1,721,615 research outputs found
COMMUNITIES INVOLVEMENT IN TOURISM. THE CASE OF ALBERGO DIFFUSO
No full textPurpose
The relation between travelers and destinations’ residents is meaningful in many rural tourism experiences, nevertheless the discussion about tourism development presents limited research on the role played by local young people and new generations. The present paper wishes to enrich the discussion with Albergo Diffuso (AD) case studies.
Design/Methodology/Approach
Albergo Diffuso is a specific form of accommodation horizontally organized: the reception is located in a central building and flats and houses are widespread in the surrounding villages and nearby hamlets. The paper presents the AD case studies of Sauris, Sutrio and Comeglians, in the northeast alpine area of Italy, where this form of accommodation was originally conceived as a part of a larger community development and territorial recovery strategies. A qualitative analysis is performed with GABEK to AD stakeholders, local community members and tourists interviews. Results are presented in net graph maps, elaborated by GABEK software.
Findings
Tourists are attracted by local communities, as much as residents are affected by travelers’ presence. Positive and negative outcomes deeply influence the experience of both guests and hosts. Young people play a key role in local communities and in tourism development. They are more familiar with technologies, speak foreign languages and are generally more open to novelties and meeting new people. Tourists, eager to know communities, tend to interact more with younger residents: ask for information and exchange knowledge. From the point of view of young local residents, the presence of services and facilities (schools, pharmacies, shops, banks, internet connection) and human relations are determinant in the choice to live in rural areas or move away.
Originality/Value
Many guest-host relations occur between tourists and single tourism operators; they rarely involve the whole community. The specific AD case study enriches the academic discussion with a qualitative analysis in community involvement in tourism. It presents the topic of involvement of young generations in both community and tourism development projects.
It introduces GABEK as an innovative method for handling with complex issues that need holistic approaches.
Research limitations/implications
Limitations are linked to the number of interviews and the selected AD case study, where geographical, historical and cultural specificities can reduce the transferability and generalization of the results.
Practical implications
The research underlines the importance of young people in supporting community involvement in tourism and tourism activities in general, as much as their key role in the future of local communities in destinations
Leisure boat tourism: residents’ attitudes towards nautical tourism development
No full textPurpose The paper analyses how leisure boat tourism impacts are perceive by local communities in coastal areas. For this purpose a review of the literature on nautical and leisure boat tourism, together with residents’ attitudes is presented. On that basis, authors consider economic, socio-cultural and environmental impacts, together with general development and future policies of nautical tourism and cluster the coastal community according to their attitudes toward leisure boat tourism. Design/methodology/approach Primary data is collected among residents of coastal municipalities in the north part of the Adriatic Sea. Within the theoretical framework of social representation, a cluster analysis is performed on 233 valid questionnaires, collected during winter 2013. Findings Interviewed residents believe that leisure boating has a long tradition and has offered improvements to the municipalities as tourism destinations. They consider leisure boat tourism as a catalyst for tourism development and international tourists’ attraction. The cluster analysis reveals the existence of three homogeneous groups of residents labelled as: supporters (51%), cautious (29%) and sceptics (20%). Practical implications Practical implications are derived for destination managers and DMO in addressing internal marketing and larger advertisement of the positive impacts leisure boat tourism has over the local community. Originality/value The paper enriches the discussion on residents’ perceptions on nautical tourism and specifically on leisure boat tourism in coastal areas. Limitations are linked to the exploratory nature of the research paper, the sample and the geographical connotation of the study area. Further research will enlarge the data collection to a wider number of coastal communities and integrate results with qualitative analysis
Destination management organizations (DMOs) and Digital Natives: the neglected “informal expertise” in web 2.0 implementation and social media presence. Insights from the Italian Friuli Venezia Giulia DMO
No full textThe present paper wishes to investigate the perspective of Digital Natives (DNs), described in literature as “informal experts”, in respect of digital strategies’ implementation of destination management organizations (DMOs). In particular, focus groups of students and workers in the tourism field were asked to browse and discuss the website and social media presence of an Italian regional DMO (i.e. PromoTurismoFVG). Comments were collected and analyzed with the GABEK/Winrelan method for qualitative analysis. Results confirmed the DMO’s adoption of a digital format but with limited social and consumer-generated-contents (CGC). DNs recognized the implementation of a Web 2.0 destination site in a rather traditional marketing mix strategy. Furthermore DMO websites and social media (SM) (i.e., Facebook, Instagram, Twitter and YouTube) content analysis showed that the DMO lacks products and offers for the young market segment. The combination of limited social content and the weak attention to youth market makes the current digital DMO not attractive enough to the digital natives. The work highlights the importance on focusing on DN “informal expertise” in the planning and development of digital strategies, DMO websites and SM presence. Their proved social media knowledge and digital competences have to be considered as a key opportunity for DMOs and for the improvement of the destination marketing strategies. This research contributes to the academic discussion on SM/Web 2.0 implementation in destination management, by presenting an exploratory study on DNs’ informal expert perspective supported by the use of GABEK/Winrelan as an innovative method
Bridging the science-policy gap in sustainable tourism: evidence from a multiple case study analysis of UNWTO INSTO sustainable tourism observatories
Full text linkWhile monitoring sustainable tourism (ST) has become popular in the
twenty first century, a clear implementation gap has been acknowledged
worldwide. This paper argues that the inadequate implementation might
be linked to a knowledge gap on procedures, approaches and instru-
ments to operationalise evidence-informed destination management.
Indeed, the routines and procedures to run an inter-institutional adaptive
management cycle at the interface between research organisations and
the tourism ecosystem are mostly unknown. Based on the identified
science-policy gap, this paper addresses the role of the UNWTO INSTO
observatories as innovative catalysts to co-create an adaptive transfor-
mation of the tourism system, i.e. to bridge indicator-based knowledge
production on sustainability performance, knowledge transfer and knowl-
edge use, and to foster concrete actions and a transformation at any
level. The catalytic role of INSTO observatories is explored by means of
an exploratory and qualitative study. A multiple case study was con-
ducted on selected observatories (Guanajuato in Mexico, Algarve in
Portugal, Sleman in Indonesia) to capitalise on the individual experiences
and identify strengths and challenges of different approaches to
evidence-informed decision-making procedures. Lessons learnt from the
case studies shed light on possible strategies to fill the science-policy
gap and foster mutual learning at INSTO level and beyond
Reti di impresa nel turismo: verso un modello di maturità
No full textIl lavoro si fonda sui contributi economico-manageriali focalizzati sulle reti di impresa (Jarillo, 1988; Porter, 1998) e si inserisce nel dibattito sullo svilup-po di capacità collettive (Evans, 2002; Kabeer, 2003; Ibrahim, 2006; Ballet et al, 2007).
Dapprima spone una analisi della letteratura scientifica internazionale sulle reti di impresa nel settore turistico, successivamente propone un’analisi empirica effettuata su un campione di reti di impresa turistiche nazionali ed internazionali, le implicazioni teoriche e manageriali della ricerca, le limitazioni e i futuri step di approfondimento
Price Matters - Relevance of Strategic Pricing for Swiss Tourism in the Past, Present, and in Future
No full text
- …
