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    Introduction

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    This chapter provides an introduction to the topic of contemporary theory of social entrepreneurship. This chapter argues that social entrepreneurship is not a new discipline in the studies of economics and entrepreneurship. It evolves from the study of the firm. The emergence of social entrepreneurship is parallel with the development of business entrepreneurship with an attention to social concerns

    Determining the level of existence of social entrepreneurship using three-layered instruments

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    The call to fulfill the social needs has modified the entrepreneurial culture that combines the former with financial returns. This approach of doing business is commonly known as social entrepreneurship. Research objective: The aim of the research is to assess superficially level of familiarity among Malaysians toward the concept of social entrepreneurship. The study employed open-ended questionnaire as an alternative to full, in-depth face-to-face interview with thirteen Malaysians. The method was adopted when the researchers initially suspected that the concept of social entrepreneurship might not be prominent in the society. Another reason was to obtain very fundamental input speedily. The questionnaire comprised a few general questions and demographic questions. Our respondents were primarily Malaysian Malays and Chinese. By restricting the pilot survey to only Malaysian respondents, we hoped to broadly control variability among different ethnic groups. Despite using small sample with a few questions, we used three-layers of data verification approaches to ensure that our conclusions are well supported and justified. Results showed that the sample largely did not have a strong grasp of the concept of social entrepreneurship. The finding implies that in Malaysia, the concept of social entrepreneurship is still at its early stage of introduction and will require intensive dissemination to make it known to the masses

    “Budi Pekerti” and its implications for the workplace

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    Two languages are really different. They are unique in their own ways. They convey messages but do not necessarily share the same breadth and depth of meanings. ―Budi pekerti‖ has fewer hits when searched through Google Search compared to ―Character,‖ a close equivalent in English but the former conveys richer meaning than its latter counterpart. This chapter attempts to discuss the meaning of ―budi pekerti‖ and its implications for the workplace. It compares the meaning of related words of ―budi pekerti‖ and their equivalence in English because this Chapter is written in English for the benefit of Malay and English-speaking readers. Common ―budi pekerti‖ of Prophet Muhammad s.a.w. have been depicted in a comparative table in order to portray reference traits Muslims should emulate for practice

    Reinforcement of “Budi” through “Pantun”

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    Pantun (which is different from couplet, quartet in English literature) is a form of literary expression among the Malays and the Malaysians, which has migrated from oral to written forms and survives until today. Its practical value makes people write and recite it duringfestivals and formal events. It is included in the curriculum of Malay language and literature in the public schools in Malaysia. This Chapter presents select pantuns on ―budi‖ and presents its analysis on the ubiquitous ―pisang emas‖ (golden banana) pantun from ―budi‖ perspective. Two aspects of the unique pantun, i.e., ―hutang‖ and ―budi‖ were scrutinized from an Islamic perspective. The spirit of ―budi‖ permeates pantun and carries with it wisdo

    Sense Making of the Congruence of Comprehension between Two Listeners of the Speech on "Budi Sejahtera Leadership"

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    Yusof Ismail Dzuljastri Abdul Razak Suhaimi Mhd Sarif Receiving information from indirect sources is common in daily lives. This may be due to the time constraint, giving priority to one’s current engagement, physical distance, mandatory non-face-to-face communication, and other factors. In fact, most of an individual’s time is spent on processing indirect information whether one deals with his office work or family matters. This chapter shows the extent of congruence that is identified by a co-author based on the description of the other two co-authors who attended the talk on the topic of “Budi,” “Sejahtera,” and “Leadership.” The lead author created and sent an attachment that contains a combination of dichotomous and open-ended questions related to the three-terminology theme to the other co-authors for their independent views. He analyzed their textual opinions and produced his analysis of the converging and diverging themes based on the opinions provided. This case study helps people become aware of the varying amount and depth of information acquired by listeners to a public lecture, moreover via online platform rather than among the audience of a lecture in a hall. In this case, only two listeners are involved, making content analysis easy. Keywords: Budi, Communication, Comprehension, Information, Islam, Listening, Malay, Sejahtera

    Budi sejahtera practices in entrepreneurship

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    Budi Sejahtera combines two powerful terms in Islamic Malay culture, philosophy, ethics and social responsibility. Both values have been practiced in all aspects of life. Notably, Budi Sejahtera has been emphasized in entrepreneurship ventures. Budi Sejahtera has been apparent in decision making process. Budi Sejahtera values in entrepreneurship enable entrepreneurship ventures to make noble economic and social contributions to the human civilization
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