut, rerata penggunaan struktur teks cerita pendek karya siswa telah memenuhi kriteria. Teks cerita pendek karya siswa SMA Negeri 12 Bandung yang sudah dinyatakan sesuai berdasarkan hasil analisis, dapat dijadikan sebagai alternatif bahan ajar memproduksi teks cerita pendek di kelas XI SMA

    Perlindungan Hukum terhadap Pengetahuan Tradisional Marosok Sebagai Budaya Masyarakat di Sumatera Barat

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    Traditional Knowledge is part of Intellectual Property Rights. Marosok is one of the cultures of the Minangkabau people in West Sumatra. Its categorized as traditional knowledge because the tradition comes from ideas or inventions which then become habits and caried out from generation to generation. Habits becomes a culture in the community. Legal protection is given to Marosok as an acknowledgment that Marosok cultureis a tradition of the Minangkabau people. In addition, to avoid any recognition from other parties outside the indigenous peoples where the culture originates. To find out more about how legal protection is given to Marosok and as one of the traditional knowledge in West Sumatra and how the Indonesian Government prevents the claim of intellectual property rights for Indonesian culture, especially Marosok by other countries, the author conducted a study on Legal Protection against Marosok traditional knowledge as Minangkabau community culture in West Sumatra. This study uses a qualitative method analytical descriptive nature prioritizing research on secondary data supported by the result of the field research. Data Analysis based on research, it can be seen that legal protection is needed for Marosok as traditional knowledge of the Minangkabau people of West Sumatra. The method of data collection is through library research and field studies

    Pemanfaatan Akun Instagram @dispusipdajabar Dalam Pemenuhan Kebutuhan Informasi Followers

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    This study aims to determine the utilization of the @dipusipdajabar Instagram account in fulfilling followers’ information needs. The specific objective of this study is to find out (1) the material submitted by the @dipuspdajabar Instagram account in providing information (2) The speed of the Instagram account @dipusipdajabar in providing information. (3) The accuracy of the @dipusipdajabar Instagram account in providing content information (4) User response to the @dipusipdajabar Instagram account. The method used in this research is the descriptive method with a qualitative approach. As for data collection obtained through observation, interviews, and documentation. From the results of the study, it can beconcluded that the use of the @dipusipdajabar Instagram account in fulfilling the information needs of followers has been very effective, seen from the material presented in accordance with the purpose of the information provided by the @dipusipdajabar Instagram account, The speed given is also very fast, right in providing information and user responses that have been very good in every information provided by the @dipusipdajabar Instagram account

    Manajemen Mutu Pembelajaran PAI

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    The problem of this study is the low quality of Islamic Religious Education learning. Skillful focus is the weak ability of the teacher in conducting learning management. The purpose of this study is to explore the advantages of  implementing learning management. The method used is the case study. The results showed that the management of the quality of learning (1) Quality-oriented, indicated by the existence of reliability teacher, responsiveness, asurance, empathy and availability of learning facilities; (2) Maintaining relationships with customers through graduate quality, service quality, product innovation and the image of the institution; (3) honest, trustworthy, communicative and intelligent leadership of school principals and teachers; (4) Continuous improvement in learning through the Plan, Do, Check, Action (PDCA); (5) Team collaboration in learning is carried out by Islamic Religious Education teachers with students, homeroom teachers, other subject teachers, vice principal, extracurricular coaches/ trainers, graduated, local government and also the community; (6) Changes in culture in the form of a culture of discussing exploring religious values, polite attitude in interacting with the environment, consistent in virtuous deeds, responsibility at work, enthusiasm in increasing competence

    Manajemen Strategik Pendidikan Al Islam dan Kemuhammadiyahan dalam Membangun Karakter Mahasiswa

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    Strategic management is a model of organizational management that is considered effective in achieving goals. Strategic management has been used in the management of ideological education and character at Muhammadiyah University. But the output of character education in PTM is considered not effective in achieving goals. Therefore researchers want to reveal the reasons why the strategic management of AIK education (Al Islam and Kemuhammadiyahan) in PTM has not been effective?. This study uses a qualitative approach with descriptive analytical study methods. The results showed that the strategic management of AIK education in PTM has not been effective in producing educational output in thought and spiritual movements due to the lack of development of AIK coordination and communication in the central organization and PTM. Conclusion: Effectiveness of strategic management of AIK education in PTM can be built if it has a fast, precise and systematic source of data and information.

    PENGEMBANGAN PROGRAM PEMBELAJARAN BERHITUNG MELALUI MEDIA KOMPUTER BAGI ANAK TUNAGRAHITA RINGAN KELAS VII DI SLB YPDP BANDUNG

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    Keterbatasan intelektual umum pada anak tunagrahita berdampak pada kemampuan akademik, salah satunya dalam berhitung. Tujuan penelitian ini adalah untuk mengetahui kemampuan dalam pembelajaran berhitung pada anak tunagrahita ringan kelas IV. Penelitian ini menggunakan metode deskriptif dengan pendekatan kualitatif. Data diperoleh melalui observasi, wawancara, dokumentasi dan semiloka. Hasil penelitian menunjukkan bahwa anak tunagrahita mampu berhitung, namun mengalami kesulitan dalam penjumlahan berhitung bersusun ke bawah dengan teknik dua kali menyimpan, karena itu penulis berkolaborasi dengan guru menyusun program yang sesuai dengan kemampuan anak. Aspek yang dikembangkan adalah materi, waktu, alat peraga, evaluasi. Hasil validasi menyatakan adanya masukan positif dari validator untuk menambah media yang dapat menunjang pembelajaran. Hasil penelitian tersebut penulis merekomendasikan kepada pihak sekolah agar mengupayakan kelengkapan alat dan media untuk mempermudah proses belajar mengajar

    PERANCANGAN APLIKASI PANDUAN FITNESS DENGAN METODE WATERFALL BERBASIS ANDROID PADA SMARTPHONE

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    Fitness adalah salah satu jenis olahraga pembentukan badan yang di gemari masyarakat pada segala usia. Akan tetapi banyak masyarakat yang melakukan fitness kurang mengetahui bagaimana teknik gerakan pada     latihan fitness yang baik dan benar. Berdasarkan permasalahan tersebut maka di rancang suatu aplikasi yang di harapkan dapat mengatasi permasalah tersebut, yaitu dengan merancang aplikasi my fitness berbasis android.  Sistem operasi Android merupakan salah satu  sistem operasi perangkat mobile yang  sering di gunakan. Sistem operasi Android menyediakan platform terbuka bagi para penggunanya dalam pengembangan perangkat lunak yang dikembangkan.Metode pengembangan perangkat lunak yang digunakan adalah metode waterfall. Dengan tahapannya  adalah  analisis, perancangan, implementasi, serta pengujian. Pada tahapan analisis meliputi analisis kebutuhan sistem. Pada tahap desain atau perancangan meliputi sistem permodelan menggunakan model Unified Modelling Language (UML), dan pada tahap  implementasi meliputi implementasi interface, serta pengujian. Penggunaan bahasa java sebagai bahasa pemrograman dan SQLite sebagai pengelola database.Tujuannya adalah menghasilkan rancangan aplikasi my fitness dengan metode waterfall berbasis android pada smartphone.Hasilnya adalah aplikasi panduan fitness sebagai panduan dalam melakukan fitness untuk pemula dalam memahami teknik gerakan fitness dan program latihan fitness.Kata Kunci : Perancangan, Aplikasi, Fitness, Waterfall

    PERAN PEREMPUAN DALAM POLITIK DI INDONESIA

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    Women's political rights are fundamentally human rights, and human rights are the essence of the democratic framework. Therefore, involving women and men in the decision-making process is an absolute requirement in democracy. In this theory, in fact, there is no longer a female-male dichotomy. But in reality women's rights are still being politicized and mobilized in the name of democracy. With the fulfillment of the 30% quota for women's representation in parliament, there are at least two symptoms that can result from this excess. First, there is the seriousness of women in trying to enter the world of politics. In addition, politics is a state policy that regulates the direction and goals of the state, so that the policy-making process can be carried out by all components of the nation, including women. Second, public awareness to provide opportunities for women not only to vote but also to be elected.Hak politik perempuan pada dasarnya adalah hak asasi manusia, dan hak asasi manusia merupakan esensi dari kerangka demokrasi. Oleh karena itu, melibatkan perempuan dan laki-laki didalam proses pengambilan keputusan menjadi syarat mutlak dalam demokrasi. Dalam teori ini sesungguhnya tidak lagi ada dikotomi perempuan-pria. Tapi pada kenyataannya hak perempuan masih dipolitisasi dan dimobilisasi atas nama demokrasi. Dengan terpenuhinya quota 30 % keterwakilan perempuan diparlemen minimal ada dua gejala yang dapat ditimbulkan dari ekses tersebut. Pertama, adanya kesungguhan perempuan untuk berupaya mau terjun kedunia politik. Selain itu, kesadaran perempuan itu sendiri bahwa politik adalah bidang kebijakan kenegaraan yang mengatur arah dan tujuan negara, sehingga proses pengambilan kebijakan dapat dilakukan secara politis oleh semua komponen bangsa termasuk perempuan. Kedua, kesadaran masyarakat untuk memberikan kesempatan kepada perempuan untuk tidak saja memilih tetapi juga dipilih

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