1,720,982 research outputs found
L’evoluzione gestionale e organizzativa necessaria per il governo delle non profit: il caso del WWF Italia
No full textA Benefit Segmentation of the Italian Market for Full Electric Vehicles
No full textThe aims of this study are to provide a segmentation of Italian car users for
full electric vehicles (FEVs) based on the perceived attractiveness of the benefits of a full
electric city car offering, and to determine whether identified segments are denoted by
different demographic characteristics, knowledge and attitudes toward FEVs. The analysis
was conducted on a sample of 8423 Italian car users. Factor analysis was used to identify
latent dimensions of benefits of the examined car offering. The k-means clustering algorithm
was applied to identify latent dimensions for classifying respondents. χ2 and non-parametric
Kruskal–Wallis and Dunn’s multiple comparison tests were used for verifying differences
among segments. Four segments were identified. Each segment exhibited significant
differences in demographic characteristics, product knowledge and attitudes toward FEVs.
Dissimilar knowledge and attitudes toward FEVs among identified profiles, with heterogeneous
perceived benefits, suggest the advisability of implementing differentiated communication
strategies to foster a still embryonic market. The article provides further insight into
the limited managerial literature devoted to FEVs in Italy, and provides a new perspective on
the segmentation of car users, including the investigation of attitudes, whereas the majority
of contributions on this subject address only the investigation of product functional benefits
What’s next in the healthcare system? The contribution of digital innovation in achieving patient-centricity
No full textThe role of consumers in challenging the value of the carb-based food market
Full text linkThe paper aims to analyze the value co-destruction process that is taking place in the mainstream food market, and particularly in the carbohydrate-based food category, on the part of consumers who embrace a low-carb/high-fat (LCHF) lifestyle. Through the content analysis of consumer online contributions, we reveal that consumers play a fundamental role in co-creating the value of the LCHF movement. In doing so, they destroy the value of mainstream business incumbents and spur them to innovate, while providing novel market opportunities for new comers, as well as prompting new product launches in adjacent industries
The household wasteful behaviour framework: A systematic review of consumer food waste
No full textEvery year one third of the food produced globally is either lost or wasted along the food supply chain (FSC) causing significant economic, environmental and social damages. In the developed countries household food waste is a major concern, which is manly triggered by poor food-related behaviour. Due to the importance and magnitude of the phenomenon, the UN has set the global goal of halving food loss and waste by 2030. However, to the best of our knowledge, to date no systematic literature review has been conducted on household food waste and little comprehensive explanation has yet been offered for wasteful household behaviour. Therefore, the aim of this study was to carry out a systematic review of the literature produced over an eighteen-year period (2000–2018) in order to gain a deeper understanding of multiple, complex facets of the food waste phenomenon at consumer level. Drawing on the results of the systematic literature review and of the behavioural and marketing theories, we propose a new theoretical framework “The Household Wasteful Behaviour Framework”, with the aim of better explaining food waste behaviour at household level. Results can be useful to better target social norm and educational campaigns both at private and public level
Saving for Old Age: Longevity Annuity Buying Intention of Italian Young Adults
No full textThe aim of this study was to investigate the longevity annuity buying intention on the part of Italian
young adults aged 25 to 35 by adopting the Theory of Reasoned Action. Using a structural equation
modeling approach based on the method of Partial Least Squares, a confirmatory test of the model
construct validity was performed, including behavioral beliefs and normative beliefs. The results
obtained from 7,480 Italian young adults revealed that the theory of reasoned action had predictive
power for the intention of buying longevity annuities. The cause-effect relationship of behavioral
and normative beliefs was confirmed. Intention to purchase a longevity annuity was determined to
be affected by both attitude toward buying and the subjective norm with a greater influence of
social pressure over attitude. Finally, results showed that intention to buy longevity annuity policies
was significantly moderated by three background factors, namely, gender, annual household
income, and educational attainment. Research, policy, and managerial implications of the findings
are discussed and suggestions for further research provided
Learning from and designing after pandemics. CEASE: A design thinking approach to maintaining food consumer behaviour and achieving zero waste
Full text linkDesign/methodology/approach: Food waste among consumers remains a great scourge affecting our world today. Scientific data and numerous reports show that food waste is a growing trend that has an impact on all stages of the agri-food chain. Recent studies provide valuable insights into how the Covid-19 pandemic has influenced consumer food habits, routines and wasteful behaviour at household level, appearing to show that increases in food waste ceased during lockdown. The authors propose Design Thinking (DT) not simply as a problem-solving approach but as a creative methodology by which the virtuous practices acquired by individuals to avoid food waste during lockdown might be maintained. This article supports the thesis that by applying DT it is possible to devise awareness-raising solutions aimed at encouraging the final consumer to maintain the good food management practices acquired during lockdown, in the long term. To support this hypothesis, two promising pre-pandemic awareness-raising campaigns put forward by design thinkers and practitioners to reduce food waste at consumer level will be discussed. Both initiatives confirm that the degree of awareness, understanding and assimilation of the ethical attitudes related to food waste can lead to long-term behavioural changes, bringing about a transition to desirable, feasible, viable, sustainable and responsible behaviour. Purpose: Food waste has been acknowledged as one of the main issues undermining the sustainability of our world, which is why its reduction has been included among the 17 Sustainable Development Goals (SDGs) of the UN's 2030 Agenda. Furthermore, some studies have begun to link the concepts of food waste and food security with sustainable food consumption, suggesting that if individuals reduce their food waste, they can improve their food habits, health and that of the community while contributing to the achievement of several SDGs. However, to date few studies have foregrounded the existence of a concrete connection between food waste initiatives and consumer awareness, and few scholarly articles have focused on design thinking and waste, including food waste during the pandemic, a gap which the present article seeks to fill. Findings: The results should inform an improved understanding of how empathy and creativity, two of the main determinants of the design thinking approach, can be used to promote and maintain sustainable food behaviours and ultimately reduce food waste among consumers by designing new food experiences. The CEASE (Communities, Engagement, Actions, Shareability, Ecosystems) design thinking model is proposed to maintaining food consumer behaviour and achieving zero waste. Originality/value: This study has a very original and multi-disciplinary approach. Indeed, in order to reduce food waste, if uses a design thinking approach, for the first time in literature, to enhance the engagement of individuals in fighting food waste
L’impatto del COVID-19 nell’industria alimentare. Situazione attuale e prospettive future in Italia
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