156 research outputs found
A case-based comparison of four major creativity techniques for creative idea generating in product design
Tailoring the development process according to the context of the project
As part of a research project on design methodology, the authors have developed a framework to facilitate the tailoring of the product development process according to the context of the project. In the first part of this paper, the reader is introduced to the framework. The second part presents two case studies conducted during the Management of Product Development course at the University of Twente. The case studies were intended to validate deployment of the framework to facilitate the selection and/or tailoring of the development process of a chosen product. This depends on the circumstances surrounding the product and the organisation that develops it. The first case study analyses the development process proposed by students for a product they chose, without exposure to the framework. In contrast the second case study analyses the proposed development processes of a group of students after they were exposed to the framework. This paper presents the differences observed in the proposed development processes when the major variables that influence this process are highlighted
Bridging the gap between design and engineering in packaging development
Organised by: Cranfield UniversityPackaging designers often come up with splendid design proposals, without being aware of technical,
marketing or economical restrictions. This leads to infeasible proposals, so many packaging design projects
fail. To bridge the gap between design and marketing, a tool has been developed that shows several designs
to an extensive community. Designers now have the possibility to get feedback of the target market on the
design proposals. In a case study (redesigning a packaging), the tool clearly showed its advantage. This
paper discusses the tool, its usage and its contribution to a more effective and efficient development cycle in
packaging development.Mori Seiki – The Machine Tool Compan
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