1,336 research outputs found
Rancang Sistem Lampu Pintar Otomatis Menggunakan IoT
This study described a light control system prototype using a Nodemcu microcontroller and based on mobile Android. Home lights are one of the biggest contributors to electricity consumption. Less efficient lamps cause electricity waste, which can eventually increase electricity bills. Most home lighting control systems still use manual switches that are permanently attached to each switch panel. Waste of electricity is often caused by forgetting to turn off the lamps. Therefore, this study developed a prototype lamp control system to save electricity and make it easier for room occupants to use lights. This controller can control a lamp remotely using only a smartphone. The lamp controller has features such as brightness control, human presence detection, turning on or off, and monitoring. This research employed the MCU node, or microcontroller, as the brain of the prototype, or the tool that would be used. The ESP8266 served to send sensor data to the server; the PIR sensor functioned as a human detection sensor; the relay acted as a component on or off control. After designing and testing this system using the Quality of Service (QOS) through the Wireshark application, the results obtained an average throughput of 43.95 Kbit/s, a delay of 100.09 m/s, jitter of 100.82 m/s, and 0% packet loss. In terms of the accuracy test of the sensor in reading the data, the average value was very good at 100%. This value was derived from five PIR sensor tests at different distances
PENGARUH PERSONAL SELLING DAN SALES PROMOSI TERHADAP KEPUTUSAN KONSUMEN PENGARUH PERSONAL SELLING DAN SALES PROMOSI TERHADAP KEPUTUSAN KONSUMEN PENGARUH PERSONAL SELLING DAN SALES PROMOSI TERHADAP KEPUTUSAN KONSUMEN (Study Pada Produk Boneka Merk Tyar Toys Pada UD. Tyar Toys Pasuruan) (Study Pada Produk Boneka Merk Tyar Toys Pada UD. Tyar Toys Pasuruan) (Study Pada Produk Boneka Merk Tyar Toys Pada UD. Tyar Toys Pasuruan)
ABSTRACT
Widodo, Wahyu. 2018. The influence of personal selling and sales promotion
on consumer decisions
(Study on Tyar Toys Brand Doll Products at UD. Tyar
Toys Pasuruan
). Final project, Marketing Management Study Program,
Faculty of Economics, Islamic University of Majapahit Mojokerto (UNIM)
Advisor I
: Budi Utami SE.MM
Supervisor II : M. Syamsul Hidayat SE. MM
Products that have been properly planned and the exact selling price has
been determined, have not guaranteed the marketing success of the product. This
is because if a good product at a good price cannot be known by consumers
eating the product will not succeed in the market. This study aims to determine the
effect of promotion of personal selling and sales promotion on a persial basis on
the decision of consumers to buy dolls. And knowing the effect of promotion of
personal selling and sales promotion simultaneously to the decision of consumers
to buy dolls. Research design is quantitative research. The retrieval technique
with total sampling method means that all members of the population are used as
samples. The number of samples was determined by 85 respondents. The
questions in the closed question were made referring to the Likert Scale, Data
Analysis was carried out by using the Classic Assumption Test including
Normality Test, Autocorrelation Test, Multicolinerity Test, Heteroscedasticity
Test, Regression Analysis. In conclusion Ho is rejected and H1 is accepted
because F-count is greater than F-table. In other words, the variables Personal
Selling
(X1
), and Sales Promotion
(X2
) together influence significantly on
Consumer Decisions
(Y
). So the H1 hypothesis which states that, Personal Selling
(X1
), and Sales Promotion
(X2
) together have a significant effect on purchasing
decisions that are acceptable and proven correct. The results of this study are
expected to be used to strengthen theories about marketing management science,
especially those related to promotion mix and increase sales volume.
Keywords: Personal Selling, Sales Promotion, Consumer Decision
Analisis kesulitan penguasaan konsep matematika pada siswa Kelas XI SMA Negeri 9 Bandar Lampung tahun pelajaran 2009/2010) [Skripsi] / oleh Wahyu Widodo
Bibl. : 56-57rnAda CD.57 hlm. : ill. 28 cm. . -- Lamp. ( 48 lembar
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