1,721,072 research outputs found
Contextual factors influencing Buyer-Supplier Relationships in the Automotive Industry: Empirical Evidence from Portugal
No full textPartnering and relationships within an international network context
No full textThis paper uses an empirical study of the collaborative business relationships between Opel Portugal as a subsidiary the American automotive manufacturer General Motors and its Portuguese-based direct suppliers (PBDS) as a means of exploring the contributions of the three research traditions of supply chain management, multinational theory and, crucially, the role of the IMP approach. Within this research, the supply chain management concept of partnering is used to provide a bridge between the dyadic and network perspectives. Also, due to its potential in describing complex business networks and in capturing the nature of dyadic business relationships, the analytical tool related to the IMP work, the ARA (activities-resources-actors) model, by Häkansson and Snehota, is a major influence on the development of the conceptual framework presented in this study. The case results indicate the possibility of mapping the constructs of the partnering approach onto the ARA model to understand the dyad within a network context where the MNC's structure and operation exerts an often constraining role on the possible dyadic interactions
Relationship drivers influencing the nature and development of dyadic relationships in industrial markets: empirical evidence from Portugal
No full textCollaborative relationships within a subsidiary network context: a case study in the Automotive Industry
No full text
Framework for relationships and networks
No full textPurpose – The paper seeks to provide a framework for analyzing business relationships and networks within organizational, spatial, relational and network contexts. Design/methodology/approach – A single case study method is applied to highlight the applicability of the relationship/network framework applying. The case was a large multinational organization, with this research focusing on its European subsidiaries. Business relationships and the industrial network into which the case firm is embedded provided many different types of relationships to analyze. Findings – The results highlight how the different types of relationships can be analyzed using the framework. The framework proved useful for all types of relationships raised in the case study. Research limitations/implications – The method used a single case study, and further testing with other cases would highlight the generalizability of the framework. Practical implications – The framework is a useful tool to assist managers when analyzing the variety of relationships and industrial networks in which they currently operate. Originality/value – The paper fills a need to develop approaches to analyze business relationships and the networks in which they are embedded
Hiring Graduates: Perspectives from Advertising and Public Relations Employers
No full textThis paper looks at employer expectations of advertising and public relations\ud
graduates seeking an entry level position. For employers in both disciplines, the top\ud
three priorities are the same generic skills – communications skills, personality traits\ud
and strategic or analytical thinking. However, some significant differences were\ud
observed, with PR practitioners assigning more importance to practical aspects such\ud
as experience in the field and internships. Public relations employers also tend to\ud
think that advertising graduates require less strategic skills than public relations\ud
graduates. Advertising practitioners generally considered the skills of entry level\ud
recruits to be more consistent across the two disciplines
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