1,726,828 research outputs found
Wang, Li-Feng
No full text학위논문(석사)--아주대학교 국제대학원--국제경영학과,2007.2CHAPTER Ⅰ : Introduction = 1
CHAPTER Ⅱ : China Economic Reforms = 6
CHAPTER Ⅲ : Chinese Consumer Electronics Industry = 14
CHAPTER Ⅳ : Entry of Korean Electronic Companies = 22
CHAPTER Ⅴ : Samsung & LG’S Marketing Strategy In China = 28
CHAPTER Ⅵ : Conclusion = 57
APPENDIX = 59
References = 63MasterThe paper examines Korean Samsung & LG Electronics’ Marketing Mix Strategies in Chinese market, including the following four points: Prospects for Chinese Consumer Electronics Market, Korean Companies’ Common Characteristics in China, What a role that Samsung & LG played against with MNCs in China’s Consumer Electronics Market and Samsung & LG’s Marketing Strategy in China. It also shows the brief introduction of the China and her economy. It presents the circumstances, which makes the electronic companies enter the Chinese market. It gives a detailed of major Chinese economic reforms in the past fifties years and the strategies of Samsung & LG’ in these fields such as R&D, brand, pricing, distribution and organization strategies. The paper also provides some my opinions on the Chinese consumer electronics market and key Success factors for MNC operating overseas in China
Li Feng, Bureaucracy and the State in Early China. Governing the Western Zhou, 2008
No full textVenture Olivier. Li Feng, Bureaucracy and the State in Early China. Governing the Western Zhou, 2008. In: Études chinoises, n°30, 2011. pp. 228-233
Perancangan Interior Restoran All Day Dining Li Feng Peranakan Tionghoa di Bandung (DI - 2038)
No full textRestoran merupakan suatu usaha komersil sebagai penyedia jasa makan dan minum dimana setiap restoran memiliki ciri khas baik hidangan yang disediakan maupun suasana yang diciptakan pada restoran tersebut. Restoran Li Feng merupakan restoran peranakan Tionghoa yang menyediakan makanan khas Kanton dan terinspirasi oleh sejarah perdagangan rempah-rempah antara Cina dan ibukota kolonial lama, Batavia. Perencanaan interior restoran dibutuhkan melalui studi tentang hal tata ruang, ergonomi, aktivitas, dan fasilitas yang menampilkan citra restoran Li Feng. Perencanaan interior restoran menggunakan metode programming yang dapat digunakan untuk menyusun informasi dan panduan yang dijadikan landasan desain. Konsep perencanaan interior menerapkan gaya oriental dengan sentuhan modern dan tema “City of Shanghai”, baik dalam elemen interior, furniture, maupun bentuk, material, dan warna khas Tionghoa sehingga suasana interior yang dapat dirasakan oleh tamu atau pelanggan dan pengunjung dapat menikmati hidangan yang disediakan dengan nyaman
Li Feng and David Prager Branner eds. (2011). Writing & Literacy in Early China Studies from the Columbia Early China Seminar
No full textKrijgsman Rens. Li Feng and David Prager Branner eds. (2011). Writing & Literacy in Early China Studies from the Columbia Early China Seminar. In: Cahiers de linguistique - Asie orientale, vol. 41 1, 2012. pp. 126-147
Li Feng and David Prager Branner eds. (2011). Writing & Literacy in Early China Studies from the Columbia Early China Seminar
No full textKrijgsman Rens. Li Feng and David Prager Branner eds. (2011). Writing & Literacy in Early China Studies from the Columbia Early China Seminar. In: Cahiers de linguistique - Asie orientale, vol. 41 1, 2012. pp. 126-147
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
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