Gusau Journal of Business Administration
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ROLE OF ARTIFICIAL IN INTELLIGENCE ON DECISION MAKING AND BUSINESS PERFORMANCE OF JOS ELECTRIC DISTRIBUTION COMPANY IN NIGERIA
This study explored the impact of AI on the Jos Electric Distribution Company (JEDC), a key player in Nigeria's power distribution landscape. A descriptive research design was employed, utilizing stratified sampling to collect data from the respondents. Questionnaires were distributed to employees of Jos Electric Distribution Company (JEDC), with a total population of 650. Stratified and simple random sampling techniques were applied within each stratum, and a sample size of 248 was determined, with an additional 10% margin of safety. The data were analyzed using regression analysis, with a 5% level of significance to test the hypotheses aligned with the study's objectives. The findings demonstrate that there is significant relationship between organizing competencies and performance. The study concluded that artificial intelligence is instrumental in improving the business performance and strategic operations of Jos Electric Distribution Company. The study recommended that Jos Electric Distribution Company should prioritize the integration of artificial intelligence into its operations to enhance business performance and strategic planning
JUST-IN-TIME INVENTORY MANAGEMENT PRACTICES AND SUPPLY CHAIN PERFORMANCE OF FOAM MANUFACTURING COMPANIES IN NASARAWA AND PLATEAU STATES NIGERIA
The just-in-time is the way to efficiency because it helps in cost reduction and time efficiency in production. This study exploresjust-in-time inventory management practices and supply chain performance of foam manufacturing companies in Nasarawa and Plateau states, Nigeria. The specific objectives are to; assess the effect of technology on the supply chain performance of foam manufacturing companies in Nasarawa and Plateau states, Nigeria and investigate the effect of warehouse system on supply chain performance of foam manufacturing companies in Nasarawa and Plateau states, Nigeria. From the manufacturers association of Nigeria (MAN) there is one foam manufacturing firm in each of Nasarawa and Plateau state, 497 employees that form the population of the study. The study used the Taro Yamane formula to determine a sample size of 244 for the study. A closed-ended questionnaire was used for data collection. The statistical tool used for analysis was descriptive statistics that is (mean, and standard deviation) and SPSS software version 25 was used for regression. The results show a positive and significant relationship between technology and supply chain performance and negative and insignificant relationshipbetween warehouse system and supply chain performance. The study recommended that both United and Vita foam should integrate digital application such as (AI, Blockchain, IoT, and Cloud based solution) in their operation, also Identify inefficiencies by evaluating the warehouse system and try to integrate the warehouse system with other supply chain system
IMPACT OF ACCESS TO FINANCE ON SMALL BUSINESS GROWTH AND SURVIVAL IN KATSINA STATE, NIGERIA
This study examines the impact of access to finance on small business growth and survival in Katsina State, Nigeria, where financial constraints disproportionately hinder SME development. Using a quantitative survey of 120 small business owners selected through stratified random sampling, the research analyzes key variables—financial access, growth indicators (revenue, employment, assets), survival rates, constraints (interest rates, collateral, bureaucracy), and institutional support—through descriptive and inferential statistics (Pearson correlation, regression, ANOVA) in SPSS. Findings reveal a strong positive relationship between financial access and both business growth (r = 0.612, p < 0.01) and survival (β = 0.512, p < 0.05), though high collateral demands (mean = 4.01) and bureaucratic hurdles (mean = 3.80) limit formal credit uptake, particularly among women and rural entrepreneurs. While government interventions improved outcomes for beneficiaries (78% survival vs. 61% for non-beneficiaries), low participation rates (31.7%) highlight implementation gaps. The study validates the Pecking Order Theory and Credit Rationing Theory in Nigeria’s northern context, recommending collateral reforms, digital financial inclusion, and streamlined policies to enhance SME sustainability. These findings contribute to literature on regional SME financing and provide actionable insights for policymakers aiming to bridge financial inclusion gaps in underserved markets
MANUFACTURING SECTOR OUTPUT AND ECONOMIC GROWTH IN NIGERIA: AN AUTOREGRESSIVE DISTRIBUTIVE LAG AND ERROR CORRECTION MODEL APPROACH
This study examines the relationship between manufacturing output and economic growth in Nigeria (1981-2023). Using ARDL and ECM techniques, we identify significant temporal dynamics, revealing a robust short-term positive correlation between manufacturing and GDP growth. The negative, statistically significant ECM coefficient confirms a stable long-term equilibrium relationship. Key findings show a 1% manufacturing increase contributes to long-run GDP growth, confirming the sector's developmental importance. Construction shows similar positive effects, while crude petroleum exhibits unexpected negative impacts, highlighting structural imbalances in Nigeria's resource-dependent economy. Contrary to expectations, inflation demonstrates a positive relationship, suggesting unique macroeconomic dynamics in developing contexts. The study makes three contributions: Firstly, providing updated empirical evidence using recent data, secondly, pioneering analysis of sectorial interdependencies, and thirdly, advancing methodology through ARDL-ECM techniques that capture both short-term dynamics and long-term equilibrium. Policy implications emphasize targeted interventions to enhance manufacturing's growth potential. Thus findings suggest that targeted government interventions in the manufacturing sector particularly in infrastructure development, access to credit, and technological upgrading could significantly enhance its growth-generating potential. The study recommends a three-pronged policy approach such as, implementation of sector-specific incentives to boost manufacturing productivity, development of integrated industrial policies that strengthen backward and forward linkages, and establishment of stable macroeconomic conditions to support sustained industrial growth.
RELATIONSHIP BETWEEN LEADERSHIP STYLES AND EMPLOYEE PERFORMANCE OF PRIVATE SECONDARY SCHOOLS IN JIGAWA STATE, NIGERIA
There is a noticeable gap in research on leadership styles within service industries, particularly among private secondary schools in Jigawa State, Nigeria. Grounded in Fiedler’s Contingency Theory, this study aims to address this gap by examining the relationship between leadership styles and employee work performance. Data were collected through a self-reported survey of 277 employees and school administrators from leading private secondary schools. The proposed hypotheses were analyzed using SPSS and Smart PLS-SEM. Findings reveal that transformational, democratic, transactional, and laissez-faire leadership styles significantly predict employee work performance. These results support Fiedler’s Contingency Theory, which posits that leadership effectiveness is contingent upon situational variables and organizational context. Based on these findings, the study recommends that private secondary schools adopt transformational and democratic leadership styles, while also applying transactional and laissez-faire approaches strategically to enhance employee performance and overall organizational success. Theoretical implications, practical applications, and study limitations are also discussed.
Keywords: Autocratic, Democratic, laissez-faire, Transactional and Transformational Leadership styles, Employee performanc
TALENT MANAGEMENT AND SUCCESSION PLANNING IN CORPORATE SETTINGS IN NIGERIA: A MEDIATING EFFECT OF HUMAN RESOURCE (HR) ANALYTICS
The strategic and operational sustainability of HR operations depends heavily on the engagement of technology to adopt and deploy HR analytics in this era of technological drive. The main objective of the study is to examine talent management and succession planning with the mediating effect of HR analytics. A quantitative research method was adopted, in which a well-structured questionnaire was used to collect data from the target respondents of the study. The study population was 790 respondents from the selected enterprises and Yamane's (1967) sample size determination formula was used in the study and the sample size was 266 respondents. The study used partial least squares structural equation modelling (PLS-SEM) to test the research hypotheses and analyse the correlation as well as the significant effect between human resource analytics, talent management and succession planning in modern Nigerian businesses. The results showed a positive and significant relationship between talent management and succession planning. This study also showed the positive effect of HR analytics on talent management and succession planning in Nigerian businesses. The study specifically concludes that talent management has an influence on the sustainability of succession planning through the mediating effect of human resource analytics. The study recommends that HR strategic thinkers continue to adopt new technologies that can accelerate the effective implementation of HR analytics, and that consistent training and development can help promote HR analytics and talent management to meet succession planning expectations in the dynamic business contexts
BRIDGING THE SKILLS GAP THROUGH TVET PUBLIC-PRIVATE PARTNERSHIPS: A CONCEPTUAL FRAMEWORK FOR INDUSTRY–ACADEMIA COLLABORATION
This study addresses the critical skills gap between Technical and Vocational Education and Training (TVET) systems and industry needs by proposing a conceptual framework for Public-Private Partnerships (PPPs) in TVET. Despite TVET's potential to enhance employability, many systems—particularly in developing economies—struggle with outdated curricula, inadequate infrastructure, and weak industry linkages. Through a mixed-methods approach combining literature review, case studies (e.g., Malaysia’s Penang Skills Development Centre and Bangladesh’s SEIP program), and stakeholder interviews, the study identifies key mechanisms for effective industry–academia collaboration: joint curriculum design, shared infrastructure, faculty exchanges, and standardized apprenticeships. Findings reveal that institutionalized PPPs significantly improve graduate employability (e.g., SEIP’s 70% placement rate) but face challenges like cultural mismatches and funding asymmetries. The proposed framework integrates governance, resource-sharing, and monitoring components to align TVET with labor market demands. Recommendations include policy incentives for private-sector engagement, phased pilot testing, and robust M&E systems. This research contributes a scalable model for bridging the skills gap while emphasizing contextual adaptation for low- and middle-income settings. 
ASSESSING THE IMPACT OF SOCIAL MEDIA INFLUENCERS ON BOTH PURCHASE AND SWITCHING INTENTIONS OF FMCG CONSUMERS IN NIGERIA
The purpose of this study was to investigate how social media influencers affect Nigerian consumers' purchase and switching intentions regarding fast-moving consumer goods (FMCG). The study adopted a cross-sectional survey research design, employing the Ordinary Least Squares (OLS) regression model for data analysis. The target population comprised social media users in Nigeria who actively engage with Facebook, Instagram, TikTok, and Twitter. Primary data were collected through structured questionnaires administered to respondents, while relevant secondary data were obtained from published sources. The collected data were analysed using the Statistical Package for Social Sciences (SPSS), employing both descriptive and inferential statistical techniques. The findings of the study revealed a positive and significant relationship between social media influencers on the selected platforms and consumers’ purchase intentions. The study thus concluded that social media platforms should address influencer-related issues that significantly impact consumer switching and purchase intentions
ENVIRONMENTAL FACTORS AND MICRO, SMALL AND MEDIUM ENTERPRISES (MSMEs) OF BAYELSA STATE, NIGERIA
This study, conducted in Bayelsa State, Nigeria, investigated how environmental factors physical, legal, and technological environment influence Micro, Small, and Medium Enterprises (MSMEs). Using a descriptive survey design, researcher collected data from 319 SMEDAN-registered MSMEs via a 30-item questionnaire. The data was then analyzed using multiple linear regression with SPSS version 25.The physical environment showed a moderate influence on micro-enterprises (R=0.141, p=0.012).The legal environment had a highly significant influence on small enterprises (R=0.840, p<0.001).The technological environment moderately influenced medium enterprises (R=0.204, p<0.001).Overall, the combined environmental factors demonstrated a highly significant relationship with MSMEs (R=0.934, p<0.001).The study recommends that the government invest in improving physical infrastructure (like electricity, roads, and water) in areas with high MSME concentrations. It also suggests simplifying legal procedures and regulations for MSMEs and fostering collaboration among educational institutions, professional organizations, and associations to provide tailored digital skills training. The study concludes that there's strong statistical evidence of a relationship between environmental factors and MSMEs in Bayelsa State, Nigeria
EFFECT OF SERVICE QUALITY ON CUSTOMER LOYALTY IN PUBLIC TRANSPORTATION
ABSTRACT
This study investigates the effect of service quality on customer loyalty in the public transportation sector in Kano Metropolis. Public transport systems are vital to cities' socio-economic development, providing essential mobility for large populations. Despite its importance, many public transport services struggle to retain loyal customers because of the perceived deficiencies in service quality. A total of 377 questionnaires were distributed to public transport users. Valid responses were analyzed using SPSS version 2.0 and Smart PLS 3.0. Findings from the study show that while affordability as an individual dimension of service quality does not have a statistically significant influence on customer loyalty, the overall construct of service quality has a significant and positive impact. Among the dimensions assessed, affordability and extent of service emerged as the most impactful in shaping overall perceptions of service quality. Meanwhile, comfort, extent of service, and reliability were found to significantly influence customer loyalty. The findings provide valuable insights for public transportation operators seeking to improve customer loyalty. By prioritizing service quality improvements, operators can enhance customer loyalty and ultimately, their competitive edge in the market. The study is suggesting that public transportation companies should significantly focus on safety, comfort, and affordability.