1,720,987 research outputs found
Comportamento imprenditoriale e vincoli di risorse. Analisi teorica ed evidenze empiriche
To what extent is the heritage of a brand worth? An empirical analysis of the Peroni case
Internazionalizzazione, sviluppo e competenze di una PMI familiare. Il caso gruppo Germani srl
Public-private cooperation for the sustainability of the cruise industry: The Central Tyrrhenian Port System Case
The formation of attendee loyalty at cultural festivals. What role for knowledge and authenticity?
Scholars have only recently been focusing on the study of knowledge in the formation of loyalty in cultural festivals and much remains to be understood regarding this. The present study adopts a managerial standpoint and develops a knowledge-based model of attendee loyalty in cultural festivals in which the role of authenticity is also evaluated. It considers two knowledge-based constructs, prior knowledge and acquired knowledge, referring to the cultures and the traditions evoked during the festival, and intercepts their role with respect to loyalty also
in conjunction with authenticity. Based on data collected from 306 attendees at a cultural festival organized annually in South Italy, a co-variance-based SEM was performed. Results highlight that prior and acquired knowledge positively influence loyalty. Perceived authenticity acts as a mediator in these relationships. These findings provide theoretical and practical implications for researchers and festival organizers
Environmental concern and pro-environmental behaviour of religious site visitors: the mediating role of spiritual motivation
This study focuses on Environmental Concern and questions the role that Spiritual Motivation plays in its relationship with Pro-Environmental Behaviour. Drawing upon a sample of approximately 592 individuals who
have visited Assisi (Italy), a covariance-based structural equation model (SEM) is developed. The results reveal that Environmental Concern positively impacts Pro-Environmental Behaviour, and Spiritual Motivation mediates this relationship. For younger and more-educated visitors, the influence of Environmental Concern on Pro-Environmental Behaviour is stronger than other groups. Notably, Spiritual Motivation is a mediator within this relationship for all visitor groups considered, yet the mediation effect is more pronounced for older and less-educated visitors
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