50 research outputs found
Impact of Customer Self Concept and Life Style on Luxury Goods Purchases: A Case of Females of Karachi
No full textLuxuries are now being necessities for people day by day because people wants to be improve their life styles and by the utilization of luxury products they can fulfilled their self -concept by having a better social appreciation from society . The core reason of this research paper was to examined Impact of customer self concept and life style on luxury goods purchases a case of females of Karachi. In today's competitive world companies tried their best to make customer satisfied as customer satisfaction is very important because customer is the back bone of the organization. Companies knows that customer want quality, authenticity and a needs the history of a brand. The luxury brands are completely different offers and needed a very detailed approach to marketing and brand management. Quantitative research is used in this research paper and we have targeted females of Karachi who aged between 25-30 years. 200 is sample size of this research paper. The answers of the individuals were geted both electronically and manually. Frequency tables and pie charts were used to checked the result with the help of SPSS. On the basis of result it has been accomplished that there is a positive significant impact of self -concept and life style of customer on purchases of luxury goods Keywords: Luxury goods, Self concept, Life styl
Thermal conductance of interfaces between titanium nitride and group IV semiconductors at high temperatures
No full textThis article may be downloaded for personal use only. Any other use requires prior permission of the author and AIP Publishing. This article appeared in Samreen Khan, Xinping Shi, Joseph Feser, Richard Wilson; Thermal conductance of interfaces between titanium nitride and group IV semiconductors at high temperatures. Appl. Phys. Lett. 22 July 2024; 125 (4): 041601. https://doi.org/10.1063/5.0220124 and may be found at https://doi.org/10.1063/5.0220124.
© 2024 Author(s). Published under an exclusive license by AIP Publishing.
This article will be embargoed until 07/22/2025.Measuring the temperature dependence of material properties is a standard method for better understanding the microscopic origins for that property. Surprisingly, only a few experimental studies of thermal boundary conductance at high temperatures exist. This lack of high temperature data makes it difficult to evaluate competing theories for how inelastic processes contribute to thermal conductance. To address this, we report time domain thermoreflectance measurements of the thermal boundary conductance for TiN on diamond, silicon-carbide, silicon, and germanium between 120 and 1000 K. In all systems, the interface conductance increases monotonically without stagnating at higher temperatures. For TiN/SiC interfaces, ranges from 330 to 1000 MW/m2-K, with a room temperature conductance of 750 MW/m2-K. The interface conductance for TiN/diamond ranges from 140 to 950 MW/m2-K. Notably, for all four interfacial systems, the conductance continues to increase with temperature even after all phonon modes in the vibrationally soft material are thermally excited. This observation suggests that inelastic processes are significant contributors to the thermal conductance in all four interfacial systems, regardless of whether the materials forming the interface are vibrationally similar or dissimilar. Our study fills a notable gap in the literature for how interfacial conductance evolves at high temperatures and tests burgeoning theories for the role of inelastic processes in interfacial thermal transport.This work was supported as part of ULTRA, an Energy Frontier Research Center funded by the U.S. Department of Energy, Office of Science, Basic Energy Sciences under Award No. DE-SC0021230
Isolation and Characterization of Agarolytic Bacteria from Marine Environment
No full textThis Dissertation / Report is the outcome of investigation carried out by the creator(s) / author(s) at the department/division of Central Food Technological Research Institute (CFTRI), Mysore mentioned below in this page
The role of consumer multiple identities in bank choice in Pakistan.
No full textIdentity via consumption has received much attention in academic research, however fewer studies are found on the role of multiple identities in consumption. This gap becomes wider when it comes to financial services consumption (banking in particular). Further, components of these multiple identities (personal, role and group) are yet to be explored in relation to consumer choice. Therefore, this study aims to contribute to the theory of multiple identities by classifying and defining the components of each consumer multiple identities and exploring the role each of these identities play in consumers’ bank choice. The choice motivation between Islamic and Non-Islamic banks is explored in this regard, where Islamic banks provide the same services as Non-Islamic banks but with an exception of paying/earning any interest. Previous studies have found culture and religion to play a strong role in the formation of multiple identities, thus the author will also investigate the influence of culture (role of family) and religion (religious beliefs, commitment and affiliation) on consumers’ multiple identities and hence on their bank choice. Pakistan is chosen as the context of this study because 1) the presence of Islamic and Non-Islamic banks; 2) Pakistan is a country which was found in the name of religion and thus there is strong presence of religious values in the country; and 3) Pakistan is considered to be an under researched country in the area of consumption, which made it the best suited context for this study. Adopting a qualitative approach, the author conducted 39 semi-structured interviews with Pakistani bank consumers, and the data was analysed thematically using NVIVO 10. Data analyses revealed four key findings. First, religious identity, role of being son/daughter and career identity were the salient consumer identities in relation to bank choice. Second, while defining the components of these multiple identities, the author found that; religious identity was comprised of religious beliefs, role of religion and spirituality. Parents’ happiness, importance of parents and father vs mother made up the role identity of being son/daughter. Whereas moving out, ambitious; future oriented, and making parents proud were grouped under career identity. Third, the role identity of son/daughter was considered to be the most relevant in terms of the consumption of the services of Islamic banks. Fourth, the overlapping nature of cultural and religious influences gave rise to identity conflict in participants’ lives. The author therefore found two types of identity conflict in relation to participants’ bank choice: inter and intra identity conflict. This study contributes to the theory of multiple identities, consumption and financial services literature. First, by investigating different level of identities enacted by consumers via their consumption behaviour. Second, by identifying components of each of these multiple identities. Third, the author discovered a conflict among and between multiple identities, labelled inter and intra identity conflict for the purpose of this study. The fourth contribution to the theory of multiple identities is on what made some identities salient over the others. Similarly, this study also contributes to the existing debate of the precedence of religion over culture and vice versa in the consumption research. Finally, this is one of the first studies to explore the topic of multiple identities in the context of financial services, hence contributing to the consumption literature of banking choice. This study has implications for the banking sector in Pakistan. Islamic banks should design their communication strategies using sound Islamic tangible cues to improve the congruence between their banks and consumers. This will also help to address consumers’ identity conflict. Future research can further explore the identities of Islamic banks and its alignment with consumer identities utilising big sample data
The twin cell model and its excellence in determining the glass transition temperature of thin film metallic glass
No full textImpact of Changes in Reserve Requirement on Banks Profitability: A Case of Commercial Banks in Pakistan
No full textThis study examines the relationship between Reserve Requirement Ratio and Banks Profitability in Pakistan. It emphasizes on the effect of changes in CRR on commercial banking profitability and how it affects the ROE and ROA. The data collected for the research was secondary and quantitative time series data for the ten year period 2005-2014. Using correlation analysis followed by Linear Regression carries the empirical analysis of the study. The finding of study reveal that CRR taken as measure for Reserve Requirement has significant inverse relationship on banks’ financial performance, which is measured by ROA and ROE
A pedagogy for success: two stories from STEM
No full textDisclosure statement: No potential conflict of interest was reported by the author(s). All data supporting this study are provided in the ‘two cases, two STEM stories’ section of this paper.Copyright © 2023 The Author(s). This paper aims to debate the need to change our discussions from the pedagogy of success to pedagogy for success. In justifying the prepositional shift, we discussed our understanding of success and pedagogy using some relevant literature, followed by the five key features which formulate our pedagogy for success. These features are the web of relations with people, learning objectives established subjectively (or not), the flow from knowledge patterns and streams, the experiential texture and the self and/or situationally ascribed evaluative tone. Each of the five features exhibits no set recipe of particular proportions that a teacher, student or professional can use to become successful in STEM or a toolkit that has certain STEM-based specific skills, abilities and knowledge leading to a successful STEM life. Instead, the pedagogy for success challenges the set criteria of success, by highlighting the ideology of personalised non-hierarchal successes from a variety of sources and spaces. Practically, using the five-featured theoretical framework, we have showcased the STEM stories of Amna and Samreen from our 2021 qualitative, entre-deux, autobioracy-styled data collection. Finally, discussing pedagogy for success using five crosscutting themes that exhibit a non-linear and long-lasting acquisition of a successful STEM life
Pharmacotherapy of Gullain Barre Syndrome in Covid-19 A Critical Review
No full textCoronavirus (CoV) is a large family of positive sense, single stranded RiboNuclicAcid (RNA) viruses that belong to the Nidovirales order. COVID-19 (SARS-CoV-2) is causing a current pandemic. It commonly manifests with fever, dyspnoea, and cough. Few COVID-19 patients with Guillain-Barre Syndrome (GBS) have been reported. The severe inflammatory response and the critically-ill nature of many COVID-19 patients is a challenge to distinguish GBS from critical illness polyneuropathy and myopathy. The respiratory failure is generally related to a worse outcome in GBS. GBS is a disorder in which the immune system attacks gangliosides on the peripheral nervous system. It presents with ascending weakness and can cause total body paralysis and respiratory failure in severe cases. It is associated with a variety of viral and bacterial infections. The clinical characteristics of GBS are the progressive weakness of the limbs and reduction in or loss of tendon reflexes (hypo-reflexia and areflexia, respectivelyIVIg (0.4 g/kg body weight daily for 5 days) and plasma exchange (200–250 ml plasma/kg body weight in five sessions) are equally effective treatments for GBS .IVIg and plasma exchange carry comparable risks of adverse events, although early studies showed that plasma exchange was more likely than IVIg to be discontinued. More cases with epidemiological data should, however, be examined and future studies in this regard should be carried out. Because of the potential link between GBS and COVID19, it is advised that doctors follow up on patients with regard to neurological manifestations. Finally, it is proposed that research on the relationship between COVID-19 and the nervous system should not be restricted to the current time, so that the appropriate steps may be taken in the future if we encounter a new form of this virusCorresponding Author: Dr. SP Srinivas Nayak, Assistant Professor, Dept. of Pharmacy Practice, Parul Institute
of Pharmacy and Research, Parul University, Vadodara, Gujarat
Received 19 October 2021; Accepted 02 November 202
Drug utilization study in post operative patients in surgical ward of tertiary care teaching hospital
No full textBackground: This study was aimed to evaluate the drug prescription pattern and to analyze the drug usage in post operative surgical patients with appendicitis, cellulitis, diabetic foot ulcer, hernia and hydrocele in tertiary care teaching hospital.Methods: A prospective observational study was conducted over a period of six months in post-operative surgical patients at Mahatma Gandhi Memorial Hospital, Warangal, Telangana, India, which was approved by Institutional Ethics Committee. The data obtained was analyzed using graph pad prism 7.0 and the conclusions were drawn using descriptive analysis.Results: A total of 429 cases were recruited during the following study period of which, parenteral drugs were pantoprazole 399 (93%), ceftriaxone 319 (74.35%), metronidazole 239 (55.71%). Oral drugs were multivitamin 400 (93.24%), serratiopeptidase 299 (69.69%), voveran 162 (37.76%). Majority of the drugs prescribed were intravenous fluids, antacids, antibiotics, analgesics were accounted. The percentage encounters with generic drugs was 99% in present study.Conclusions: The present study provides valuable insight about the overall pattern of drug use profile in postoperative patients in the surgical unit of a tertiary care hospital. The study is useful in decreasing the irrational prescription, which helps to decrease the morbidity and health care burden in the society. The prescribing pattern was according to the National Essential Drug List is very low and needs improvement
In-vitro evaluation and in-silico studies applied on newly synthesized amide derivatives of N-phthaloylglycine as Butyrylcholinesterase (BChE) inhibitors
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