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    Pengaruh Kepercayaan dan Promosi Terhadap Keputusan Pembelian Konsumen Pada MarketPlace Lazada Di Cikarang Selatan

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    This research aims to find out and analyze how much the influence of Trust and Promotion have on Purchasing Decisions at the Lazada MarketPlace in South Cikarang. This research method uses a quantitative approach were consumers who had used the Lazada MarketPlace in South Cikarang 1 and 2 times, or more and there were 135 respondents. The sampling technique for this recearch used Accidental Sampling. Data analysis in this study used multiple linear regression. This research shows that Trust (X1) partially has a positive and sinificant effect on Consumer purchasing Decisions (Y) at the Lazada MarketPlace in South Cikarang by 28.0%. Promotion (X2) partially has a positive and significant effect on consumer Purchasing Decisions (Y) at the Lazada MarketPlace in South Cikarang by 36.5%, and jointly Trust (X1) and Promotion (X2) have a positive and significant effect on Purchasing Decisions (Y) Consumers at the Lazada MarketPlace in South Cikarang were 41.9%, while the remaining 58.1% were influenced by other variables not examined in this research. The results of this research are that trust and promotion have a significant effect on purchasing decisions, both partially and simultaneousl

    Analisis Strategi Peningkatan Penerimaan Pajak Hiburan Pada Badan Pendapatan Daerah Kabupaten Bogor Tahun 2023

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    Bogor Regency boasts beautiful natural landscapes and is supported by its natural potential, making it a highly favored tourist destination for both International and Domestic Tourists. Tourism plays an important role as it can be a leading sector in Economic Growth and Regional Income. In an effort to Increase Regional Tax Revenue, the issue faced by the Bogor Regency Government in tapping the potential Tax Revenue from the Entertainment sector is the suboptimal collection of Entertainment Tax, such as the Lack of Human Resources, and the Low Levels of Compliance and Payment Obligations from Taxpayers themselves. The research method used is descriptive with a qualitative approach. The researcher develops concepts and gathers facts, but does not test hypotheses. This study analyzes the Regional potential, then records the targets and realizations of Regional Tax Revenue, as well as the collection related to Regional Taxes during the observation year. Entertainment Tax plays a significant role according to its development. Therefore, the Local Government can make the Entertainment business one of the potential sources to be taxed. Areas that have the potential to Increase Entertainment Tax Revenue are those that have tourist attractions and also contain Entertainment businesses. The strategy to Increase Entertainment Tax Revenue at the Regional Revenue Agency of Bogor Regency has been running well, which includes the Regional Civil Service Agency forming an intensification and extensification collection team. The Regional Civil Service Agency has improved the work skills and knowledge of employees by providing guidance and training to employees as an effort to increase the competence of Tax Officer

    PENGARUH SISTEM ONE PIECE FLOW DAN BUDAYA KAIZEN TERHADAP KINERJA KARYAWAN PT YAMAHA MUSIC MFG INDONESIA

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    In the current digital era, employee performance preferences for ease and comfort whencarrying out the production process have increased significantly, PT Yamaha MusicManufacturing Indonesia (YMMI) uses the One Piece Flow System and Kaizen Culture to makethe production process easier for employees. This research aims to determine the influence ofthe One Piece Flow System and Kaizen Culture on the performance of PT YMMI employees.The research adopts a quantitative approach using survei methods. The sample includes 100respondents who are employees of PT YMMI. Data analysis utilizes multiple linear regression.The research result show that the One Piece Flow System (X1) partially has a positive andsignificant impact of 23,8% on Employee Performance (Y) at PT Yamaha Music ManufacturingIndonesia. Partially, Kaizen Culture (X2) has a 34,1% positive and significant impact onEmployee Performance (Y) at PT Yamaha Music Manufacturing Indonesia. Together the OnePiece Flow System (X1) and Kaizen Culture (X2) have a positive and significant effect on PTYamaha Music Manufacturing Indonesia’s Employee Performance (Y) by 36,7% and remaining63,3% is influenced by other variables that are not researched

    Pengaruh Insentif Pajak Dan Sanksi Pajak Terhadap Kepatuhan Wajib Pajak Kendaraan Bermotor Di Samsat Jakarta Timur Tahun 2023

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    This study examines the influence of Tax Incentives and Tax Penalties on the Compliance of Motor Vehicle Taxpayers in the One-Stop Administration System in East Jakarta in 2023. Tax Incentives aim to eliminate penalties for late payments, while Tax Penalties are intended to prevent violations of Tax Regulations. The objective of this research is to analyze the impact of Tax Incentives and Tax Penalties on Taxpayer Compliance. The method used is a quantitative approach. The population in this study consists of 1,151,709 motor vehicle tax object owners in the One-Stop Administration System in East Jakarta, with a sample size of 100 respondents determined using the Slovin formula. Data was collected through questionnaires and analyzed using Instrument Tests, Classical Assumption Tests, and Hypothesis Testing with Multiple Linear Regression Analysis. The results show that the Tax Incentives variable (X1) has a significant effect of 19.6% on Taxpayer Compliance (Y), the Tax Penalties variable (X2) has a significant effect of 13.8% on Taxpayer Compliance (Y), and simultaneously, Tax Incentives (X1) and Tax Penalties (X2) have a significant effect of 26.8% on Taxpayer Compliance (Y)

    Analisis Implementasi Teknologi Face Recognition Dalam Meningkatkan Kecepatan Dan Keamanan Verifikasi Identitas Penumpang Pada Proses Boarding Di Terminal 3 Bandar Udara Internasioal Soekarno-Hatta Tahun 2023

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    This research aims to identify and analyze the implementation of face recognition technology in improving the speed and security of passenger identity verification during the process at Terminal 3 of Soekarno-Hatta International Airport in 2023. This research method uses a qualitative approach. Data collection techniques using interviews: informants in this study are Avsec officers, gate officers of Soekarno-Hatta International Airport, passengers, and lecturers of the STIAMI Institute\u27s Postgraduate Programs and Airport Operations (OBU) PPI Curug. Research results show that 1) To improve the functioning of the autogate at Soekarno-Hatta Airport, it is necessary to update the registration system, train and add officers, as well as improve communication and collaboration. Support for facial recognition technology is also important for efficiency and security. 2) The implementation of face recognition technologies at airports is aimed at accelerating and enhancing passenger identification security. Although effective in identity verification, obstacles such as failure to identify and a lack of information reduce the use of autogate. This technology has the potential to improve efficiency and security at airports. 3) To improve efficiency and comfort at the airport, the addition of autogates, the updating of the face recognition system, the improvement of the travel application, infrastructure upgrades, and socialization with passengers are required. It\u27s also important to strengthen data security. This implementation is expected to make the airport process more efficient and comfortable

    Ikhtiar: Fostering Youth Entrepreneurship Through Empowering Student Ventures

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    The development of entrepreneurial character among students is a strategic step in encouraging the younger generation to actively participate in the business and economic spheres. This study aims to identify the key characteristics that aspiring student entrepreneurs should possess, as well as to create a supportive ecosystem for them. The methodology employed in this research includes a literature review analyzing various academic sources related to entrepreneurial values such as integrity, keep collaborating, humility, tactfulness, inspiring others, agility, and respect. The findings indicate that the characteristics of integrity and collaboration are crucial in building trust and establishing long-term relationships with customers and business partners. Additionally, a humility and tactfulness approach in decision-making can enhance customer satisfaction and employee motivation. This research also emphasizes the necessity of creating an entrepreneurial ecosystem that involves collaboration among the government, educational institutions, and the private sector to provide access to knowledge and practical opportunities. By fostering outstanding character and a supportive ecosystem, it is anticipated that students can develop their entrepreneurial potential and positively impact economic development

    Pemanfaatan Minyak Jelantah sebagai Lilin Aroma Terapi untuk Meningkatkan Minat Berwirausaha Pemuda Muhammadiyah Desa Batu Belah

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    This service activity aims to increase the entrepreneurial interest of Muhammadiyah Youth members in Batu Belah Village, Kampar District, Kampar Regency, by utilizing community waste, namely used cooking oil which is disposed of in the surrounding environment. The method used is to provide training in processing used cooking oil into aromatherapy candles. From the training provided, it is hoped that it will create a new entrepreneur in the partner environment so that it can increase the income of its members

    Implementasi Kebijakan Sistem Kalkukasi Simulasi Retribusi (Sikasir) Online Dalam Peningkatan Pelayanan Di Dpmptsp Kota Depok

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    Retributions became a complex problem in 2023 after the Depok City Inspectorate carried out an inspection at the Depok City DPMPTSP and found that there were retribution receivables amounting to IDR 16,000,000,000.00 caused by many building permit applicants who did not continue with their building permits because they did not pay the retribution. Applicants for building permits do not pay their levy bills due to several factors, one of which is that the applicant does not know the amount of the levy before carrying out the permit so that when the levy bill appears and the amount is high, the applicant feels that someone is "playing". Information related to this levy was deemed not transparent, so DPMPTSP Depok City implemented SIKAR Online. In this research, researchers used Hamdi\u27s policy implementation theory (2015) and qualitative methods with a descriptive approach, data collection techniques by interviewing relevant informants and documentatio

    Pengaruh Kualitas Akun Instagram @ipbprestasi Terhadap Motivasi Berprestasi Mahasiswa IPB University

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    Information and Communication Technology is a primary tool to supportbroader, more flexible, and inclusive communication. One application ofthis technology is through social media, such as the Instagram account@ipbprestasi, which provides content uploaded by the @ipbprestasiInstagram account, students\u27 achievement motivation, and the account\u27sinfluence on the student’s learning motivation at the IPB UniversityVocational School. The issues addressed include the quality of contentuploaded by the @ipbprestasi Instagram account, students\u27 achievementmotivation, and the extent to which the account influences IPB Universitystudents’ learning motivation. This research employs a quantitativeapproach using survey methods and questionnaires distributed to IPBUniversity students. The findings reveal that the quality of uploadedcontent significantly impacts students\u27 achievement motivation. Contentmanagement utilizing the 4C elements of Context, Communication,Collaboration, and Connection positively enhances students\u27 motivation.The conclusion of this study indicates a significant influence of the@ipbprestasi Instagram account on students\u27 learning motivation,aligning with the Uses and Gratifications theory

    Analisis Faktor Pendorong Dan Faktor Penarik Yang Memengaruhi Minat Kunjung Pengunjung (Studi Kasus Event Pekan Raya Jakarta 2022 Di Jiexpo Kemayoran)

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    Push Factors dan Pull Factors merupakan dua faktor yang dapat mempengaruhi pengunjung ingin berkunjung ke Jakarta Fair 2022, pengunjung ingin berkunjung ke PRJ yaitu untuk mencari promo, menikmati hiburan, konser musik dan mencari kuliner. Tujuan dari penelitian ini adalah untuk menganalisis seberapa besar pengaruh Push Factors dan Pull Factors terhadap Minat Pengunjung pada Event Jakarta Fair 2022 Secara Parsial dan Simultan. Metode penelitian ini adalah Kuantitatif, dengan menggunakan variabel Push Factor dan Pull Factor sebagai Variabel Independen, Variabel Minat Berkunjung sebagai Variabel Dependen. Jumlah populasi pada tahun 2022 sebanyak 6,9 juta jiwa dengan menggunakan 100 sampel. Hasil penelitian menunjukkan bahwa variabel faktor pendorong yang secara parsial mempengaruhi minat pengunjung sebesar 0,640 atau 64%, berdasarkan hasil uji T diperoleh nilai t hitung sebesar 13,206 > nilai t tabel sebesar 1,984 maka H0 ditolak dan H1 diterima. Pada Variabel Faktor Penarik yang secara parsial berpengaruh terhadap minat berkunjung sebesar 0,549 atau 54,9% berdasarkan hasil uji T bahwa nilai t hitung sebesar 10,912 > nilai t tabel sebesar 1,984 maka H0 ditolak dan H2 diterima. Sedangkan Variabel Faktor Pendorong dan Faktor Penarik yang berpengaruh terhadap Minat Berkunjung secara simultan sebesar 0,712 atau 71,2%. Hal ini menunjukkan bahwa pengaruh Faktor Pendorong dan Faktor Penarik secara simultan terhadap Minat Berkunjung sebesar 71,2% berdasarkan hasil uji F bahwa nilai f hitung sebesar 119,876 > nilai f tabel sebesar 3,09 maka hal ini membuktikan bahwa H0 ditolak dan H3 diterima

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