70 research outputs found
Framing of nutrition education messages in persuading consumers of the advantages of a healthy diet
No full textFraming of nutrition education messages in persuading consumers of the advantages of a healthy diet. van Assema P, Martens M, Ruiter RA, Brug J. Department of Health Education and Promotion, Faculty of Health Sciences, Universiteit Maastricht, PO Box 616, 6200 MD Maastricht, The Netherlands. [email protected] BACKGROUND: Educational dietary messages can stress either the positive consequences of performing a recommended dietary behaviour (positive frame) or the negative consequences of not performing a recommended dietary behaviour (negative frame). From studies on other health behaviours, there is evidence that positive frames have a stronger impact in encouraging preventive behaviours than negative frames. The main hypothesis of the present study was therefore that positively framed messages on eating a low-fat diet and eating enough fruit and vegetables (F & V) are more persuasive than negatively framed messages. METHODS: In a 2 (Frame: positive vs. negative) x 2 (Dietary behaviour: fat vs. F & V) design, 152 adult respondents randomly received one of four messages. Subsequently, they completed a questionnaire measuring cognitive attitude, affective attitude and intention to change the dietary behaviours. RESULTS: No significant differences in attitudes and intentions were found between the positive frame conditions and the negative frame conditions. CONCLUSIONS: Based on the current study no advice can be given yet to dietitians and other nutrition educators about whether they should emphasize the positive consequences of a dietary change or the negative consequences of not making the dietary chang
Labeling van voedingsmiddelen en veranderingen in het aanbod in supermarkten en bedrijfsrestaurants: methoden om eetgedrag te veranderen?
Full text linkIn dit artikel worden twee studies beschreven naar de effectiviteit van twee omgevingsinterventies met als doel om de vetconsumptie te verlagen en de groente- en fruitconsumptie te verhogen. Beide studies vonden plaats in supermarkten en bedrijfsrestaurants. Het betrof een labelingsprogramma en een interventie waarbij het aanbod van gezonde voedingsmiddelen werd uitgebreid, in combinatie met een algemeen voorlichtingsprogramma. De studies waren experimenteel van opzet. Gegevensverzameling geschiedde door middel van vragenlijsten en het bijhouden van verkoopcijfers. De resultaten lieten geen effect zien van zowel de omgevings- als de voorlichtingsinterventies op het eetgedrag van de respondenten. Verkoopcijfers lieten een significant effect van de labelingsinterventie zien op het verkoopaandeel van magere desserts, echter voor de andere producten werden geen significante verschillen tussen condities gevonden. Geconcludeerd wordt dat de onderzochte omgevingsinterventies niet het verwachte effect sorteren, en dat vervolgonderzoek noodzakelijk is om meer inzicht te krijgen in welke type omgevingsinterventies mogelijk wel effectief zijn in het veranderen van eetgedrag
Strengthening environmental and educational nutrition programmes in worksite cafeterias and supermarkets in The Netherlands.
No full text: Health Promot Internation 2001 Mar;16(1):21-33 Related Articles, Books, LinkOut Strengthening environmental and educational nutrition programmes in worksite cafeterias and supermarkets in The Netherlands. Steenhuis IH, Van Assema P, Glanz K. Department of Health Education and Promotion, Maastricht University, PO Box 616, 6200 MD Maastricht, The Netherlands. The purpose of this study was to assess conditions for the adoption and continued implementation of different healthy nutrition programmes in worksite cafeterias and supermarkets, i.e. an educational programme and two environmental programmes (a food labelling programme and a food supply programme). Twenty semi-structured interviews were conducted with representatives of worksite cafeterias and supermarkets. Concepts of theories of diffusion were used as a framework for the study. Questions were formulated about the attributes of the innovation, and organizational and personal characteristics that might influence programme adoption and implementation. Results indicated that educational and environmental programmes in both worksite cafeterias and supermarkets should meet specific requirements regarding programme design, methods and materials in order to be adopted and implemented. Besides, some important implementation strategies of the educational and environmental programmes were identified. It is concluded that it seems feasible to conduct educational and environmental intervention programmes in worksite cafeterias and supermarkets, but that certain conditions for adoption and continued implementation have to be met. Based on the implications of this study, the development of an educational programme, a labelling programme and a food supply programme was completed
The effectiveness of nutrition education and labeling in Dutch supermarkets
No full textThe effectiveness of nutrition education and labeling in Dutch supermarkets. Steenhuis I, van Assema P, van Breukelen G, Glanz K. Department of Psychology, Open University, PO Box 2960, 6401 DL Heerlen, The Netherlands. PURPOSE: Nutrition education and labeling may help consumers to eat less fat. The purpose of this study is to assess the effect of nutrition education with and without shelf labeling on reduced fat intake in Dutch supermarkets. METHODS: The design consisted of a randomized, pretest-posttest, experimental control group design. In total, 2203 clients of 13 supermarkets were included in the sample. Total fat intake of clients and behavioral determinants of eating less fat were measured by a questionnaire. A mixed-effect regression model was used for the analysis. RESULTS: No significant effects were found for the educational intervention, alone or with the labeling, on total fat intake and the psychosocial determinants of eating less fat. CONCLUSION: Nutrition education and labeling of low-fat food products in supermarkets did not prove to be effective strategies. The fact that the supermarket is a highly competitive environment may have accounted for this lack of effect
The (ir)relevance of framing nutrition education messages
No full textThe (ir)relevance of framing nutrition education messages. Brug J, Ruiter RA, van Assema P. Department of Public Health, Erasmus MC Rotterdam, the Netherlands. [email protected] Persuasive health education messages can either stress the positive consequences of performing a healthy behaviour (gain-frame) or the negative consequences of not performing a healthy behaviour (loss-frame). Based on studies on topics such as sun protection and breast self-examination there is evidence that messages in different action frames may differ in persuasive effects. Three randomised controlled trials were conducted to test framing effects in nutrition education on specific nutrition-related attitudes and intentions. In study 1, effects of gain-framed and loss-framed messages were studied among 152 adult education students on attitudes and intentions related to fat, fruit and vegetable consumption. In study 2 we confronted 149 regular students with differently framed messages related to a (more or less fictive) preventive dietary behaviour that was expected to be unknown to the study population, intake of flavonoids and risk for chronic disease. The impact on attitudes and intentions to use flavonoid-enriched spreads was studied. In study 3 we studied the effects of differently framed messages on attitudes and intentions related to more immediate and more personally relevant diet nutrition behaviour: folic acid supplement use before and during pregnancy among 100 female students. No significant differences in attitudes or intentions to perform the preventive nutrition behaviours were found between the gain-frame conditions and the loss-frame conditions in all three studies. The (lack of) effects were not moderated by factors such as perceived personal relevance, credibility or novelty of the information, or the perceived importance of the topic addressed. The results of the present studies suggest that action-frame choice has a very limited impact on the effectiveness of nutrition education in changing precautionary motivation
Evaluation of a Dutch public-private partnership to promote healthier diet
No full textPURPOSE: Public-private partnerships may help to promote healthy diets. We assessed customers' exposure to and the acceptability of a Dutch public-private healthy diet campaign in butcher's shops and investigated the effects on the purchase of lean meat and the use of liquid cooking margarine and potential behavioral determinants. METHODS: The pretest-posttest control group design included 486 customers (242 experimental and 244 control) of butcher shops representing 64% of the original sample. Campaign exposure, acceptability, and behavioral effects were measured by a questionnaire. RESULTS: Seventy-one percent of the customers noticed the campaign. Scores on the acceptability were positive to very positive. Regression analysis revealed that customers in the experimental condition evaluated the campaign better (B = .415; p < .05) and felt more encouraged to buy lean meat (B = .252; p < .05) than customers in the control condition. No effects on behavior were found. DISCUSSION: Study design limitations included possible campaign exposure of control group participants. The study shows the feasibility and acceptability of a joint health-promoting activity through a public-private partnership, but there were no effects on behavior. AD - Department of Health Education and Promotion, Maastricht University, Maastricht, The Netherlands. [email protected] FAU - van Assema, Patricia AU - van Assema P FAU - Steenbakkers, Mieke AU - Steenbakkers M FAU - Stapel, Hanna AU - Stapel H FAU - van Keulen, Hilde AU - van Keulen H FAU - Ronda, Gaby AU - Ronda G FAU - Brug, Johannes AU - Brug J LA - eng PT - Journal Article PL - United States TA - Am J Health Promot JT - American journal of health promotion : AJHP. JID - 8701680 SB -
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