4 research outputs found
Forced Defense in Indonesia: Striking a Balance between Proportionality and Subsidiarity
No full textThis study aimed to assess the compliance of the decision made by the Kepanjen District Court Number 1 /Pid.Sus-Child/2020/Pn Kpn with the provisions of criminal law book of article 49 paragraph 1 and paragraph 2, which govern forced defense as a means of self-defense. Using the normative method, the study examined legal literature to establish the truth of the matter. The study found that a forced defense must adhere to the principles of proportionality and subsidiarity to be considered legitimate. The conclusion drawn from this study is that the decision of the Kepanjen District Court must be evaluated based on these two requirements to establish the legal truth of the matter.
Highlights:
• Proportional and subsidiarity requirements are essential for a forced defense to be considered legitimate.
• Excessive actions that go beyond the threat faced may not be considered a forced defense.
• The actions of the victim must be considered in evaluating the legitimacy of a forced defense
A study on the traffic impact of the road corridors due to flyover construction at Surabaya intersection, Banda Aceh of Indonesia
No full textProposed Marketing Strategy for Lubricant Product to Gain Sales Revenue Growth (Case Study: PT YIMM - Area West Java)
No full textMotorcycle sales growth in Indonesia increased in the early 2000s to 2010s. The increase in motorcycle sales occurred due to the trend of automatic motorbikes pioneered by Yamaha Mio. Yamaha, as the leading motorcycle manufacturer in Indonesia, has experienced an increase in sales of automatic motorbikes from the initial product launch in 2003 to 2010, where sales of Yamaha motorcycles have decreased continuously.The increased sales of motorcycles had a multiplier effect on the spare parts and lubricants business. Yamalube as a lubricant for Yamaha products experienced an increase in sales from 2003 to 2018 in line with the increasing population of Yamaha motorcycles in Indonesia. However, there was a decline in sales in 2019 and continued in 2020. To analyze the decline in sales, the author used the Segmentation, Targeting, Positioning (STP) and Marketing Mix (Product, Price, Place, and Promotion) to analyze the internal factors that influenced the decline in sales. Meanwhile, to analyze the external factors the author uses the PESTEL framework, competitor analysis to examine external factors that affect the decline in sales from Yamalube. In addition to analyzing internal and external factors, the author also conducted research quantitatively with questionnaires for consumers and qualitatively with interviews to get an overview of consumers' perceptions and part shop towards Yamalube. The results obtained from the analysis of internal and external factors are used by the author to provide suggestions for a new marketing strategy so that Yamalube's business can continue to grow amid decline in consumer demand. The proposal made uses the framework of the TOWS (Threat Opportunity Weakness Strength) Matrix and Ansoff Matrix, wherefrom this proposal, it is hoped that Yamalube's business can continue to grow and be sustainable in the domestic lubricant industry.Keywords: Lubricant, Marketing strategy, Business Strategy, TOWS Matrix, Ansoff Matri
Proposed Marketing Strategy for Lubricant Product to Gain Sales Revenue Growth (Case Study: PT YIMM - Area West Java)
No full textMotorcycle sales growth in Indonesia increased in the early 2000s to 2010s. The increase in motorcycle sales occurred due to the trend of automatic motorbikes pioneered by Yamaha Mio. Yamaha, as the leading motorcycle manufacturer in Indonesia, has experienced an increase in sales of automatic motorbikes from the initial product launch in 2003 to 2010, where sales of Yamaha motorcycles have decreased continuously.The increased sales of motorcycles had a multiplier effect on the spare parts and lubricants business. Yamalube as a lubricant for Yamaha products experienced an increase in sales from 2003 to 2018 in line with the increasing population of Yamaha motorcycles in Indonesia. However, there was a decline in sales in 2019 and continued in 2020. To analyze the decline in sales, the author used the Segmentation, Targeting, Positioning (STP) and Marketing Mix (Product, Price, Place, and Promotion) to analyze the internal factors that influenced the decline in sales. Meanwhile, to analyze the external factors the author uses the PESTEL framework, competitor analysis to examine external factors that affect the decline in sales from Yamalube. In addition to analyzing internal and external factors, the author also conducted research quantitatively with questionnaires for consumers and qualitatively with interviews to get an overview of consumers' perceptions and part shop towards Yamalube. The results obtained from the analysis of internal and external factors are used by the author to provide suggestions for a new marketing strategy so that Yamalube's business can continue to grow amid decline in consumer demand. The proposal made uses the framework of the TOWS (Threat Opportunity Weakness Strength) Matrix and Ansoff Matrix, wherefrom this proposal, it is hoped that Yamalube's business can continue to grow and be sustainable in the domestic lubricant industry.Keywords: Lubricant, Marketing strategy, Business Strategy, TOWS Matrix, Ansoff Matri
