9 research outputs found
Driving digital transformation: marketing solutions for servitization challenges a paper written with ChatGPT
No full textThis report examines the critical role of marketing strategies in enabling the successful transition of manufacturing firms from product-centric models to integrated product-service systems—a transformation known as servitization. Drawing on qualitative analysis of case studies and published
interviews, this study identifies key gaps in marketing approaches, including the challenges of communicating value, balancing customization with scalability, leveraging digital tools, and adapting strategies to diverse market needs. By addressing these gaps, the report proposes actionable
solutions informed by theoretical frameworks such as Service-Dominant Logic (SDL), Relationship Marketing, and Integrated Marketing Communications (IMC).
Findings highlight the importance of clear value propositions, modular service systems, and personalized marketing campaigns supported by digital technologies like IoT and predictive analytics. Case studies from industry leaders such as Rolls-Royce, Siemens, and Caterpillar illustrate successful applications, while examples from Kodak and IBM underscore the consequences of inadequate marketing in servitization efforts. The discussion further emphasizes the
interconnectedness of identified gaps and proposes an integrated approach to align marketing strategies with operational capabilities and customer expectations.
This research contributes to academic discourse by bridging theoretical insights with practical applications, offering a nuanced understanding of servitization marketing. It provides actionable recommendations for manufacturers to enhance customer engagement, foster adoption, and sustain competitive advantage. Limitations and future research directions are discussed, highlighting opportunities for quantitative validation and cross-industry exploration. This study underscores marketing’s pivotal role in driving the digital transformation of servitized business models, positioning it as a cornerstone for sustainable growth in a rapidly evolving global landscape
Hydraulic simulations to evaluate and predict design and operation of the Chashma Right Bank Canal
No full textIrrigation systems / Irrigation canals / Flow control / Velocity / Canal regulation techniques / Hydraulics / Simulation models / Design / Operations / Crop-based irrigation / Distributary canals / Water delivery / Policy / Protective irrigation / Water allocation / Water requirements / Sedimentation / Water distribution / Equity / Water conveyance / Pakistan / Chashma Right Bank Canal
Study of Pakistan pilot project farmer-leaders to Nepal
No full textFarmer participation / Irrigation management / Farmer managed irrigation systems / Irrigated farming / Sustainable agriculture / Institution building / Pakistan
Collected Papers (on Neutrosophics, Plithogenics, Hypersoft Set, Hypergraphs, and other topics), Volume X
No full textThis tenth volume of Collected Papers includes 86 papers in English and Spanish languages comprising 972 pages, written between 2014-2022 by the author alone or in collaboration with the following 105 co-authors (alphabetically ordered) from 26 countries: Abu Sufian, Ali Hassan, Ali Safaa Sadiq, Anirudha Ghosh, Assia Bakali, Atiqe Ur Rahman, Laura Bogdan, Willem K.M. Brauers, Erick González Caballero, Fausto Cavallaro, Gavrilă Calefariu, T. Chalapathi, Victor Christianto, Mihaela Colhon, Sergiu Boris Cononovici, Mamoni Dhar, Irfan Deli, Rebeca Escobar-Jara, Alexandru Gal, N. Gandotra, Sudipta Gayen, Vassilis C. Gerogiannis, Noel Batista Hernández, Hongnian Yu, Hongbo Wang, Mihaiela Iliescu, F. Nirmala Irudayam, Sripati Jha, Darjan Karabašević, T. Katican, Bakhtawar Ali Khan, Hina Khan, Volodymyr Krasnoholovets, R. Kiran Kumar, Manoranjan Kumar Singh, Ranjan Kumar, M. Lathamaheswari, Yasar Mahmood, Nivetha Martin, Adrian Mărgean, Octavian Melinte, Mingcong Deng, Marcel Migdalovici, Monika Moga, Sana Moin, Mohamed Abdel-Basset, Mohamed Elhoseny, Rehab Mohamed, Mohamed Talea, Kalyan Mondal, Muhammad Aslam, Muhammad Aslam Malik, Muhammad Ihsan, Muhammad Naveed Jafar, Muhammad Rayees Ahmad, Muhammad Saeed, Muhammad Saqlain, Muhammad Shabir, Mujahid Abbas, Mumtaz Ali, Radu I. Munteanu, Ghulam Murtaza, Munazza Naz, Tahsin Oner, Gabrijela Popović, Surapati Pramanik, R. Priya, S.P. Priyadharshini, Midha Qayyum, Quang-Thinh Bui, Shazia Rana, Akbara Rezaei, Jesús Estupiñán Ricardo, Rıdvan Sahin, Saeeda Mirvakili, Said Broumi, A. A. Salama, Flavius Aurelian Sârbu, Ganeshsree Selvachandran, Javid Shabbir, Shio Gai Quek, Son Hoang Le, Florentin Smarandache, Dragiša Stanujkić, S. Sudha, Taha Yasin Ozturk, Zaigham Tahir, The Houw Iong, Ayse Topal, Alptekin Ulutaș, Maikel Yelandi Leyva Vázquez, Rizha Vitania, Luige Vlădăreanu, Victor Vlădăreanu, Ștefan Vlăduțescu, J. Vimala, Dan Valeriu Voinea, Adem Yolcu, Yongfei Feng, Abd El-Nasser H. Zaied, Edmundas Kazimieras Zavadskas.
Collected Papers (on Neutrosophics, Plithogenics, Hypersoft Set, Hypergraphs, and other topics), Volume X
No full textThis tenth volume of Collected Papers includes 86 papers in English and Spanish languages comprising 972 pages, written between 2014-2022 by the author alone or in collaboration with the following 105 co-authors (alphabetically ordered) from 26 countries: Abu Sufian, Ali Hassan, Ali Safaa Sadiq, Anirudha Ghosh, Assia Bakali, Atiqe Ur Rahman, Laura Bogdan, Willem K.M. Brauers, Erick González Caballero, Fausto Cavallaro, Gavrilă Calefariu, T. Chalapathi, Victor Christianto, Mihaela Colhon, Sergiu Boris Cononovici, Mamoni Dhar, Irfan Deli, Rebeca Escobar-Jara, Alexandru Gal, N. Gandotra, Sudipta Gayen, Vassilis C. Gerogiannis, Noel Batista Hernández, Hongnian Yu, Hongbo Wang, Mihaiela Iliescu, F. Nirmala Irudayam, Sripati Jha, Darjan Karabašević, T. Katican, Bakhtawar Ali Khan, Hina Khan, Volodymyr Krasnoholovets, R. Kiran Kumar, Manoranjan Kumar Singh, Ranjan Kumar, M. Lathamaheswari, Yasar Mahmood, Nivetha Martin, Adrian Mărgean, Octavian Melinte, Mingcong Deng, Marcel Migdalovici, Monika Moga, Sana Moin, Mohamed Abdel-Basset, Mohamed Elhoseny, Rehab Mohamed, Mohamed Talea, Kalyan Mondal, Muhammad Aslam, Muhammad Aslam Malik, Muhammad Ihsan, Muhammad Naveed Jafar, Muhammad Rayees Ahmad, Muhammad Saeed, Muhammad Saqlain, Muhammad Shabir, Mujahid Abbas, Mumtaz Ali, Radu I. Munteanu, Ghulam Murtaza, Munazza Naz, Tahsin Oner, Gabrijela Popović, Surapati Pramanik, R. Priya, S.P. Priyadharshini, Midha Qayyum, Quang-Thinh Bui, Shazia Rana, Akbara Rezaei, Jesús Estupiñán Ricardo, Rıdvan Sahin, Saeeda Mirvakili, Said Broumi, A. A. Salama, Flavius Aurelian Sârbu, Ganeshsree Selvachandran, Javid Shabbir, Shio Gai Quek, Son Hoang Le, Florentin Smarandache, Dragiša Stanujkić, S. Sudha, Taha Yasin Ozturk, Zaigham Tahir, The Houw Iong, Ayse Topal, Alptekin Ulutaș, Maikel Yelandi Leyva Vázquez, Rizha Vitania, Luige Vlădăreanu, Victor Vlădăreanu, Ștefan Vlăduțescu, J. Vimala, Dan Valeriu Voinea, Adem Yolcu, Yongfei Feng, Abd El-Nasser H. Zaied, Edmundas Kazimieras Zavadskas.
Proceedings of the National Conference on Managing Irrigation for Environmentally Sustainable Agriculture in Pakistan, Islamabad, November 5-7, 1996. Volume III - Papers on the theme, Water management below the Mogha
No full textWater allocationWater distributionWatercoursesIrrigation waterIrrigation canalsWaterloggingSalinityWater useDecision makingSurface drainageIrrigation designIrrigation requirementsSprinkler irrigationWheatSurface irrigationIrrigation schedulingCottonCrop yieldSoil reclamationSodic soilsSoil salinityConjunctive useGroundwaterSurface waterFlow measurementIrrigation practicesMonitoringEvaluationFarmer participationFarmers' attitudes
Driving digital transformation: marketing solutions for servitization challenges a paper written with ChatGPT
No full textThis report examines the critical role of marketing strategies in enabling the successful transition of manufacturing firms from product-centric models to integrated product-service systems—a transformation known as servitization. Drawing on qualitative analysis of case studies and published interviews, this study identifies key gaps in marketing approaches, including the challenges of communicating value, balancing customization with scalability, leveraging digital tools, and adapting strategies to diverse market needs. By addressing these gaps, the report proposes actionable solutions informed by theoretical frameworks such as Service-Dominant Logic (SDL), Relationship Marketing, and Integrated Marketing Communications (IMC). Findings highlight the importance of clear value propositions, modular service systems, and personalized marketing campaigns supported by digital technologies like IoT and predictive analytics. Case studies from industry leaders such as Rolls-Royce, Siemens, and Caterpillar illustrate successful applications, while examples from Kodak and IBM underscore the consequences of inadequate marketing in servitization efforts. The discussion further emphasizes the interconnectedness of identified gaps and proposes an integrated approach to align marketing strategies with operational capabilities and customer expectations. This research contributes to academic discourse by bridging theoretical insights with practical applications, offering a nuanced understanding of servitization marketing. It provides actionable recommendations for manufacturers to enhance customer engagement, foster adoption, and sustain competitive advantage. Limitations and future research directions are discussed, highlighting opportunities for quantitative validation and cross-industry exploration. This study underscores marketing’s pivotal role in driving the digital transformation of servitized business models, positioning it as a cornerstone for sustainable growth in a rapidly evolving global landscape
Comparison Between Primary and Secondary Implant Stability of Hybrid Versus Resorbable Blast Media (RBM) Surfaces Using Resonance Frequency Analysis
No full textObjective: To compared the primary and secondary stability of implant surfaces made of Resorbable Blast Media (RBM) and Hybrid, sandblasted & acid etched (SBA).
Methodology: This randomized controlled trial (registration number NCT06620315) was conducted in the Department of Prosthodontics at the Institute of Dentistry, CMH Lahore Medical College from June to December 2023. A total of 60 patients were randomly assigned to two groups using the lottery method: Group 1 received Hybrid-SBA implants, and Group 2 received RBM implants. Primary implant stability was measured using resonance frequency analysis (Osstell Mentor) at the time of implant placement, and secondary stability was assessed 12 weeks postoperatively. All implants were placed using a non-submerged technique. A chi-square test was applied to compare RFA scores for primary and secondary implant stability between the two implant types.
Results: Results indicated that Hybrid-SBA implants had higher primary (74.33 ± 3.51) and secondary (75.03 ± 3.00) stability compared to RBM implants (primary: 69.20 ± 4.44, secondary: 71.07 ± 3.98). The mean age of patients in the SBA group was 30.7 years (SD = 6.75), while in the RBM group, the mean age was 31.2 years (SD = 6.23). Although statistically significant differences were not found overall, secondary stability was significantly higher in females with Hybrid-SBA implants.
Conclusion: The findings suggest that Hybrid-SBA implants may offer superior stability, likely due to their rougher surface enhancing osseointegration. This study provided insights into the potential long-term success of different implant surfaces, emphasizing the importance of surface treatment in dental Implantology
National guidelines for the diagnosis and treatment of hilar cholangiocarcinoma
No full text©The Author(s) 2024. Published by Baishideng Publishing Group Inc. All rights reserved.Peer reviewe
