3830 research outputs found
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The Growth of Digitization of Retail Banking in Ireland, and the impact FinTechs’ have on the adoption and actual usage
No full textThe Digitisation of the banking industry has been with us for some time, but the influence of new technologies and Fintech providers has ramped up the changing of the engagement channels between financial institutions and their clients. This paper examines the changing environment and the impacts up the actual usage and adoption of digital platform. It will also look to establish the impact FinTech’s are having on this change in the context of a rapidly changing Irish retails financial sector. Financial Acceptance Model & the Behavioural Economics theory of Nudging are used in a framework that will to be used to evaluate how
demographics and baking variables affect digital banking actual usage and adoption
Understanding the role of emotion in connection with Music preference and chords in musical compositions
No full textThe aim of the study is to investigate the role of musical chords on emotions. Major modes are believed to be associated with happiness, while Minor modes are associated with sadness. The experiment was devised to produce music stimuli with conflicting cues in 4 conditions, (major, major inverted to minor, minor, and minor inverted to major). The participants (n = 118) rated their emotions with the GEMS-45 scale and their musical preference with the STOMP(R) prior to music stimuli, additionally the subjects described their personal experiences with music. The subjects rated their emotions after the stimulus and found that there were no differences on emotive states(sublimity/vitality/unease) due to chord conditions. There were however differences in emotions such as nostalgia and wonder with pre-test and post-test analysis which showed the beneficial effects music has on the individual. The study also demonstrated the significant differences of musical taste between age groups
Examining the impact that COVID-19 may have had on the Irish residential property market
No full textThis quantitative research project investigates the relationship between the COVID-19 pandemic and changes in the residential housing market in Ireland. To examine this relationship, this research project gathered primary data in the form of dwellings brought to market and sold in 2019 to 2021. This data was gathered from estate agents active in the Irish residential housing market. Secondary research in the form of examining data from the Central Statistics Office and the Property Registration Authority was also gathered to analyse quantity changes as well as price changes in the residential housing market over the previous ten years. Findings suggest that COVID-19 has reduced housing supply, which has led to increased prices in the market, however, further research is needed to discuss other factors which may have influenced the market also
Comparative analysis of deep and transfer learning techniques for two and multi-class weather image classification
No full textInformation about the weather plays a very vital role in day-to-day life of humans, including various sectors like agriculture, business, traffic etc., knowing the weather beforehand helps to resolve several weather-related issues, this generates need of implementing a robust model to find weather type by analysing weather images. Very few research has been conducted in this field using Transfer Learning. This research fills the gap by using pre-trained models and CNN model. The focus of this research is classification of different types of weather using transfer learning. Image2Weather dataset taken and divided into two datasets, Weather4Class having four weather classes and Weather2Class dataset having two weather class and four deep transfer learning models applied further performance is compared. The Data Augmentation and Feature Extraction technique is applied on VGG16. InceptionV3, DenseNet and CNN were also considered for accuracy comparison. The research concluded VGG16 model performed best compared to other techniques
The Zero Moment of Truth and its impact on the consumer decision-making process
No full textSearch engines are used to find information about specific brands or products. Consumers consider information they find online before completing a purchase, while the majority of people also look up information on products they plan to buy in-store. The moment a consumer goes online to search and evaluate information before purchasing a product or service is called The Zero
Moment of Truth (ZMOT). The purpose of this study is to emphasize the importance of the ZMOT, and the relevance of the information customers find online during this moment for their final purchase decision. The methodology adopted for this dissertation was quantitative and descriptive. In order to collect relevant data, a survey involving 152 respondents residing in Ireland was conducted. Key findings from this study suggest that users are less likely to buy products for which they can find little or no information online, and thus highlight the importance of online information for the consumer’s decision-making process
The marshmallow test: understand self-control and how to master It.
No full textNo abstract is provided
Research Newsletter: Issue Three
No full textThis edition of the newsletter starts a conversation about research funding that we hope will grow into ongoing conversations and concerns across the college that will find a home not only within our practices, but also in the exciting Research Webpage which will be a part of the new website rollout as well as an updated Intranet offering (watch these spaces)
Connected yet somehow disconnected: The effect social media has on individuals self-esteem and body image
No full textThe current study was aimed to explore the relationship between social media usage, age, gender, levels of self-esteem, levels of life satisfaction and attitude towards body image in relation to social media. Participants (N=120) were required to be above 18 years of age and to currently use social media. Participants were recruited online via social networking sites where a link to the survey was posted. The survey consistent of demographic questions, bergen social media addiction scale, Rosenberg self-esteem scale, The satisfaction with life scale and The body appreciation scale-2. The analysis found that there was significant relationships between social media usage in relation to self-esteem, life satisfaction, age and attitudes towards body image. It also found significant relationships between body image in relation to, life satisfaction and self-esteem. Furthermore it found that there was no significant difference between gender and attitudes towards body image. These findings are discussed
Young Sales Professionals in Lockdown: How the Individual Work Performance changed from their own perspective
No full textThe purpose of this research project is to identify how the workplace of young sales professionals has changed since the outbreak of the COVID-19 pandemic. Furthermore, the impact of these changes on the individual work performance is evaluated and recommendations are shared to enhance this performance in the future. The research involves primary data analysis, consisting of a series of semi-structured interviews conducted with seven young professionals occupied in sales departments within the technology sector. The qualitative data was analysed by using the multidimensional model of individual work performance. Insightful findings and possible action items are shared that should help to keep employee engagement high while lowering risks for employee’s mental health and work-life balance. The value of this research is that by deducting findings from the data, the researcher shares valuable insights on the factors that influence a sales employee's work performance under pandemic circumstances. The success of an organization is highly dependent on the performance of these employees, especially in unprecedented times of change. Thus, those organizations can take advantage of the findings and recommendations shared