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A Study of Leisure Motivation and Leisure Involvement and Leisure Satisfaction for Triathlon Race Participant
No full text[[abstract]]本研究目的主要是探討鐵人三項賽事參與者休閒動機、休閒涉入與休閒滿意度三者間的關係。本研究採用現場調查方式進行問卷調查，主要以紙本問卷的方式發放問卷，共獲得有效問卷191份。將蒐集到的問卷數據以項目分析、信效度分析、敘述性統計、差異分析與迴歸分析等統計方法進行分析。研究結果實證顯示:一、鐵人三項賽事參與者之休閒動機與休閒涉入有顯著的正相關；二、鐵人三項賽事參與者之休閒涉入與休閒滿意度有顯著的正向關係影響；三、鐵人三項賽事參與者之休閒動機與休閒滿意度沒有顯著的正相關；四、休閒涉入對休閒動機與休閒滿意度之關係具有完全中介效果；也就是透過休閒涉入，會使休閒動機與休閒滿意度之間的總體影響增加。[[abstract]]The purpose of this study was explored the relationship between the leisure motivation and leisure involvement and leisure satisfaction for Triathlon race participants.In this study,a questionnaire survey was conducted on-site investigation method,and questionnaires were distributed mainly by means of paper questionnaire,and a total of 191 valid questionnaires were obtained.The analyzing the data collected by Project analysis,Reliability and validity analysis,Descriptive statistics,Difference analysis,and regression analysis.The results of the study show that there was a significant positive correlation between the leisure motivation and the leisure involvement for Triathlon race participants.Second, Triathlon race participants had a significant positive relationship between the leisure involvement and leisure satisfaction.Third, there was not a significant positive correlation between the leisure motivation and the leisure satisfaction for Triathlon race participants.Four, the leisure involvement had a completed intermediary effect on the relationship between the leisure motivation and the leisure satisfaction for Triathlon race participants.That is,through the leisure involvement,the increased overall impact between the leisure motivation and the leisure satisfaction
AI for Tourism Industry Discuss
No full text[[abstract]]近十年來材料與網通科技蓬勃發展下，現今無線通訊設備已佈建為5G網通設備與速度。在半導體製程也完成7nm量產更進一步研發2nm製程，成就AI智慧發展也邁進一大步。AI智慧運用於物聯網裡收集消費者的消費型態資訊數據，經分析運用成功的案例比比皆是。AI智慧科技也更進一步運用於各產業。本研究就是探討結合AI智慧推動國內觀光產業的發展，使國內觀光產業於法規政策、觀光相關產業整合提升、交通行程規畫便捷性與國內外宣傳行銷。四大面向資訊數據運用AI智慧系統分析而得出最好的結果，運用於我國在未來推動及提升國內觀光產業動能之政策。[[abstract]]In nearly ten years, materials and Netcom technology has been flourish, and now wireless communication equipment has been built as 5G Netcom equipment and speed. In the semiconductor process also completed 7nm mass production, and develops the processing of 2nm further, the achievement of AI development also forward a big step. AI is used in the Internet of Things to collect consumption pattern information data of consumer, the successful cases of analysis can be found everywhere. AI technology is also used in various industries further. The purpose of this study is to explore the combination of AI to promote the development of domestic tourism industry, make the domestic tourism industry in the regulations and policies, integration of tourism-related industries and promotion, transportation itinerary planning convenience and domestic and foreign publicity and marketing.These four information-oriented data using AI system analysis to obtain the best results applied on the promotion and enhance the domestic tourism industry momentum policy in the future
Discussion on Tactical Physical Training for Improving the Effectiveness of Fire-Fighter Duties
No full text[[abstract]]本研究主旨探討如何透過戰術體能訓練方式提升消防人員執行勤務能力，面對各式各樣的災害場現場，所以需要有良好的體能基礎下，學習各項專業技能克服重重障礙，消防人員需要穿著裝備及使用器材，來完成任務，必須時刻保持足以應付勤務所需的體能，依消防署規定各縣市消防局每半年需辦理常年訓練，但訓練的內容無法讓消防人員有足夠得肌力來應付災害及繁重的工作，透過分析各式消防專項技能所運用之肌群、分析透過外勤分隊常見重訓器材能夠訓練到的肌群及利用簡單的器材透過動作的變化提高肌力，同時提升消防勤務成效，將淺顯易懂的科學化訓練方式讓消防人員能夠認識到肌力訓練對於執勤的工作有顯著幫助。先從介紹消防人員執勤時常用專項技能，這些技能需要用到哪些人體肌群，再以消防分隊常見重訓器材依照上下肢垂直面、水平面及關節活動度介紹可以加強該肌群的動作，並示範基礎動作操作及動作變化，讓平時沒有接觸重量訓練的消防同仁，可以透過本研究開始接觸重量訓練，藉此提升自身最大肌力，減少消防人員執行勤務時受傷的機率發生。[[abstract]]The purpose of this research is to explore how to improve the ability of firefighters to perform duties through tactical physical training. Faced with various disaster scenes, it is necessary to have a good physical foundation and learn various professional skills to overcome many obstacles. Firefighters need to wear To equip and use equipment to complete the task, you must always maintain sufficient physical fitness to cope with the duties. According to the fire department regulations, the county and city fire stations need to conduct annual training every six months, but the training content does not allow firefighters to have enough muscle strength to cope Disasters and heavy work, by analyzing the muscle groups used by various fire-fighting special skills, analyzing the muscle groups that can be trained through common heavy training equipment in the field team, and using simple equipment to improve muscle strength through changes in movement and improve firefighting services Effectiveness, the scientific and easy-to-understand training method allows firefighters to realize that muscle strength training is significantly helpful to the work on duty. First, introduce the special skills commonly used by firefighters on duty, and which human muscles are required for these skills, and then introduce the common heavy training equipment of the fire brigade according to the vertical plane of the upper and lower limbs, the horizontal plane and the degree of joint mobility to strengthen the movement of this muscle group, and Demonstration of basic movement operations and movement changes, so that fire colleagues who are not exposed to weight training can start to contact weight training through this research, so as to improve their maximum muscle strength and reduce the chance of firefighters being injured when performing duties
Research on the Willingness of People to Implement DA-CPR
No full text[[abstract]]本論文主要目的為了探討影響民眾實施線上指導心肺復甦術（Dispatch-assisted CPR，以下簡稱 DA-CPR）意願之因子研究，同時也探討不同因子所影響施作意願。本研究以301名民眾作為研究對象，主要以網路問卷方式進行調查。問卷分為「個人基本資料」及執行DA-CPR時所面對的不同情境。所得資料卡方檢定-獨立性檢定及無母數統計-威爾卡森符號檢定分析。研究結果顯示影響民眾執行DA-CPR因子為擔心實施效果不佳影響結果、接觸病患身體及後續「法律責任」；施作者本身如有學過心肺復甦術（以下簡稱CPR），於線上給予指導後，施作意願較高；如患者為12歲以下幼童或家人時，施作意願亦較高。因此本研究建議如果能多了解民眾面對的問題，並主動告知相關疑慮，可讓施作意願提高，且越早施救，可進而提高患者存活率。[[abstract]]The purpose of this study is to explore factors that affect the willingness of people to perform online guided cardiopulmonary resuscitation (Dispatch-assisted CPR, referred as DA-CPR), and to investigate the various factors affecting the desire to implement. In this study, 301 people were used as the research object, and the survey was mainly conducted through online questionnaires. The questionnaire is divided into "personal basic information" and the different situations faced when performing DA-CPR. The chi-square test of the obtained data-independence test and statistics without mother number-analysis of Will Carson sign test. The results of this experimental study show that the DA-CPR factor is affected by the public for fear of poor implementation, affecting the results, contacting the patient's body and subsequent "legal responsibility" The willingness to perform CPR is higher by giving guidance online under the conditions that the implementor has learned CPR (hereinafter referred to as CPR),; if the patient is a child under 12 years old or a family member, the willingness to perform is also higher. Therefore, this study suggests that if one can learn more about the problems faced by the public and proactively inform relevant concerns, then one might increase ones’ willingness to act the CPR. Therefore, the sooner one does the rescue, the higher survival rate of the patients
A Research on the Development & Collaboration of Community Alliance of Flagship Project– Perspectives of Community Organizer in WU-RI & WU-FENG, Taichung.
No full text[[abstract]]臺中市積極推動「福利化社區旗艦型計畫」之政策，期待透過同區之各社區聯盟概念，協助社區組織間互為支持、互補有無、社區發展經驗交流，以達成引導社區組織參與社區型福利工作，雙管進行社區組織實務輔導的目標。社區最大的問題係財源不穩定，多依靠政府補助、小額捐款來維持，然社區福利發展建立在不穩定的經濟基礎上，實有礙於社區發展；加上，社區工作需大量志工人力來帶動，且無專業人力負責，因此，若負責人沒有相關概念與知識，便難以在社區推動福利與社區營造發展，容易成為僵直性社區；尤其是有關社會福利社區化之推動，更受制於財力及專業人力不足，相較其他社區工作議題，更讓社區發展裹足不前。根據臺中市霧峰區聯合社區2013年度小旗艦計畫的執行經驗，社區發展工作的實務需求，「財源自主」與「志工人力」為眾多社區組織面臨到的共同限制。雖然，中央與市府常年推動社區人才相關培訓，社區福利業務推動多元蓬勃，但是實務經驗卻不易傳承，加上社區組織面臨幹部改選後的改弦易轍，原本逐漸累積的經驗，可能因為不同的人事作風或經營風格，便會有從頭開始的發展危機。福利化社區旗艦計畫，為社區多元化發展過程中，基於各社區民眾共同需要，循自動與互助精神，配合政府行政支援、技術指導，有效運用各種資源並從事綜合建設，以改進社區居民生活品質，進而達到健康和樂及福利社區化的目標；臺中市社區發展工作乃從「以社區資產為基礎」之價值出發，強調藉由提升社區自主能力，並透過結合社區中豐沛之人力、物力與專業能量，發展各社區特色。本研究參與台中市政府社會局社區發展工作專案旗艦聯合型計畫之聯合社區參與幹部或核心志工，收集臺中市烏日區、霧峰區參與旗艦計畫聯合社區之聯盟歷程、旗艦計畫執行過程、資源連結、領航與協力社區的互助關係、各社區優劣勢功能之扶助，及了解參與推動聯合社區之經驗、目前面臨困境與解決之道。[[abstract]]Taichung City actively promotes the policy of “Welfare Community Flagship Project” and expects to help community organizations to support each other, complement each other and exchange community development experiences through the concept of community alliances in the same district, so as to guide community organizations to participate in community-based Welfare work, the goal of conducting community organization practical counseling.The biggest problem in the community is that the financial resources are unstable, relying on government subsidies and small donations to maintain. However, the development of community welfare is based on an unstable economic foundation, which is in fact hindering development. In addition, community work depends on a large number of volunteers. People are responsible for driving, and no professional manpower is responsible. Therefore, if the leader does not have relevant concepts and knowledge, it is difficult to promote welfare and create development in the community, and it is easy to become a rigid community. For various reasons, it is necessary to develop community characteristics and community autonomy. Difficulties and limitations, especially the promotion of community-based social welfare, are more constrained by financial and professional manpower. Compared with other community work issues, community development is still behind.According to the implementation experience of the 2013 Small Flagship Project of the Union Community of Wufeng District, Taichung City, the practical needs of community development work, “financial self-reliance” and “volunteer force” are the common restrictions faced by many community organizations. Although the central government and the municipal government promote community-based talent training throughout the year, the community welfare business promotes diversification, but the practical experience is not easy to pass on. Moreover, the community organizations are facing the change of the cadres after the re-election. The accumulated experience may be due to different personnel styles. Or business style, there will be a development crisis from scratch.Welfare Community's flagship program, in the process of community diversification, based on the common needs of the community, follow the spirit of autonomy and mutual assistance, cooperate with government administrative support, technical guidance, effectively use various resources and engage in comprehensive construction to improve the lives of community residents. Quality, which in turn achieves the goal of health and community of happiness and welfare; Taichung City's community development work is based on the value of “based on community assets”, emphasizing the improvement of community autonomy and the integration of the rich human and material resources in the community. Professional energy, develop the characteristics of various communities.This study participates in the joint community participation of cadres or core volunteers in the flagship joint project of the Taichung City Government Social Affairs Community Development Project, and collects the alliance history and flagship plan of the Uyghur and Wufeng Districts of Taichung City to participate in the flagship project joint community. Implementation process, resource linkage, mutual assistance relationship between pilot and collaborative community, support for the advantages and disadvantages of each community, and understanding of the experience of participating in promoting the joint community, the current difficulties and solutions
The Influence of Bank Managers' Overconfidence on the Business Diversification
No full text[[abstract]]本研究探討當銀行的管理者有過度自信傾向時，是否會對銀行業務多角化決策造成影響，亦即會選擇集中經營或是多元化發展的策略? 所採用的策略的績效是否比管理者無過度自信時的決策差? 以2000至2018年本國銀行業為樣本，使用年資料形成縱橫追蹤資?（公司—?），實證方法以迴歸分析法為主，主要變數是管理者過度自信、業務多角化以及銀行績效指標，使用多種衡量方法以確保結果之穩健性。業務多角化針對放款、收入來源及非利息收入等三種業務分別衡量。迴歸分析的應變數分別為業務多角化及銀行績效指標 (Z-Score與ROA)。高階管理者 (分成董事長與總經理分別進行) 過度自信有兩個：定義一為高階管理者淨持股價值增加屬於同年樣本前50%或前33.33%者；定義二為定義一加上次年超額報酬為負者。實證結果發現：管理者定義一的過度自信下會採取銀行放款及非利息收入業務多角化策略；定義二的過度自信則對各項業務多角化無顯著影響，可能是因較嚴格的過度自信定義得到較少符合的樣本而無法有統計上顯著的結果。銀行績效方面，不論何種定義下的管理者過度自信，收入來源或非利息收入來源多角化對Z-Score有負向影響。相對地，管理者沒有過度自信時，收入來源多角化和非利息收入多角化對銀行績效ROA都有顯著的正向影響。由於Z-Score有考慮ROA之波動風險，故上述結果意味管理者過度自信確實會低估風險，若僅考慮ROA，恐無法偵測到銀行績效的下降。[[abstract]]This study explores when bank managers have a tendency to overconfidence, will it affect the diversification decisions of the bank's business; that is, will bank choose a strategy of centralized operation or diversified development? Is the performance of the adopted strategy better than that of managers without overconfidence? Taking the domestic banking industry as a sample from 2000 to 2018, using annual panel data (bank-year), the empirical method is mainly regression analysis, the main variables are managerial overconfidence, business diversification and bank performance indicators, using multiple measurements to ensure the robustness of the results. Business diversification is measured separately for three types of business: loan, sources of both income and non-interest income. The dependent variables of regression analyses are business diversification and bank performance indicators (Z-Score and ROA), respectively. Senior managers are divided into chairman and general manager (CEO) separately. There are two types of overconfidence: the first definition is that the increase in the net shareholding value of senior managers belongs to the first 50% or 33.33% of the sample of the same year; the second definition is the first definition plus the annual excess returns for their net shareholding is negative. The empirical results are that the manager’s first definition of overconfidence will induce the bank to make the decisions of the loan and non-interest income business diversification strategies; but the second definition of overconfidence has no significant impact on the diversification of various businesses, which may be due to the stricter definition of overconfidence obtain less matched samples without statistically significant results. In terms of bank performance, no matter what definition managers are overconfident, the diversification of income sources or non-interest income sources has a negative impact on Z-Score. In contrast, when managers are not overconfident, diversification of income sources and diversification of non-interest income have a significant positive effect on bank performance ROA. Since Z-Score considers the risk of ROA volatility, the above results mean that managers are overconfident that they will indeed underestimate the risk. If ROA is only considered, it may not be possible to detect a decline in bank performance
The Effect of Olympic Games on Stock Markets and Economic Performance of Host Countries
No full text[[abstract]]本研究探討奧運主辦國獲得主辦權之股市宣告效果、舉辦期間股市是否有異常反應及舉辦前後主辦國的經濟表現差異。此外，本文也區分夏季奧運及冬季奧運，觀察不同型態之奧運效果是否有所不同，也分析主辦國的獲 獎牌數是否與主辦奧運期間的股市表現有關聯。 本研究蒐集夏季奧運及冬季奧運的賽事之主辦國相關資料作為研究樣本，採用事件研究法及迴歸分析，研究奧運主辦國的股市及總體經濟之影響。本文發現主辦國在宣告獲得主辦權當日有股市之正向的異常報酬反應，且宣告獲得夏季奧運主辦權的效果更強，宣告日至隔日的累積異常報酬有顯著正向反應。主辦國的股市在舉辦期間的平均報酬率高於舉辦前之股市表現，但差異性並不顯著。此外，主辦國在舉辦奧運當年獲得的獎牌數（總獎牌及金牌數）均高於其他年獎牌數的平均，所以，主辦國舉辦年的賽事表現與舉辦期間的股市表現並沒有顯著關聯。最後，主辦國的舉辦當年及後三年的經濟成長率與舉辦前三年的經濟成長率並沒有發現顯著的差異，主辦國 的經濟成長率只與全球經濟成長率有正向關係。[[abstract]]This study investigates announcement effects of stock markets for host countries of Olympic games, stock abnormal reactions during the game periods and the difference of economic performance before and after the games. In addition, the thesis also examines above effects in summer and winter Olympic games separately and analyze the association between host countries’ stock performance during the game period and their abnormal medal numbers (whether their medals in host games outperform medals in other games). This research collects data of host countries in summer and winter Olympic games and adopts event studies and regression analyses to investigate the impacts on host countries’ stock market and economic performance. The thesis finds that host countries have positive abnormal stock returns on announcement days and announcement effects are especially substantial for summer Olympic games with significantly positive cumulative abnormal returns until next days. However, the difference of abnormal stock returns during the game periods and before the games is not statistically significant. Additionally, host countries’ medals (total medals and gold medals) are higher than other games they are guests suggesting that medal numbers are not associated with game periods’ stock performance. Lastly, there is no difference between the host countries’ economic growth three years after and before the hosted games and the host countries’ economic growth is only positively related with contemporaneous global economic growth
The Effect of Income, Commodity Prices, Mortgage Interest Rates, and Gini Coefficients on Housing Prices
No full text[[abstract]]緣於受到過去的傳統觀念下，使得大部分的人們選擇投資到房地產，當購屋的需求增加，房屋數量供不應求，使房屋的價格上漲。本研究主要探討所得、物價、房貸利率、吉尼係數對房價的影響。研究期間為2005年到2018年，研究結果顯示台灣房價分別和所得、物價為高度正相關，而台灣房價與房貸利率、吉尼係數為負相關。從因果關係檢定結果發現，台灣房價分別和物價、房貸利率互相影響，而所得則會受到房價影響。在VAR向量自我迴歸模型結果中，只有所得變動對房價有顯著影響。另外，在衝擊反應中可以觀察到，房價受到自變數的衝擊後，前期產生變動後，最後都會恢復穩定。[[abstract]]Due to the traditional concept of the past, most people choose to invest in real estate. When the demand for home purchases increases, the number of houses is in short supply and the price of houses rises. This study focuses on the impact of income, prices, mortgage interest rates, and the Gini coefficient on housing prices. The research period is from 2005 to 2018. The research results show that Taiwan's housing prices are highly positively correlated with income and prices, respectively, while Taiwan's housing prices are negatively correlated with mortgage interest rates and The Gini coefficients. According to the result of the causality test, it is found that house prices in Taiwan affect price and mortgage interest rates respectively, and the income will be affected by house prices. In the results of the VAR model, only the changes in income have a significant effect on house prices. In addition, in the shock response, it can be observed that after the house price is subjected to the shock of the independent variable, after the changes in the previous period, it will eventually return to stability
The Impact of Sport Dispute on Financial Holding Company－The Case of Fubon Financial Holding Company and CTBC Financial Holding Company
No full text[[abstract]]本研究主要探討企業藉由贊助體育活動以進行企業社會責任（corporate social responsibility,CSR）時，對於企業聲望與其經營績效是否有影響。本研究以國內金融控股公司富邦金控與中信金控為研究對象，了解企業贊助職業棒球隊前後影響該企業之股價異常報酬率，採用2008年至2019年財報，首先利用事件研究法發現股價之異常報酬，再透過EViews統計分析軟體進行說明，從企業的獲利能力、營運能力及償債能力做為研究指標，探討企業實施企業社會責任是否影響企業股價。研究結果顯示，實施企業社會責任短時間內無法看見公司績效的明顯提升，但是對於企業聲望是有影響的，而企業聲望有助於企業在日後公司的發展或營運，因此，建議企業社會責任須做長期推動，以達公司績效之長遠助益。[[abstract]]This study explore the impact of corporate reputation business performance, when the company implement corporate social responsibility by sponsor sports.We taking financial holding companies-- Fubon financial holding company and CTBC financial holding company as research objects, to understanding before and after corporate sponsored professional baseball team to affect the company stock price abnormal rate of return.Frist, use fiscal year , from 2008 to 2019 to find abnormal remuneration by event study, and explained through EViews statistical analysis database,. By the profitability, operating capacity and solvency of company to explore if corporate implementation corporate social responsibility will affect corporate stock price.The study shows the implementation of corporate social responsibility cannot see a significant improvement in company performance in a short time, but it has an impact on corporate reputation. Therefore, It is recommended that corporate social responsibility must be promoted for a long time to achieve the long-term benefits of company performanc
The Study of the Establishment of Damaopu Tribe in Dongshih District and the Irrigation Canal Environment Value Development
No full text[[abstract]]早期農村聚落的形成與水圳息息相關，水圳是聚落得以延續生存的命脈，臺中市東勢區慶東里（舊名為大茅埔）的客家聚落，水圳是居民的生活用水、農業的生產用水、環境生態用水，它更具有護城河溝功能。本研究目的在探討東勢區慶東里居民對社區發展與灌溉水圳間相互關係，研究者藉由文獻、參與體驗、深度訪談及田野調查等，整理大茅埔聚落形成與灌溉水圳的開鑿，瞭解水圳環境價值對社區居民的影響。本研究結果得知：一、農業生產價值方面：水圳是大茅埔居民農業生產、經濟賴以維生的主要用水，其灌溉用水功能，從初期聚落形成到現在一直延續。二、居民生活價值方面：水圳為聚落生存得以延續的重要命脈，是早期居民生活飲用水、也是消防用水；水圳邊洗衣坑提供居民日常生活水圳文化機能；流動的水，改善社區環境衛生，提升居住生活品質。為防範外襲的護城河溝，因已不具防禦功能，已被加蓋所犧牲。三、生態價值方面：水圳水泥化後，因水中生態環境改變，居民童年在水圳裡生活樂趣，成為回憶。四、景觀遊憩價值方面：洗衣坑、穿龍圳隧道綠廊等地景，結合社區資源發展成地方特色，可促進農村旅遊價值與民眾休閒遊憩場所。本研究根據結論，提出四項建議以作為未來社區發展參考。[[abstract]]The establishment of early rural village has a strong correlation with irrigation canal system. The Hakka tribe in Qingdong Village, Dongshih District, Taichung City (the early name is Damaopu area) is high related to local irrigation canal, which has functions of domestic water use, agricultural water use, environment water use and moat protection in early period. In this study, by reading related references, participating some activities, designing questionnaire, doing fieldworks, the relationships between people in Qingdong Vil., Dongshih Dist., community development, and irrigation canal system were investigated; in addition, the tribe establishment history and origin of the irrigation canal were sorting out to understand the irrigation canal and environment value to the residents.The results show that 1.in the agricultural production value: the irrigation canal system is vital to local agriculture and domestic water use from the initial tribe establishment period till nowadays; 2.in the residential value, the irrigation canal was not only used as drinking water and firefighting water use, but also improving the sanitation and life quality. The laundry pits near the irrigation canal have provided residents a traditional culture life. Besides, the moat river has no longer the defense or drainage function due to covered by culvert. 3.in the environmental value: after concreting the surface of irrigation canal, pleasures in the past have become memories due to the change of environment. 4. In the leisure value, laundry pits, green corridor in Chuanlung canal tunnel and other landscapes, combine the community resources to develop the local feature and promote rural tourism value and leisure recreation area. In this research, the above 4 suggestions are proposed as the development in the future