3 research outputs found
Development, testing, and evaluation of participatory video module on virtual marketing for women self-help groups in India
This article describes the design and evaluation of a participatory video module (PVM) for virtual marketing, developed with women of self-help groups (SHGs) in the Dehradun district of Uttarakhand, India. PV was used as an action research tool to solve women’s emergent problems in the SHGs of Dehradun, India. The PVM was developed with the active participation of SHG women during each phase of program development. The findings revealed that the PV program intervention was an effective medium for stimulating participation in extension efforts. This study provides a participatory analysis framework to measure the outcome of PV at three levels: the product, process, and level of engagement of beneficiaries. This will add to the cost-effective use of scarce resources in field research through better linkages among participants, researchers, and extensionists. Our study contributes to the existing scientific literature on PV, highlighting its potential to empower women with SHG from a socio-constructivist perspective. The study offers original insights by integrating PV modules with SHG women to enhance virtual marketing skills and bridges gaps in understanding how digital tools can be utilized for community-based capacity building and advocacy
Sunstone Plagioclase Feldspar from Ethiopia
Ethiopia, traditionally known for opal, has become an important source for emerald and sapphire. After these significant discoveries, a new type of Cu-bearing sunstone feldspar, first shown in 2015 to Tewodros Sintayehu (Orbit Ethiopia Plc.), was discovered in the Afar region (L. Kiefert et al., “Sunstone labradorite-bytownite from Ethiopia,” Journal of Gemmology, Vol. 36, No. 8, 2019, pp. 694–695). This material made its way to the jewelry market last year in Tucson.
To fully characterize this new production, GIA obtained 48 Ethiopian sunstones for scientific examination. Among them, 44 rough stones (figure 1, left) were borrowed from Stephen Challener (Angry Turtle Jewelry), who acquired them from an Ethiopian gem dealer in Tucson in February 2019. Another four rough stones (figure 1, right) were purchased by author YK from Amde Zewdalem (Ethiopian Opal and Minerals) and Benyam Mengistu, who facilitates mining and exporting samples from Ethiopia, at the Tokyo International Mineral Association show in June 2019. Prior to this discovery, the only verified occurrences of Cu-bearing feldspar were from Lake and Harney Counties in Oregon (e.g., the Dust Devil and Ponderosa mines). However, more than a decade ago there was a controversy about Cu-bearing feldspar on the market purportedly from Asia or Africa with an undetermined color origin, presumably Cu-diffused (G.R. Rossman, “The Chinese red feldspar controversy: Chronology of research through July 2009,” Spring 2011 G&G, pp. 16–30; A. Abduriyim et al., “Research on gem feldspar from the Shigatse region of Tibet,” Summer 2011 G&G, pp. 167–180). Gemological testing and advanced analytical methods helped distinguish this new Ethiopian material from the Oregon material and the controversial feldspar of questionable color origin mentioned above in order to ensure GIA’s accurate reporting of the natural origin of Cu-bearing feldspar
Abstracts of International Conference on Innovations in Business Management
This book contains abstracts of the various research ideas of the academic community and practitioners of management presented at the International Conference on Innovations in Business Management (ICIBM 2020). The researchers have contributed toward various themes of the conference such as sustainable economy, supply chain, women-empowerment, export-import, microfinance, government policies, etc. We strongly believe that it will open up further scope for in-depth research in various disciplines of business management. Best wishes to the participants to have detailed discussions on the above-said wide range of areas.
Conference Title: International Conference on Innovations in Business ManagementConference Acronym: ICIBM 2020Conference Date: 16-17 January 2020Conference Location: ICFAI University, Dehradun, IndiaConference Organizers: ICFAI Business School, ICFAI University, Dehradun, India & University of Derby, United Kingdo
