670 research outputs found
New Product Development and dynamic capabilities: a framework and an empirical test
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Unravelling Firm Innovativeness: Insights From An Empirical Investigation
No full textAlthough innovation is a major field of research, contributions on the concept of firm innovativeness are still limited. Specifically, there is no accordance on cultural and behavioural factors stimulating the propensity to innovate and enabling the development successful new products. Our paper suggests that higher firm innovativeness is achieved through making appropriate decisions across multiple innovation variables, which should be mutually reinforcing in producing success. According to our framework, including new product development decisions, which capture the effects of product characteristics, organizational structure, strategic approach to new product development and environmental turbulence, is essential for an overall assessment of firm innovativeness. Structural equation modeling has been used for testing our hypotheses with a sample of Italian small-medium size firms. The results of this analysis and the validation of the framework enable us to discuss managerial implications and avenues for future research
The effect of economic, strategic and operational decisions on firm innovativeness
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Conceptualizing and operationalizing firm innovativeness through decision perspective: a cross-disciplinary study
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Understanding firm innovativeness: an empirical study of the factors affecting the propensity and the capability to develop new products
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Firm innovativeness: an empirical study of strategic and operational factors driving NPD decisions
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Antecedents of Firm Innovativeness: An Empirical Study of the Propensity and the Capability to Develop NewProducts
No full textNew product development is a major field of research. Our paper represents a tentative attempt of appraising the diverse
research streams, providing a systematic assessment of empirical studies, and organizing them into a framework covering
aspects of new product development and launch.The presented framework is founded on a decision perspective. It allows a
comprehensive approach to the topic, overcoming the inconveniences of function-focused or other partial perspectives and
offering a viewpoint able to catch interdependences and provide coherence. Four categories have been investigated and for
each category, some hypotheses have been tested on a sample of 144 firms. The results show that firm innovativeness is
positively influenced by product innovativeness, by the capability of developing a strict relationship with suppliers, by the way
in which product design is managed, and by a reactive attitude toward environmental uncertainty. On the bases of these
results, four different typologies of innovative firms have been identified
New product decisions and product innovativeness: examining the different routes to innovation performance
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