Rumah Jurnal Universitas Muhammadiyah Bandung
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    331 research outputs found

    Strategi Harga dan Promosi yang Selaras Maqashid Syariah pada Ritel Halal: Praktik Diskon, Bundling, dan Loyalty Program

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    Halal retail is not only required to sell certified products, but also ensure that pricing and promotion strategies are carried out fairly and transparently so that they are in line with sharia maq??id. This study aims to analyze the practices of discounts, bundling, and loyalty programs in halal retail and assess their suitability with the principles of gharar prevention, property protection, and consumer benefit. The research method used was a qualitative case study through semi-structured interviews with managers and frontline officers, observation of the promotion process at the shelves and cashiers, as well as a review of promotional documents and loyalty program provisions. The results show that discounts are effective in attracting visits, bundling contributes to increased transaction value, and loyalty programs strengthen customer retention. However, a number of risks were found, including inconsistency between labels and systems, unclear conditions, and limited information about unit prices and point validity. As an implementive recommendation, this study offers indicators of promotion governance based on transparency, equity of access, and correction mechanisms. The analytical framework used combines Islamic marketing ethics with Islamic pricing principles to interpret findings and formulate operational improvements that can be audited periodically

    Konsep Produksi dan Perilaku Produsen : Tafsir Ekonomi Islam Atas Konsep Produksi dan Perilaku Produsen Muslim

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    This research aims to examine the concept of production and producer behavior from the perspective of Qur'anic interpretation. In the context of Islamic economics, production is not only seen as a purely economic activity, but also as a form of worship that must be in line with sharia values. This study uses a qualitative approach based on library research by analyzing Qur'anic verses related to the work, creation, distribution, and social responsibility of producers, as well as tracing the interpretations of classical and contemporary mufassir. The results of the study show that the concept of production in the Qur'an contains the principles of blessing, justice, efficiency, and environmental sustainability. Meanwhile, the ideal producer behavior in the Qur'an reflects an attitude of trustworthiness, honesty, responsibility, not harming consumers, and not hoarding wealth excessively. Thus, production from the perspective of the interpretation of the Qur'an is not only aimed at meeting worldly needs, but also directed at achieving the benefits of the ummah and the pleasure of Allah SWT

    Pengaruh Metode Pembelajaran Berbasis Kisah Islami terhadap Peningkatan Motivasi Belajar dan Pemahaman Konsep Agama Peserta Didik

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    This study aims to deeply understand the influence of Islamic story-based learning methods on increasing students' learning motivation and understanding of religious concepts. The Islamic story method is believed to be able to present learning materials in an interesting, contextual, and easily internalized way, so that it has the potential to increase students' emotional and cognitive involvement in the learning process. Using a qualitative approach with a case study design, this study involved 10 grade VII students, 2 Islamic Religious Education (PAI) teachers, and 1 curriculum coordinator at a junior high school in Bandung. Data were collected through in-depth interviews, participant observation, and document analysis. The results showed that the Islamic story method significantly increased students' learning motivation through the formation of empathy, character identification, and enjoyable learning experiences. In addition, this method also deepens the understanding of religious concepts by concretizing abstract values, forming structured mental schemes, and encouraging deep reflection. These findings indicate that the Islamic story method is effective in creating an inspiring, meaningful, and transformative PAI learning environment, offering a new perspective for pedagogical innovation in religious education

    METODE PENILAIAN HADIS DALAM TRADISI SYI’AH IMAMIYAH DAN APLIKASINYA

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    Shi'a Imamiyah is the second largest Islamic religious sect in the world that still exists today. This sect has a sizable treasure of Islamic sciences that demonstrate their existence as well as to strengthen the foundations of their beliefs that are different from the Sunnis. One of the disciplines that they pursue is the science of hadith, which although somewhat late in its development compared to the sunnis. This study aims to reveal the differences between the methods of hadith evaluation in the Shi'a Imamiyah tradition and those used by the Sunnis. This research uses qualitative method by collecting data through (library search) technique. The results show that there are similarities in the terms used by the Shi'a Imamiyah and the Sunnis in the method of assessing hadith, but there are fundamental differences in its definitions and in its applications.Shi'a Imamiyah is the second largest Islamic religious sect in the world that still exists today. This sect has a sizable treasure of Islamic sciences that demonstrate their existence as well as to strengthen the foundations of their beliefs that are different from the Sunnis. One of the disciplines that they pursue is the science of hadith, which although somewhat late in its development compared to the sunnis. This study aims to reveal the differences between the methods of hadith evaluation in the Shi'a Imamiyah tradition and those used by the Sunnis. This research uses qualitative method by collecting data through (library search) technique. The results show that there are similarities in the terms used by the Shi'a Imamiyah and the Sunnis in the method of assessing hadith, but there are fundamental differences in its definitions and in its applications

    Etnopedagogi Islami: Transformasi Nilai Budaya dalam Pembelajaran Sastra

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    This research explores the concept of Islamic ethnopedagogy as a strategy for transforming cultural values in literary learning at schools. The primary focus of this study is how the integration of local wisdom aligned with Islamic principles can strengthen students' character. Using a library research method, this study analyzes various literatures related to Nusantara's local wisdom, Islamic educational theory, and literary learning methodologies. The results show that regional literature is not merely a cultural artifact but a pedagogical medium containing values of Tawhid, Akhlaq, and Muamalah. This transformation is achieved through the reinterpretation of literary texts within the framework of Islamic values (Islamization of local knowledge) to address the challenges of moral decadence in the digital era. In conclusion, Islamic ethnopedagogy is capable of creating literary learning that is contextual, religious, and relevant to the nation's cultural identity

    Evaluasi Jumlah Monosit, Jumlah Limfosit dan Kadar Anti Streptolysin-O pada Pasien Tonsilitis Anak

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    Tonsillitis is the inflammation of the tonsils that can occur in children, caused by the bacteria Streptococcus haemolyticus and Streptococcus pyogenes. Poor oral hygiene, physical exhaustion, and certain types of food are other risk factors for chronic tonsillitis. When bacteria enter the tonsil tissue, monocytes differentiate into macrophages that destroy foreign objects. Activated lymphocytes differentiate into plasma cells that produce ASO antibodies. This study aims to determine the relationship between the number of monocytes and lymphocytes and Anti-Streptolysin-O levels in pediatric tonsillitis patients. This study was an observational analytical study with a cross-sectional design conducted in July-August 2025 at Dr. R. Goeteng Taroenadibrata Purbalingga Regional General Hospital by measuring the number of monocytes and lymphocytes using a hematology analyzer and Anti-Streptolysin-O levels using the latex agglutination method. The sample size for this study was 32 pediatric tonsillitis patients using accidental sampling. The relationship between monocyte and lymphocyte counts and ASO levels was analyzed using Spearman's rho correlation test. The results of the Spearman's rho correlation test showed that there was no correlation between the number of monocytes and ASO levels (p=0.637, r=0.087) or between the number of lymphocytes and ASO levels (p=0.412, r=-0.150). There was no correlation between the number of monocytes and lymphocytes and ASO levels in pediatric tonsillitis patients. More research is needed on inflammatory markers such as HsCRP, Procalcitonin (PCT) and Interleukin 6 (IL-6)

    Pelayanan Humanis Muthawif dan Tour Leader terhadap Loyalitas Jamaah Umrah dan Word of Mouth di PT Surya Madina

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    Muthawif and Tour Leader (TL) services have a strategic role in supporting the smooth running of the Umrah pilgrimage, especially for elderly pilgrims who need assistance. However, the practice of Umrah services in the field is inseparable from social dynamics, such as differences in the competence of companions and the potential for inequality in the division of roles and workloads, which can affect the quality of pilgrims' services. This research aims to understand the humanist services provided by Muthawif and TL in building the experience of worship, loyalty, and word of mouth of Umrah pilgrims. This study uses a qualitative approach with a case study design on the Surya Madina Umrah bureau, involving 47 Umrah pilgrims departing on January 10, 2026. The data collection technique was carried out through observation, distribution of service assessment questionnaires, and brief interviews with pilgrims. The results of the study show that humanistic services characterized by an empathetic attitude, patience, friendliness, clarity of communication, and mentoring are able to create a sense of comfort for worshippers, increase understanding during worship, and encourage the formation of loyalty and positive word of mouth. However, this study also found that there is a dynamic division of roles and workload between Muthawif and TL which has the potential to have an impact on the physical and mental condition of officers as well as the sustainability of service quality. This study concludes that humanist services in Umrah do not only depend on the quality of empathic interaction with pilgrims, but also require proportional, professional, and sustainable management of human resources to maintain the quality of long-term services

    Metode Muqaran dalam Tafsir Rawai’ul Bayan: Analisis Hermeneutik dan Yuridis QS. Al-Baqarah: 228

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    This article aims to analyze the implementation of the muqaran method in Muhammad Ali ash-Shabuni's book Rawai'ul Bayan with a focus on the interpretation of Surah Al-Baqarah verse 228. The main problem of this research is how a comparative approach is used to bridge the dualism of the meaning of the quru' vocabulary and the differences in the views of the schools of thought in Islamic family law. The research uses a qualitative method with a literature study approach through content analysis of the tafsir text as a primary source and classical-contemporary tafsir literature as a secondary source. The results show that ash-Shabuni applies linguistic, grammatical, and hadith comparisons systematically, then carries out a tarjih process based on the principle of legal prudence. This approach not only produces legal certainty but also demonstrates a moderate attitude in responding to differences in schools of thought. This research contributes to strengthening the methodology of comparative tafsir in the study of contemporary Islamic family law and demonstrates the relevance of the muqaran method as an instrument of interpretative reconciliation

    Model Manajemen Kurikulum Pendidikan Agama Islam Berbasis Integrasi Ilmu dan Iman

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    This study aims to deeply understand and analyze the dynamics of Islamic Religious Education (PAI) curriculum management based on the integration of science and faith from a qualitative perspective. The background of this study is the challenge of value disorientation and the dichotomy of science in contemporary education, which emphasizes the urgency of aligning the cognitive, affective, and spiritual aspects of students. This study focuses on how the process of planning, implementing, and evaluating the PAI curriculum holistically combines general scientific material with the values ??of faith and Islamic teachings. The research method uses a qualitative approach with a case study design, involving the principal, PAI teachers, and curriculum coordinator at a madrasah in Bandung. Data were collected through in-depth interviews, participant observation, and document analysis. The results of the study indicate that the integration of science and faith in PAI curriculum management requires a strong conceptual understanding, institutional commitment, and pedagogical adaptation from teachers. This integration process significantly influences teachers' and students' perceptions of the relevance of PAI and encourages holistic understanding. The implications of this study are the importance of teacher professional development and systemic support to realize a curriculum that is not only intellectually intelligent, but also has an Islamic character and is aware of the relevance of science in a faith perspective

    PENGEMBANGAN AKUN INSTAGRAM DESA MEKARWANGI DALAM MENINGKATKAN JANGKAUAN PELAYANAN MASYARAKAT

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    Salah satu wujud dari perkembangan teknologi adalah adanya media sosial, yang selain dijadikan sebagai media komunikasi, penambah penghasilan, dan pemasaran juga merupakan media untuk penyelesaian masalah-masalah yang bersifat untuk kepentingan umum, seperti pemerintahan. Integrasi teknologi dengan menggunakan media sosial telah dilakukan oleh Desa Mekarwangi, Tarogong Kaler, Garut. Akses informasi yang sebelumnya sulit bagi masyarakat secara umum diatasi dengan adanya akun Instagram Desa. Akan tetapi, sumber daya yang ada belum dapat memaksimalkan penggunaan Instagram sebagai media penyebaran informasi. Berangkat dari hal tersebut, adanya program pengabdian masyarakat (KKN) ini adalah untuk mengembangkan akun Instagram Desa untuk meningkatkan jangkauan informasi desa kepada masyarakat melalui instagram. Metode pelaksanaan program terdiri dari tiga tahap yaitu; perencanaan, pengembangan, dan pemantauan. Dalam tahap pengembangan ini mencakup pengelolaan konten yang lebih terstruktur, dan pembuatan template visual yang menarik. Hasil dari adanya program ini dapat terlihat dari peningkatan aktivitas instagram secara signifikan, akun Instagram Desa Mekarwangi berhasil memperluas jangkauan informasi desa dengan bertambahnya pengikut instagram yang awalnya 119 menjadi 133.  Akun yang sebelumnya pasif kini lebih aktif dalam mempromosikan kegiatan desa dan memfasilitasi akses informasi publik.   Kata kunci: Instagram, Media Sosial, Pelatihan, Pengembangan Aku

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